2018 Oktoberfest Sponsorship Opportunities

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1 2018 Oktoberfest Sponsorship Opportunities

2 Our Mission The Savannah Waterfront Association is a nonprofit organization 501(c) (3) composed of merchants, residents, property owners, and other interested parties whose common purposes are to provide public festivals and events and promote public interest in the Savannah riverfront area.

3 Our 2018 Community Partners

4 Accolades for Savannah & the Waterfront River Street One of the most beautiful public spaces in the world Business Insider, November 2017 River Street is a glittering, multifaceted gem Savannah.com, 2018 A city with no shortage of history, sultry beauty and architectural delights. It s a place well worth getting to know New York Times, January 2018 River Street Best place to take a tourist nominee Savannah Now, January 2018 The transformation of River Street is a major positive. Joe Marinelli, Visit Savannah, May 2017

5 By the Numbers Festival Attendance Estimates St. Patrick s: 300, ,000 Fourth of July: 50,000 75,000 Other festivals: 7,000 15,000 each International Business Times, Savannah Morning News, Do Savannah Nine out of ten tourists visit River Street during their stay. Visit Savannah Total visitor spending surged to $2.8 billion in 2016, a 4.5 percent increase over Longwoods International. May 2017

6 2018 Oktoberfest Premier 3 day festival along the historic waterfront in Savannah, Georgia High end food vendors featuring German themed cuisine Live entertainment throughout the weekend Hand made local arts & crafts for sale Family friendly destination featuring dog races, Kidz Zone art classes and activities Community Partners March of Dimes & the Savannah Humane Society

7 Pre festival / On site Media Coverage

8 Pre festival / On site Media Coverage IN CONTENT COVERAGE (*breaking news permitting) WTOC Sponsored Event promotion including news mentions & event reminders in various newscasts the week of event. Inclusion in weather forecasts leading up to the event. Storm Chaser vehicle on site and do LIVE cut ins from River Street during our Friday evening news broadcast. Highlights from the events will air on WTOC during various newscasts. On air talent to emcee event on Friday evening. ON AIR PROMOTION Events will be added to WTOC s Community Calendar Public Service Announcement and will run leading up to event. Appearance on Mid Morning LIVE to discuss upcoming event. TELEVISION SCHEDULE 20 bonus commercials to air on BOUNCE TV Commercial production 35x :30 spots to air on WTOC (M Sun ROS) SOCIAL MEDIA Boosted Facebook post promoting the event Sponsor mentions on all live and recorded promotions with participating stations (i.e. Rock Country Bob 106.9)

9 Diamond Sponsor..$25,000 Present the 2018 Oktoberfest Sponsorship Benefits SWA marketing to include reference of your company as a premier festival sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Prime space to display merchandise Your company presents the 2018 Oktoberfest Sponsorship link and logo on festival website Company name/logo on official swag item (must confirm 14 days from official start date, or provided by sponsor)

10 Emerald Sponsor.$20,000 Sponsor the 2018 Weiner Dog Races or comparable package appropriate for your company Sponsorship Benefits SWA marketing to include reference of your company as a festival sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents the 2018 Weiner Dog Races Table display for company marketing materials Sponsorship link and logo on festival website

11 Platinum Sponsor.$15,000 Sponsor the live music for the festival or comparable package appropriate for your company Sponsorship Benefits SWA marketing to include reference of your company as a festival sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents the music/band lineup for the festival Table for company marketing materials / retail space Sponsorship link and logo on festival website

12 Platinum Sponsor.$15,000 Waterfront Oktoberfest Beer Garden or comparable package appropriate for your company Sponsorship Benefits SWA marketing to include reference of your company as a festival event sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents the Waterfront Oktoberfest Beer Garden Table display for company marketing materials Sponsorship link and logo on festival website

13 Gold Sponsor...$10,000 Waterfront End Zone (tent with bar & TVs providing live college and NFL games) or comparable package appropriate for your company Sponsorship Benefits SWA marketing to include reference of your company as a festival event sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents the Waterfront End Zone college/nfl football tent Table display for company marketing materials Sponsorship link and logo on festival website

14 Gold Sponsor...$10,000 Present the First Friday Fireworks Sponsorship Benefits SWA marketing to include reference of your company as a festival event sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents the First Friday Fireworks Table display for company marketing materials Sponsorship link and logo on festival website

15 Silver Sponsor...$7500 Tournament/Contest Host (e.g. stein races, barrel rolls, corn hole tournament, sausage eating contest) Sponsorship Benefits SWA marketing to include reference of your company as a festival event sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents Oktoberfest contest Table display for company marketing materials Sponsorship link and logo on festival website

16 Silver Sponsor...$7500 Community Outreach Partner event (e.g. benefit breakfast, 5K Fun Run, other fundraising activity) Sponsorship Benefits SWA marketing to include reference of your company as a festival event sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents Community Outreach Partner event Table display for company marketing materials Sponsorship link and logo on festival website

17 Silver Sponsor...$7500 Charging tables/stations or comparable package appropriate for your company Sponsorship Benefits SWA marketing to include reference of your company as a festival event sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents charging station tables (8) in Rousakis Plaza Table display for company marketing materials Sponsorship link and logo on festival website

18 Silver Sponsor.$5000 or comparable package appropriate for your company Sponsorship Benefits SWA marketing to include reference of your company as a festival event sponsor Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Your company presents Waterfront Kidz Zone & Art Classes Table display for company marketing materials Sponsorship link and logo on festival website

19 Bronze Sponsor.$2,500 Drink Koozie / Other promotional item (750 included per sponsorship) Sponsorship Benefits Your company name/logo included in SWA advertising materials, festival banners, signs and social media platforms Sponsorship link and logo on festival website

20 Other Sponsorships & Partnerships We are happy to create custom and unique sponsorship or strategic partnership opportunities! Please contact Victoria Smith at SWA for additional information. Sponsorship Tax Benefits Your contribution may be tax deductible! The Savannah Waterfront Association is a 501 (c)(3) non profit organization and your contribution may be tax deductible.

21 Sponsor Information Company Contact Title Address City State Zip Sponsorship Requested Event / Sponsorship Date Amount On site contact name Phone Phone

22 ACKNOWLEDGEMENT First right of refusal from the previous year will be honored. All sponsorships are granted on a first come basis; telephone reservations will be held for three (3) business days pending receipt of signed agreement and payment. The sponsor agrees to submit the applicable fee with the agreement. Once the Savannah Waterfront Association has received a signed agreement and payment, a copy signed by an SWA representative will be returned with sponsor instructions and deadlines. If you have questions, contact Victoria Smith, Executive Director, at or victoria@riverstreetsavannah.com Company Representative: Signature: Date: SWA Representative: Signature: Date:

23 Thank you!