CONNECTING THE GLOBAL CLEANING COMMUNITY. Helping to grow your business 2019 MEDIA PLANNER

Transcription

1 CONNECTING THE GLOBAL CLEANING COMMUNITY Helping to grow your business 2019 MEDIA PLANNER

2 BRANDS OVERVIEW Unmatched Partner 95 Years Young and Growing ISSA has served the commercial cleaning industry since From its beginning as a supplier/ distributor organization to becoming the leading association serving the global cleaning community, ISSA continues to expand its footprint to engage the immense international marketplace and assist members and the industry in their success in an ever-transforming business environment. No other organization is better positioned to deliver its partners, members, and audiences with solutions to aid in their growth. 93,000+ Website Users 70,000+ Subscribers 67,000+ Magazine Subscribers 60,000+ Social Followers 290,000+ Media Connections Best Solutions for your Success ISSA offers unparalleled access and reach to each segment of the market across industry-leading media brands, digital assets, market intelligence, and a growing global event portfolio. Utilize ISSA s media team, which has more than 100 years of collective experience, to select the best platforms for your marketing goals, whether raising brand awareness, generating leads, or positioning your brand as a thought leader.

3 BRANDS OVERVIEW AUDIENCE / REACH Circulation....9,200 e-newsletters....20,000+ ISSA.com Visitors...42,000+ ISSA.com Pageviews ,000+ Circulation ,300 e-newsletters....35,000+ CMMOnline.com Visitors ,000+ CMMOnline.com Pageviews.. 65,000+ Circulation ,000 e-newsletters....30,000+ Cleanfax.com Visitors....26,000+ Cleanfax.com Pageviews...41,000+ ISSA Today is the ONLY publication reaching all segments of the supply chain and service providers within the cleaning industry. Serving the most influential audience in the market, its c-suite approach to high-level industry trends and data makes ISSA Today and its associated digital platforms a must read. Its audience includes distributors, wholesalers, building service contractors, in-house service providers, residential cleaning services, manufacturers, and associate members. Reaching both end-user segments of the commercial cleaning/facility services market (BSC s and in-house/facility managers), CMM has been the industry s voice of the end-user since Top-level decision makers in education, healthcare, commercial, retail, hospitality, and industrial verticals rely on CMM for both business management and best practices for their facilities and business growth. Cleanfax services the specialty cleaning and restoration industries. From carpet and floor care to disaster restoration, remediation, and environmental services, Cleanfax is the ONLY media brand engaging both segments of this niche marketplace and the ONLY audited title among media brands in this space. issa.com cmmonline.com cleanfax.com

4 2019 MEDIA PLANNER AN PUBLICATION

5 POWERFUL, INTEGRATED MARKETING & ADVERTISING SOLUTIONS ISSA is your trusted resource, reaching qualified readers from manufacturing, distribution, facility services, and facility management markets across an ever-expanding multimedia landscape. ISSA Today s print and digital audience includes: Top executives, purchasers, and decision-makers from ISSA s membership All segments of the industry (distribution, facility services commercial and residential and facility management) Multiple industries jansan, healthcare, education, food service, hospitality, and office products More than 70,000* average monthly reach * Includes impressions across print and digital ISSA Today magazine, unique visitors to ISSA.com, and ISSA e-newsletters. issa.com CLICK FOR RATES AND SPECS

6 ISSA TODAY 2019 EDITORIAL CALENDAR As the worldwide cleaning industry association, we know and understand the disruption across all channels of the marketplace. We focus our content on high-level, thought-provoking solutions to support the growth of our members and readers. ISSA Today is the ONLY publication reaching all channels of the supply and service segments of the cleaning industry, and is distributed to more than 9,000 ISSA members. Ad Close Material Deadline Issue Featured Topics Industry Exclusives Market Focus Bonus Distribution 12/21/18 12/28/18 February Trends in the Cleaning Industry Succession Planning Carpet Care Dilution Control Food Service Clean Buildings Expo, Baltimore, March /21/19 3/1/19 April Sexual Misconduct in the Workplace Safety and Security Planning Infection Prevention Software-Technology Disinfectants Cleaning Tools & Supplies: Mops, Brushes, Pads 4/29/19 5/6/19 June Workforce Challenges: Aging Workers, Millennials, Immigration, Drug Abuse Zero Waste Autonomy & Robotics Floor Care: Equipment, Batteries & Supplies Odor Control Sustainable Products 6/28/19 7/8/19 August ISSA Show 2019 Preview Combating Margin Erosion Talent Development and Training Hand Hygiene De-Icing Odor Control 9/30/19 11/11/19 THE OFFICIAL EXHIBIT DIRECTORY FOR ISSA SHOW NORTH AMERICA 2019 ISSA Show North America 2019 Featured Exhibitors Innovation & Technology ISSA Show North America 2019, Las Vegas, November /28/19 12/2/19 December ISSA Show 2019 Review Health & Safety Transformational Technology Leadership in 2020 Restroom Care, Towel & Tissues

7 DIGITAL ADVERTISING ISSA.COM / E-NEWSLETTERS The industry s leading website ISSA.com is the go-to resource for the cleaning industry. Take advantage of ISSA.com s engaged audience to increase your brand presence, drive website traffic, and enhance your thought leadership position with traditional and content-based opportunities. 42,000+ Monthly Unique Visitors 150,000+ Monthly Page Views Show off your brand with: Website Display Ads/Banners Video Ads Educational Quick Clips Buyers Guide Featured Listing ISSA e-newsletters Deliver your messaging directly to the inbox of your target market! Consistently and cost effectively reach your target market with ISSA s Clean Matters e-newsletters. ISSA s Clean Matters are segmented to each ISSA member group so you can better communicate your advertising message. This content is delivered weekly to each audience segment, providing news, trends, and must-know information. Options Include: Premier Banner, Medium Rectangle, Sponsored Content, Product Spotlight.

8 ISSA SHOW NORTH AMERICA 2019 GAIN INDUSTRY-WIDE EXPOSURE ISSA Show North America attracts thousands of qualified cleaning industry buyers each year with high-level purchasing power who are looking for the latest products, trends, and ideas. Gain exposure, high visibility, and brand recognition with this targeted audience. Benefit from pre-event marketing programs, on-site promotions and signage, and post-event promotions on ISSA s multiple channels. With a mix of affordable, effective advertising, promotional opportunities, and sponsorships, the right buyers will come looking for you! ISSA Trade Show Sales Contacts Mikel Gabrielson, Senior Sales Executive Accessories and Equipment Specialist mikel@issa.com Iris Weinstein, Senior Sales Executive Chemical and Paper Specialist iris@issa.com

9 PRINT RATES AND SPECS TRIM SIZE: (w) x (h), BLEED: Image must extend.125 beyond trim size. Keep live matter.375 from final trim, LIVE AREA: 7.25 (w) x 10.5 (h) PRINT SPECS: High Resolutions (Press Optimized) PDF s. All fonts and images embedded. Convert all colors to CMYK. Convert all fonts to outlines if possible. All images should be 300 dpi. Flatten layers/transparencies. 16 x Two Page Spread 8 x Full Page Bleed ISSA Today NET RATES 1x 4x 6x 2-Page Spread $7,990 $7,560 $7,225 Full Page $4,700 $4,450 $4,250 1/2 Page Spread $6,250 $5,935 $5,675 1/2 Page Island $3,740 $3,400 $3,340 1/2 Page $3,380 $3,160 $3,060 1/3 Page $2,490 $2,350 $2,290 1/4 Page Square $2,170 $1,960 $1,930 7 x x Full Page 1 2 Page Horizontal Spread x x x x Page Island 4.5 x ISSA Official Exhibit Directory NET RATES Rate Full Page $6,760 1/2 Page Horizontal Spread $9,000 1/2 Page $4, Page Horizontal 1 2 Page Vertical 1 3 Page Vertical 1 3 Page Square 1/3 Page $3,390 1/4 Page Square $2,825 2-Page Spread $12, x x x x Page Strip 1 4 Page Vertical 1 4 Page Strip 1 6 Page Vertical ISSA Media Network Marketplace 3x 6x 1/4 Page $2,650 $2,300 1/6 Page $2,000 $1,775

10 DIGITAL RATES AND SPECS ISSA.com Display Units Desktop Mobile Rate Leaderboard 728x90 320x50 $1,295 Half Page 300x x250 $1,495 Max file size: 50K JPEG/GIF, 200K HTML5, 3 Loops Max Additional Digital Opportunities Rate Three-month Video package $2,200 Six-month Video package $4,200 ISSA Educational Quick Clips $1,295 each ISSA Show North America CONNECT $5,500 Buyers Guide Featured Listing $1,595/per 12-month package Digital Edition Sponsorship Digital Issue: Issue Sponsor Digital Issue: Issue Sponsor and Skyscraper Rate $2,590 $4,500 Buyers Guide Listing

11 E-NEWSLETTER MARKETING RATES AND SPECS e-newsletter Marketing ISSA Clean Matters e-newsletters; Manufacturer Weekly, Distributor Weekly, BSC Weekly and Facility Professional Weekly Rate Manufacturer Distributor BSC Facility Pro Monthly Weekly Monthly Weekly Monthly Weekly Monthly Weekly Premier Banner 600 x 160 Pixels $2,500 $750 $2,500 $750 $1,750 $500 $1,025 $300 Medium Rectangle 300 x 250 Pixels $2,000 $600 $2,000 $600 $1,525 $450 $950 $275 Sponsored Content Product Spotlight 50 Character headline, 50 words of copy, Image, url. $2,000 $600 $2,000 $600 $1,525 $450 $950 $275 Exclusive Sponsor - all placements $5,500 $1,675 $5,500 $1,675 $4,075 $1,200 2,500 $750 Max file size: 50K JPEG/GIF The Official ISSA Show Daily e-newsletter Position Dimensions Daily Week Premier Banner 600 x 160 Pixels $2,000 $8,000 Medium Rectangle x 250 Pixels $1,000 $4,000 Featured Article Product Spotlight 300 x 250 Banner (50 Character headline, 50 words of copy, Image, url) $1,200 $4,800 Medium Rectangle x 250 Pixels $800 $3,200 Exclusive Sponsor - all placements $5,000 $20,000

12 CONTACT US issa.com cmmonline.com cleanfax.com SALES Abby Ingraham Sales Account Executive Scott Beech Sales Account Executive Micah Ogburn Director of Media Sales CONTENT Jeff Cross Editorial Director ISSA Media Kelly F. Zimmerman Managing Editor CMM Amanda Hosey Managing Editor Cleanfax