First Green Revolution = Seeds + Infrastructure + Markets

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1 A Second Green Revolution First Green Revolution = Seeds + Infrastructure + Markets What do we need for a second green revolution?

2 Action Ideas for 2007 CTEEO Index What are the clean technology profit opportunities around the U.S.? Innovation Labs The right people around the table to demonstrate solutions A Living Lab Reconciling plans against reality Local programs Significant local differences require local attention Do you have a suggestion? Is there something missing?

3 Finance is Central to Energy Policy Business: Waiting for the first move Government: First small steps Business: Large opportunity will remain Citizens: Let s move fast! What do capitalists need?

4 Energy Efficiency is Our Cheapest Source of Power What will it take to attract capital to energy efficiency?

5 Panelist Slides Chris Beekhuis

6 Enabling the Distributed Utility Model Performance Data PBI Payments $ Solar Electric System CPUC Distribut ed Utility 3 rd Party Energy Reports

7 Panelist Slides Dickinson Henry

8 U.S. Energy Consumption by Sector 2005 Source:

9 U.S. Energy Consumption by Infrastructure

10 U.S. Carbon Emissions by Infrastructure

11 The High Cost of Importing Carbon Wholesale Fossil Fuel Expenditures New England Fossil Fuel Expenditures in 2004 = $21 Billion (Public School Expenditures FY2004 = $23.6 Billion) $5.4 Billion Natural Gas Petroleum $450 million $15.5 Billion Coal Source: EIA data Source:

12 New England CO2 Emissions for 2000 Total 216,000,000 Metric Tons Waste 8% Industrial 2% Agriculture 1% Electric Generation not used in Buildings 7% Electric Generation used in Buildings 17% Transportation 36% Source: NESCAUM 2004 Buildings 29%

13 Panelist Slides Nalin Kulatilaka

14 Conventional Thinking Customer Utility Technology Technology provides demand management

15 But There are Risks and An Information Gap Behavioral Risk Customer Rate Risk Utility Performance Risk Technology What s really going on with the customer? Are the incentives right?

16 A Demand-Management Business Model Monitoring & Verification Customer Innovative contracts Utility Behavioral Risk Performance Risk Energy Intermediary Rate Risk Securitization of Annuity Lender Pre-requisites: Innovative Contracts and Metering

17 Panelist Slides Robert McCann Jr., Neilsen Media International

18 Nielsen Television Ratings The Currency for the US Television Industry National/Local Broadcasters and Cable Providers $70 Billion Spent Annually Agency Media Buyers

19 The Nielsen Company Profile World s Largest Media and Market Research Company Offices in Over 70 Countries Around the World With Clients in More Than 100 Countries Europe Asia-Pacific Americas Provides Television Audience Measurement in More Than 30 Countries A Vital Part of The Television Industry

20 The Nielsen Company U.S. Service Facts 312 Million Total US Televisions 43,226 Households & 116,711 TV Sets Measured by Nielsen Electronic Meter Technologies 1 Million Households & 2.7 Million TV Sets Measured Each Year Using Viewing Diaries 128,000 HomeScan Homes Connected With In-Home FMCG Product Scanning of UPC Codes

21 The Nielsen Company Sampling Expertise 60+ Years of Television Audience Measurement Experience via Sampling-Based Methodologies Large Statistical and Methodological Research Staffs Dedicated to Supporting/Improving Existing Methods, and Researching New Methods ~150 Statistical Research Professionals ~20 Methodological Research Professionals

22 The Nielsen Company Sampling Expertise Widely Accepted Sampling Methodologies Area probability sampling, offers 100% coverage of the measured population Random digit dial (RDD) sampling Large Sample Sizes National sample almost 10,000 homes, 25,000 persons effective sample size Local samples in 210 individual markets vary based on type of service and market place support High Response Rates Recruitment conducted in-person for area probability samples Recruitment by phone and/or in-person for RDD samples Demographic Alignment with Population Pre-recruitment demographic data collection, recruitment prioritization, differential incentives, pre-designated/alternate demographic match, post stratification weighting

23 Panelist Slides Richard Pietrafesa Jr.

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32 7 years and 12 New Acts of Legislation 2001 PILOT Legislation 2001 NYS Tourism Legislation 2001 Federal Empowerment Zone Designation 2002 PILOT Revision 2002 Landmark Appellate Court Decision on Condemnation 2004 NYS Tourism Legislation Revision 2004 Green Bonds Legislation 2005 Project of National Significance Designation T-21 Transportation Bill 2005 National Priority Project Designation Energy Bill 2006 PILOT Agreement

33 100% Fossil Fuel Free FLY ASH Diesel Particulate Filters IDLING Reduction

34 Workforce Develops Locally and New Career Model Develops Locally and New Career Model

35 Impact on the Region

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38 100% Fossil Fuel Free FLY ASH Diesel Particulate Filters IDLING Reduction Smart Way Partnership

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