The magazine for FINANCIAL PLANNING PROFESSIONALS MEDIA KIT REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA

Transcription

1 The magazine for FINANCIAL PLANNING PROFESSIONALS REACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA 1

2 PRINT OPPORTUNITIES 2

3 MONEY & LIFE magazine is the official publication of the Financial Planning Association (FPA) of Australia the peak association representing financial planners who advise the public, write business and recommend appropriate investment strategies. 20% 15% 5% FINANCIAL PLANNER / ACCOUNTANT ACCOUNTANT CEO / HEAD EXECUTIVE FINANCIAL PLANNER / ADVISOR 2% OTHER 58% e.g. compiance, technical TARGET AUDIENCE Among Money & Life s readership are Australian Financial Services licensees, financial planners, insurance professionals, banking professionals, financial product advisers and accounting, legal and share broking professionals. EDITORIAL COVERAGE Each month, Money & Life delivers in-depth technical and issues-based articles that practitioners are unlikely to get elsewhere. These include articles on technical investment strategies, tax, compliance, practice management, education, training, policy and regulation. WHY MONEY & LIFE? Money & Life is distributed by direct mail and is the only industry publication to reach all members of the FPA. PUBLISHER DETAILS Zeina Khodr Managing Director / Publisher Paper + Spark PO BOX 443, Pyrmont NSW 2009 FOR MORE INFORMATION Suma Wiggins E: suma@paperandspark.com.au ABOUT PAPER + SPARK Paper + Spark is the custom publisher of Money & Life for the FInancial Planning Association of Australia (FPA). We are a specialist digital content marketing and social media agency with deep Financial Services Consumer and B2B experience. We create brand, digital, social and content strategy that leads to reaching the right audience at the right time via the right channel to keep you agile and relevant in a fragmented media landscape. paperandspark.com.au 3

4 FEATURES LIST ON-SALE DATE BOOKING DEADLINE MATERIAL DEADLINE THEME FEATURE February 4-7 Fri 14 Dec Mon 14 Jan FPA Congress Wrap-up Outlook for March 4-7 Fri 01 Feb Mon 11 Feb FinTech Australian Equities April 3-5 Fri 01 Mar Mon 11 Mar Philanthropy Fixed Income May 6-8 Fri 29 Mar Mon 08 Apr Education Platforms / Wraps June 3-6 Fri 03 May Mon 13 May Women in Wealth Superannuation / SMSF July 3-5 Fri 31 May Mon 10 Jun Health & Wellbeing International Equities / Property August 5-7 Fri 28 Jun Fri 12 Jul Leadership Managed accounts / ETFs September 3-6 Fri 02 Aug Mon 12 Aug Retirement planning Annuities October 3-8 Fri 30 Aug Mon 09 Sep FPA Congress Succession Planning / Asian Equities November Fri 04 Oct Mon 14 Oct Future Gazing Planning for

5 PRINT RATE CARD SIZE PRICING Double Page Spread $15,680 Full Page $8,110 Half Page $4,865 Third Page $3,325 Quarter Page $2,865 Full Page Wrap, 4 pages $28,000 Half Page Wrap, 2 pages (IFC & OBC) $22,000 BESPOKE OPPORTUNITIES Roundtables Feature sponsorships Webinars Social Media amplification Bespoke publishing Content creation (infographics, animations, videos, articles, ebooks) Content distribution Magazine Supplements Content Strategy Case Studies CPD content Event coverage Specialist financial services writers Half page wrap, 4 pages $19, AUSTRALIAN CAPITAlL TERRITORY 4,465 NEW SOUTH WALES 227 TASMANIA PRINT DISTRIBUTION MONEY & LIFE MAGAZINE IS SENT TO OVER 13,510 MEMBERS 36 NORTHERN TERRITORY 18 OVERSEAS 3,874 VICTORIA 1,181 WESTERN AUSTRALIA 938 SOUTH AUSTRALIA 2,522 QUEENSLAND 5

6 FULL PAGE WRAP FULL PAGE HALF PAGE THIRD PAGE QUARTER PAGE MATERIAL SPECIFICATIONS AND INSTRUCTIONS Please send all material as a high res PDF file to suma@paperandspark.com.au Crop marks to be set 8mm from trim edge. Pages to be supplied with 5mm bleed. All live type to be a minimum of 5mm from outside trim edge. Large areas of black should be set to rich black. Large black type (above 40mm in height) should be set to rich black. Rich black can be 40%C, 100%K, or a 4 colour black such as 30%C, 20%M, 20%Y, 100%K. This colour should not be set to overprint. Body copy text which is black should be 100% black only. Please check that black text is not set with registration black. To ensure accurate reproduction, a colour proof needs to be supplied. We take no responsibility for imperfections with colour matching if a proof has not been supplied. All material needs to be supplied completed, we are unable to make edits or resize material. CANCELLATION TERMS Bookings may be cancelled on the following terms: 60 days prior to booking deadline will incur a cancellation fee of 25% of the insertion cost 30 days prior to booking deadline will incur a cancellation fee of 50% of the insertion cost Any cancellations received after the booking deadline will incur a cancellation fee of 100% of the insertion cost PRINT ADVERTISING SPECIFICATIONS FULL PAGE (H X W) HALF PAGE (H X W) THIRD PAGE (H X W) QUARTER PAGE (H X W) Trim Size Type Area Bleed Trim Size Type Area Bleed Trim Size Type Area Bleed Trim Size Type Area Bleed 297mm x 210mm 270mm x 181mm 307mm x 220mm 148mm x 210mm 133mm x 181mm 158mm x 220mm 99mm x 210mm 89mm x 181mm 109mm x 220mm 75mm x 210mm 65mm x 181mm 85mm x 220mm WRAPS ADVERTISING SPECIFICATIONS FULL PAGE (H X W) HALF PAGE (H X W) Trim Size Type Area Bleed Trim Size Type Area Bleed 297mm x 420mm 270mm x 362mm 307mm x 430mm 148mm x 420mm 133mm x 362mm 153mm x 430mm PLEASE NOTE THE FOLLOWING: Reverse type out of a 4cp background can have the potential for problems as the creative can pose registration challenges when printing, therefore we take no responsibility for issues that arise. However, if this type of creative is being used, we recommend that type be a minimum of 12 point. We also recommend not using fine font or serif font which can also lead to registration issues. 6

7 DIGITAL & CONTENT OPPORTUNITIES 7

8 Money & Life is the Financial Planning Association s (FPA) digital content platform, providing the latest industry insights, news, analysis, tools and resources for the financial planning profession. As the peak professional body for financial planners in Australia, the FPA is the voice of the profession and through its new digital platform, Money & Life brings in-depth content to its audience, including: Practice Management News and Opinion Strategy CPD Education Career Development With its tools and resources, Money & Life is the FPA s channel to assist financial planners build their own professional development. Money & Life is the go-to destination for planners to find everything they need to stay ahead of industry trends, grow and develop their financial planning business and progress their career. Money & Life also includes a dedicated digital platform for consumers, aimed at increasing Australians knowledge of the importance of financial advice, including how to prepare and plan for a secure financial future. 8

9 DIGITAL ADVERTISING OPPORTUNITIES TAKEOVER HOMEPAGE MOBILE BANNER 1 LEADERBOARD 1 LEADERBOARD 1 SKYSCRAPER SKYSCRAPER MREC 1 MREC 1 LEADERBOARD 2 MREC 2 OR HALF PAGE MREC 2 OR HALF PAGE MREC 1 LEADERBOARD 2 MREC 2 OR HALF PAGE LEADERBOARD 2 MOBILE BANNER 2 9

10 DIGITAL ADVERTISING OPPORTUNITIES ARTICLE PAGE NEWSLETTER LEADERBOARD 1 MREC OR HALF PAGE MOBILE BANNER 1 EDM BANNER X 100 MOBILE BANNER 1 EDM BANNER X 100 MOBILE BANNER 1 EDM BANNER 3 A600 X

11 MONEY & LIFE DIGITAL RATECARD HOMEPAGE PLACEMENT Top leaderboard (+ mobile) MREC 1 (+ mobile) MREC 2* MREC 3* RATES $4,500 per month $4,500 per month $3,500 per month $2,500 per month ADDITIONAL PLACEMENTS: Half Page, Skyscraper + Gutter POA NEWSLETTER ( FORTNIGHTLY ) PLACEMENT Top leaderboard Middle leaderboard Bottom leaderboard Audience PER MONTH $4,000 $3,000 $2,000 13,600 SPONSORED CONTENT PLACEMENT 1 x Newsletter send & Website for 6 Months Content creation (articles, video, infographics etc.) PER MONTH $4,500 POA 11

12 MONEY & LIFE DIGITAL SPECIFICATIONS WEBSITE PLACEMENT Leaderboard MREC Half page Skyscrapers Gutters DIMENSIONS PIXEL SIZE 728x90 (+ 320x50 for mobile) 300x x x600 (left & right) 1660x700 FILE SIZE Max 45kb Max 45kb Max 45kb Max 60kb Max 120kb (Note: Please leave a white content area in the centre of your creative of 1170x700. Do not put any design in this space.) TAKEOVER (GUTTER + TOP LEADERBOARD + MREC 1) PLACEMENT Gutter Top Leaderboard MREC 1 DIMENSIONS PIXEL SIZE 1660x70 728x90 300x250 FILE SIZE 120kb (Note: Please leave a white content area in the centre of your creative of 1170x700. Do not put any design in this space.) 12

13 SPONSORED CONTENT SPECIFICATIONS NEWSLETTER & WEBSITE Image: 2000 x 712 pixels, DPI: 72 (we recommend that the focus of the image be centralised) NEWSLETTER Title: 5-10 words (40-50 characters) Text: words ( characters) WEBSITE Title: maximum 10 words Author photo or Company logo Bio of author approx. 30 words (if you choose) Article: Length between words URL link SPECIAL INSTRUCTIONS FOR DIGITAL ADVERTISING Acceptable files.gif or.jpg Only click tracker is accepted. 3rd party ad tracking is not permitted We recommend no more than 4 rotations for animations. No looping restrictions Please provide a 320x50.GIF or.jpg for the top leaderboard and MREC 1 for mobile All creative must be supplied with a click through URL We do not accept flash files Material needs to be supplied 5 working days prior to start date to allow time for testing. We take no responsibility if creative is late and therefore is delayed 13