Reaching Parents of College-Bound Teens

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1 Reaching Parents of College-Bound Teens Media Kit

2 EFFECTIVE REACH: Reaches Alabama parents and teens Published 6 times a year Direct mailed to over 370 Private Middle and High Schools; over 320 Public Middle and High Schools, Subscribers, Medical Offices, and college admissions offices ed to a projected 20,000 Alabama Parents Print Circulation: 50,000 Weekly enewsletter Events for parents and teens Distribution to exceed 70,000 PUBLISHING & EDITORIAL CALENDAR April/May 2013 Graduation Summer Jobs/Internships May/June 2013 Resume/Portfolio Issue Volunteer/Nonprofits August 2013 Back to School Teen Driving September/October 2013 Sports/Athletics (NCAA) Armed Forces (ROTC) November/December 2013 INFORMATIVE: Topics: In the Spotlight - profiles of parents and their teens College topics about colleges and admissions happy + healthy - health, fitness, sports injuries and nutrition What I Know Now - advice from young adults (24-35) College Prep - SAT/ACT & applying to college Holiday Gift Guide Scholarships/Deadlines Show Me the Money January/February 2014 Financial Aid/Paying for School Organization for the New Year March/April 2014 Prom/Spring Formals & Events Graduation Summer Jobs/Internships Gear Up - round up of latest and greatest products for school, sports, safety, dorm décor, etc. Motivation Matters - tips and advice for keeping teens inspired Life Skills - teaching teens to drive, manage money, interview, etc. Notables - scholarships, leadership & enrichment programs For more information call

3 Potential is designed for parents who will influence college decisions and purchase small and large-ticket items for their children. ENEWSLETTER DIGITAL ISSUE PARTNER PLACEMENT SUPPLEMENTS PRINT AD SIZES PRINT AD SIZE WIDTH HEIGHT Full Page (Trim Size) Full Page (Live Area) Full Page (Bleed) Half Page (Vertical) Half Page (Horizontal) Third Page (Vertical) Third Page (Horizontal) Quarter Page Live Area No Bleed PDF format preferred with images sized to correct ad specifications. Camera ready ads or supporting files must have minimum 300 dpi resolution. Preferred images are TIFF, JPEG, or EPS. Ads should be submitted on CD or ed to: WEBSITE AD SIZES AD PLACEMENT SIZE Leaderboard Banner (Top) 720 x 90 px Leaderboard Banner (Bottom) 720 x 90 px Mini Ad (Top) 205 x 90 px Rectangular Ad 300 x 250 px Square Tile Ad 125 x 125 px Leaderboard (Top) 720 x 90 px Mini Ad 205 x 90 px Rectangular Ad 300 x 250 px Maximum Size for hosted ads is 1MB Flash Ads are acceptable All ads are managed through Double Click for Publishers Contact us: Leaderboard (Bottom) 720 x 90 px Square Tile Ads 125 x 125

4 2013 MULTI-MEDIA PACKAGES (PER MONTH) MEDIA BASIC SPONSOR PARTNER PRINT AD - Premium Placement EDITORIAL Contributor WEB: Business Directory Video Promotion Website Tile Ad Website Banner Ad enews Weekly Sponsor Digital Issue Sponsor Supplement Sponsor EVENTS Sponsor (Table & Presenter) Premium Placement /mo /mo /mo Half Page SAVINGS 15% 15% 37% Customized Packages Available Increase Your Exposure & Influence PRINT RATES 6 MONTHS 12 MONTHS (3 INSERTIONS) (6 INSERTIONS) COST PER ISSUE Quarter Page $ $ One Third Page Half Page Full Page Premium Placement 2-Page Spread COST PER ISSUE PER MONTH $ $ $ WEBSITE & PROMOTIONAL RATES PLACEMENT RATES PLACEMENT RATES Website Banner* $ /mo Digital Issue Sponsor $ /mo Online Directory $ /mo enewsletter Sponsor $ /mo Website Tile Ads* $ /mo Poster Sponsor quoted Video Promotion/Issue $ mo Supplement Sponsor quoted Workshops quoted Cover/Mailing Sponsor quoted *Tile & Banner ads require a 3 month minimum

5 INSERTION ORDER Company Name: Contact: Address: Zip: Phone: Fax: Billing Address: Zip: Ad Size: Ad Creation Required: Y or N Rate: Placement Requests: Ad Design Requests: Website and Promotional Advertising: Payment Terms: Yearly commitment net15-100% payment due within 15 days of publication distribution unless other arrangements are agreed upon. Advertiser Acknowledgements: Ad proofing is the responsibility of the Advertiser Advertiser agrees to honor all coupons and/or special offers until the offer expiration date Agreement is valid for one year and will be automatically renewed unless written communcation is received Overdue accounts are subject to a late charge of 1.5% per month after 30 days ADVERTISER Signature Date exploremedia Representative Date Published by exploremedia 7956 Vaughn Rd #331 Montgomery, AL fax

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