3DPrint.com Marketing Program: Multi-Platform Advertising and Sponsorship for Additive Manufacturing

Transcription

1 The Voice of 3D Printing / Additive Manufacturing Introducing Subscription DIGITAL AD NETWORK 3DPrint.com Marketing Program: Multi-Platform Advertising and Sponsorship for Additive Manufacturing Targeted options for desktop, mobile, , social, education, message boards and more. Get your brand out there: 3DPrint.com has the largest industry readership worldwide. Reach more than 1 million industry-focused professionals via our website, subscribers, social media and message board users. Sponsored Articles Premier Sponsored Article Package Four 500 to 700 word articles on 3DPrint.com written by you or one of our writers articles published on your schedule (maximum one per week) each article is blasted to our 550,000+ social media followers on Twitter, Facebook, and LinkedIn each article is sent to our 23,000+ subscribers in our daily newsletter PRICE: $1,900 (self-written articles) $2,400 (professionally-written articles)... Single Sponsored Article All the benefits above but only for one article PRICE: $549 (self-written articles) $699 (professionally-written articles)... Sponsored Interview Work with our writers and publish a Q&A article Sponsored interviews are also possible as one of the four sponsored article package at no additional cost (applies to Professionally Written package only) PRICE: $ Featured Articles Your sponsored article or interview displayed on the home page above the fold as featured PRICE: $200/Day (3 day maximum) $500 for 3 days FEATURED ARTICLES 1

2 Advertising Options Premium ad placements at reduced prices - all banners can be purchased as a percentage of impressions! Inquire for tailored program rates! For better visualization of ad placements please see pages 9-10 Home page view 3DPrint.com Leaderboard Banner, 728x90 - Displayed on top of all articles - $850/week $3150/month Leaderboard Banner, 728x90 - Displayed below title in all articles - $850/week $3150/month Leaderboard Banner, 728x90 - Displayed on top of home page - $749/week $2549/month Banner, 300x250 on right hand column of all pages - $599 - $799/week $ $2799/month, depending on position Thin Ribbon, 1164x44 above the fold on home page - $499/week $1599/month Featured Video - Your promotional video above the fold on home page - $599/week $1899/month Site Sponsor - Take over the top red bar across the site with a (1164x44) banner - $1099/week $3199/month Peel-back ad - teaser triangle in upper corner invites users to peelback to reveal your message - $1750/week Interstitial Ad - Pop-over ad that pops up on top of content of 3DPrint.com after page loads - $1750/week Sponsored Giveaways - Your product free to select winners promoted across our network - Custom pricing, please inquire (see example on p.7) 3DPrint.com/Shop - Build a dedicated section for your product on our Shop page - $ $2900 for three months, depending on position Article view 3DPrint.com now offers a wide range of customizable ad targeting capabilities. Target by geo or exclude by geo Rotate creatives within ad spots, and target by percentage ** for example 70% of impressions go to creative A, 20% to creative B, 10% to creative C Rotate creatives per advertiser, advertiser can send multiple creatives. Rotate evenly or set to a percentage Target by browser - FireFox, chrome, IE Target by device - phone, tablet, desktop/laptop Target by manufacturer - Apple, Samsung, Lenovo, etc Frequency cap x amount of impressions per x amount of (minutes, hours, days, weeks, months, lifetime) Target by day and time for example we can set to only run on weekends or business hours M-F 7am 9pm 2

3 Advertising Options 3DPrint.com Mobile Ads Leaderboard Banner, 320x100 on mobile home page - $499/week $1799/month Leaderboard banner, 320x100 on all articles in mobile - $699/week $2399/month Peel-back ad - teaser triangle in upper corner invites users to peel- back to reveal your message - $1099/week For better visualization of ad placements please see pages x 100 LEADERBOARD advertising@3dprint.com for all inquiries. Don t see a sponsorship package that s right for you? Inquire to discuss customized ad campaigns. 3DPrint.com Newsletter ads (23,000+ subscribers receive our daily newsletter) Solo news blast to our readers - $2199 Leaderboard Banner atop daily newsletter - $699/week $2299/month Banner, 180x150 ad at top right of daily newsletter - $450/week $1500/month Banner, 160x600 ad on right side of daily newsletter - $550/week $1800/month Banner, 300x250 ad on bottom of daily newsletter - $300/week $1000/month Newsletter Sponsorship: your logo presenting the daily newsletter - $799/week $2699/month Daily Newsletter Leaderboard 3DPrintBoard.com The World s Most Popular 3D Printing Forum - 26,000+ Registered Members Static Leaderboard Banner, 728x90 - $500/week $1750/month Banner, 300x250 - $250 - $450/week $800-$1600/month depending on position Forum Folder - Create your own folder - $350/month $3000/year Sticky Thread - Featured atop the list within a folder of your choice - $250/month / $2500/year 3

4 Subscription Marketing Plans: Save as much as 56%* Introducing a new way to maximize your promotional marketing. Purchase a quarterly or yearly plan and get access to all the platforms 3DPrint.com has to offer. Subscription Tiers: Executive Plan - $9,500/quarter $30,400/year One Newsletter Blast per month ($2199 value each) One Sponsored Article (written by us) per month ($699 value each) Each Sponsored Article is Featured atop our homepage for one day ($200 value each) Gold Sponsorship for one Online Training Class per quarter ($3000 value each) 300x250 banner on right side of 3DPrint.com 4 weeks per quarter. ($1999 value) Leaderboard banner on 3DPrint.com mobile home page 4 weeks per quarter ($1799 value) Total Quarterly Value = $16,092 (41% discount with quarterly rate, 53% with yearly rate!) Business Plan - $4,500/quarter $14,400/year One Newsletter Blast per quarter ($2199 value each) One Sponsored Article (written by us) per month ($699 value each) Silver Sponsorship for one Online Training Class per quarter ($1000 value each) 300x250 banner on right side of 3DPrint.com 4 weeks per quarter. ($1999 value) Total Quarterly Value = $7,295 (41% discount with quarterly rate, 51% with yearly rate!) Start-up Plan - $2000/quarter $6,400/year One Sponsored Article (written by us) per month ($699 value each) 180x150 banner in Daily Newsletter four weeks per quarter ($1500 value) Total Quarterly Value = $3,597 (44% discount with quarterly rate, 56% with yearly rate!) *Line items do not accrue as credits unless otherwise approved by 3DPrint.com. In other words, if you don t use your Sponsored Article in a particular month, this does not mean you have the right to two Sponsored Articles in the next month. 4

5 Online Training Courses Sponsor an industry-specific online course and reach scores of qualified leads! You can even create your own lesson or shape an entire curriculum. Online courses typically feature multiple learning sessions over weeks or days. Past courses include deep dives into 3D printing in: Metals Dentistry Polymers Aerospace Construction Consumer Goods Prototyping & Production Beginner Design Principles Advanced Design Principles Sponsorship Options: Diamond Create your own course - $8,500 Work with our training production team to craft your own curriculum. You can supply the subject matter experts or we ll work with you to find qualified presenters. Course registration data, including participant name, address, mailing address, and polling data customized to your needs. 20 free registrations to the course. Make your clients happy, or help your employees learn more! (Optional) Dedicated sponsor time each week. Sponsor provides an emcee to host each guest speaker session and can discuss sponsored offerings and provide context each week in informal Q&A with guests. (Optional) One (1) live sponsored webcast of up to 45 minutes as a part of the course program, featuring a moderator to introduce the sponsor, sponsored content (presenter on video, slide deck, participant chat, and real-time audience polling), and moderated Q&A session; webcast content will be developed in conjunction with our training production team to ensure that it will be educational in nature and attract the widest audience. One (1) customizable sponsor page within the online classroom for the course. Sponsored content within that page can include logo, copy, an article, an embedded video, and links back to your site Sponsor logo on course promotional page on 3DPrint.com Sponsor logo on HTML blasts and editorial content promoting registration Sponsor logo on promotional banners on 3DPrint.com, 3DPrintBoard.com and Daily Newsletter Platinum - $5,000 Course registration data, including participant name, address, mailing address, and polling data customized to your needs. 15 free registrations to the course. Make your clients happy, or help your employees learn more! (Optional) Dedicated sponsor time each week. Sponsor provides an emcee to host each guest speaker session and can discuss sponsored offerings and provide context each week in informal Q&A with guests. (Optional) One (1) live sponsored webcast of up to 45 minutes as a part of the course program, featuring a moderator to introduce the sponsor, sponsored content (presenter on video, slide deck, participant chat, and real-time audience polling), and moderated Q&A session; webcast content will be developed in conjunction with our training production team to ensure that it will be educational in nature and attract the widest audience. One (1) customizable sponsor page within the online classroom for the course. Sponsored content within that page can include logo, copy, an article, an embedded video, and links back to your site Sponsor logo on course promotional page on 3DPrint.com Sponsor logo on HTML blasts and editorial content promoting registration Sponsor logo on promotional banners on 3DPrint.com, 3DPrintBoard.com and Daily Newsletter 5

6 Online Training Courses continued Gold - $3,000 Course registration data, including participant name, address, mailing address, and polling data customized to your needs. 10 free registrations to the course. Make your clients happy, or help your employees learn more! One (1) customizable sponsor page within the online classroom for the course. Sponsored content within that page can include logo, copy, an article, an embedded video, and links back to your site. Sponsor logo on course promotional page on 3DPrint.com Sponsor logo on HTML blasts and editorial content promoting registration Sponsor logo on promotional banners on 3DPrint.com, 3DPrintBoard.com and Daily Newsletter Silver - $1,000 5 free registrations to the course. Make your clients happy, or help your employees learn more! Sponsor logo on course promotional page on 3DPrint.com Sponsor logo on HTML blasts and editorial content promoting registration Sponsor logo on promotional banners on 3DPrint.com, 3DPrintBoard.com and Daily Newsletter 6

7 Lead Generation Webcasts Sponsor receives One (1) live sponsored webcast of up to 45 minutes, featuring a moderator to introduce the sponsor, sponsored content (presenter on video, slide deck, participant chat, and real-time audience polling), and moderated Q&A session. Registration data, including participant name, address, mailing address, and polling data customized to your needs. Sponsor logo on webcast promotional page on 3DPrint.com Sponsor logo on HTML Blasts and editorial content promoting registration Sponsor logo on promotional ad on 3DPrint.com Dedicated blasts to our social media database of 550,000+ subscribers and 18,000+ subscribers Personalized webcast event registration page on our website Advertising across the 3DPrint.com and 3DPrintBoard.com websites Promoted and listed as an on demand webcast Complete report summarizing webcast details *Customized pricing - please inquire. White papers Custom-built registration form to capture the data fields you want Offer your white paper to our 1 Million+ users Promoted across network and archived on 3DPrint.com Downloadable with user registration *Customized pricing - please inquire. Don t see a sponsorship package that s right for you? Inquire to discuss customized ad campaigns. 7

8 Demographics Companies Our subscribers and advertisers represent companies from nearly the entire 3D Printing and Additive Manufacturing industry, most of the Fortune 500 and a wide variety of research and educational institutions. Readers As a site, 3DPrint.com has the largest industry readership worldwide. Alexa.com ranks it #1 of the sites covering 3D printing and additive manufacturing. 3DPrint.com is growing fast thus giving you exposure to more and more industry professionals all the time. Over 1 million industry-focused professionals Printer manufacturers include: MakerBot, EnvisionTEC, Mcor Technologies, Formlabs, 3D Systems, Winbo, Renishaw, XYZprinting, Concept Laser, HP, Höganäs, BigRep, Trumpf, FELIXprinters, Stratasys, GE, Arcam, 3D Platform, FlashForge, Dremel, Ultimaker, Nano Dimension, and many more. 17.5% 5% 7.5% 15% 27.5% Age 27.5% Gender 46% 54% Male Female Others include: Adidas Airbus Alcoa BASF Bayer Berkeley Bissell Boeing Bosch Brandeis Canon Cisco Corning Dartmouth DuPont Emerson Fedex Fiskars Fraunhofer Fuiji Film Heathrow airport Honeywell Ikea Ingersoll Ingram Micro Intel Jaguar/Land Rover John Deere Kohler KonicaMinolta LEGO L Oreal Louis Vuitton Microsoft Milwaukee Tool Mohawk Manufacturing Nike Pacbell Pepsico Philips Raytheon Renault Ricoh Saint Gobain Samsung Shell Siemens Stanford Staples Stryker Swarovski Tiffany Toyota Travelers Unilever Volvo Whirlpool Wilson Tool Xerox 10% 30% 10% Continent 50% North America Europe APAC Latin America Devices Average open rate...16% Click through rate...3% 40% Desktop 60% Mobile 8

9 3DPrint.com Homepage Featured Video, Sponsored Shops & Site Sponsor 3DPrint.com Article View 300 x 250 BANNER 300 x 250 BANNER Sponsored Giveaways 300 x 250 BANNER Don t see a sponsorship package that s right for you? Inquire to discuss customized ad campaigns. 9

10 Introducing Subscription 3DPrintBoard Daily Newsletter Forum folder Dedicated Shop 10