MENSILE DI PROGETTAZIONE ELETTRONICA ATTUALITÀ SCIENTIFICA NOVITÀ TECNOLOGICHE.

Transcription

1 MENSILE DI PROGETTAZIONE ELETTRONICA ATTUALITÀ SCIENTIFICA NOVITÀ TECNOLOGICHE

2 AVERAGE CIRCULATION PER ISSUE DISTRIBUTION MAGAZINE Elettronica In is a monthly magazine that provides innovative information and projects on various aspects of electronics, including embedded, digital, analog and wireless. More specifically, our magazine is geared towards those who work in Research and Development labs and Technical Departments of small- and mediumsized companies, as well as to those still attending courses in electronics and computer science (i.e.: high school through university students) and their teachers DISTRIBUTION THROUGHT NEWSSTANDS Geographical Area: North Italy Center Italy South Italy 23% 23% POSTAL 20% SUBSCRIPTIONS Makers Professionals High Schools Universities / Research Institutes Trade fairs Magazine 12% 7% 54% 32% 29%

3 TARGET A recent survey showed that the largest percent of our readership is between the ages of years old and are graduated from a five-year college. The readers of the magazine are active in the commercial field, education and entertainment; most of them are employed as engineers or technicians. The highest areas of interest are microcontroller based circuits and projects, wireless applications and technologies, and analog circuits and projects. EDUCATION 25% 10% 65% OCCUPATION 11% 57% 24% 8% Middle School High School University AGE 10% 3% 9% 27% 21% Employee Self-employed Student Other Magazine 30% < > 55

4 FORMAT & RATES Quantity discounts: are applied in relation to the number of outputs. Inserts: price on request. Closing dates: advertising materials are due by the 5th of the month before issue. Average circulation per issue (year 2017): 18,500 copies e Cover (IV) Magazine trim size: 210 x 280 mm Bleed: add 3 mm over trim size to each side that will bleed e Cover (II-III) Magazine trim size: 210 x 280 mm Bleed: add 3 mm over trim size to each side that will bleed e Internal full page Magazine trim size: 210 x 280 mm Bleed: add 3 mm over trim size to each side that will bleed e Half page horizontal Size: 178 x 121 mm 900 e Third page vertical Size: 52 x 224 mm e Half page vertical Size: 83 x 224 mm 800 e Quarter page horizontal Size: 178 x 60 mm Magazine

5 BANNER X 90 BANNER (on Banner is principal form of advertising online, with a hight return in terms of visibility. Indeed, it is important to consider not only the number of clicks that visitors make on the banner, but also the visualizations of it, which helps make the company logo or product advertising more familiar. Price per month. > 130K MONTHLY VISUALIZATIONS BANNER x 90 px > 28K VISITORS BANNER x 229 px BANNER X 100 BANNER X % NEW BANNER x 100 px BANNER X % RETURNING BANNER x 600 px Site

6 Elettronica In BLOG blog.elettronicain.it In Elettronica

7 BLOG (blog.elettronicain.it) Elettronica In blog was born as online support at monthly magazine Elettronica In. You can find: news, curiosity, tutorials, events and generally everything related to electronics world. > 80K MONTHLY VISUALIZATIONS > 40K VISITORS 74% NEW 26% RETURNING Blog

8 BANNER in the blog BANNER X 100 BANNER X 250 Banner is the principal form of advertising online, with a hight return in terms of visibility. It is important to consider not only the number of clicks, but also the visualizations, which helps make the company logo or product advertising more familiar. BANNER X 60 BANNER e per month 300 x 100 pixel BANNER X 600 BANNER e per month 300 x 250 pixel BANNER e per month 300 x 600 pixel BANNER e per month 468 x 60 pixel Blog

9 YOUR PRODUCTS in our blog e SPONSORSHIP OF 5 POST WITH BANNER e PACKAGE 5 POST FOR THE LAUNCH OF A PRODUCT, SERVICE, NOTICE, ETC. Blog

10 DEM Direct by Marketing With Direct Marketing, by Elettronica In, your advertising message comes directly in the box of over 80,000 registered users. This database is constantly updated throught the subscriptions derived from our sites. > TOTAL MEMBERS 0,02 / For your advertising, please contact: adv@futuragroupsrl.it

11 Contact us at: brainchild of

12 THE SITE Open Source Electronics is the brainchild of a world leader in hobby electronics Futura Group srl. > 900K MONTHLY VISUALIZATIONS > 250K VISITORS 67% NEW 33% RETURNING

13 AUDIENCE Open Source Electronics is devoted to support development, hacking and playing with electronics: we share exciting open projects and create amazing products! 90% MALE 23% YEARS OLD 10% FEMALE 30% YEARS OLD ACQUISITION Organic Search Social Direct Referral Other 7.1% 11.5% 16.6% 57.2%

14 SOCIAL Open Source Electronics is not just a container of ideas: it is also a web site lead by a team of engineers and geeks who will take part in the discussions and give support. Our mission is to become a reference Open Source hacking site with ideas and feedback aimed to enrich the community. > 820K FANS > 80K FOLLOWERS

15 YOUR LOGO in our site 420 X 100 PIXELS e PER MONTH 420 X 100 PIXELS IN HOME PAGE 266 X 90 PIXELS e PER MONTH 266 X 90 PIXELS IN POST PAGE 90 X 90 PIXELS 500 e PER MONTH HEIGHT 90 PIXELS IN PRE-FOOTER IN HOME AND POST PAGE

16 YOUR PRODUCTS in our site 600 e ONE YOUR POST (PRESENTATION OF NEW PRODUCTS, INSIGHTS, TUTORIALS) 350 e ONE POST SPONSORED BY THE BRAND AND TIED TO A THEME

17 TEXT LINK ADS in our site 70 e each link PLACE TEXT LINK ADVERTISEMENT IN OUR EXISTING POST 50 e each link PLACE TEXT LINK ADVERTISEMENT IN A POST* YOU PROVIDE *The content provided should be related to the open-source world If you are interested in more options, contact us for a personalized offer [adv@futuragroupsrl.it]