Media Kit Sign+ Magazine subscribers. Website pageviews a month. Newsletter Subscribers 4.300

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1 Website pageviews a month Sign+ Magazine subscribers Newsletter Subscribers Wrap-it Special circulation copies Op alle orders en leveringen zijn onze algemene leveringsvoorwaarden van toepassing, zoals gedeponeerd bij de Kamer van Koophandel te Leeuwarden onder nummer Prijzen zijn per plaatsing in Euro, gebaseerd op plaatsing in full colour, exclusief 21% BTW. Contractperiode:12 maanden, ingangsdatum uitsluitend datum eerste plaatsing. Wijzigingen onder voorbehoud. Aan deze tariefkaart kunnen geen rechten worden ontleend.

2 Sign+ Magazine General information Title Subtitle Published by Publisher Advertising Dept. Editor Circulation Volume Frequency Sign+ Magazine Independent trade journal for visual Communication Eisma Businessmedia bv Celsiusweg AM Leeuwarden Peter Feenstra Sales Sales Michel Lases Nynke Miedema T +31 (0) T +31 (0) m.lases@eisma.nl n.miedema@eisma.nl Wouter Mooij, managing editor T +31 (0) Hetty Stevens, editor (sign) T +31 (0) Marijke Kuypers, editor (screen printing) T +31 (0) E redactiesign@eisma.nl Copies 30 8 editions a year Advertising s (Number of full colour adverts in 12 months) Size 1 x 4 x 8 x 1/4 page /2 page /1 page Inserts & bound inserts Insert max. 1 A Insert max. 1 A3 (folded to A4) 3535 Insert bigger than 1 A3 on request Bound Druktechnische Insert, max. 1 A3 gegevens on request Bound Insert, bigger than 1 A3 on request For technical specifications, please contact us on time Surcharge Cover % Cover % Cover % Special position + 10 % Classifieds 23 DTP Costst Time-based work Print specifications Industry Registry Option 1: Name and Adress, Company logo in full color and a slogan in ± 10 words for 128, - in a category of your choice (price based on a year contract, 8 editions). Option 2: An advertisement of B 57 x H 66 mm in full color in a category of your choice for 261,- (price based on a year contract, 8 editions). The Industry Registry rates above are inclusive publishing your business in the online industry register on Printing procedure Paper Cover Paper Inside offset 200 g/m2 hv + gloss laminate 115 g/m2 hv semi-matt mc s are in Euros, excluding 21% VAT, and based on full colour advertisements. Contract period: 12 months, starting on the date of the first insertion. Eisma

3 Tariefkaart 2015 Media Kit 2018 Dimensions Digital Copy Size portrait (w x h in mm) landscape (b x h in mm) 1/1 page 202 x /2 page 99 x x 132 1/4 page 99 x x 64 Industry Registry 57 x 66 Print area 202 x 268 Page size 230 x 300 Bleed: 3 mm trim around Colour mode Resolution CMYK 300 dpi PDF Certified PDF Images and fonts embedded Quark Xpress Please add or include all (Mac) fonts, illustrations and images Adobe Illustrator Outlines *.ai, *.Eps Adobe Photoshop Flattened (not layered) *.Tiff, *.Eps, *.Jpg, *.Psd No multichannel or duotone images Other file types (e.g. Word) Text in Word, images as seperate files (not embedded) Copy Delivery Delivery specifications for inserts Files up to 10MB can be send by to sign@zeedesign.nl. For larger files please use our We Transfer account. Upload your files on and send it to sign@zeedesign.nl Amount Delivery type Deadline Delivery adress same as circulation (see page1) in boxes 6 working days before publication date Veldhuis Media Attn. Theo Nitrauw Kanaaldijk OZ HL Raalte Netherlands Please mention the title of the Magazine and the edition they should be published in on the boxes. Publication list 2018 Edition Reservation deadline Deadline copy Publication date Theme / Focus 1 Tue Thu Tue Previews: ISE & Expo Mon Thu Tue Preview Pure Digital, Commentary ISE & Expo Fr Thu Tue Preview Fespa 4 Fr Thu Tue Commentary Fespa & Pure Digital 5 Mon Thu Tue Mon Thu Tue Preview Sign2Com 7 Mon Thu Tue Commentary Sign2Com 8 Mon Thu Tue Wrap-it special s are in Euros, excluding 21% VAT, and based on full colour advertisements. Contract period: 12 months, starting on the date of the first insertion. Eisma

4 Website has pageviews each month. Large rectangle A large rectangle is a square banner on the right side of the page. The format is ideal for communicating different types of messages, including video. A large rectangle links directly to the landing page. 336 x 280 pixels 300 x 250 pixels (for Mobile Devices) File size: max. 49 kb; Supported files: GIF, Jpg, HTML or Third Party Tag Url of the landing page 91,- CPM (1 CPM = views) Rich Media In addition to regular online advertising we also offer Rich Media expressions such as Expandables, Floor Ads, Layers, Corner Ads and Wallpapers. For more information please contact our account manager. Leaderboard A Leaderboard is a big, almost page-wide advertisement placed on top of the page. 728 x 90 pixels 320 x 50 pixels (for Mobile Devices) File size: max. 49 kb; Supported files: GIF, JPG, HTML5 of Third Party Tags. Url of the landing page 85,- CPM (1 CPM = views) Logolink A logolink is a combination of a logo and a short text. Logo 90 x 40 pixels, max. 40 kb 2 short lines text, max. 25 characters each (incl. spaces and punctuation) Url of the landing page 289,- a month DoubleClick for Publishers is using the ad serving platform DoubleClick for Publishers. DoubleClick is the global leader serving more than 80 billion online ads a month using more than 130 ad servers all over the world. DoubleClick is established more than 10 years ago and is now part of Google. DoubleClick is audited by PricewaterhouseCoopers. The ad serving infrastructure is constantly improved to remain the most trusted and reliable ad serving platform. For reports with results of your online campaign please contact our account manager. Delivery digital copy adress Please send digital copy for 2 working days before publication by to n.miedema@eisma.nl s are in Euros, excluding 21% VAT, and based on full colour advertisements. Contract period: 12 months, starting on the date of the first insertion. Eisma

5 Newsletter Sign+ Magazine The digital newsletter of Sign + Magazine is sent every week on Thursday to 4,300 newsletter subscribers. Full Banner A full banner is a horizontal advert, almost as wide as the newsletter itself. A banner links directly to a landing page. 550 x 150 pixels, max. 99 kb. GIF or Jpg Url of the landings page 402,- An advertorial is a combination of text and image and the lay-out is resembling the editorial content of the newsletter. An advertorial links directly to the landing page. Full banner Specification Text: Header, Bodytext and Pay-off, together max. 400 characters including white spaces. Image 600 x 400 pixels, max 120 kb. Jpg, Gif or Png Url of the landings page 402,- Dedicated Newsletter / E-cast Next to an regular ad in our regular newsletter we also offer dedicated newsletters (E-casts) that we can send for you to the newsletter subribers of Sign+ magazine. For more information ask our accountmanager. complete HTML script 1802,- Delivery digital copy Please send the copy for the newsletter of Sign+ Magazine one day before placement by to: n.miedema@eisma.nl Full Banner s are in Euros, excluding 21% VAT, and based on full colour advertisements. Contract period: 12 months, starting on the date of the first insertion. Eisma

6 Wrap-it Sign+ Award Special Publication Date The Wrap-it Special will appear on December 4th, Circulation copies. s In the Wrap-it Special we offer advertorials:. 2/1 page advertorial in full colour (include lay-out and text written by our editors). If you deliver the text yourself you will recieve 200 discount on the price above. For advertorials we need the following copie: Text, maximum 500 till 600 words 4 images in high resolution Our logo and Company Data Due to the planning of our editors, we would like to hear from you as soon as possible if you are interested to participate. Delivery digital copy Please the copie to: RedactieSign@Eisma.nl For sending bigger files you can use upload your files and send them to: RedactieSign@Eisma.nl Regular ads. are also possible, please ask the accountmanager for more information.. Op s alle orders are in en Euros, leveringen excluding zijn 21% onze VAT, algemene and based leveringsvoorwaarden on full colour advertisements. van toepassing, Contract zoals period: gedeponeerd 12 months, bij de starting Kamer on van the Koophandel date of the te first Leeuwarden insertion. Eisma onder nummer Businessmedia bv Prijzen reserves zijn the per right plaatsing to change in Euro, the information gebaseerd op provided plaatsing at any in full time. colour, No rights exclusief can 21% be derived BTW. Contractperiode:12 from this media kit. maanden, Our general ingangsdatum terms and uitsluitend conditions, datum as filed eerste with plaatsing. the Chamber Wijzigingen of Commerce onder voorbehoud. onder number Aan , deze tariefkaart apply to kunnen all orders geen and rechten deliveries. worden ontleend.

7 Sign+ Awards The Sign+ Award has grown into a renowned professional prize that is awarded once every two years, is in the spotlight and generates a lot of publicity. The mission of Sign+ Magazine is to facilitate further professionalisation of the Sign Industry. Organization of a professional price fits in this mission. Together with four main sponsors, who recognize themselves in this mission, we want to raise the Sign+ Award 2018 to an even higher level. We give professional companies in the Sign Market the opportunity to support this prestigious Award in the Sign Industry. This can be done in two ways: Main sponsor 6.000, Ambassador 1.500, Main sponsor Ambassador Main sponsorship of the Sign+ Award 2018 costs 6,000 euros. The logos of the main sponsors will be communicated on all announcements about the Sign+ Award 2018 that will be published from January 2018 (both editorial articles in the magazine, on our site, in newsletters, presentation at various trade fairs and outgoing press releases to other media ). Online of course with a direct link to your website. A separate landing page is created for the Sign+ Award where the sponsors are continuously in the picture with their logo and a profile page is created with background information about the main sponsor. The 'market' can vote online from mid-september to determine the audience favorite; experience shows that this generates a lot of traffic. In the first issues of Sign Magazine in 2018, a 1/1 page is reserved alternately for one of the main sponsors, with an interview about his motivation for supporting the professional prize. It is appreciated if main sponsors also encourage clients / customers (for example with a banner on their website) to take part in the Sign+ Award We are happy to support you with communication material. Together, we make this professional award a success! In the autumn of 2018, the winners will be announced for each category during a special party, at an imaginative location somewhere in the middle of the country. The awards are presented per category by a representative of the various main sponsors for the winning projects. The chairman of the jury will also announce who can wear the overall title 'Winner Sign+ Award 2018'. The main sponsors will be clearly highlighted during the presentation by the organization, including in the form of a miniinterview on stage. Each main sponsor receives ten relationship cards with which personal contacts can be invited to attend the presentation and the party evening around the Sign+ Award The editorial report of the Sign+ Award 2018 will be published in our magazine and on the website. The magazine also presents the presentation of the prize per category winners by sponsor with photo and caption. Eisma Businessmedia, the publisher, congratulates the winners with a 1/1 fc congratulatory page in Sign+ Magazine where the sponsors will be explicitly mentioned plus log message. Ambassador of the Sign+ Award This costs 1,500 euros per company. Logo on the Award website in a special 'Ambassador block' Attribution in the Award newsletters as ambassador Attribution on the recruitment page of the Awards (print) Attribution to the online invitation 2 x a contact card for the Award ceremony PS 1: Acting as a sponsor does not mean limiting customers who use your materials or machines to participate in the Sign+ Award 2018, as the independence of the jury is fully covered through the Contest Rules. PS 2: The organization is free to, in addition to the main sponsors and ambassadors, any third parties who perform free work (eg printing) for the Sign+ Award 2018 in its general communication. PS 3: It is possible that, in the run-up to the kick-off of the Sign + Award 2018, the number of categories will be extended or a number will be merged. Information Would you like more information or are you interested in sponsoring the Sign + Awards? Please contact Michel Lases on telephone number or by m.lases@eisma.nl Op s alle orders are in en Euros, leveringen excluding zijn 21% onze VAT, algemene and based leveringsvoorwaarden on full colour advertisements. van toepassing, Contract zoals period: gedeponeerd 12 months, bij de starting Kamer on van the Koophandel date of the te first Leeuwarden insertion. Eisma onder nummer Businessmedia bv Prijzen reserves zijn the per right plaatsing to change in Euro, the information gebaseerd op provided plaatsing at any in full time. colour, No rights exclusief can 21% be derived BTW. Contractperiode:12 from this media kit. maanden, Our general ingangsdatum terms and uitsluitend conditions, datum as filed eerste with plaatsing. the Chamber Wijzigingen of Commerce onder voorbehoud. onder number Aan , deze tariefkaart apply to kunnen all orders geen and rechten deliveries. worden ontleend.