School Administrators MEDIA GUIDE

Transcription

1 Te x a s A s s o c i a t i o n o f School Administrators MEDIA GUIDE REACH 95% OF TEXAS SUPERINTENDENTS! Who's Who in Texas Public Schools Membership Directory FOR MORE INFORMATION, PLEASE CONTACT: Sheneka Anthony Project Manager Ph: (770) santhony@naylor.com

2 TASA QUICK FACTS 100% of Texas school districts. spend more than $10 billion a year 95% of the superintendents the second largest education market in the country more than 5 million students! spends more than $61.8 billion a year. READER PROFILE Superintendents Operations Directors Instructional Services Directors Curriculum Directors Assessment Directors Alternative Education Directors Assistant Superintendents Transportation Directors HR Directors Technology Directors Administrative Services Directors Evaluation and Planning Directors WHO'S WHO IN TEXAS PUBLIC SCHOOLS MEMBERSHIP DIRECTORY In Print and Online Connectiong You with TASA Members Throughout The Year! Advertise in our Who's Who in Texas Public Schools directory today and reach Texas school districts that spend $10 billion a year on products and services! Sources: IBIS World Report 61111a, TASA Questionnaire

3 Texas Association of School Administrators WHO'S WHO IN TEXAS PUBLIC SCHOOLS Net Advertising Rates All rates include an Ad Link in the digital edition of the magazine. Full-Color Rates Rates Double Page Spread $4, Outside Back Cover $3, Inside Front or Inside Back Cover $3, Full Page $2, /3 Page $2, /2 Page $1, /3 Page $1, /4 Page $1, /6 Page $ /8 Page $ Revisions and Proofs: $50 Position Guarantee: 15% Premium Black-and-White Rates Rates Full Page $1, /3 Page $1, /2-Page $1, /3 Page $ /4 Page $ /6 Page $ /8 Page $ Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Digital Edition Branding Opportunities Sponsorship Max $1, Digital Edition Belly Band $1, Skyscraper $1, Ad "Jolt" Upgrade $ Toolbar $ For the latest online specs, please visit: Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s). Rates As Of March 2018

4 Texas Association of School Administrators EXTEND YOUR PRINT ADVERTISING INVESTMENT WITH THE UNIQUE BENEFITS OF DIGITAL MEDIA Link your ad to the landing page of your choice Increase traffic to your website Interact with viewers to facilitate the buying process Generate an immediate response from customers Members and readers receive the directory via and each new directory is posted on TASA's website. A full archive of past directory's is available, ensuring longevity for your online presence. In addition to print, Who's Who in Texas Public Schools is also available to members in a fully interactive digital version. Viewers can virtually flip through the pages, forward sections of interest to colleagues and click on ads to be redirected to the advertiser s website. WHO'S WHO IN TEXAS PUBLIC SCHOOLS DIGITAL EDITION Toolbar $ Your company name is displayed on the toolbar, found in the top-right corner of every page of the digital edition next to frequently used navigational icons. Skyscraper $1, The Skyscraper ad displays the entire time the digital edition is open giving your message consistent and lasting exposure. Sponsorship Max $1, Your message will be prominently displayed directly across from the cover of the magazine. Ad Link Included in Display Rates Ad Links increase traffic from your ad in the digital edition to your company's website or a corporate address. Additional fees apply where noted. *Animation and video capabilities available Belly Band $1, The Belly Band is included on the front cover of the digital edition, making your company s ad one of the first that readers see when they receive their digital edition. It also extends to the digital edition s back cover, wrapping your company s message around the entire digital edition. Ad "Jolt" Upgrade $ The Skyscraper ad displays the entire time the digital edition is open giving your message consistent and lasting exposure. For the latest online specs, please visit:

5 Texas Association of School Administrators INDEX OF ADVERTISERS CATEGORIES Our publication features an Index of Advertisers section in which your company will be listed under the category of your choice with the page number of your ad. When our members are in the market for a specific product or service, they can search the Index of Advertisers and quickly locate advertisers that specialize in that category. One free category is included with any size ad and additional categories are only $20 each. If your product or service is not listed below, a new category can be created for you. AC & Heating Systems Accessibility Products Accounting & Auditing Services Administrative Software After-School Enrichment Architects Architectural Design Asbestos & Lead Abatement Asbestos Removal & Equipment Assessment Athletic Sports Equipment Attorneys Audio/Visual Equipment & Installation Auditing/Accounting & Financial Services Awards Bleachers Bond Counsel Building Construction Materials Building Maintenance Bus Sales & Parts Cafeteria Furniture Catastrophe Management Classroom Furniture Computer Hardware Computer Lab Furniture Computer Literacy Computer Services Computer Software Construction Management Construction/Restoration Consultants Consulting Engineers Construction Management Custodial Services Educational Adequacy Assessment Educational Materials Electric Utilities Employee Benefits Energy Assessments Energy Management Environmental Consultants ESL Extension Education Facility Assessment Financial Services Fire & Safety Protection Flooring Food Service Furniture HVAC Identification Cards Indoor Air Quality Insurance Services Investment Management Services Library Furniture Lighting & Equipment Lockers & Locks Maintenance, Custodial & Grounds Mobile School Facilities Mold Remediation Noise Control Products Office Automation Office Equipment & Supplies Office Furniture Paper Recycling & Shredding Parent Education Pest Control Playground Equipment Playground Surfacing Program Management Publishers Pupil Transportation Recognition Plaques & Gifts Retirement Plans Roofing Roofing Consultants Roofing Products & Services School Supplies Scoreboards Seating Security Systems Signs/Marquees Special Education Sport Surfaces Synthetic Turf Tax Deferred Annuities Teaching Aids Telecommunications Training & Consulting Transportation & Traffic Calming Turf Grass & Sod Workers' Compensation Other: One free listing with any size ad. Additional listings are $20 each. No limit. Please list new categories on this sheet. Additional Categories X $20 = $ Initial: Date:

6 PRINT ADVERTISING SPECIFICATIONS WHO'S WHO IN TEXAS PUBLIC SCHOOLS Directory Trim Size: 8.375" x " Texas Association of School Administrators DOUBLE PAGE SPREAD WITH BLEED INCLUDED LIVE AREA (per page): 7" x 9.5" 2/3 PAGE 2/3 PAGE 7" x 6.333" 4.583" x 9.5" 1/2 PAGE / ISLAND 17" x " LIVE AREA (per page): 7" x 9.5" 1/3 PAGE SQUARE FULL PAGE WITH BLEED INCLUDED LIVE AREA: 7" x 9.5" 8.625" x " 1/2 PAGE 1/2 PAGE LONG VERT. 7" x 4.583" 3.333" x 9.5" 1/3 PAGE FULL PAGE NO BLEED 7" x 9.5" 1/3 PAGE Note: Text placed outside the live area within any full-page or DPS ads may be cut off. Please keep text within the live area at all times. Artwork Requirements All digital color and grayscale artwork must be supplied at 300 dpi. Line art must be supplied at 600 dpi. High-res PDF, EPS, TIFF and JPEG files are accepted. Images from the Web are not suitable for printing. All color artwork must be in CMYK mode; black-and-white artwork must be in either grayscale or bitmap mode. RGB mode artwork is not accepted and if supplied will be converted to CMYK mode, which will result in a color shift. All screen and printer fonts as well as linked images must be supplied if not embedded in the file. Ad Material Upload Go to the Naylor website at " x 7" 4.583" x 4.583" 7" x 3" 2.166" x 9.5" 1/4 PAGE 1/4 PAGE 1/6 PAGE 1/6 PAGE 4.583" x 3.333" 3.333" x 4.583" 4.583" x 2.166" 2.166" x 4.583" 1/8 PAGE 1/8 PAGE 3.333" x 2.166" 2.166" x 3.333" Production Services, Proofs and Revisions Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Specs for Outsert/Inserts MAG-NAME/DIR-NAME 1 Page / 1 surface: 8.375" x " 1 Page / 2 surface: 8.375" x " 2 Page / 4 surface: 8.375" x " Postcards: 6" x 4.25" Heavy Card Stock Insert: 8.25" x 10.75" Postal Flysheets: 8.5" x 11" Digital Edition For more information, visit: Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).

7 PAST ADVERTISERS Texas Association of School Administrators Our communications program is made possible solely through advertiser support. We appreciate the investment that our advertisers make with Texas Association of School Administrators and strongly encourage our members to do business with vendors that support our association. Members know that they can confidently select the quality products and services featured within the official resources of TASA! 1GPA - 1 Government Procurement Alliance A&D Test Inc. A. Bargas & Associates, LLC Adams, Lynch, & Loftin, P.C. Andrews Kurth, LLP Austin Business Furniture Baker Distributing Belfor PropertyRestoration Blue Star Bus Sales, LTD. Boxx Modular Bracewell Brackett & Ellis, P.C. BRW Architects Business Interiors Cardionics Choice Partners/HCDE Cypher Security D K Haney Roofing D-7 Commercial Exteriors Dahill Dekker-Perich-Sabatini Duro-Last Roofing, Inc. E&I Cooperative Services ecampus Systems Estes McClure & Associates, Inc. ETC - Eligibility Tracking Calculators Forbo Flooring Systems Gerloff Company, Inc. Goodheart-Willcox Publisher Government Capital Corp. Harris County Department of Education Hawkins Architecture, Inc. Houston ISD Medicaid Consulting Services ISIMET Lone Star Auctioneers, Inc. Meteor Education MJ Thomas Engineering, LLC MWM Architects, Inc. National Express Corporation National IPA/TCPN Nightlock Nobelus, LLC O'Connell Robertson Olen Williams Incorporated PARS Ponder Company Incorporated REDD Team by Sapa Safety Vision LLC Spectrum Scoreboards State Standards Publishing Sturdisteel Susie Vaughan & Company T&G ID Systems, Inc. Teague Nall and Perkins, Inc. Templeton Demographics Texas - IBI Group, Inc. Texas Association for School Nutrition Texas Computer Cooperative (TCC) Texas K-12 CTO Council Texas Political Subdivisions, JSIF Texas Tech University Independent School District (TTUISD) TexBuy Purchasing Cooperative - Region 16 ESC The PlayWell Group, Inc. Thompson & Horton, LLP TimeClock Plus TIPS USA TSG Architects AIA Vanir Construction Management Inc. Walch Educ. Consulting, LLC Walsh, Gallegos, Treviño, Russo & Kyle, P.C..