INSites Magazine Advertising 1. INSites Ad Specifications.. 2. Membership Directory Advertising.. 3. IAA Website Fact Sheet.. 4

Transcription

1 2018 MEDIA KIT

2 Table of Contents INSites Magazine Advertising 1 INSites Ad Specifications.. 2 Membership Directory Advertising.. 3 IAA Website Fact Sheet.. 4 IAA Website Advertising.. 5 Multifamily Minute Fact Sheet. 6 Multifamily Minute Advertising.. 7 Advertising Packages. 8

3 Want to reach more than 3,000 multifamily professionals? Advertising in INSites Magazine gets you direct exposure to the industry decision-makers every issue. INSites is packed with informative articles pertaining to multifamily housing and is the publication IAA members reach to for the latest news, trends, and advice. Suppliers who want to create results and reach decision makers advertise in INSites Magazine! Readership 800+ sent to management company members addressed to owners, regionals, vice presidents, & marketing 2,200+ sent to property members addressed to manager & maintenance supervisor 600+ sent to associate members Size Advertising Rates Per Issue 6-Issue Rate Per Issue Single Issue Rate BACK COVER $1,325 N/A INSIDE FRONT COVER $1,225 N/A INSIDE BACK COVER $1,150 N/A PAGE 1, FULL $1,155 N/A FULL PAGE $990 $1,050 HALF PAGE $724 $796 ONE-THIRD PAGE $665 $739 ONE-QUARTER PAGE $643 $718 MARKETPLACE (2 x 4.25 ) $265 $360

4 This is your chance to stand out in the annual Membership Directory! The Membership Directory is a handy reference guide of all IAA members that is used by direct members throughout the year to locate associate member companies that supply specific products or services needed. As an IAA Associate Member, your company is automatically included in the alphabetical list, as well as the associate members by category lists. Put the spotlight on your company by advertising in the Membership Directory! Readership 700+ sent to management company members addressed to owners, regionals, vice presidents, & marketing 1,100+ sent to each property 250+ sent to each associate member company Advertising Rates Member Rates for Black & White Ad Ad Size Rate BACK COVER 8.5 x 7 $1,149 INSIDE FRONT COVER 8.5 x 11 $1,012 PAGE x 11 $960 INSIDE BACK COVER 8.5 x 11 $947 FULL PAGE 8.5 x 11 $810 HALF PAGE HORIZONTAL 8.5 x 5.5 $630 HALF PAGE VERTICAL 4.25 x 11 $630 QUARTER PAGE 4.25 x 5.5 $540

5 Get your company noticed online by advertising on IAA s website. The IAA website is the prime spot for members to find information on what s coming up at IAA, register for events and education classes, talk with each other on the IAA Forum, stay up to date on legislative news, and so much more. All of our members from the site level and on up use the IAA website on a regular basis. We can help you connect with members looking for your products or services. Your online advertisement will link to your website and put customers in direct contact with you. Benefits at a glance: The majority of our website visitors are multifamily professionals Competitive pricing options Our site design ensures that your ad is seen whether the ad is directly clicked on our not Link straight to your website Variety of advertising spots and options to fit your needs Quick Facts Website User Locations 1,279 Average monthly users 1,575 Average monthly homepage views 2:14 Average monthly minutes users spent on homepage IAA website users are on average each month from the following Midwest locations: Indiana: 62.98% Illinois: 10.33% Kentucky: 1.57% Ohio: 2.52% Michigan: 1.75%

6 YOUR AD TEXT HERE YOUR AD HERE Homepage Slider Ad - $450/month What you get: a clickable advertisement linked to your website, a prime ad location that is the first thing visitors see on the IAA website, text space to the left of your ad for a company description or promo YOUR AD HERE Banner Ad - $300/month What you get: a clickable advertisement linked to your website, a prime ad location at the top of IAA s website YOUR AD HERE YOUR AD HERE YOUR AD HERE Small Rotating Banner Ad - $150/month What you get: a clickable advertisement linked to your website, a rotating ad below the quick links on the homepage

7 Quickly and efficiently get your company name out there by advertising in the Multifamily Minute, IAA s weekly e-newsletter. The Multifamily Minute is the IAA member s weekly source for legislative updates, industry related news, economy updates, information about upcoming IAA events and classes, and more. All of our members from the site level and on up read the Multifamily Minute. We can help you quickly connect with members looking for your products or services. Your ad will even link to your website and put customers in direct contact with you via our newsletter. Benefits at a glance: The Multifamily Minute is sent to all IAA members so you hit your targeted audience every week Competitive pricing options Link straight to your website Variety of advertising spots and options to fit your needs Quick Facts 3,000+ Direct members sent to 700+ Associate members sent to 20.8% Average open rate

8 YOUR AD HERE Square Ad - $375/month What you get: a clickable advertisement linked to your website, advertising in a prime location right on the sidebar of the e- newsletter Banner Ad - $550/month YOUR AD HERE What you get: a clickable advertisement linked to your website, banner ad across the top of the Multifamily Minute Image Ad - $100/month YOUR AD HERE What you get: a clickable advertisement linked to your website, advertising within the articles of the newsletter, a quick and affordable way to get your company name out there

9 IAA offers a variety of advertising packages available to our members. Let us help you take a multi-avenue approach to your marketing strategy, all while helping you save money. Package samples are listed below. * Custom packages are available upon request. Package #1 total cost: $1,590 6 marketplace ads in INSites Magazine 2 image ads in the Multifamily Minute Package #2 total cost: $3,150 3 full page ads in INSites Magazine 4 image ads in the Multifamily Minute Member spotlight post on IAA s Facebook page Package #3 total cost: $4,000 6 quarter page ads in INSites Magazine Quarter page ad in the annual Membership Directory 4 image ads in the Multifamily Minute Package #4 total cost: $4,350 6 half page ads in INSites Magazine 4 image ads in the Multifamily Minute Member spotlight post on IAA s Facebook page Package #5 total cost: $5,950 6 full page ads in INSites Magazine 6 image ads in the Multifamily Minute Member spotlight post on IAA s Facebook page Package #6 total cost: $6,000 6 full page ads in INSites Magazine Full page ad in the annual Membership Directory One month of a small rotating banner ad on IAA s website 2 image ads in the Multifamily Minute