WHO WE ARE. Twinpine was founded in 2011 and is headquartered in Lagos and offices in Kenya, South Africa, Ghana and India.

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1 ADVERTISER EDGE

2 WHO WE ARE

3 WHO WE ARE T winpine is Africa s premium mobile marketing platform intelligently leading connecting brands and businesses to their target audience in their mobile journey from discovery to conversion. Our solutions are built for the African market and help brands and advertisers reach their target audiences on mobile using insights and advertising technologies. Twinpine was founded in 2011 and is headquartered in Lagos and offices in Kenya, South Africa, Ghana and India.

4 AD FORMAT

5 AD FORMAT O ur high performing ad formats enable brands and agencies deliver relevant and engaging ad experiences. Native ads generate 53% more impressions than banner ads. 3Ds ads have increased top brands favorability by 19.9% and purchase rate by 40.4%. Native ads generate 85-93% higher CTR than banner ads. Purchase intent is 53% higher for native ads. Rich media ads involve more expression and interaction than banner ads. With rich media ads, you have the opportunity to view measurable statistics about your consumers.

6 3D Ad Native Ad Video Ad AD FORMAT

7 AD FORMAT Expandable Ad Expandable Ad

8 AD FORMAT Splash Ad Brand Cast Ad

9 PREMIUM INVENTORY

10 PREMIUM INVENTORY Leverage our innovative ad formats on our premium local and international inventory Get best value per impression on our local premium mobile inventory to drive the best results. Buy across mobile channels including sites, apps and ad exchanges in one place in real-time Maximise your results by leveraging our advanced targeting options by site, content category or context. With Twinpine you access 1 Billion 19, ,000 + Monthly Impressions Mobile Websites Mobile Apps Million Local Premium Publishers Unique Nigerians

11 DATA AND INSIGHTS

12 DATA AND INSIGHTS CONNECT THE DOTS WITH THE TWINPINE AUDIENCE PLATFORM Relevant data helps to drive better advertising regardless of the marketing objective. With the Twinpine Audience Platform, advertisers are able to gain better understanding of their users and their behavior helping them to pinpoint and reach the right audience with the relevant message.

13 DATA AND INSIGHTS USE BIG DATA TO MAKE SMARTER DECISIONS Advertisers and marketers are able to unmask deeper insights about their audiences and target them better. The Twinpine Audience Platform empowers advertisers to transact at scale reaching their desired audiences across the entire African mobile ecosystem. The data enables you gain valuable and real time insight that drives stronger campaign strategies and tactics.

14 DATA AND INSIGHTS LEVERAGE TWINPINE S INTELLIGENT MARKETING SOLUTIONS Twinpine s data management platform helps you capture, analyse and deploy consumer data across devices and sources. Now you can unlock the hidden value of data about your customers to deliver greater relevance. Our solution enables businesses to understand individuals and deliver experiences tuned to their needs and preferences. Data signals are drawn from various screens and sources and used to improve experiences across all consumer touchpoints. The platform learns iteratively to new data signals and data sources enabling smarter engagement and more relevant results.

15 TWINPINE PROGRAMMATIC PLATFORM

16 TWINPINE PROGRAMMATIC PLATFORM Advertisers can have more control of managing and optimizing campaigns in real time by taking advantage of the Twinpine Demand Side Platform for programmatic marketing. The Twinpine Programmatic Platform brings more transparency to the African market giving brands and businesses more value for their ad spend. Now you can measure and optimize the performance of your ad with our data-driven control features Bidding Reporting Reach & Access FEATURES ADVANCED REAL TIME BIDDING Our sophisticated real time bidding algorithms get you the best inventory in real and at the best price. Get instant data on relevant user impressions allowing you to bid smartly and buy premium ad space at the best price.

17 TWINPINE PROGRAMMATIC PLATFORM REAL TIME DETAILED REPORTING View and analyze the performance of your ads in real time with our transparent reporting tools which help you align your mobile campaigns effectively. UNBEATABLE REACH AND ACCESS Get access to thousands of apps and sites via our direct and indirect publisher integrations providing you much wider reach, more visibility and high quality users.

18 DSP TWINPINE PROGRAMMATIC PLATFORM Advertise on Scale Campaign Automation Optimization DMP 1st & 3rd Party Data Audience Segmentation Precise Targeting Data: Reach, Impressions, Unique Users, Visuals: Logos of ad exchanges, Top Apps

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