yct. MEDIA KIT DIGITAL 2018 Your Endless Adventure YOU COULD TRAVEL

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1 MEDIA KIT DIGITAL 2018 Your Endless Adventure

2 CONTENT DIGITAL 3 ABOUT 6 MARKETING SOLUTIONS 9 CLIENT REFERENCES 12 CONTACT INFORMATION 13

3 DIGITAL 3

4 160,000 MONTHLY UNIQUE USERS 266,000 MONTHLY PAGEVIEWS AUDIENCE PROFILE 55% Female 85% ABC1* 66% Millennials (18-34) 43% USA 22% UK 17% Japan TRAFFIC BY PLATFORM 57% Mobile 36% Desktop 7% Tablet 00:09:30 Average Session Duration SOCIAL FOLLOWING 70,000 Instagram 43k Facebook 2.1k Twitter 17k Pinterest 8k Organic Social Impressions: 1,200,000+ *NRS social grade: college-educated professionals with incomes between 30, ,000

5 USERS ARE COUPLES 55% females and 45% males YOUNG & DYNAMIC 66% are between WEALTHY 85% earn over 2500 a month HIGH CLASS 85% are university educated ACTIVE PROMOTERS 92% share their travel plans and outcomes with family and friends

6 ABOUT 6

7 ABOUT youcouldtravel.com is a well-established travel blog producing exceptional quality content since April You Could Travel has worked with dozens of destinations, PR agencies, media outlets and leading brands. You Could Travel is a soft adventure couple s website geared towards inspiring others through information packed articles. Both You Could Travel founders come from a marketing background and each has over a decade of digital agency work experience. You Could Travel is passionate about eco-tourism and it recently announced that both its founders will take a more health and environment conscious approach to travelling. Cory and G worked with hundreds of clients in twenty different countries and their ROI always exceeded their initial predictions. You Could Travel s main goal is to inspire couples to travel to various off the beaten path destinations in search of places without digital distractions. You Could Travel has been nominated as the Best UK Blog in 2018, made the Top 10 UK Blogs Lists in 2018 and the Top 10 Best Travel Blogs (based on Alexa and Social rankings). At You Could Travel, It is our mission to inspire couples to travel to regain their sense of adventure, capture intimate moments together and pursue experiences during which they can learn about our beautiful blue planet through science, conservation, photography and storytelling. You Could Travel has been featured in many respectable publications, including Forbes, Insider, Lonely Planet, BBC, DK Travel, Skyscanner and Matador Network. Top 10 UK Blogs 2018 Vuelio Best Photography Travel Blog 2018 UK Blog Award 2018 Finalists TOP 10 Travel Blogs 2018 Feedspot Top Instagram 2017 Lonely Planet TOP 30 Travel Blogs 2017 Savepedia Top Travel Influencers 2018 CreditDonkley Top Travel Blogs2017 Smartlad Finalist - Best Travel Story 2017 Navigator

8 ABOUT y ct. READERS WHO CONVERT You Could Travel s readers are active travel couples who look for advice prior to booking a new trip. We are Joanna and Lee and we want to experience Tokyo but also want to discover a different part of Japan. We stumbled upon your blog about Nikko and are madly in love. Thank you for your help, we now added it to our itinerary! - You Could Travel Readers WELL-RESEARCHED ARTICLES TAILORED TO COUPLES You Could Travel spends hours researching a destination prior to visiting it, then spends hours more ensuring the information delivered in articles is fully up-to-date, comprehensive and accurate. Our honeymoon to Seychelles was amazing thanks to your incredible recommendations! Thank you for your comprehensive, honest and (FINALLY!) accurate articles. Much love from Nick and Anna - You Could Travel Readers FULL ROI CASE STUDY You Could Travel sends detailed case studies to clients, because the #1 goal is to create content that reaches the right audience and converts. Thank you so much for sending us your report, we were both very pleased! (It really exceeded our expectations) We won t forget your brilliant tips. Lina Perneta, Madeira Food on Foot EASY TO WORK WITH You Could Travel is easy to work with from the initial hello , throught the marketing campaign, right to the end. The aim to bring destinations and products to life whilst establishing a long term business partnership. You are just an editor s DREAM. I don t think I ve ever arranged a takeover so quickly and seamlessly! You ve made my job easy! Can t wait to see your story. Kae Lani Kennedy, Matador Network

9 MARKETING SOLUTIONS 9

10 CREATIVE PARTNERSHIPS Creative Partnerships allow advertisers to create bespoke campaigns which integrate within You Could Travel s editorial environment. Our team can propose creative concepts to maximise ROI on advertisers marketing campaigns. ADVERTORIAL SHOOTS Artistically directed by You Could Travel, our striking visual immersive shoots relay your brand s unique DNA to our core audience. VIDEO Using the latest technologies in the business, we offer bespoke commercial videos, dedicated series or sponsorship of an editorial video. NATIVE ARTICLES We include copy, written by You Could Travel, within our own articles to ensure maximum reach for your campaigns. Native Articles can also contain bespoke video content, image galleries and the creation of supporting media. BESPOKE DIGITAL BUILDS For the ultimate interactive digital experience, You Could Travel can create a bespoke digital microsite according to your brief. y ct. SOCIAL CAMPAIGNS Social-only packages give you access to You Could Travel s ever-growing social media followers. BRAND AMBASSADORSHIP Representation of your brand and products and promoting it through our website, social media and blogging communities. SPEAKING ENGAGEMENTS As experienced public speakers, the You Could Travel team is available to deliver engaging talks on subjects such as travel, eco-tourism, online entrepreneurship, marketing, SEO and social media. SPONSORED TRIPS Using the latest marketing techniques, You Could Travel offers creative ways to promote your destination through digital storytelling, advertorial shoots, video and social campaigns.

11 EVENTS You Could Travel is happy to collaborate with partners in hosting commercial or editorial travel events. These collaborations can vary from day trips or conferences to large-scale extended trips and workshops hosted by our editorial team. All partnership opportunities are considered on a caseby-case basis and proposals will be created in response to a client brief or specific editorial requirement. BESPOKE PARTNERSHIP You Could Travel can offer tailored partnership based on a client brief. We create custom solutions which are always integrated into our creative concepts to achieve 100% brand fit. We use marketing techniques to track performance and KPIs until the very end of the campaign.

12 CLIENT REFERENCES AliExpress Amsterdam Tourism Board Antwerp Tourism Board Beauty of Japan BookaTable Booking.com Bratislava Tourism Board Bristol Tourism Board Brussels Tourism Board Bucharest Tourism Board Budapest Tourism Board Cabin Zero DK Travel Dresden Tourism Board Emirates Hamburg Tourism Board Helly Hansen InterContinental Japan RailPass Kotor Tourim Board Lonely Planet Luxembourg Tourism Board Madeira Food on Foot MagicTrips (Japan) MatadorNetwork Michelin Momondo Orange OverBoard Raddison Blu Skyscanner Thule Sweden Tobu Railways Universal Studios Utretch Tourism Board Vienna Tourism Board

13 CONTACT Cory Varga & Gergely Varga youcouldtravel.com +44 (0)