Media Data Success Touchdown.
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- Sandra Richard
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1 Media Data 2017 Success Touchdown.
2 CONTENT INFORMATION General Information Gates Details and Prices DIGITAL MEDIA DUS AD GATE DUS AD BOARD DUS AD WALK Airport Window Airport Infoscreen Digital Touchpoints ONLINE Desktop Mobile INDOOR Light Box 4/1 Stretch Fabric Megaposter DIN A1-Net OUTDOOR SkyPoster Stretch Fabric Megaposter City-Light-Poster City-Light-Board Shuttle-Bus PROMOTION Static Promotion Mobile Promotion MEDIADATEN 2016 SPECIAL FORMS OF ADVERTISING Automobile Presentation Automobile event Light Box Advertising Foil Advertising in multi-storey car park Erfolge landen. CONTACT 2
3 MEDIA INFORMATION IT S ALL IN THE NAME. There are many ways of reaching your customers. Digital technologies are excellent tools for putting your message across in a range of novel ways. Media solutions at Düsseldorf Airport are also becoming more diverse because our aim is to bring you innovative advertising media. For example, our DUSADGATE enables you to communicate on a more personalised level than ever before. On average, 64,400 passengers both business and leisure travellers pass through this international hub every day. Particularly during trade fairs, Düsseldorf Airport is used by a tremendous number of business passengers who appreciate the airport's short walkways. Where better to use traditional and digital media to touch down amongst discerning target markets? A total of 11,374 m 2 of advertising space is waiting to broadcast your message. We support and guide you in the planning and realisation of your marketing campaign, advising you on the best form of advertising and the best positioning. When it comes to your advertising success, we have the means to pull out all the stops from giant megaposters to small website banners. Success Touchdown. This is our service promise to you, our customers. Another independent study has recently proved the effectiveness of our advertising. All you need to do is contact us and we will be pleased to help you communicate successfully with your target market. Your Team Airport Media 3
4 Information General information SUCCESS COUNTS WHEN YOU CAN MEASURE IT. Our Guests, your Customers. More than 64,400 passengers per day. In other words, approx million per year, broken down into 40 % business travellers, 60 % leisure. Almost 60 % of the business travellers are freelancers, self-employed or work in managerial positions. More than half of these fly at least once a month. 55 % male and 45 % female passengers, with an average age of approximately % of our passengers fall within the particularly attractive target market of those aged between 30 and 65. Powerful City, Powerful Region. Around 18 million people live within a 100-kilometre radius. The Düsseldorf region is Europe's third largest catchment area after London and Paris. The Airport City provides 19,800 jobs across 216 different companies, which makes it the largest employer in Düsseldorf, the state capital. This explains the airport's strong roots within the local region. 9 out of 30 DAX-listed companies have their headquarters in North Rhine Westphalia. With a gross domestic product of over 646 billion euros, the state of North Rhine Westphalia is one of Germany's leading business regions. And with over 200 trade fairs held per year, which attract 6 million visitors, the economic hub of Düsseldorf is one of the biggest trade fair venues in the world. Sources: Passenger survey DUS total 2015, as of: 08/216. NRW INVEST 4
5 Information General information THE AIRPORT Multifaceted and Bustling. Our dining and shopping area is home to more than 100 boutiques and catering outlets. And because they re also open on Sundays, they re a great springboard for your advertising seven days a week. Flights leave from here to 200 destinations in approx. 70 different countries operated by a total of 64 airlines. That s more than an impressive 550 flights a day. Control and Security. Schengen area: This includes most EU member states (excluding Ireland and Great Britain), as well as Iceland, Norway and Switzerland. Non-Schengen area: Flights outside EU member states (excluding Iceland, Norway and Switzerland), as well as Ireland and Great Britain. Security area: Only passengers or people who have been through security are allowed to enter. Access only with a valid ticket or airport ID card. Public area: Open to passengers, visitors, people collecting passengers and employees. A wide range of target groups can be reached here using an optimised mix of media. Positioning your message in the terminal, the gates and in the car parks makes sure that it leaves a lasting impression. Security area / Schengen Security area / Non-Schengen Public area 5
6 Information Gates FOCUS ON YOUR TARGET MARKET The different zones in the airport allow an initial selection of how to engage with your customers, which can be filtered down even further to match your individual advertising requirements. GATES A Business travellers and transit passengers 6,781,020 passengers in 2016 GATES B Business and leisure travellers 10,793,530 passengers in 2016 GATES C Intercontinental travellers 5,910,210 passengers in 2016 Air China LOT All Nippon Airways Lufthansa Austrian Airlines SAS Scandinavian Airlines Cathay Pacific Singapore Airlines Condor Flugdienst Swiss Eurowings TAP Portugal Germanwings Aegean Airlines Germania Air Baltic Hahn Air Lines Air Berlin HOP! Air France Iberia Air Malta KLM Royal Dutch Airlines Alitalia small planet Airlines British Airways SunExpress Deutschland Condor Flugdienst TUIfly Czech Airlines Vueling Finnair WOWAir Aer Lingus Germania Aeroflot Iraqi Airways Air Berlin Jet2.com Air Cairo Mahan Air Air Serbia Nouvelair Tunisie AtlasGlobal Onur Air bmi regional Pegasus Airlines Corendon Airlines S7 Airlines Delta Air Lines SunExpress Emirates SunExpress Deutschland Etihad Airways TUIfly Express Airways Tunisair flybe Turkish Airlines Freebird Airlines Ukraine International Airlines Schengen Non-Schengen Data from the winter flight schedule 2016/2017 Please note that due to operative requirements there may be gate allocation changes. 6
7 Information Details and prices OUR PRICING INFORMATION Although the range of marketing solutions at Düsseldorf Airport is vast, we always keep within clearly defined limits when it comes to terms and conditions. Please contact us for our tailor-made solutions. Booking: Whether indoor or outdoor, our traditional advertising space can be booked on a monthly basis, and all digital media weekly. Promotional stuff: If you would like to use the services of a promotion team, you can choose between a mobile or static promotion, depending on your needs and target market. The media price includes the licence required for four promotional staff. However, it does not include the promotional team itself. We would be pleased to recommend an agency that can provide the best team for your needs. What s on board: Backlit advertising space is a great eye-catcher. What you need to know: our prices include electricity and external cleaning costs for these spaces. Optional extras: We would be pleased to other agency and intermediary services upon request. Simply contact the Team Airport Media for further details. What s not on board: The media price does not include costs for the production, installation and dismantling of the advertising space, with the exception of SkyPosters, where installation and dismantling is included. 7
8 DIGITAL MEDIA DUS AD GATE DUS AD BOARD DUS AD WALK Airport Window Airport Infoscreen Digital Touchpoints We are looking to the future. And so are your customers. Especially when we consider that digital advertising media excels in attracting attention, as well as in the quality of communication. This is why we are significantly expanding our innovative advertising media solutions, and are proud to bring you the spectacular DUS AD GATE. 8
9 Digital Media DUS AD GATE DUS AD GATE Our innovative advertising solutions at Düsseldorf Airport: DUS AD GATE. Airport advertising has never had such a targeted audience and now it s even destination-targeted! Your integrated ad will be shown directly during the boarding of your selected destination. With our selection of eleven top destinations, you have the choice between separate, single bookings or one of three set packages. The DUS AD GATE integrates your message in a broadcasting loop containing the current day s weather and news relating to the specific destination. Transparent targeting optimises your media costs and guarantees greater audience attention with the perfectly positioned ad before take off. EXAMPLE PRICING DESTINATION / PACKAGE BROADCAST TIME in the 160-second loop DIMENSIONS in px Full HD 5 DAYS IN JULY 5 DAYS IN NOVEMBER MEDIA PRICE in euros PASSENGER AUDIENCE MEDIA PRICE in euros PASSENGER AUDIENCE Zurich 10 seconds 1,920 x 1,080 3,229 10,765 3,717 12,390 Palma de Mallorca 20 seconds 5,167 10,765 5,947 12, seconds 1,920 x 1,080 1,608 5,360 4,397 14,660 Technical Details Media price plus costs for data collection and testing: 300 euros / spot. Ad length: 10 or 20 seconds in a 160-second loop (max. no. of advertisers: 4) Broadcasting time: Flughafen Düsseldorf GmbH (Düsseldorf Airport) operating hours. Broadcasting loop: 80 seconds content, 80 seconds commercials Broadcasting: during boarding of selected destination Frequency of bookings: daily, for a minimum of 5 days, customised configuration. Production data: on request. 20 seconds 2,572 5,360 7,036 14,660 TOP Business Germany 10 seconds 1,920 x 1,080 4,625 22,026 5,473 26,060 (Berlin, Hamburg, 20 seconds Munich) 8,326 22,026 9,851 26,060 Back to DIGITAL MEDIA 9
10 Digital Media DUS AD GATE Gates A Departure / Level 0 Back to DIGITAL MEDIA 10
11 Digital Media DUS AD GATE Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 11
12 Digital Media DUS AD GATE Gates A Departure / Gallery platform Back to DIGITAL MEDIA 12
13 Digital Media DUS AD GATE Gates B Departure / Level 0 Back to DIGITAL MEDIA 13
14 Digital Media DUS AD GATE Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 14
15 Digital Media DUS AD GATE Gates B Departure / Level 2 Back to DIGITAL MEDIA 15
16 Digital Media DUS AD GATE Gates C Departure / Level 1 Back to DIGITAL MEDIA 16
17 Digital Media DUS AD BOARD DUS AD BOARD LOCATION POSITION AREA BROADCAST TIME IN in 60-second loop DIMENSIONS in px MEDIA PRICE in euros / week XXL attraction: the spectacular way to get your message across. Large-format screens are a well established means of advertising. Our new solution, however, enables you to use these screens to reach potential customers in the terminal. Passengers will find it hard to miss the DUS AD BOARD, allowing you to achieve up to 1.3 million contacts*. Three spaces at the A gates also allow you to get your message across to 298,000 passengers per month. Up to 631,000 passengers pass in front of the new, enlarged DUS AD BOARD at the B gates. You are now able to show video clips on the large screens with the impressive quality of digital! Gates A Departure / main entrance Departure / main entrance Arrival / Main exit Arrival / Main exit Gates B Arrival / Main exit Arrival / Main exit / Baggage reclaim area Arrival / Main exit / Baggage reclaim area Arrival / Main exit Security control 10 seconds 3,850 x 2,170 2,671 Security control 20 seconds 3,850 x 2,170 3,237 Security control 10 seconds 3,850 x 2,170 2,302 Security control 20 seconds 3,850 x 2,170 2,791 Security control 10 seconds 3,850 x 2,170 2,302 Security control 20 seconds 3,850 x 2,170 2,791 Security control 10 seconds 3,850 x 2,170 2,302 Security control 20 seconds 3,850 x 2, Terminal Departure East Public area, Terminal areas A + B 10 seconds 3,850 x 2,170 3,069 Departure East Departure West Departure West Public area, Terminal areas A + B Public area, Terminal areas B + C Public area, Terminal areas B + C 20 seconds 3,850 x 2,170 3, seconds 3,850 x 2,170 3, seconds 3,850 x 2,170 3,720 Technical Details Media price is subject to data approval and proofing costs: 300 euros / spot. Booking options / length of commercial: 10- or 20-second commercial in a continuous 60-second loop (max. no. advertisers: 3 customers). Broadcasting time: 04:00 a.m. to 00:30 a.m. Week: Monday to Sunday. Technology: 4K or full HD resolution available. Production data: available on request. BROADCASTING seconds per week 10 86, ,200 seconds broadcast in a loop * Source: Airport Düsseldorf, passenger data 2016; month July. Back to DIGITAL MEDIA 17
18 Digital Media DUS AD BOARD Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 18
19 Digital Media DUS AD BOARD Gates B Arrival / Level 1 Back to DIGITAL MEDIA 19
20 Digital Media DUS AD BOARD Terminal Departure / Level 1 FAKTEN & PREISE LAGEPLAN Back to DIGITAL MEDIA 20
21 Digital Media DUS AD BOARD Terminal Arrival / Level 0 FAKTEN & PREISE LAGEPLAN Back to DIGITAL MEDIA 21
22 Digital Media DUS AD WALK DUS AD WALK The DUS AD WALK literally accompanies your target group. The DUS AD WALK is made up of five 40- resp. 52- inch TFT panels that can be set up as an image sequence or as a video. There are three DUS AD WALKs at the airport. They are positioned along the passenger s way in the heavily used Gates A, B and C. Thousands of business people and holidaymakers leave from here daily. LOCATION POSITION AREA DIMENSIONS in px Gates A Departures-WALK Security area / Schengen Arrivals-WALK Security area / Schengen Gates B Departures-WALK Security area / Schengen Arrivals-WALK Security area / Schengen Gates C Departures-WALK Security area / Schengen Departures-WALK Security area / Schengen Net of 5 surface areas at 1,080 x 1,920 Net of 5 surface areas at 1,080 x 1,920 Net of 5 surface areas at 1,080 x 1,920 Net of 5 surface areas at 1,080 x 1,920 Net of 5 surface areas at 1,080 x 1,920 Net of 10 surface areas at 1,080 x 1,920 MEDIA PRICE in euros / week / net 3,200 3,200 3,200 3,200 3,200 6,400 Technical Details Media price plus costs for data collection and testing: 250 euros / spot. Length of spot: 30 sec. in 180 seconds-long-term loops (max. booking: 6 customers). Broadcasting time: 4:00 a.m. to 0:30 a.m. Showings: 410 spots per day, 2,870 spots per week. Frequency of bookings: either weekly (Monday to Sunday) or daily (700 euros per day), for a minimum of 5 days. Customised configuration. Production data: on request. Back to DIGITAL MEDIA 22
23 Digital Media DUS AD WALK Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 23
24 Digital Media DUS AD WALK Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 24
25 Digital Media DUS AD WALK Gates B Departure / Level 2 Back to DIGITAL MEDIA 25
26 Digital Media DUS AD WALK Gates C Departure / Level 1 Back to DIGITAL MEDIA 26
27 Digital Media AIRPORT WINDOW AIRPORT WINDOW An average of daily 64,400 guests of the airport inform themselves about flight times looking at the flight information monitors. This is exactly where you place your advertising. Airport advertising and information at the same time and in one medium. This is unique in Germany. Because your advertising message is placed directly beneath the displayed arrival and departure times. In this way you are directly in the viewer s field of vision. LOCATION POSITION AREA DIMENSIONS in px Net A Departure A Public area / security area Net A Arrival A Public area / security area Net B Departure B Public area / security area Net B Arrival B Public area / security area Net C Departure C Public area / security area Net C Arrival C Public area / security area 1,080 x 250 (Portrait) 1,422 1,080 x 250 (Portrait) 1,133 1,080 x 250 (Portrait) 1,442 1,080 x 250 (Portrait) 1,133 1,080 x 250 (Portrait) 1,442 1,080 x 250 (Portrait) 1,133 MEDIA PRICE in euros / week Technical Details Media price Surcharge for data approval and proofing: 300 euros / spot. File format: gif (no animated gifs). Production data: on request. Back to DIGITAL MEDIA 27
28 Digital Media AIRPORT WINDOW Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 28
29 Digital Media AIRPORT WINDOW Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 29
30 Digital Media AIRPORT WINDOW Gates B Departure / Level 2 Back to DIGITAL MEDIA 30
31 Digital Media AIRPORT WINDOW Gates C Departure / Level 1 Back to DIGITAL MEDIA 31
32 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 32
33 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 33
34 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 34
35 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 35
36 Digital Media AIRPORT WINDOW Terminal Departure / Level 1 Back to DIGITAL MEDIA 36
37 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 37
38 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 38
39 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 39
40 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 40
41 Digital Media AIRPORT WINDOW Terminal Arrival / Level 0 Back to DIGITAL MEDIA 41
42 Digital Media AIRPORT INFOSCREEN AIRPORT INFOSCREEN The Airport Infoscreen is an attractive advertising medium in the Arrivals area. You can make your commercial a real eye-catcher on three large-scale screens: as a still image, as a sequential image formation or video. LOCATION POSITION AREA DIMENSIONS in px Terminal A / B / C Arrival Public area / Arrival hall Arrival Public area / Arrival hall Net of 3 areas at 1,024 x 768 Net of 3 areas at 1,024 x 768 MEDIA PRICE in euros / second / net / day Full-day placement: * Full-day placement: * Technical Details Please contact our partner Infoscreen GmbH to select your individual type of placement: Heike Bestenlehner Infoscreen GmbH Phone +49 (0) heike.bestenlehner@infoscreen.de * individual pricing. Back to DIGITAL MEDIA 42
43 Digital Media AIRPORT INFOSCREEN Terminal Arrival / Level 0 Back to DIGITAL MEDIA 43
44 Digital Media DIGITAL TOUCHPOINTS DIGITAL TOUCHPOINTS High-quality supports for your video, right where the attention of your target market is at its peak just before take off and straight after arrival. Divided into three different time slots and featuring a range of booking options based on zone, days and impressions, these communication solutions are guaranteed to get you up close and personal with your audience. LOCATION ANZAHL SCREENS MEDIA PRICE BROADCAST every 5 minutes in euros 1,512 EBL / week 216 EBL / day MEDIA PRICE BROADCAST every 4 minutes in euros 1,890 EBL / week 270 EBL / day MEDIA PRICE BROADCAST every 3 minutes in euros 2,520 EBL / week 360 EBL / day MEDIA PRICE BROADCAST every 2 minutes in euros 3,780 EBL / week 540 EBL / day Departure zone 80 3, , , , Arrival zone 48 2, , , , Whole network zone 128 5, , , , Technical Details Ad length: 10 seconds. Broadcasting time: 4 a.m. to 11 p.m. Our partner, Cittadino GmbH, is pleased to offer advice on bookings: Cittadino GmbH Phone +49 (0) buchung@cittadino.de Detailed product and price information, as well as media rates for 2017, can be found at Back to DIGITAL MEDIA 44
45 Digital Media DIGITAL TOUCHPOINTS Gates A Departure / Arrival / Level 1 Back to DIGITAL MEDIA 45
46 Digital Media DIGITAL TOUCHPOINTS Gates B Departure / Arrival / Level 1 Back to DIGITAL MEDIA 46
47 Digital Media DIGITAL TOUCHPOINTS Gates B Departure / Arrival / Level 2 Back to DIGITAL MEDIA 47
48 Digital Media DIGITAL TOUCHPOINTS Gates C Departure / Level 1 Back to DIGITAL MEDIA 48
49 Digital Media DIGITAL TOUCHPOINTS Terminal Arrival / Level 0 Back to DIGITAL MEDIA 49
50 ONLINE Desktop Mobile Air travel today starts long before the journey to the airport. Nowadays, passengers can always stay up to date with our website, which means that people can look forward to their travel more, and minimise any nasty surprises. These are the perfect conditions for reaching your target market when they re in their best mood whatever device they re using. 50
51 Online DESKTOP DESKTOP Düsseldorf Airport s online portal features a number of services for passengers, as well as useful information. It provides the latest details on departures and online parking space reservation, as well as a travel market. Visitors can also see fascinating shots of Düsseldorf Airport from five different camera angles or via a webcam. What could be better than the web for reaching your target audience? A large number of advertising solutions are available for you ranging from skyscrapers to wallpapers. ADVERTISING MEDIUM FORMAT in px ROTATION MEDIA PRICE in euros* LANDING PAGE MEDIA PRICE in euros* AdBundle 728 x 90, 160 x 600, 300 x Billboard 770 x Superbanner 728 x Medium-Rectangle 300 x Wallpaper 728 x 90, 160 x Colourcode OTHER PAGE MEDIA PRICE in euros* (Wide) Skyscraper 160 x 600 / 200 x * Prices quoted are costs per mille (CPM) and are subject to VAT at 19 %. AVERAGE PERFORMANCE SCORES & FORMATS (IVW ø) 3.46 million page impressions** visits*** unique user** 4% male, 46% female (AGOF) 46% of users are years old Standard format Special format Moving image ** Source: IVW average 2015_ _05. Ströer Digital Media GmbH Karsten Marquardt Stresemannstraße Hamburg Phone +49 (0) Fax +49 (0) k.marquardt@stroeerdigitalmedia.de Other bookable formats and information about special formats, our current price list and technical details can be found at Technical Details File types:.jpg /.gif /.swf. Max. data size: 40 kb. Back to ONLINE 51
52 Online MOBILE MOBILE Düsseldorf Airport has extended its homepage capabilities to include mobile end devices. Thus air passengers or users always have their own latest personal user settings for the airport with them. With the mobile advertising banner you always reach your target group at any place and time. A detailed range of targeting possibilities help you appeal adequately to your target group. ALLOCATION UNITS AD FORMATS UNIQUE MOBILE USER AVERAGE MONTHLY PIs Run of Site ADVERTISING MEDIUM Mobile Content Ad (MMA) Standard FORMAT in px 25, ,000 81,000 DIREKT MEDIAPREIS in euros* CHANNEL MEDIAPREIS íin euros* AVERAGE MONTHLY VISITS RON MEDIAPREIS in euros* Mobile MMA Banner 6:1 / 4:1 320 x 50 / 320 x Mobile MMA Banner 2:1 320 x Mobile Medium Rectangle 300 x Mobile Interstitial 320 x * Prices quoted are costs per mille (CPM) and are subject to VAT at 19 %. Ströer Digital Media GmbH Stresemannstraßss Hamburg Phone +49 (0) Fax +49 (0) info@stroeerdigitalmedia.de Other bookable formats and information about special formats, our current price list and technical details can be found at Back to ONLINE 52
53 INDOOR Light Box 4/1 Stretch Fabric Megaposter DIN A1 Poster Make sure your customers hear your message on their way to their flight. There is a wide array of spaces between the terminal and the gates that can suit every budget, every one an eye-catcher with a high-quality frame. Make the most of high audience density and the fascinating attraction of Düsseldorf Airport. 53
54 Indoor LIGHT BOX 4/1-NET NETWORKED LIGHT BOX 4/1 The Light Box 4/1 makes your advert shine above the rest. Your advertising message is displayed in a high-quality frame with backlighting for maximum effect. Bookable in a range of Light Box 4/1 networks. This solution gives your message wide exposure at premium locations. This has also been proved by market research, which allocated higher than average marks for this media. Bookable in a range of Light Box 4/1 networks, this solution gives your message wide exposure at premium locations. NETWORKED LIGHT BOX 4/1 MARKETING LOCATION NETWORK POSITION AREA DIMENSIONS in mm (W X H) Gates A Gates B Terminal A / B / C Terminal / Arrivals DUS Business Network A DUS Business Network B Departure / Arrival Departure / Arrival DUS Premium Departure / Public Network Arrival DUS Arrival Network Security area / Schengen and non-schengen Security area / Schengen Dining and shopping area and Arrivals hall NUMBER OF DISPLAYS / NETWORK MEDIA PRICE in euros / network / month approx. 1,185 x 1, ,311 (No. 07, 11, 12, 14, 20, 26, 29, 44, 46, 52, 53) approx. 1,185 x 1, ,311 (E1: No. 02, 04, 07, 08, 12, 15, 17 E2: No. 01, 03, 05, 06, 09, 11, 12) approx. 1,185 x 1, ,834 (E1: No. 56, 58 E0: No. 31, 32, 34, 41, 47) Arrival Security area approx. 1,185 x 1,750 each 2 3,279 No.: 25, 26 (exit 4B) 27, 28 (exit 5C) 29, 30 (exit 6C) 48, 49 (exit 1A) P1 car park DUS Parking Network Departure / Arrival Security area approx. 1,185 x 1, ,526 Technical Details Material: polyester film, backlit. Production data: available on request. Back to INDOOR 54
55 Indoor LIGHT BOX 4/1 LIGHT BOX 4/1 Why not use the advantages of Colorama 4/1 to have precise control over your advertising message? We can even accommodate custom configurations. We have a range of different spaces available for booking. This allows you to reach your target market directly and more efficiently, whether this be in the main thoroughfares or in the new P3 car park foyer. The Light Box 4/1 makes your advert shine above the rest. Your advertising message is displayed in a high-quality frame with backlighting for maximum effect. Bookable in a range of Light Box 4/1 networks. This solution gives your message wide exposure at premium locations. This has also been proved by market research, which allocated higher than average marks for this media. Bookable in a range of Light Box 4/1 networks, this solution gives your message wide exposure at premium locations. INDIVIDUAL MARKETING LOCATION POSITION AREA DIMENSIONS in mm (W X H) Gates A Main thoroughfare Main thoroughfare Gates B Departure / Arrival Security area / Schengen Security area / Schengen and non-schengen Waiting area Security area / Schengen and non-schengen Security area / Schengen and non-schengen Gates C Departure Security area / non- Schengen DIPLAYS approx. 1,185 x 1,750 01, 05, 06, 08 2,421 approx. 1,185 x 1,750 18, 24, 28 2,163 approx. 1,185 x 1,750 03, 15, 16, 25, 30, 45, 49, 50, 51 approx. 1,185 x 1,750 E1: 01,03, 11, 16, 18 E2: 02, 04, 07, 08, 10 MEDIA PRICE in euros / space / month 1,854 1,597 approx. 1,185 x 1,750 01, 02 1,597 Terminal Departure / Arrival Dining and shopping area and Arrival hall approx. 1,185 x 1,750 E1: 57 E0: 35, 36, 37, 42, 44 1,648 Arrival Baggage reclaim area 01, 17 1,597 P3 car park Multi-storey car park Public area approx. 1,185 x 1,750 20, 21, 22, 23, 24 1,597 Technical Details Material: polyester film, backlit. Production data: available on request. Back to INDOOR 55
56 Indoor LIGHT BOX 4/1 Gates A Departure / Arrival / Level 1 Back to INDOOR 56
57 Indoor LIGHT BOX 4/1 Gates B Departure / Arrival / Level 1 Back to INDOOR 57
58 Indoor LIGHT BOX 4/1 Gates B Departure / Arrival / Level 2 Back to INDOOR 58
59 Indoor LIGHT BOX 4/1 Gates C Departure / Level 1 Back to INDOOR 59
60 Indoor LIGHT BOX 4/1 Terminal Departure / Level 1 Back to INDOOR 60
61 Indoor LIGHT BOX 4/1 Terminal Arrival / Level 0 Back to INDOOR 61
62 Indoor LIGHT BOX 4/1 Terminal Car Park P1, Levels U1 /U2 Back to INDOOR 62
63 Indoor STRETCH FABRIC STRETCH FABRIC Stretch Fabric are guaranteed to grab the attention of passers-by. They are located in highly frequented areas of the airport for instance in all of the three gates or as an 8 x 2 meter area at every baggage conveyor belt. They are all backlit and make a great impression with their size and range of designs. LOCATION POSITION AREA DIMENSIONS in mm (W X H) MEDIA PRICE in euros/month Gates A Departure / Arrival Security area / Schengen approx. 2,800 x 2,400 3,709 (No. 06) Departure / Arrival Security area / Schengen approx. 5,800 x 4,000 9,220 (No. 19) Departure Security area / Schengen approx. 3,700 x 2,800 8,293 (No. 20) Departure Security area / Schengen approx. 6,100 x 2,800 8,755 (No. 21) Departure Security area / Schengen approx. 5,900 x 2,400 4,198 (No. 49, 50) Departure Security area / Schengen approx. 5,900 x 2,300 7,969 (No. 52) Arrival Security area / Schengen approx. 6,100 x 2,100 5,400 (No. 31) Arrival Security area / Schengen approx. 4,300 x 2,100 5,684 (No. 51) Arrival Security area / Schengen approx. 3,000 x 2,300 9,500 (No. 53) Arrival Security area / Schengen approx. 5,200 x 2,600 5,300 (No. 54) Gates B Departure Security area / Schengen approx. 3,900 x 2,800 1,803 (No. 01) Departure / Waiting area Security area / Schengen approx. 4,200 x 2,000 3,096 (No. 02, 03) Departure Security area / Schengen approx. 5,900 x 2,800 3,399 (No. 06) Departure / Arrival Security area / Schengen approx. 1,400 x 2,300 2,163 (No. 19) Gates C Departure / Waiting area Security area / non-schengen approx. 4,700 x 2,800 1,442 (No. 02, 04, 05, 09, 16, 19) Departure / Waiting area Security area / non-schengen approx. 4,000 x 1,900 1,442 (No. 08, 10, 11, 13, 14) Departure Security area / non-schengen approx. 3,000 x 1,900 1,803 (No. 12, 17, 18) Departure Security area / non-schengen approx. 5,000 x 3,200 2,009 (No. 15) Terminal B / C Departure Public area approx. 3,200 x 3,500 3,966 (No. 42) Departure Public area approx. 3,200 x 3,500 6,078 (No. 43) Departure Public area approx. 7,700 x 2,300 9,168 (No. 90) Departure Public area approx. 7,800 x 2,400 7,108 (No. 92) Departure Public area approx. 1,900 x 2,100 3,709 (No. 94) Departure Public area approx. 2,800 x 2,000 3,709 (No. 94A) Arrival Public area approx. 3,000 x 2,400 3,966 (No. 40) Arrival Public area approx. 3,200 x 2,400 6,078 (No. 41) Arrival Baggage reclaim area approx. 8,400 x 2,800 1,597 (No ) Arrival Baggage reclaim area approx. 4,000 x 2,000 1,597 (No. 21) Technical Details Material: PVC banner. Production data: on request. Back to INDOOR 63
64 Indoor STRETCH FABRIC Gates A Departure / Arrival / Level 1 21 Back to INDOOR 64
65 Indoor STRETCH FABRIC Gates A Departure / Gallery platform Back to INDOOR 65
66 Indoor STRETCH FABRIC Gates B Departure / Arrival / Level 1 Back to INDOOR 66
67 Indoor STRETCH FABRIC Gates B Departure / Arrival / Level 2 Back to INDOOR 67
68 Indoor STRETCH FABRIC Gates C Departure / Level 1 Back to INDOOR 68
69 Indoor STRETCH FABRIC Terminal Departure / Level 1 Back to INDOOR 69
70 Indoor STRETCH FABRIC Terminal Arrival / Level 0 Back to INDOOR 70
71 Indoor MEGAPOSTER MEGAPOSTER With the indoor Megaposters we offer you the largest advertising medium within the terminal. Positioned near the check-in counters of the brightly lit terminal for instance as a 15 x 8 meter area on the glass facade these spaces captivate viewers with their charming long-range appeal. LOCATION POSITION AREA DIMESIONS in mm (w x h) MEDIA PRICE in euros / month Technical Details Material: PVC banner. Production data: on request. Terminal A Departure Public area approx. 15,000 x 8,000 37,603 (No. 65) Departure Public area approx. 12,300 x 6,000 32,967 (No. 63) Terminal B Departure Public area approx. 12,300 x 6,000 29,877 (No. 62) Terminal C Departure Public area approx. 10,500 x 6,000 22,149 (No. 61) Departure Public area approx. 14,800 x 7,800 35,028 (No. 66) Departure Public area approx. 7,600 x 7,900 20,089 (No. 91) Back to INDOOR 71
72 Indoor MEGAPOSTER Terminal Departure / Level 1 Back to INDOOR 72
73 Indoor DIN A1-Net DIN A1-NET Whether for direct action or image advertising the backlit poster frames suit all forms of your advertising excellently. You are clearly visible in public areas positioned right next to the lifts. Space can be booked by the week. Split into two networks for the arrival and departure floors, these twelve spaces provide the utmost flexibility, especially for small advertising budgets or trade fair marketing. LOCATION POSITION AREA DIMENSIONS in mm (w x h) NUMBERS OF DISPLAYS / NETWORK MEDIA PRICE in euros / week Technical Details Material: Polyester film, backlit. Production data: on request. Terminal A / B / C Departure Public area approx. 595 x (No. 30, 31, 32, 33, 34, 35) Terminal A / B / C Arrival Public area approx. 595 x (No. 30, 31, 32, 33, 34, 35) Back to INDOOR 73
74 Indoor DIN A1-Net Terminal Arrival / Level 1 Back to INDOOR 74
75 Indoor DIN A1-Net Terminal Departure / Level 0 Back to INDOOR 75
76 OUTDOOR SkyPoster Stretch Fabric Megaposter City-Light-Poster City-Light-Board Shuttle-Bus Show off your brand like it deserves! Largeformat, high-quality displays that are true eyecatchers. Whether you decide on a megaposter or adhesive screen on a bus, Düsseldorf Airport presents the perfect backdrop for your message. Not to mention a target audience that pays full attention to fun advertising solutions. 76
77 Outdoor SKYPOSTER SKYPOSTER Make an unmistakable advertising statement with one of the largest advertising spaces at Düsseldorf Airport. Daily thousands of car drivers pass the locations of our SkyPosters at the car parks 2 and 3. The way over the terminal access road leads directly past the 120 m² in area advertising automobiles thus making them an impressive eye-catcher that, thanks to the lighting, also attract plenty of attention at night. LOCATION POSITION AREA DIMESIONS in mm (w x h) Car park 2 Area A Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 36,366 MEDIA PRICE in euros / month Technical Details Construction and removal are included in the price. Material: PVC banner / mesh. Production data: on request. Area B Area C Access road Terminal A / B / C Departures / Arrivals Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 32,658 approx. 10,000 x 12,000 32,658 Car park 3 Area A Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 36,366 Area B Area C Access road Terminal A / B / C Departures / Arrivals Access road Terminal A / B / C Departures / Arrivals approx. 10,000 x 12,000 30,391 approx. 11,000 x 11,000 36,366 Back to OUTDOOR 77
78 Outdoor SKYPOSTER Outdoor Area Departure / Level 1 Back to OUTDOOR 78
79 Outdoor STRETCH FABRIC STRETCH FABRIC As elegant eye-catchers for your premium clientele, Stretch Fabric give you the best service, from the multi storey car park to the terminal. These fabrics are largeformat advertising specially developed for outside use. Like the indoor Stretch Fabrics, they are backlit to catch the eye of the exclusive target group from far afield. By the way, Stretch Fabrics placed directly in the General Aviation Terminal for private and business flights achieve a prominent place for your advertising message. LOCATION POSITION AREA DIMENSION in mm (w x h) General Aviation Terminal MEDIA PRICE in euros / month Entrance / exit Public area approx. 4,000 x 2,000 2,163 (No. 01) Technical Details Material: PVC banner. Production data: on request. Car park 3 Arrival Public area approx. 4,500 x 3,100 2,163 (No. 04) Arrival Public area approx. 4,700 x 3,400 2,163 (No. 05) Terminal Departure Public area approx. 3,800 x 2,800 3,091 (No. 89) Departure Public area approx. 2,500 x 2,800 3,091 (No. 90, , 106, 108) Arrival Public area approx. 2,500 x 2,800 2,575 (No , 82) Arrival Public area approx. 3,800 x 2,800 2,575 (No. 83) Back to OUTDOOR 79
80 Outdoor STRETCH FABRIC Outdoor Area Departure / Level 1 Back to OUTDOOR 80
81 Outdoor STRETCH FABRIC Terminal Arrival / Level 0 Back to OUTDOOR 81
82 Outdoor STRETCH FABRIC Outdoor Area Arrival / Level 0 Back to OUTDOOR 82
83 Outdoor STRETCH FABRIC General Aviation Terminal Düsseldorf Airport Back to OUTDOOR 83
84 Outdoor MEGAPOSTER MEGAPOSTER There are no advertising spaces at the airport larger than these: on their way to the terminal each day, thousands of passengers and airport visitors pass outdoor Megaposters up to 21 x 9 meters in size. Make a strong advertising statement and inspire your target group before they even reach the airport. When it gets dark, spotlights make sure your ads are perfectly placed and turn your advertising message into the ultimate eye-catcher. LOCATION POSITION AREA DIMENSIONS in mm (w x h) MEDIA PRICE in euros / month Car rental centre Departure / Arrival Public area approx. 17,300 x 10,800 59,000 (No. 67) Technical Details Please note: Mounting and dismantling are included in the price. Material: PVC banner / mesh. Production data: on request. Access road terminal Departure / Arrival Public area approx. 20,800 x 8,800 42,630 (No. 01) Our partner, blowup media, will be pleased to offer advice about booking megaposters at the car rental centre at blowup media GmbH Nordstraße Düsseldorf Phone +49 (0) info@blowup-media.de Technical data sheet available upon request. Back to OUTDOOR 84
85 Outdoor MEGAPOSTER Outdoor Area Departure / Level 1 Back to OUTDOOR 85
86 Outdoor CITY-LIGHT-POSTER CITY-LIGHT-POSTER Create a strong advertising presence on the access roads and exits as well as on the main roads. Our City-Light- Posters serve to optimally cover the outdoor area and guarantee high-quality contacts. We offer you innovative changer technology in the quadrature of the form, which can be booked in a City-Light-Poster network. LOCATION POSITION AREA DIMENSIONS in mm (w x h) Terminal A / B / C Airport grounds Departure / Arrival Kieshecker Weg Public area Net of 39 areas at approx. 1,185 x 1,750 MEDIA PRICE in euros / week / net 9, Technical Details Material: 135 g / m² 150 g / m² matt white coated illustration printing paper for backlighting. Design: Innovative triple changeover technology in 4/1 sheet format. 33 locations, 6 locations double-sided. Minimum booking: 1 calendar week (Tue Mon). Maximum booking: 3 nets of 39 areas. Production data: on request. Back to OUTDOOR 86
87 Outdoor CITY-LIGHT-POSTER Outdoor Area Departure / Level 1 Back to OUTDOOR 87
88 Outdoor CITY-LIGHT-POSTER Outdoor Area Arrival / Level 0 Back to OUTDOOR 88
89 Outdoor CITY-LIGHT-BOARD CITY-LIGHT-BOARD The City-Light-Boards at Düsseldorf Airport consist of a network of 13 large, attention-grabbing screens 10 analogue and 3 digital in the departures and arrivals areas. High-quality materials and a high-grade frame guarantee a brilliant appearance that accompanies air passengers and visitors all over the outdoor area of the airport. LOCATION POSITION AREA DIMENSIONS in mm (w x h) Access road to Terminal / exit in direction urban motorway and A44 Departure / Arrival Public area Net of 13 areas at 3,560 x 2,520 MEDIA PRICE in euros / week / net 9,310 Technical Details Prices do not include CLB preparation costs of 8.10 euros per CLB plus VAT. 10 analogue locations, 3 single-sided digital City Light Boards. Material: 170 g / m² matt white coated illustration printing paper for backlighting. Production data: on request. Back to OUTDOOR 89
90 Outdoor CITY-LIGHT-BOARD Outdoor Area Departure / Level 1 Back to OUTDOOR 90
91 Outdoor CITY-LIGHT-BOARD Outdoor Area Arrival / Level 0 Back to OUTDOOR 91
92 Outdoor SHUTTLE-BUS SHUTTLE-BUS Capture potential customers before they even enter the terminal! Have your advertising placed in our 24 shuttle busses for passengers and take control of your marketing: You ll not only find a virtually advertising-free zone up to the airport, your message will also be seen from far and wide. LOCATION POSITION AREA DIMENSIONS in mm (L x W x H) Gates A / B / C Apron Security area Approx. 12,000 x 2,500 x 2,750 (size of shuttle bus) MEDIA PRICE in euros / month 1,751 Technical Details Material: PVC film. Production data: on request. The shuttle bus adhesives are available in 6 variable formats. Swing cards can be booked upon request. Production data: on request. Back to OUTDOOR 92
93 Outdoor SHUTTLE-BUS Outdoor Area Departure / Arrival / Level 0 Back to OUTDOOR 93
94 PROMOTION Static Promotion Mobile Promotion It doesn t always need to be advertising space. Stand out from the competition by interacting with your target market. Whether you choose a static stand or mobile solution, promotional activities are an attractive way of getting your message across to customers. 94
95 Promotion STATIC PROMOTION STATIC PROMOTION Düsseldorf Airport presents the perfect conditions to reach a large, attentive target audience via targeted promotional activities. Your promotional team can take advantage of the many well-appointed, heavily frequented locations available within the airport. LOCATION POSITION AREA DIMENSIONS IN MM (w x h) MEDIA PRICE in euros / day* Terminal A Departure / Arrival Public area approx. 3,000 x 6,000 1,236 (P5, P6) Terminal B Departure / Arrival Public area approx. 3,000 x 6,000 1,030 (P1, P2, P3, P5, P6, P7, P8) Please note An airport pass is required for the security area. Please contact us for further information. * Prices quoted reflect the promotion stand and the licence for up to 4 promotional staff. Furniture and the promotional team are not included in the price. These need to be organised by yourself. We would be pleased to recommend an agency to you. Furniture is available on request. Terminal C Departure / Arrival Public area approx. 3,000 x 6, (P7, P8) Gates B Departure / Arrival Security area approx. 2,000 x 3,000 1,442 (P1, P2, P3) Gates C Departure Security area approx. 2,000 x 3,000 1,287 (P1) Back to PROMOTION 95
96 Promotion STATIC PROMOTION Gates B Departure / Arrival / Level 1 Back to PROMOTION 96
97 Promotion STATIC PROMOTION Gates B Departure / Level 2 Back to PROMOTION 97
98 Promotion STATIC PROMOTION Gates C Departure / Level 1 Back to PROMOTION 98
99 Promotion STATIC PROMOTION Terminal Departure / Level 1 Back to PROMOTION 99
100 Promotion STATIC PROMOTION Terminal Arrival / Level 0 Back to PROMOTION 100
101 Promotion MOBILE PROMOTION MOBILE PROMOTION Get a whole step closer to your target group: mobile promotions let you approach potential customers on an individual basis. We offer three dedicated areas within the airport for your promotional team, ensuring effective targeting of your audience, such as public and non-public zones, as well as our multi-storey car parks, which can be used to target short- or long-term parkers. The choices for your campaign are as diverse as they are flexible, but whatever you choose to do, you can always be sure of attention! And if you have more in mind than the traditional distribution of flyers or promotional gifts, we can help you plan your individual campaign. LOCATION POSITION AREA PREIS in euros / day / promoter Terminal A / B / C Departure / Arrival Public area 309 Gates A / B / C Departure / Arrival Security area 309 Car parks 1, 2, 3, 7, 8 Short term park 11, 12 Departure / Arrival Public area 1,030* Please note An airport pass is required for the security area. Please contact us for further information. The media price includes the license required for four promotional staff, but excludes the cost of the promotional team itself. The customer is responsible for contracting the promotional team. We would be pleased to recommend an agency that can provide the best team for your needs. * 1,030 euros per day, up to 6 promotional staff. Back to PROMOTION 101
102 SPECIAL FORMS OF ADVERTISING Automobile Presentation Automobile event Light Box Advertising Foil Advertising in multi-storey car park Advertising sometimes calls for something special especially as advertising works best when it carries an element of surprise. We have reserved a number of indoor and outdoor locations at Düsseldorf Airport for you to make a lasting impression on your target market with memorable marketing initiatives. 102
103 Special Forms of Advertising AUTOMOBILE PRESENTATION AUTOMOBILE PRESENTATION With eye-catching advertising you can really start the ball rolling. This is why Düsseldorf Airport is offering you the opportunity to present cars in their best light to an internationally interested audience on an exceptional floor space. A total of 13 car presentation areas are available to you both inside and outside the airport. And all of them are in well-frequented areas so you will immediately catch the attention of departing and arriving passengers. LOCATION POSITION AREA DIMENSIONS IN MM (w x h) Terminal A Departure Arrival Public area Public area approx. 3,000 x 6,000 approx. 3,000 x 6,000 MEDIA PRICE in euros / month 6,181 (No. 72) 4,121 (No. 6) Terminal B Departure Public area approx. 3,000 x 6,000 5,151 (No. 73, 74) Terminal C Departure Public area approx. 3,000 x 6,000 4,636 (No. 75, 76) External area A / C Departure Public area approx. 3,000 x 6,000 4,636 (No. 70, 71, 77) External area B Arrival Public area approx. 3,000 x 6,000 4,121 (No. 07, 08) Gates A Departure Security area approx. 3,000 x 6,000 7,212 (No. 19*, 20) Technical Details The Fire Prevention Regulations and the technical conditions of the Flughafen Düsseldorf GmbH for exhibiting automobiles are compulsory. The position may additionally be equipped with a platform, a display, an information post, a dispenser or similar in agreement with the Flughafen Düsseldorf GmbH. The customer is responsible for the equipment. Material: Classification of possible constructional elements according to DIN 4102 (A1, A2). Please note Mobile promoter = 304 euros / day An airport pass is required for the security area. Please contact us for further information. The price includes the licence required for four promotional staff. However, it does not include the promotional team itself, which needs to be organised by yourself. We would be pleased to recommend an agency that can provide the best team for your needs. * Car exhibition space no. 19 is also bookable as a package for 13,895 euros / month including branding of the steps and bridge, monitor, DIN A1 poster space. Back to SPECIAL FORMS OF ADVERTISING 103
104 Special Forms of Advertising AUTOMOBILE PRESENTATION Gates A Departure / Arrival / Level 1 Back to SPECIAL FORMS OF ADVERTISING 104
105 Special Forms of Advertising AUTOMOBILE PRESENTATION Terminal Departure / Level 1 Back to SPECIAL FORMS OF ADVERTISING 105
106 Special Forms of Advertising AUTOMOBILE PRESENTATION Terminal Arrival / Level 0 Back to SPECIAL FORMS OF ADVERTISING 106
107 Special Forms of Advertising AUTOMOBILE EVENT AUTOMOBILE EVENT The travel hub of Düsseldorf Airport is not only accessible by plane. Thanks to perfect motorway connections and car parking facilities close to the terminals, reaching Düsseldorf Airport by car is quick and easy. This creates the perfect backdrop for car manufacturers to showcase new and exclusive models to a mobility-inclined audience. And because everything is so close by, the test track for your guests is virtually on our doorstep! This gives you the chance to put automobiles on show, as well as host roadshows for German and international press relations. LOCATION POSITION AREA NUMBER OF EXHIBITION SPACES MEDIA PRICE in euros / day / automobile WALKING TIME from the gates to your car display area Technical Details Production data: on request. Short-term car park 11 In front of Terminal C Outdoor / Departure 35 automobiles (please consult us) minutes Short-term car park 12 In front of Terminal C Outdoor / Arrival 45 automobiles (please consult us) minutes Car park 7 Next to Terminal A Outdoor Arrival / Departure 45 automobiles (please consult us) 35 5 minutes Car park 8 Next to the Maritim Hotel and Conference Centre Outdoor Arrival / Departure 45 automobiles (please consult us) 35 6 minutes Securityemployees For P11, P12, P7, P8 on request 24 hours surveillance Back to SPECIAL FORMS OF ADVERTISING 107
108 Special Forms of Advertising LIGHT BOX LIGHT BOX Seeing and understanding. Light Boxes are always noticed no matter where they are. They are highly informative, back-lighted advertising spaces and are located in the public area as well as in the security area. Their composition and quality make them the most suitable means for the long-lasting presentation of advertising messages in a wide variety and in a bold and simple style. LOCATION POSITION AREA DIMENSIONS in mm (w x h) MEDIA PRICE in euros / month Terminal A / B Arrival Public area approx. 1,500 x 2,000 1,854 (No. 40, 43, 46, 47a) Terminal B Departure / Travel Market Public area approx. 1,500 x 2,000 1,081 (No ) Terminal C Departure Public area approx. 1,500 x 2,000 1,597 (No. 93, 96, 97) Arrival Public area approx. 1,500 x 2,000 1,648 (No. 33) Gates A Departure /Arrival Security area / Schengen approx. 1,500 x 2,000 2,163 (No. 09) Departure / Waiting area Security area / Schengen approx. 1,500 x 2,000 1,648 (No.48) Trainstation Airport Main-line Station Public area approx. 1,500 x 2,000 1,066 (No. 01) Technical Details Material: Transparencies mounted on an even pane. Production data: on request. Back to SPECIAL FORMS OF ADVERTISING 108
109 Special Forms of Advertising LIGHT BOX Gates A Departure / Arrival / Level 1 Back to SPECIAL FORMS OF ADVERTISING 109
110 Special Forms of Advertising LIGHT BOX Terminal Departure / Level 1 Back to SPECIAL FORMS OF ADVERTISING 110
111 Special Forms of Advertising LIGHT BOX Terminal Arrival / Level 0 Back to SPECIAL FORMS OF ADVERTISING 111
112 Special Forms of Advertising LIGHT BOX Trainstation airport Eventlocation Station Airport Back to SPECIAL FORMS OF ADVERTISING 112
113 Special Forms of Advertising ADVERTISING FOIL ADVERTISING FOIL Are you looking for a guaranteed eye-catcher in the main passage of Gates A? With the advertising foil on our window fronts and branding on the glass bridges you will be able to appeal to your target group nearby the Lufthansa business lounge in an unusual way. The prominent thoroughfares in the arrivals area allow you to place your advertising message where it will benefit from excellent exposure. LOCATION POSITION AREA DIMENSIONS in mm (w x h) Gates A Departure / Arrival Security area / Schengen Departure / Arrival Security area / Schengen Departure / Arrival Security area / Schengen 10 elements, each 1,425 x 2,460 (window front) 5 elements, each 3 x 1,120 x 2,195 2 x 1,115 x 2,195 MEDIA PRICE in euros/month 9,632 (No. 02) 4,378 (E1: No. 03) approx. 1,800 x 2,600 2,507 (No. 05) Departure Security area / Schengen Departure Security area / Schengen Arrival Security area / Non-Schengen 4 elements, each 1,425 x 2,460 (window front) 2 elements, each 5,500 x 1,050 (glass bridge, both sides) approx. 4,200 x 2,500 approx. 4,200 x 2,400 4,069 (No. 03, 04) 10,044 (No. 1A, 1B) 1,957 (No. 06) 1,610 (No. 07) Aerobridges* Security area / Schengen Gates B Aerobridges* Security area / Schengen approx. 2,000 x 1,000 5,408 approx. 2,000 x 1,000 4,408 Parkhaus P2 Entrance Public area approx. 4,500 x 3,500 1,016 (E0: No. 05) Departure / Arrival Public area approx. 2,800 x 2,100 1,610 (E1: No. 08) Parkhaus P3 Exit Public area approx. 21,000 x 900 1,016 (E0: No. 06) Technical Details Material: PVC foil. Production data: on request. * Per aerobridge 2 surface areas / net. Gates A overall 22 surface areas / net. Gates B overall 18 surface areas / net. Back to SPECIAL FORMS OF ADVERTISING 113
114 Special Forms of Advertising ADVERTISING FOIL Gates A Departure / Arrival / Level 1 Back to SPECIAL FORMS OF ADVERTISING 114
115 Special Forms of Advertising ADVERTISING FOIL Gates A Departure / Arrival / Gallery platform Back to SPECIAL FORMS OF ADVERTISING 115
116 Special Forms of Advertising ADVERTISING FOIL Gates B Departure / Level 1 Back to SPECIAL FORMS OF ADVERTISING 116
117 Special Forms of Advertising ADVERTISING FOIL Outdoor Area Departure / Arrival Back to SPECIAL FORMS OF ADVERTISING 117
118 Special Forms of Advertising ADVERTSING IN MULTI-STOREY CAR PARK ADVERTISING IN MULTI-STOREY CAR PARK For most passengers, our car parks are where their journey begins and ends which is why they are the perfect place to make a lasting impression. However, all multi-storey car parks were not created equal. Each car park offers a range of different opportunities to fulfil your advertisement needs. P1, P2, P3, P7, P8: Perfect for targeting the attractive business passenger audience. P11, P12: If you want to target passengers as well as all visitors, these short-stay car parks are what you need. BARRIER ADVERTISING Eye-catching advertising at its best! Advertising on lifting barriers brings your message right down to the audience s eye level. A total of 59 lifting barriers, both straight and folding, can be used to display your advertisement, greeting passengers as they arrive and when they leave. LOCATION POSITION TYPE OF ADVERT NUMBER / SIZE OF ADVERT (w x h) Multi-storey car park 1 3, 7, 8, 11, 12 Outdoor area Barrier advertising Entrance and / or exit, total of 59 barriers Straight barrier arm, approx. 1,500 mm x 220 mm Folding barrier arm, approx. 2 x 750 mm x 220 mm Please note: Advertisements on the lifting barriers must run for a minimum of 6 months. MEDIA PRICE in euros / month / barrier DISPLAY ADVERTISEMENT / PAYMENT MACHINES Catch your customer s eye! The payment machines in the car parks can be used in different ways. You can use the display to communicate your message, either as a static image or slide show, so that passengers will see your advert as they pay. 150 LOCATION POSITION TYPE OF ADVERT NUMBER / SIZE OF ADVERT (w x h) MEDIA PRICE in euros / month / screen 1 3, 7, 8, 11, 12 In the multistorey car parks Digital image design File type: jpg True colour bit depth Static image or slide show Approx. 30 slides possible 65 screens 205 mm x 155 mm 640 x 457 px 75 Technical Details Production data: available on request. 4 weeks lead time. Back to SPECIAL FORMS OF ADVERTISING 118
119 Special Forms of Advertising ADVERTSING IN MULTI-STOREY CAR PARK ADVERTISING IN MULTI-STOREY CAR PARK For most passengers, our car parks are where their journey begins and ends which is why they are the perfect place to make a lasting impression. However, all multi-storey car parks were not created equal. Each car park offers a range of different opportunities to fulfil your advertisement needs. P1, P2, P3, P7, P8: Perfect for targeting the attractive business passenger audience. P11, P12: If you want to target passengers as well as all visitors, these short-stay car parks are what you need. TICKET / RECEIPT ADVERTSING You d be surprised how much room they can offer! Car park tickets and receipts bring you closer to potential customers with your advertising slogan. An extremely effective medium, given that no one gets anywhere without a ticket. Which is why passengers always keep hold of their ticket and your message, too! LOCATION POSITION TYPE OF ADVERT NUMBER MEDIA PRICE in euros / 25 / 100 units Car parks 1 5, 7, 8, 11, 12, 22 24, 26 Entrance / exit Ticket / receipt advertising Minimum quantity 120,000 PROMOTION Promotions bring your advertising message to life. Why not use our car parks and parking spaces for your mobile promotions, too? LOCATION POSITION TYPE OF ADVERT NUMBER / SIZE OF ADVERT (w x h) Multi-storey car parks and parking spaces Entrance / exit Mobile promotion Distribution of flyers The media price includes the licence for 4 promotional staff. The customer is responsible for hiring the promotional team MEDIA PRICE in euros / day 1,000 Technical Details 6 8 weeks lead time. Production data: available on request. Back to SPECIAL FORMS OF ADVERTISING 119
120 Düsseldorf Airport provides a wide range of different solutions to position your advertisement for maximum performance. We will be pleased to advise you on which type of advertising and which locations will work best for you. Our handy airport maps give you an overview of the different media available in the various parts of the airport from the gates to the intercity railway station. Zurück zum INHALT 120
121 Maps Gates A Departure /Arrival / Level
122 Maps Gates A Departure / Gallery platform 122
123 Maps Gates B Departure /Arrival / Level 1 123
124 Maps Gates B Departure /Arrival / Level 2 124
125 Maps Gates C Departure / Level 1 125
126 Maps Terminal Departure / Level 1 126
127 Maps Terminal Arrival / Level 0 127
128 Maps Trainstation Airport Eventlocation Station Airport 128
129 Maps Outdoor Area Departure/ Level 1 129
130 Maps Outdoor Area Arrival / Level 0 130
131 Maps General Aviation Terminal Düsseldorf Airport 131
132 CONTACT You know what you want to tell your target group. We help you in placing your message optimally, so that it is certainly noticed by some 64,400 people daily. Take advantage of the special atmosphere and dynamics of the airport for your advertising.. We like to advise you on the medium and the location fitting best to reach your target group. Benefit from the flexible possibilities of booking and reservation that provide you all the options needed to act swiftly and successfully. Zurück zum INHALT 132
133 Contact CONTACT PERSONS The best way to touch down on success is with professional advice, tailored to your particular needs. We look forward to hearing from you! Our postal address: Flughafen Düsseldorf GmbH Airport Media PO Box Düsseldorf Dr. Jürgen Zetzsche Head of Airport Advertising Media Phone +49 (0) Bettina Spönemann Head of CRM & Digital Media Phone +49 (0) Bernd Baumheier Customer Care & Automobile Project Management Phone +49 (0) Juliane Ehlert Customer Care & Digital Media Phone +49 (0) Christiane Wewer Digital Media Sales Phone +49 (0) Status: Prices and information subject to change. We cannot be held liable for any typographical or printing errors. Illustrations provided as an example only. Sharon Kelch Assistance Sales Phone +49 (0) Karina Majder Assistance Airport Media Phone +49 (0) Julia Bussfeld Media Production & Promotion Phone +49 (0)