SPONSORSHIP PROPOSAL

Transcription

1 SPONSORSHIP PROPOSAL April 2019 SHANGHAI HANGZHOU TIANJIN Book today, space is limited! For more information, please speak to the support team

2 BE PART OF THE BEST EDUCATION EVENT IN CHINA The Wellington College Festival of Education is the most important, informative, interesting and inspirational event on the education calendar for our Wellington College China community In October 2017, we saw an impressive number of people attend the four day Festival at Wellington College in Shanghai, Hangzhou and Tianjin. Over 1,000 festival-goers immersed themselves in sessions delivered by more than 40 high-profile speakers travelling from the UK, Europe, Australia, Hongkong and mainland China. The 2019 Festival represents a continued commitment to thinking about, exploring and encouraging debate about what education is and where it is headed. The Festival will attract education s most forward thinking innovators, educators and influencers, as well as teachers and parents from international and local schools in Tianjin, Shanghai, Hangzhou and across China. As a Festival Sponsor, you will not only be able to showcase your organisation s contribution to education in 2019, but it is also a great oppourtunity to access your target market and acquire new customers through face-to-face interaction. We have an outstanding track record of successful corporate partnerships, working with companies across a host of sectors. Following are the various sponsorship opportunities available - we are also happy to explore how we can work together to build a tailored package that meets your needs. We look forward to working with you on the best education event of the year in China.

3 2019 FESTIVAL OF EDUCATION EXPLORE CELEBRATE LEARN DEBATE CONNECT Festival Strands Early Years focus: dedicated sessions for Early Years educators and parents Wellbeing: an inquiry into examination stress, body image and mental health A developing romance: aspects of the relationship between Chinese and British education Exploring education: sessions challenging accepted ideas and fundamental concepts of teaching Environment: a focus on the increasing awareness of and knowledge about environmental issues and their impact on education Technology: a discussion about developments in technology and their possible implications for students and educators. Festival Schedule Date April Location Wellington College International Shanghai Huili School Shanghai April Wellington College Hangzhou April Wellington College International Tianjin

4 2017 FESTIVAL OVERVIEW Attendance 50% general public 35% Teachers and senior leaders 15% other Statistics - 86% of festival-goers felt that they have learned something new at the Festival - 85% of 2017 festival-goers are seeking to return in 2019 and will recommend to colleagues and friends - Over 70% of sposnsors wish to return in % of exhibitors and sponsors felt they made positive new relationships in 2017 Media Coverage Social Media KOL The Bund Education Babazhenbang Shengxuebao001 Traditional media Youth Time Global Times Hurun Report China News Xinhuanet Sina Education Zhejiang TV Hangzhou TV Station (HTV-2) Bohai Morning Post Morning Post China Daily

5 SPEAKERS Speakers at the forefront of education, business, government, technology invested in the future of education. Previous speakers include: Shonette Bason, Michael Bywater, Tanya Crossman, David Didau, Nina Jackson, Debra Kidd, Matt Knowles, Norman Lebrecht, May Lee, Terry Qian, Dr Shari D Rosen, Ian Warwick, Jun- Yang Williams, Simon Zou Speaker biograpies can be found here.

6 WHY SUPPORT THE FESTIVAL? Becoming a sponsor of the Festival can deliver the following benefits: Reach over 1000 festival attendees who are actively involved, connected to or interested in a variety of education topics Build and enhance brand awareness for your products/services through our various promotional platforms Interact directly with potential clients/customers Gain insight on currect topics, thought leadership and changes in education Make connections with our network of partners Sam Mulliner James Beadle Clair Watson Sheng Yun Jane Hewitt Andrew Pybus Rosaline May Lee Nadia Mendoza Barry Cooper Paul Clarke

7 PARTNER PACKAGES Branding Opportunities Prominent logo displayed on printed programme and festival s backdrop in all cities Logo displayed on printed programme and festival s backdrop Logo included on all promotional s and wechat articles Verbal recognition by the MC during the opening and closing remarks in all cities Logo in post event articles as Festival Sponsor on the festival website Exhibition space including 1 table and 2 chairs (all cities) Exhibition space including 1 table and 2 chairs (for the chosen city) Website Exposure Logo placement both on the festival homepage and the sponsors page 150-word company profile on the festival website Listed as Festival Partner on the festival website sponsors page Listed as Festival Strand Sponsor on the festival website sponsors page Listed as City Festival Sponsor on the festival website sponsors page Advertising Opportunities One full page advert in the festival programme One half-page advert in the festival programme Festival Partner 50,000 (Two available) Festival Strand Sponsor 35,000 (Three available) City Festival Sponsor 20,000 (Three available per city)

8 Opportunity to insert a discount flyer, catalog or promotional items in the festival bag presented to all delegates Two tickets to the reception (all cities) providing networking opportunities Speaking Opportunity Your theme will be branded, for example: your organisation name STEAM Theme One speaking session in one chosen city (format and topics to be agreed with organisers) Brand displayed across the venue and signage Opportunity to distribute marketing material on chairs prior to presentation Others 10 full festival tickets for your organisation s employees or guests (all cities) 6 full festival tickets for your organisation s employees or guests (all cities) 3 full festival tickets for your organisation s employees or guests (for the chosen city)

9 ADDITIONAL OPPORTUNITIES Maximise your visibility and enagement at what is likely to be the most important and influential education event of the year! All sponsorship opportunities include your logo appearing on our event website, programme and other marketing materials. LANYARD SPONSOR ADVERTISEMENTS IN THE FESTIVAL PROGRAMME 15,000 7,500-20,000 25,000 Your organisation s branding on lanyards given to all delegates on arrival at the festival and worn throughout. Includes two festival passes, a full-page advert in the festival programme and branding on the website. FESTIVAL EXHIBITOR Enhance your organisation s brand further with an advert in the festival programme, which is distributed to all attendees at registration, with a digital edition ed one week before the event. Inside front cover - 20,000 Inside back cover - 15,000 Double-page - 12,000 Full-page - 10,000 Half-page - 7,500 5,000 10,000 Exhibition space for the two days including 1 table and 2 chairs Exhibitor name, profile, web address and position of stand in the festival programme FESTIVAL BAG SPONSOR On arrival, attendees will receive a fabric festival bag. Your brand, alongside your company message will appear on one side of all bags. Includes two festival passes, a full-page advert in the festival programme and branding on the website FESTIVAL BAG INSERT Exclusive opportunity to drop a discount flyer, special offer or product/service catalog in the festival bag to all delegates. Exhibitor logo on promotional materials

10 DATES & DEADLINES Item Due Deadline Sponsorship commitment and agreement 3 December 2018 SPONSORSHIP CONTACTS SHANGHAI Laurianne Gidrol Director of Marketing T Laurianne.gidrol@wellingto ncollege.cn HANGZHOU Piers Matthews Director of Admissions & Marketing T piers.matthews@wellingto ncollege.cn TIANJIN Peter Randall Director of Admissions & Marketing T peter.randall@wellingto ncollege.cn Michelle Zhuang Events Manager T ext michelle.zhuang@wellingto ncollege.cn Rococo Wang Events Manager T rococo.wang@wellingtonc ollege.cn Fiona Yang Marketing & Communication Manager T ext fiona.yang@wellingtonco llege.cn BE PART OF THE BEST EDUCATION EVENT IN CHINA JOIN THE DEBATE IN APRIL 2019!