Myrtle Beach Area Chamber dba Myrtle Beach Area CVB Financial Accountability Public Reporting April through June

Transcription

1 Myrtle Beach Area Chamber dba Myrtle Beach Area CVB Financial Accountability Public Reporting April through June Public Revenues: State Atax - MB $116, State Atax - SSB 5, State Atax - HC 46, Local Atax - HC 5, State of SC - Reg Tourism 22, State of SC - SCATR 35, State of SC - DSMG 500, TDF - MB $3,408, Total Public Revenues $4,140, Marketing Investment: Television Advertising $1,798, Print Advertising $341, Radio Advertising $71, $1,641, Out-of-Home Advertising $20, Partner Advertising $471, Campground Advertising $11, Regional Advertising $ Publicity & Promotion $55, $519, Creative Development $58, & Marketing $74, Sports Marketing $50, Golf Promotion $1,802, Market Research $1, Government Contingencies $0.00 General Consumer Promotion $391, $0.00 Total Marketing Investment $7,311, $ Details of Marketing Investment: 1, CORINTHIAN MEDIA, INC. 3, CORINTHIAN MEDIA, INC. 89, CORINTHIAN MEDIA, INC. 64, CORINTHIAN MEDIA, INC CORINTHIAN MEDIA, INC. 2, CORINTHIAN MEDIA, INC. 5, WTVH 3, NBC3 WEATHER+ 11, WSTM-NBC 3 2, WSTM-NBC 3 Google TV Ads 27, GOOGLE 246, CORINTHIAN MEDIA, INC. 3, NBC3 WEATHER+ 2, CORINTHIAN MEDIA, INC. 11, WSTM-NBC 3 5, WTVH 7, CORINTHIAN MEDIA, INC. 2, WSTM-NBC 3 6, WTVH 11, WSTM-NBC 3 3, NBC3 WEATHER CORINTHIAN MEDIA, INC. 2, WSTM-NBC 3 2, WSTM-NBC 3 11, CORINTHIAN MEDIA, INC. 555, CORINTHIAN MEDIA, INC CORINTHIAN MEDIA, INC CORINTHIAN MEDIA, INC. 1, CORINTHIAN MEDIA, INC. 1, CORINTHIAN MEDIA, INC. 1, CORINTHIAN MEDIA, INC CORINTHIAN MEDIA, INC CORINTHIAN MEDIA, INC CORINTHIAN MEDIA, INC. Google TV Ads 38, GOOGLE 3, BROADCAST BUYING SERVICES, INC. 16, CORINTHIAN MEDIA, INC. 18, CORINTHIAN MEDIA, INC. 63, CORINTHIAN MEDIA, INC CORINTHIAN MEDIA, INC. 509, CORINTHIAN MEDIA, INC. 1, CORINTHIAN MEDIA, INC. 1, CORINTHIAN MEDIA, INC OHIO NEWS NETWORK 11, WSTM-NBC 3 1, CORINTHIAN MEDIA, INC. 4, WTVH 3, NBC3 WEATHER+ Atlanta Promotion 6, FSN SOUTH OHIO NEWS NETWORK OHIO NEWS NETWORK 1, OHIO NEWS NETWORK OHIO NEWS NETWORK 1, CORINTHIAN MEDIA, INC. 1, CORINTHIAN MEDIA, INC OHIO NEWS NETWORK 6, CORINTHIAN MEDIA, INC. Google TV Ads 4, GOOGLE Magazine Advertising - Leisure/Spring 15, HUSON EUROPEAN MEDIA Magazine Advertising - Leisure/Spring 145, BRANDON AGENCY Golf Promotion 42, GOLFER'S GUIDE MARKETING SOLUTIONS LLC Newspaper advertising - Leisure/Spring THE STATE NEWSPAPER 3, RESPONSE CUSTOM PUBLISHING 5, MPI PUBLICATIONS 4, PENTON MEDIA INC. 3, NORTHSTAR TRAVEL MEDIA LLC 4, SCHNEIDER PUBLISHING CO. INC. 3, NETWORK MEDIA PARTNERS 3, GROUP TOUR MEDIA INC

2 3, SEEN MAGAZINE 6, NORTHSTAR TRAVEL MEDIA LLC 3, PREMIER TOURISM MARKETING, INC ASSOCIATION EXECUTIVES OF NORTH CAROLINA 6, NORTHSTAR TRAVEL MEDIA LLC 3, CONVENTION SOUTH MAGAZINE 6, MPI PUBLICATIONS 2, THE GROUP TRAVEL LEADER, INC. 4, MEETINGS MEDIA 4, SCHNEIDER PUBLISHING CO. INC. 3, NORTHSTAR TRAVEL MEDIA LLC 4, SERENDIPITY PUBLISHING 2, IMG COMMUNICATIONS INC 3, THE GROUP TRAVEL LEADER, INC. 3, COLLINSON & COMPANY 6, NORTHSTAR TRAVEL MEDIA LLC 3, NORTHSTAR TRAVEL MEDIA LLC CAROLINA FIRE RESCUE EMS JOURNAL 8, CUSTOM PUBLISHING 6, MPI PUBLICATIONS 2, IMG COMMUNICATIONS INC 8, CUSTOM PUBLISHING 4, MEETINGS MEDIA 1, GROUP TOUR MEDIA INC 3, GROUP TOUR MEDIA INC 4, PREMIER TOURISM MARKETING, INC. 4, SCHNEIDER PUBLISHING CO. INC. 1, WKVC 2, WKVK 1, WWLV 1, TTCB 2, WAY 1, WWLV 1, WCLN 1, Triad Family Network 1, WMHK 4, CHRIS ROBINSON ASSOCIATES INC 3, WRAL-FM 1, CLEAR CHANNEL BROADCASTING INC SUNRISE BROADCASTING, LLC SUNRISE BROADCASTING, LLC CUMULUS WILMINGTON SUNRISE BROADCASTING, LLC WRNS WKIX CUMULUS WILMINGTON 2, WTCB WSSX 2, CLEAR CHANNEL BROADCASTING INC. 1, WOMG 2, CLEAR CHANNEL BROADCASTING INC. 4, CLEAR CHANNEL BROADCASTING INC WNKS 1, WRAL 1, CLEAR CHANNEL BROADCASTING INC. 2, WRNS 3, CLEAR CHANNEL BROADCASTING INC. 3, CLEAR CHANNEL BROADCASTING INC. 3, CLEAR CHANNEL BROADCASTING INC. 4, WNKS-FM 2, WSSX SUNRISE BROADCASTING, LLC WOMG CUMULUS WILMINGTON CUMULUS WILMINGTON 1, WSSX WNKS SUNRISE BROADCASTING, LLC SUNRISE BROADCASTING, LLC 1, WRTP WSSX WTCB WKIX Spring Internet Marketing - Leisure 80, VIS - CONV 10, THE CHARLOTTE OBSERVER Sherman's Travel Online 10, SHERMANS TRAVEL MEDIA Digital Ads - May Promotion GERST MARKETING, LLC Sherman's Travel Online 3, SHERMANS TRAVEL MEDIA Kayak/Side Step Online Ads KAYAK SOFTWARE CORPORATION 2, WINSTON-SALEM JOURNAL 6, WINSTON-SALEM JOURNAL Banners Ads 7, WINSTON-SALEM JOURNAL MB Spring Ads 34, TRIP ADVISOR LLC 246, Microsoft Adcenter, TravelZoo, Google, WRAL, Adready, Yahoo Spring Internet Marketing - Leisure 80, VIS - CONV May/June blast, ads 9, FAMILY TRAVEL FORUM, INC Banner Ad - WDCG CLEAR CHANNEL BROADCASTING INC. March Away Advertising 3, ORBITZ WORLDWIDE Web digital campaign 4, WXII Web Digital Ad Analysis 27, HITWISE Ad network banner campaign 20, COLLINSON & COMPANY, INC. MB Spring Advertising 33, TRIP ADVISOR LLC Sherman's Travel Online 31, SHERMANS TRAVEL MEDIA 2, WINSTON-SALEM JOURNAL Kayak/Side Step Online Ads 1, KAYAK SOFTWARE CORPORATION Banner Ad 7, WINSTON-SALEM JOURNAL 6, WINSTON-SALEM JOURNAL Internet advertising THE VETERAN'S VIEW Banner Ads 5, AAA CAROLINAS Womans Day Online Ads 25, HACHETTE FILIPACCHI MEDIA U.S., INC. Fodors Eblast THE BOUNCE AGENCY Great Getaways THE CHARLOTTE OBSERVER 382, Microsoft Adcenter, TravelZoo, Google, WRAL, Adready, Yahoo Online Ads 15, Yahoo Summer Internet Marketing - Leisure 80, VIS - CONV May banners, bulletins 12, SHERMANS TRAVEL MEDIA Orbitz Digital Promotion 4, ORBITZ WORLDWIDE Chicago Air Service Promotion 4, WFLD , banners 5, THE CHARLOTTE OBSERVER Online Digital Campaign 4, WAGA - FOX 5 MB Summer 28, TRIP ADVISOR LLC Online Ads 2, WHBQ Digital Promotion - Leisure 4, IEXPLORE INC 381, Microsoft Adcenter, TravelZoo, Google, WRAL, Adready, Yahoo Digital Promotion 15, Yahoo April online advertising 8, AARP DIGITAL

3 Billboard - Canada Promotion Canadian Promotion Toronto, Quebec Promotion Golf Promotion Membership Dues Internetional Promotion Montreal reception, Toronto Nat'l Women's show Advertising & Promotion - Air Service Canada, Chicago, NY Montreal Trade Show Expenses Montreal Trade Show Expenses Regional Tourism Promotion Regional Tourism Promotion Regional Tourism Promotion Travel Writer Expenses Travel Writer Expenses Travel Writer Promotion CBS Early Show equip package Consumer Tourism Fulfillment Spring Tourism Promotion - Leisure Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Shipping - Bulk Processing PENTON MEDIA INC MEETINGS MEDIA 2, MPI PUBLICATIONS 6, NORTHSTAR TRAVEL MEDIA LLC 2, MPI PUBLICATIONS 1, PENTON MEDIA INC. 1, P.C.M.A. SERVICES, INC. 1, MPI PUBLICATIONS MC NEILL GROUP, INC MEETINGS MEDIA 9, NORTHSTAR TRAVEL MEDIA LLC Schawk Canada 1, ADAMS OUTDOOR ADVERTISING 3, ADAMS OUTDOOR ADVERTISING 3, ADAMS OUTDOOR ADVERTISING 1, ADAMS OUTDOOR ADVERTISING 1, ADAMS OUTDOOR ADVERTISING 3, ADAMS OUTDOOR ADVERTISING NEW WAVE EMBROIDERY Canadian Fam Trip 4, Canadian Fam Trip 4, Canadian Fam Trip 5, Canadian Fam Trip 5, TRAVEL SOLUTIONS BY DESIGN CORP 1, Canada Beach Bash, Montreal Reception, CAA Training 14, Plattsburg, Montreal Receptions 1, Canadian Fam Trip TRAVEL SOLUTIONS BY DESIGN CORP 1, TRAVEL SOLUTIONS BY DESIGN CORP TRAVEL SOLUTIONS BY DESIGN CORP TRAVEL SOLUTIONS BY DESIGN CORP 3, TRAVEL SOLUTIONS BY DESIGN CORP 5, TRAVEL SOLUTIONS BY DESIGN CORP Canadian Fam Trip 6, CONTINENTAL EVENTS & SPORTS MANAGEMENT LLC 1, DESTINATION GOLF LTD Canadian Rep German Tour Operators 5, Canadian Fam Trip 9, Canadian Fam Trip 400, Air Planners THE BRANDON AGENCY THE BRANDON AGENCY 2, OCEAN LAKES FAMILY CAMPGROUND 3, LAKEWOOD CAMPING RESORT THE BRANDON AGENCY THE BRANDON AGENCY 4, THE BRANDON AGENCY 1, THE BRANDON AGENCY FUEL INTERACTIVE, LLC GEORGETOWN CO. CHAMBER OF COM SCATR SCATR U-SAVE AUTO RENTAL CHRIS ROBINSON ASSOCIATES INC 1, KAESER & BLAIR INC. 19, M BOOTH & ASSOCIATES, INC. 8, M BOOTH & ASSOCIATES, INC Washington DC Media visit Washington DC Media visit 19, M BOOTH & ASSOCIATES, INC. 5, M BOOTH & ASSOCIATES, INC ROBERT BEUTH 1, press trips MARSHALL STATON 8, TIMES PRINTING CO. INC FedEx USPS 3.61 FedEx 4.27 USPS 2.10 USPS FedEx FedEx FedEx 10, FUEL INTERACTIVE, LLC 6, HTC 10, FUEL INTERACTIVE, LLC 6, HTC 11, FUEL INTERACTIVE, LLC 12, HTC 147, MILLER DIRECT 0.44 USPS USPS 5.54 USPS 3.82 FedEx EASYPERMIT POSTAGE USPS FedEx 2.36 EASYPERMIT POSTAGE USPS FedEx 7.08 EASYPERMIT POSTAGE FedEx USPS FedEx FedEx USPS FedEx FEDEX TRADE NETWORKS FEDEX TRADE NETWORKS FEDEX TRADE NETWORKS FEDEX TRADE NETWORKS FEDEX TRADE NETWORKS FedEx 1, CONTAC SERVICES, INC. 3, FedEx 1, CONTAC SERVICES, INC FedEx 1, CONTAC SERVICES, INC.

4 Bulk Processing Bulk Processing Bulk Processing Bulk Processing Bulk Processing Bulk Processing Bulk Processing Service Service Service Service Ad Design Ad Design Creative Development Ad Creation software/tools Internet Digital Ad creation Digital Copy creation Software, Tools for Digital Ad creation Photography Clippings, media report Clippings, media report Travel South Promotion Travel South Promotion Travel South Promotion World Travel Mart World Travel Mart Golf Promotion Canadian Promotion 14, FedEx USPS USPS 8, FedEx 1, USPS 2, FedEx 1, CONTAC SERVICES, INC. 26, JORDAN INVESTMENT CORPORATION 36, EASYPERMIT POSTAGE SAFE-T-CONCIERGE SERVICES, LLC 1, MILLER DIRECT 2, MILLER DIRECT FedEx USPS 47, EASYPERMIT POSTAGE 25, JORDAN INVESTMENT CORPORATION MILLER DIRECT 2, MILLER DIRECT 1, MILLER DIRECT 3, MILLER DIRECT 2, MILLER DIRECT 1, MILLER DIRECT 43, JORDAN INVESTMENT CORPORATION 1, USPS FedEx 51, EASYPERMIT POSTAGE 1, USPS FedEx 5, FEDEX 2, FEDEX FEDEX USPS 2, FEDEX 1, NOIZ, INC GABE DUNLAP Yousendit.com 1, Apple Web Store 1, Media Coast HOLLEY AUFDEMORTE TULSA CONNECT INTERNET SERVICES TULSA CONNECT INTERNET SERVICES TULSA CONNECT INTERNET SERVICES TULSA CONNECT INTERNET SERVICES 1, OMNITURE INC TULSA CONNECT INTERNET SERVICES 1, OMNITURE INC. 7, Exact Target TULSA CONNECT INTERNET SERVICES TULSA CONNECT INTERNET SERVICES 7, Exact Target 1, OFFICE DEPOT M BOOTH & ASSOCIATES, INC BURRELLE'S LUCE MEDIA ANALYSIS BURRELLE'S LUCE MEDIA ANALYSIS 16, BRICK EDITORIAL 1, ROBERT GALLOWAY MEDIA, LLC Expenses related to video shoot BRICK EDITORIAL Island Vista (video shoot expense) B&H Photo - Video Shoot 7, OSPREY PRODUCTION 1, ROBERT GALLOWAY MEDIA, LLC Expenses related to video shoot 1, B&H Photo - Video Shoot Expenses related to al Trip NEW WAVE EMBROIDERY SC DEPT. OF PARKS, REC. & TOURISM Pow Wow 1, Pow Wow Pow Wow SC DEPT. OF PARKS, REC. & TOURISM ROCK HILL/YORK COUNTY CVB 1, Trade Show Expenses - TS 1, GSAE GSAE GSAE GSAE (87.50) Coalition - BMP Coalition - BMP 1, Coalition - BMP (4.74) Coalition - BMP Coalition - BMP Coalition - BMP Affordable Meetings, MPI Affordable Meetings, MPI 1, Affordable Meetings, MPI 2, ASAE 6, ASAE GWSAE GWSAE 1, GWSAE 3, MPI 1, MPI 1, MPI 1, Bank Travel Management 1, Bank Travel Management SYTA TAP TAP 4, TRAVEL & TOURISM MARKETING, LTD TRAVEL & TOURISM MARKETING, LTD. 2, World Travel Mart World Travel Mart Travel Show Expenses PATTY WILLIAMS Kim Hartley FAM Trip SCPRT USA Judo/Lyndsey FAM Fredrick Roth GS Tours FAM Ryan Vail FAM USA Triathlon FAM

5 Promotional Items Promotional Items Promotional Items Promotional Items Promotional Items Promotional Items SMERF Sales & Marketing SMERF Sales & Marketing NPMA Event SMERF Sales & Marketing NASCAR Event Promotion NASCAR Event Promotion NASCAR Event Promotion Sports Tourism - Magazine Advertising Sports Tourism - Magazine Advertising Sports Tourism - Magazine Advertising C.L. All-Star Game, Spikes - consumer promotions Magazine Advertising - Magazine Advertising - Research surveys Southern Living CoOp Ad America's Best Vac CoOp Ad Southern Living CoOp Ad Richmond Times CoOp Ad Trip Advisor Banner CoOp Ad Southern Living CoOp Ad Yahoo Travel Banner CoOp Ad Budget Travel CoOp Ad AOL Travel Network CoOp Ad Going on Faith CoOp Ad Carolina Mtg Guide CoOp Ad Group Tvl Leader CoOp Ad Family Travel Files - CoOp Ad Escapes Mag CoOp Ad Carolina Mtg Guide CoOp Ad Going on Faith CoOp Ad Trip Advisor CoOp Ad Americas Best Vacations CoOp Ad Richmond Escapes Mag CoOp Ad Courier Magazine CoOp Ad Carolina Mgt Guide CoOp Ad AOL Travel Network CoOp Ad Family Tvl Files.com - CoOp Ad Yahoo Travel Network - CoOp Ad Family Travel Files.com - CoOp Ad Great Escape CoOp Ad Carolina Meeting CoOp Ad General Tourism Promotion Consumer Promotion - Digital, OutOfHome Consumer Promotional Items (Atlanta Promotion) Media Hosting - Spring Promotion Television Advertising - May Promotion TV Promotion Consumer Promotion - Digital, OutOfHome Promotion Promotion Promotion Consumer Promotion - Atlanta Market Golf - Television Spring Regional Market-Atlanta Spring Regional Market-Dallas Spring Regional Market-Washington, DC Spring Regional Market-Chicago Media PR Media Outreach - Destination Publicity Site redesign/maintenance E-saver production New Web projects Video Hosting Newsletters Enhanced SEO Omniture Tracking Online Media Production Online account management Print Media Spring Golf Print Media, Trade Show Sponsorship Spring Regional Market-Atlanta KAESER & BLAIR INC SE Assn SHTO Site visit TAP KAESER & BLAIR INC Promo MPI 2, MHD SERVICES 20, TRIPLE CROWN SPORTS INC 2, MHD SERVICES Sports Ads - Image Collection 4, SUNWAY CHARTERS & TOURS 2, MHD SERVICES Darlington Promotion Darlington Promotion Darlington Promotion 3, SCHNEIDER PUBLISHING CO. INC. 2, SPORTSEVENTS SOUTH NASC, MB Mini Marathon 2, SMITH & CO., INC. 2, SPORTSEVENTS SOUTH 3.00 USA Judo Triple Crown, NASC 1, USA Judo 1, USA Judo, USA Team Handball 25, GREENBERG SPORTS 3, SCHNEIDER PUBLISHING CO. INC. 2, SPORTSEVENTS SOUTH 5, USA Judo USA Handball 1, INLET PRINTING CO 5, THE BRANDON AGENCY 4, THE BRANDON AGENCY 1, THE BRANDON AGENCY 6, THE BRANDON AGENCY 1, THE BRANDON AGENCY 3, THE BRANDON AGENCY 5, THE BRANDON AGENCY 5, THE BRANDON AGENCY 5, THE BRANDON AGENCY 5, THE BRANDON AGENCY THE BRANDON AGENCY 1, THE BRANDON AGENCY THE BRANDON AGENCY THE BRANDON AGENCY THE BRANDON AGENCY 2, THE BRANDON AGENCY 1, 1, THE BRANDON AGENCY THE BRANDON AGENCY THE BRANDON AGENCY 3, THE BRANDON AGENCY 3, THE BRANDON AGENCY THE BRANDON AGENCY THE BRANDON AGENCY THE BRANDON AGENCY 6, THE BRANDON AGENCY 2, THE BRANDON AGENCY 6, THE BRANDON AGENCY 2, THE BRANDON AGENCY THE BRANDON AGENCY 2, DATA PUBLISHING, INC. 100, LIVE NATION MARKETING, INC. 12, MYRTLE BEACH SCREEN PRINTING WKBW CMA MEDIA PROMOTIONS 44, RAYCOM MEDIA INC 3, WPEG 4, WFXC 1, WWQQ 1, WUKS 5, LIFE IN THE CAROLINAS 125, LIVE NATION MARKETING, INC VSAE MPI VSAE Robin Stevenson FAM Canadian Family Magazine FAM 1, Atlanta Braves 290, Internet Display Ads/ Mktg (1 Vendor-GolfChannel.com) 12, Social Marketing (1 Vendor) 64, Internet paid search (2 vendors) 290, Golf Channel 10, McNulty Enterprises-Atlanta 6, ESPN Dallas 24, Comcast Sportsnet-Wash DC 18, Comcast Sportsnet-Chicago 17, Spring golf campaign 12, Market Development - Chicago 12, Interactive - spring golf campaign 19, Interactive - spring golf campaign 24, Interactive - spring golf campaign 8, Interactive - spring golf campaign 24, Interactive - spring golf campaign 13, Interactive - spring golf campaign 9, Interactive - spring golf campaign 16, Interactive - spring golf campaign 5, Interactive - spring golf campaign 92, Magazine Print/Online - Golf Digest 175, Magazine Print/Online - Golf Magazine 3, Magazine - Spirit Skylights 5, Wynn Media 1, Magazine - print 5, Golfweek.com 5, Market Research 19, Lakeview Productions 25, Brandon Agency-The Fan 680, 1230, & 1340 Radio

6 Spring Regional Market-Pittsburgh Sponsorship Spring Regional Market-DC Spring Regional Market-Charlotte Spring Regional Market-NY Spring Regional Market-Dallas Spring Regional Market-Chicago Spring Regional Market-Chicago Regional Radio Production Allegiant Air Vacation Planner - Brandon Consumer Golf Shows The Golf Connection (ESPN) Spring Promo - Golf Trips General Marketing - creative FDNY Promotion Dustin Justin Foundation TL Golf Services - Golf Talk Live Radio Citycom Air Service Cooperative with Spirit Airlines Air Service Research International marketing 46, Clear Channel Radio 45, Golf Chicago-Ketel One Chicago Golf Challenge 23, WJFK DC 3, WIAD Charlotte 64, WFAN New York 11, KESN Dallas 7, ESPN Radio 1000 Chicago 1, ESPN Chicago 4, Spring Regional Markets 28, Air Service Marketing Support 109, Vacation Planning Leads 45, Sponsorship and Tradeshows 15, Week Radio program 52, Trip Promotion giveaways 17, Creative, Photography, etc 3, Sponsorship annual FDNY Tournament 10, Sponsorship Ammual Collegiate Tournament 4, Spring golf campaign 1, Golftrips advertising 75, Air Service Cooperative - Spirit Airlines 10, Airline Support Research 10, Coastal SC USA 7,311, ¹ Internet Vendors: Google GolfChannel.com Yahoo Fluency Media Television: The Golf Channel Comcast Sportsnet-DC Comcast Sportsnet-Chicago ESPN Dallas McNulty Enterprises Magazines: Golf Magazine Golf Digest Airline Market Research: American Airlines Allegiant Air Sixel Consulting The Boyd Group Radio: Brandon Agency (for The Fan) Clear Channel Radio WJFK-DC WSCR-AM WFAN-New York ESPN Radio 1000 Chicago ESPN Chicago KESN Dallas WIAD Charlotte Public Relations: Nicholas & Lence Communications Canadian Magazine/Internet: Lakeview Productions Other Vendors: Longitudes Coastal SC USA Wynn Media GolfWeek.com Golf Chicago