BRAND REPORT FOR THE 6 MONTH PERIOD ENDED JUNE 2018

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1 BRAND REPORT FOR THE 6 MONTH PERIOD ENDED JUNE 2018 No attempt has been made to rank the information contained in this report in order of importance, since BPA Worldwide believes this is a judgment which must be made by the user of the report. Northstar Travel Group West Olympic Blvd., Ste 325 Los Angeles, CA Tel. No.: (310) Fax No.: (310) TRAVELAGE WEST is a bi-weekly publication that provides travel professionals with the sales tools and information they need to sell travel products and experiences. TravelAge West s indepth articles provide destination, trend and product information with stories written on-site to bring the best of travel to life for its subscribers. The content of every issue is also available to subscribers globally via the online digital version. BRAND REPORT PURPOSE The Brand Report provides a deeper understanding and identification of all audited touch points with customers that have interest in the brand. It is designed to present analysis of all communication channels, including a brand s unique users within each channel of, but not across, multiple media platforms. This non-integrated report contains data for each separate media channel as indicated in the Executive Summary. No attempt has been made to identify or eliminate duplication that may exist across media channels. CHANNELS TRAVELAGE WEST MAGAZINE TRAVELAGE WEST WEBSITE 13 issues in the period 21,000 average circulation 71,725 average users EXECUTIVE SUMMARY Below are the average contacts per occurrence, including frequency per period reported Non-Paid Paid Average TRAVELAGE WEST MAGAZINE (13 issues in the period) 21,000-21,000 a. Print 14,397-14,397 b. Digital 6,603-6,603 THE CRITERION 1. Requested SOCIAL MEDIA 6,603-6, Non-Requested TRAVELAGE WEST WEBSITE (Monthly Users with 169,586 average Pageviews) 71,725-71,725 No attempt has been made to identify or eliminate duplication that may exist across media channels.

2 MAGAZINE CHANNEL Official Publication of: None/Established: 1969/Issues Per Year: 27 FIELD SERVED TRAVELAGE WEST serves travel agencies (including inplants), home-based travel agents, tour operators, and Others allied to the field in the western United States and western Canada. DEFINITION OF RECIPIENT QUALIFICATION recipients are individuals with job titles as indicated in Paragraph 3a in: Alaska, Alberta, Arizona, British Columbia, California, Colorado, Hawaii, Idaho, Montana, Nevada, New Mexico, Northwest Territories, Oklahoma, Oregon, Saskatchewan, Texas, Utah, Washington, Wyoming and Yukon, and other US states and territories. AVERAGE NON-QUALIFIED CIRCULATION Non- Not Included Elsewhere Copies Other Paid Circulation 21 Advertiser and Agency 458 Allocated for Trade Shows and Conventions 79 All Other 221 TOTAL AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR THE PERIOD Non-Paid Paid Circulation Copies Percent Copies Percent Copies Percent Individual 21, , Sponsored Individually Addressed Membership Benefit Multi Copy Same Addressee Single Copy Sales TOTAL QUALIFIED CIRCULATION 21, , QUALIFIED CIRCULATION BY ISSUES FOR PERIOD 2018 Issue Print Digital January 8 15,103 5,897 21,000 January 22 15,014 5,986 21,000 February 5 15,044 5,956 21,000 February 19 15,045 5,955 21,000 March 5 13,750 7,250 21,000 March 19 13,880 7,120 21,000 April 2 14,349 6,651 21,000 April 16 14,359 6,641 21,000 April 30 14,446 6,554 21,000 May 14 14,453 6,547 21,000 *May 28 14,494 6,506 21,000 June 11 14,599 6,401 21,000 June 25 12,619 8,381 21,000 *Analyzed Issue 3a. BUSINESS/OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 28, 2018 This issue is equal to the average of the other 12 issues reported in Paragraph 2. JOB TITLE President, Owner, Travel Agent, Travel Partner, C-level, VP, Consultant, Percent Manager, Other Corporate Travel Primary Business of Print Digital Administration Manager/Arranger Travel Agency (including in-plants) 15, ,867 4,213 8,486 6,594 Home-Based Travel Agent/Independent Agent (Note1) 5, ,041 1,982 2,550 2,473 Other TOTAL QUALIFIED CIRCULATION 21, ,494 6,506 11,765 9,235 PERCENT Note 1: Includes Home-Based Agency Employees. TRAVELAGE WEST / June

3 ADDITIONAL DATA APPROXIMATE ANNUAL SALES VOLUME AT AGENCY LOCATION OR HOME-BASED BUSINESS Approximate Annual Sales Volume at Agency Location or Home-Based Business $20 million or more $10 million - $19.9 million $5 million - $9.9 million $3 million - $4.9 million $1 million - $2.9 $500,000 - million $999,999 $250,000 $499,999 - Less than $250,000 Primary Business Percent of No Response Travel Agency (including in-plants) (Note 1) 15, , ,047 1,301 3,738 2,699 2,248 1, Home-Based Travel Agent/Independent Agent 5, ,239 1,235 1,311 5 Other TOTAL QUALIFIED CIRCULATION 21, ,714 1,034 1,275 1,520 4,595 4,019 3,637 2, PERCENT Note 1: Includes Home-Based Agency Employees. 3b. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 28, 2018 Within Qualification Source 1 year 2 year 3 year Print Digital Percent I. TOTAL Direct Request: 12,651 3,914-10,059 6,506 16, a. Written b. Telecommunication 10,773 2,962-8,281 5,454 13, c. Electronic 1, ,563 1,002 2, II. TOTAL Request from recipient s company: a. Written b. Telecommunication c. Electronic III. TOTAL Membership Benefit: a. Individual b. Organizational IV. TOTAL Communication from recipient or recipient s company (other than request): a. Written b. Telecommunication c. Electronic V. TOTAL Sources other than above (listed alphabetically): 2,500 1,935-4,435-4, Association rosters and directories *Business directories 2,500 1,935-4,435-4, Manufacturer s, distributor s and wholesaler s lists Other sources VI. TOTAL Single Copy Sales: TOTAL QUALIFIED CIRCULATION 15,151 5,849-14,494 6,506 21, PERCENT *See Additional Data 3c. MAILING ADDRESS BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 28, 2018 Mailing Address Print Digital Individuals by name and title and/or function 14,494 6,506 21, Individuals by name only Titles or functions only Company names only Multi-Copy Same Addressee copies Single Copy Sales TOTAL QUALIFIED CIRCULATION 14,494 6,506 21, Percent TRAVELAGE WEST / June

4 AVERAGE ANNUAL AUDITED QUALIFIED CIRCULATION AND CURRENT UNAUDITED CIRCULATION STATEMENTS Audited Data Audited Data Audited Data Audited Data Audited Data Circulation Claim 6-Month Period Ended: July December 2015 January June 2016 July December 2016 January June 2017 July December 2017 January June 2018* Audit Average : 20,766 21,000 21,000 21,000 21,000 21,000 Non-Paid: 20,766 21,000 21,000 21,000 21,000 21,000 Print: 14,885 15,185 14,378 14,443 14,800 14,397 Digital: 5,881 5,815 6,622 6,557 6,200 6,603 Paid: Print: Digital: Post Expire Copies included in Circulation: **NC **NC **NC **NC **NC **NC Average Annual Order Price: **NC **NC **NC **NC **NC **NC *NOTE: January June 2018 data is unaudited. With each successive period, new data will be added until six 6-month periods are displayed. **NC = None Claimed. GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 28, 2018* State Print Digital Percent State Print Digital Percent Maine Kentucky New Hampshire Tennessee Vermont Alabama Massachusetts Mississippi Rhode Island EAST SO. CENTRAL Connecticut Arkansas NEW ENGLAND Louisiana New York Oklahoma New Jersey Texas 2, ,825 Pennsylvania WEST SO. CENTRAL 2, , MIDDLE ATLANTIC Montana Ohio Idaho Indiana Wyoming Illinois Colorado ,008 Michigan New Mexico Wisconsin Arizona EAST NO. CENTRAL Utah Minnesota Nevada Iowa MOUNTAIN 2, , Missouri Alaska North Dakota Washington 1, ,168 South Dakota Oregon Nebraska California 7,667 1,314 8,981 Kansas Hawaii WEST NO. CENTRAL PACIFIC 9,496 1,855 11, Delaware UNITED STATES 14,474 5,726 20, Maryland U.S. Territories Washington, DC Canada Virginia Mexico West Virginia Other International North Carolina APO/FPO South Carolina Georgia TOTAL QUALIFIED Florida CIRCULATION 14,494 6,506 21, SOUTH ATLANTIC *See Additional Data TRAVELAGE WEST / June

5 WEBSITE CHANNEL Pageviews Sessions Users Average Session Duration January 159,198 89,952 65,305 2:08 February 162,691 89,396 66,260 2:03 March 173, ,073 77,202 1:52 April 189, ,992 89,011 1:53 May 173,425 90,023 69,143 1:48 June 159,022 83,265 63,431 1:49 AVERAGE: 169,586 94,950 71,725 1:55 January June 2018 data was provided by Google Analytics. All website activity is audited by BPA Worldwide. WEBSITE GLOSSARY Pageviews: A Pageview is recorded each time a page implanted with the JavaScript code (tag) is displayed in a browser window. This will occur whether the page is served directly from the web server, from a proxy, or from the browser s cache. Sessions: A single continuous set of activity attributable to a cookied browser resulting in one or more pulled text and/or graphics downloads from a site. A period of 30 minutes of inactivity will terminate the session. Users: An identified and unduplicated Cookied Browser that accesses Internet content or advertising during a measurement period. Average Session Duration: The time visitors remain on a site per session. TRAVELAGE WEST / June

6 ADDITIONAL DATA MAGAZINE: METHOD OF DISTRIBUTION: All qualified circulation conforms to the field served and definition of recipient qualification, as reported. Print copies are distributed via postal services or other carriers. Recipients of the digital version are notified via when the version is available. STATEMENT OF CONTENT PLATFORM: Editorial Replica If a print edition exists, editorial and design are unchanged from the original print edition. Each issue s content and design are identical to the original edition. Apart from minor updates, the content cannot change once the issue is made available. PARAGRAPH 3b: Business directories includes 1 source of circulation for a quantity of 4,435 copies or 21.1%, including Dun & Bradstreet database. GEOGRAPHIC DISTRIBUTION: Geographic data for Website is not reported at the media owner's option. PUBLISHER S AFFIDAVIT We hereby make oath and say that all data set forth in this statement are true. Bruce Shulman, EVP & Group Publisher Kwafo Anoff, Director of Circulation (At least one of the above signatures must be that of an officer of the publishing company or its authorized representative.) IMPORTANT NOTE: This unaudited brand report has been checked against the previous audit report. It will be included in the annual audit made by BPA Worldwide. Date signed July 19, 2018 State New Jersey County Hudson Received by BPA Worldwide July 19, 2018 Type BD ID Number T049B0J8 About BPA Worldwide: A not-for-profit organization since 1931, BPA Worldwide is governed by a tripartite board comprised of media owners, advertising agencies and advertisers. Headquartered in Shelton, Connecticut, USA, BPA has the largest membership of any media-auditing organization in the world, spanning more than 30 countries. Globally, BPA audits media properties including consumer magazines, newspapers, web sites, events, newsletters, databases, wireless, social media and other advertiser-supported media as well as advertiser and agency members. Visit for the latest audit reports, membership information and publishing and advertising industry news. Recycled Paper Copyright 2018 BPA Worldwide. All rights reserved. TRAVELAGE WEST / June 2018