Who we are. Dynamic Export is a leading news and information hub for Australia s 45,000 exporters.

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1 2018 Media Kit

2 Who we are Dynamic Export is a leading news and information hub for Australia s 45,000 exporters. Our fortnightly national newsletter and website provide vital information to assist Australian exporters in growing their business internationally. Australian exporters are kept informed with the latest local and global news, features and market trends. Most importantly, Dynamic Export supports and promotes Australian goods and services to the world. Our sophisticated directory and advanced search engine gives users instant access to Australian product suppliers and export products and services. As well as providing the latest news and information, Dynamic Export is a trusted online marketplace where exporters and suppliers can promote products and services with full confidence. 2

3 Why advertise Our website has been designed to provide maximum exposure for Australian companies internationally. By choosing to advertise with us you will: Lift your company profile Promote your products and services to a global audience Reach your target market Generate more sales leads Get measurable results And as well as promoting your products and services, Dynamic Export helps to build your brand online. We help you stay ahead of your competition. Dynamic Export uses the latest technology to create client awareness and create new leads. 3

4 Online Media 7,572 Visitors monthly 10,323 Page impressions monthly 10,480 + Newsletter subscribers 2,120 + followers 3,200 + articles 4

5 User profile Who reads Dynamic Export? Our readers are exporters, suppliers to exporters and those interested in expanding their business outside Australia. They read our newsletter and visit our website to get vital exporting information, news and product information. The bulk of our readers are in the year age group. They represent a major cross-section from the following export sectors: Agribusiness Arts & recreation Building & construction Business, finance & insurance Consumer goods Defense & security Education & training Environment & energy Food & beverage Government Health, biotechnology & well-being IT Manufacturing/mining Pharmaceuticals/packaging Tourism & hospitality Transport 5

6 Reaching your target market The Dynamic Export website has a modern, simple look and feel. Our content is relevant to exporters, professionals and suppliers. And quality content means quality traffic. Also, our search engine is lightning fast, ensuring users engage with exporters and suppliers as simply and effectively as possible. It s been built to provide a higher quality of relevant results for users. This saves them time and ensures your products and services get maximum exposure. A highly informative Dynamic Export e-newsletter is sent fortnightly throughout Australia to exporters, professionals, suppliers, media outlets and industry bodies. Our in-house creative team will work with you to design an innovative and effective advertising campaign 6

7 2018 Features list March-April Focus on China Food & Beverage (Meat, dairy, seafood, wine & beer, bakery, vegetables, flour & cereals, food packaging) Finance (Fintech, banking, e-commerce, insurance, risk management, taxation) May-June Focus on Middle East Professional Services (Business management, franchising, best practice, IT, human resources, public sector, e-commerce, strategic planning & business process) Foreign Exchange Freight & shipping services 7

8 July-August Focus on UK & Europe Healthcare (Health & medical, surgical equipment & devices, biotechnology, health IT, aged care) Australian Made September-October Focus on the Americas (US, South America & Latin America) Consumer Goods (Clothing & fashion, cosmetics & toiletries, jewellery, diamonds, opals, sapphires, pearls) Technology 8

9 November-December Focus on Asia Export Awards Export services (Accounting, Consultants, Graphic Design, Recruitment, Translation, Virtual offices) Freight & shipping services Travel (Accommodation, airlines, travel accessories) 9

10 Advertising solutions Dynamic Export offers a variety of advertising options to suit exporters and suppliers, big or small. We offer different advertising packages to provide you with maximum online exposure to your target market. And you can update your company listing free of charge at any time Feature/Package Free Standard Premium Contact Name Contact Number Business Name Business Address Address Website Address Description of Business No. Categories allowed 1 10 ALL Photo or logo on listing Video (YouTube URL) E-newsletter (3 editorials per year) 10

11 Online Banner advertising Dynamic Export offers a number of attractive options for advertisers. Banner ads and sponsorships are highly effective in generating awareness and response. A wide variety of banner and sponsorship positions are available: Banners can be booked for periods of 1,3,6,12 months. Banners are available in the following sizes: A Top Medium Rectangle B Mid Medium Rectangle C/D Half Medium Rectangle E/F Lower Medium Rectangle G Bottom leaderboard 300px (w) x 250px (d) 300px (w) x 250px (d) 300px (w) x 125px (d) 300px (w) x 250px (d) 728px (w) x 90px (d) Advertising is booked from the 1st of every month. If there is space available in the current month, the Directors of Dynamic Export will authorize advertising. The due date for supplying advertising material is 7 days prior to your ad being placed on the 1st of each month. If your ad is booked within 7 days of the end of the month, advertising material is due within 24 hours of the booking being made. If we do not receive the advertising material by the due date, your booking will be released for the space to be resold. If the advertising materials you supply by the due date do not comply with our requirements and specifications to enable its inclusion on our website, we may not be able to include the ad and your booking will be released for the space to be resold. 11

12 Online Rate Card 2018 PACKAGES NEWSLETTERS * Leaderboard $495 Left bottom Med Rec $440 Right bottom Med Rec $440 All prices are GST inclusive 1 month 3 months 6 months 12 months Standard Package $330 $660 Premium Package $495 $880 Additional category $99 Top 5 Directory Listing $330 $891 $1584 $2772 BANNERS 10% discount 20% discount 30% discount A Home Page - Top Med Rec $1540 $4158 $7392 $12,936 B Home Page - Mid Med Rec $1320 $3564 $6336 $11,088 C/D Home Page - Half Med Rec $990 $2673 $4752 $8316 E/F Home Page - Lower Med Rec $1265 $3410 $6072 $11,026 G Home Page Bottom Leaderboard $1210 $3267 $5808 $10,164 Category Top Med Rec $990 $2673 $4752 $8316 Category Mid Med Rec $825 $2227 $3960 $6930 Category Lower Med Rec $770 $2079 $3696 $6468 Category Bottom Leaderboard $660 $1782 $3168 $5544 * E-Newsletters are sent out fortnightly. The rates are for 1 e-newsletter only. If you are planning to advertise in more than one newsletter, please contact us for rates. * Please contact us if you wish to discuss sponsorship. 12

13 Magazine Rate Dynamic Export publishes an e-magazine five times a year. The bi-monthly publication Is distributed to 10,000 + subscribers. FULL COLOUR CASUAL X 2 X 4 X 5 DOUBLE-PAGE SPREAD $3,300 $3366 $2640 $2310 FULL PAGE $1980 $1782 $1584 $1782 HALF PAGE - VERTICAL $1320 $1188 $1056 $924 HALF PAGE - HORIZONTAL $1320 $1188 $1056 $924 QUARTER PAGE-VERTICAL $770 $693 $616 $539 QUARTER PAGE- HORIZONTAL $770 $693 $616 $539 1/8 STRIP $495 $440 $396 $341 Issues include: Mar/Apr May/June July/August September/October November/December N.B. rates are per issue and include GST Material deadlines Issue Material Deadline Online Mar/Apr February March 2018 Sponsorship opportunities are available on request. May/June April May 2018 Jul/Aug June July 2018 Sep/Oct August September 2018 Nov/Dec October November

14 Technical specifications All files to be sent as a high resolution (300dpi) PDF file in CMYK format with no spot colours. Delivery Details: Please advertising@dynamicexport.com.au DOUBLE PAGE SPREAD WITH BLEED: 426mm (w) x 303mm (h) FINISHED SIZE: 420mm (w) x 297mm(h) FULL PAGE AD WITH BLEED: 216mm (w) x 303mm (h) FINISHED SIZE: 210mm (w) x 297mm(h) HALF PAGE AD HORIZONTAL 180mm (w) x 130mm (h) VERTICAL 88mm (w) x 270mm (h) QUARTER PAGE AD HORIZONTAL 180mm (w) x 65mm (h) VERTICAL 88mm (w) x 130mm (h) 1/8 PAGE STRIP AD 180mm (w) x 40mm (h) 14

15 Yearly Subscription Packages* CHOOSE YOUR PLAN GOLD SILVER BRONZE BI-MONTHLY E-MAGAZINE 1 Full page ad in each edition with complimentary editorial 1/2 page ad in each edition with complimentary editorial 1/4 page ad in each edition with complimentary editorial ONLINE Full company listing for 12 months 1 home page banner for 12 months 2 category banners for 12 months Full company listing for 12 months 1 home page banner for 12 months 1 category banner for 12 months Standard company listing for 12 months 1 home page banner for 6 months 1 category banner for 6 months FORTNIGHTLY NEWSLETTER 2 banners per month 4 editorials per year 2 banners per month 2 editorials per year 1 banner per quarter 1 editorial per year EDM 2 PER YEAR 1 PER YEAR N/A SOCIAL MEDIA Regular posts on Dynamic Export social media network Regular posts on Dynamic Export social media network Regular posts on Dynamic Export social media network PRICE $5500 per year $4950 per year $3850 per year Over $20,000 worth of advertising * Payments are due upfront in month 1. 15

16 blast Reach your target market with an Electronic Digital Mailout (EDM) campaign. Dynamic Export can distribute your media releases, latest product news, upcoming events, special offers and promotions to an audience of more than 5,000 registered subscribers. A fee of $1980 applies per blast. 16

17 Kick-start your campaign now For all advertising enquiries: Contact Julie Fletcher Sales Manager Dynamic Export Pty Ltd e: p: