Madrid March 11-14, 2019 Nashville April 29-May 2, 2019

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1 Madrid March -4, 09 Nashville April 9-May, 09 Sponsorship Guide 09

2 UNLOCK THE POWER OF UNIFIED IT Why Should You Become a Sponsor? Interchange continues to grow and be an outstanding opportunity to reach thousands of key Ivanti customers who have significant influence on their organization s IT purchase decisions. Interchange offers many different ways to engage and influence these attendees in unique and intimate settings, where real connections can be made. We strive to host a conference that focuses on customer closeness and building loyalty to Ivanti. In addition, our audience is encouraged to network and connect with our top partners who provide trusted solutions. Multiple Interchange 09 Sponsorship Opportunities I nterchange Nashville (Multi-Day Event) April 9 May, 09 Gaylord Opryland Resort We are excited to announce that our U.S. based Interchange will be hosted in Nashville, Tennessee. You can count on an even bigger and better event in an amazing venue, conveniently located in Music City, USA. I nterchange Madrid (Multi-Day Event) 4 March, 09 Madrid Marriott Auditorium Following the success of the 08 event, we are bringing this multiday conference back to Madrid, Spain in the same amazing venue. Interchange Unplugged (One-Day Events) Interchange Unplugged will be a series of one-day events at different locations around the globe. As locations are finalized they will be added to our website. Visit: Interchange.ivanti.com/

3 What s New for 09? In an effort to constantly improve the attendee experience and provide more value to customers, partners, and sponsors, we are implementing the following enhancements to the program: Expanded Content and Audience This year, we are expanding our content and networking opportunities to build upon the success of 08 to provide relevant content to strategic IT management and executives, as well as our former Landesk, Shavlik, AppSense, Heat, and RES customer base and partners. Value-Added Sponsorship Options We ve created more supplemental marketing opportunities to provide a wider variety of branding and facetime possibilities, as well as maintaining the base sponsorship-level pricing. Prime Expo Hall & Hours The Expo Hall is in a prime location at the center of all the action, and the sole location where attendees will grab meals and attend some evening functions allowing for better networking opportunities that don t overlap with core sessions and labs. Early Sign-Up Incentives In addition to locking in your opportunities and location early, sponsors who contract by December 3, 08 for either of the multi-day events receive an extra full conference pass and a complimentary sponsorship opportunity at the IT Leadership Summit virtual conference, hosted by Ivanti. (Spring and Fall sponsorship options available on a firstcome, first-serve basis.)

4 UNLOCK THE POWER OF UNIFIED IT US Audience Profile Ivanti Interchange sets the stage for technical IT professionals to network as they increase their expertise of solutions provided by Ivanti and our strategic partners. Nearly,00 attendees (enterprise customers and partners) participated in our 08 Interchange event in Dallas. The following data represents the demographics of that audience. INDUSTRY: COMPANY SIZE: (# of employees) TOP TECH INTERESTS: PURCHASING INFLUENCE:

5 Sponsorship Opportunities Multi-Sponsorship discounts available: Both Multi-day Interchange (Madrid and Nashville) events = 5% discount or One Multi-day Interchange event and 3 Unplugged Events = 5% discount or 5 Unplugged events = 5% discount* * For each additional Unplugged event there would be an additional % discount. You must contract all events at the same time. BENEFITS/PRICING PLATINUM (3 Available) $35,995 Thought Leadership - Speaking Participation in 30-Minute Platinum Keynote Panel to discuss current industry trends (Panel to include other Platinum sponsors and a moderator) (60min) Breakout Session (Topic and presentation subject to Ivanti review and approval) Breakout Session scanned attendee data (First name, last name, title, company and for those that have opted-in) Conference Passes Conference passes-complimentary full conference Booth staff passes Full conference pass $00 discount code to share with customers/prospects. (Available upon request up to April, 09) Meeting Room Meeting Room for your use throughout the conference Pre-Event Marketing Sponsor logos included by sponsor level on ad banner on Ivanti HTML to Interchange database (if contracted before March, 09) Social Media Shout Outs : sponsor mentions on the conference Twitter and Ivanti community sites. Attendee company names and title provided pre-event (to schedule meetings) Co-Marketing Tools Access to Ivanti Interchange toolkit: logos, web banners, etc. Website Marketing Company listing with logo and description on website, hyper linked to sponsor website (6 Available) $7,995 $6, words 00 words 75 words Sponsorship benefits continued on next page

6 UNLOCK THE POWER OF UNIFIED IT Nashville Sponsorship Benefits Continued... BENEFITS/PRICING Exhibition Stand Package Turnkey Booth Package: Includes demo counter, header and power strip (Specific sizes and elements detailed by sponsorship level) Onsite Exposure Logistical conference signs cobranded with Platinum sponsor logos Logo included on keynote walk-ins & select event signage Attendee Bag Insert: One item either a single literature piece (max size 8 ½" x " in size, up to 0 pages) or a promotional item to be included in every attendee bag Logo included in Attendee Pocket Guide Logo included on digital signage throughout conference center Inclusion in Passport Program (traffic builder promotion) Acknowledgement of prize contribution to conference raffles during evening events (minimum value: $50 provided by sponsor and pre-approved by Ivanti) Luggage tag on conference bag co-branded with Ivanti (sponsor logo) and additional Platinum sponsor logos (if contracted by March, 09) Mobile App Company listing with logo and description on app Sponsor Banner Ad Keynote Speaker Meet and Greet passes with closing keynote speaker Post Event Marketing Session attendance evaluation - number of feedback received together with overall session score Sponsor page stays active 90 days post event PLATINUM Turnkey, 0' by 0' booth, 5 amp electric with one power strip. Sponsor to provide: pc/laptop/laptop interface/monitor Turnkey, 0' by 0' booth, 5 amp electric with one power strip. Sponsor to provide: pc/laptop/laptop interface/monitor Turnkey Kiosk, 5 amp electric with one power strip. Sponsor to provide: pc/laptop/ laptop interface/ monitor

7 Additional Nashville Marketing Promotional Opportunities (MPO s): To supplement your sponsorship, we offer the following additional marketing opportunities to make the most of your Interchange presence. (All MPO s are exclusive, unless otherwise indicated.) MPO QUANTITY Conference Party Co-Sponsor Water Bottle & Hydration Stations Co-Sponsorship WIFI Sponsor Badge Lanyard Sponsor Beverage & Snack Break Sponsorship 3 - Single Day OR - Full Event Tuesday Happy Hour Women in Technology Reception Sponsor Charging Station Sponsor PRICE DESCRIPTION After many hours of intense training, Interchange and our exclusive Conference Party Sponsor will host a well-deserved evening of fun. Our soon to be announced entertainment will once again make the Conference Party the place to be seen on $5, Wednesday night. In addition to a preferred seating, sponsors will also receive event signage, acknowledgement in the pocket guide, mobile app, and an opportunity to deliver a brief welcome at the party. Sponsor has the ability to provide popup banners for the VIP area and giveaway for the party*. Help attendees keep hydrated with an opportunity to co-sponsor with Ivanti on each custom refillable water bottle. Each full-conference attendee receives this giveaway $6, upon registering. In addition, your company will be recognized with branded hydration station (water bottle covered/logoed), featuring spring water coolers. The sponsor will also be recognized in the pocket guide and mobile app. Opportunity expires /5/9. Go ahead and take the credit for giving all conference attendees access to the internet with the WIFI Sponsorship. Your company name and logo will be displayed on $4, signs throughout the Expo as well as on the WIFI splash page. Plus, the WIFI sponsor will also be recognized in the pocket guide and mobile app. Opportunity to have your company represented by having your one-color corporate $7, logo included on all Interchange attendee lanyards. Will be co-branded with the Ivanti Interchange logo. Opportunity expires /5/9. $,000/Day Your company logo on signage at all snack stations and conference agenda signage, OR plus acknowledgement of sponsorship on website and mobile app. *If the full event $5,000/Full Event sponsorship is sold, there will NOT be single-day options available. On-site signage as sponsor of the Tuesday Night Happy Hour in the Expo Hall and company-named drink. Event gamification to take place during Happy Hour to $5, generate additional excitement/participation. Acknowledgement of sponsorship on website and mobile app. Cobranded invitation with your logo. On-site signage on day of reception. Opportunity to provide giveaways to all invited participants, as well as raffle prizes. $4, Opportunity for a company representative to make brief remarks during the event. Acknowledgement of sponsorship on website and mobile app. Your company logo on charging stations located in main traffic areas for duration of $3, conference. Acknowledgement of sponsorship on the website and mobile app. Contact Information Additional global sponsorship opportunities are available for Interchange Madrid, as well as numerous international one-day Interchange Unplugged events. To find out more about sponsorship opportunities, please contact: Gordon Stake at gordon@eventmarketingpartners.com

8 UNLOCK THE POWER OF UNIFIED IT European/APAC Audience Profile Ivanti Interchange made a full conference debut outside of the US in 08 and was very well-received by customers and partners alike. This event pulled delegates from all over Europe, as well as the Middle East, China and Australia. Nearly 350 customers and partners gathered to meet with Ivanti experts and other IT industry professionals, with the following demographics. INDUSTRY: COMPANY SIZE: (# of employees) TOP TECH INTERESTS: PURCHASING INFLUENCE:

9 Sponsorship Opportunities Multi-Sponsorship discounts available: Both Multi-day Interchange (Madrid and Nashville) events = 5% discount or One Multi-day Interchange event and 3 Unplugged Events = 5% discount or 5 Unplugged events = 5% discount* * For each additional Unplugged event there would be an additional % discount. You must contract all events at the same time. BENEFITS/PRICING PLATINUM ( Available) 5,000 / $9,300 Thought Leadership - Speaking Participation in 30-minute Platinum Keynote Panel to discuss current industry trends (Panel to include other Platinum sponsors and a moderator) (60min) Breakout Session (Topic and presentation subject to Ivanti review and approval) Breakout Session scanned attendee data (First name, last name, title, company and for those that have opted-in) Conference Passes Conference Passes-complimentary full conference Booth staff passes Full conference pass 85 / $00 discount code to share with customers/prospects. Meeting Room Meeting Room for your use throughout the conference Pre-Event Marketing Sponsor logos included by sponsor level on ad banner on Ivanti HTML to Interchange database (if contracted before February, 09) Social Media Shout Outs : sponsor mentions on the conference Twitter and Ivanti community sites. Attendee company names and title provided pre-event (to schedule meetings) Co-Marketing Tools Access to Ivanti Interchange toolkit: logos, web banners, etc. Website Marketing Company listing with logo and description on website, hyper linked to sponsor website (8 Available) 9,500 / $,00 ( Available) 3,950 / $4, words 00 words 75 words Sponsorship benefits continued on next page

10 UNLOCK THE POWER OF UNIFIED IT Madrid Sponsorship Benefits Continued... BENEFITS/PRICING PLATINUM Exhibition Stand Package Turnkey Booth: including demo counters, logoed header, power drop Onsite Exposure Logistical conference signs cobranded with Platinum Sponsor Logos Logo included on Keynote walk-ins & select event signage Attendee Bag Insert: One item either a single literature piece (max size 8 ½ x in size, up to 0 pages) or a promotional item to be included in every attendee bag Logo included in Attendee Pocket Guide Logo included on digital signage throughout conference center Inclusion in Passport Program (traffic builder promotion) Acknowledgement of prize contribution to conference raffles during evening events (minimum value: 50 / $75 provided by sponsor and pre-approved by Ivanti) Luggage tag on conference bag co-branded with Ivanti (sponsor logo) and additional Platinum sponsor logos (if contracted by February st) Mobile App Company listing with logo and description on app Sponsor Banner Ad Keynote Speaker Meet and Greet with closing keynote speaker Post Event Marketing Session attendance evaluation - number of feedback received together with overall session score Sponsor page stays active 90 days post event All cost exclude VAT, which is charged at the appropriate rate. Backwall 3.0 x 3.0 x 0.5m with graphic Self-illuminating towers 70x40x40cm Brochure holders Demo stations (lockable) 60x0x60cm Bar stools Sponsor to provide: pc/laptop/laptop interface/monitor Backwall.0 x 3.0 x 0.5m with graphic Self illuminating tower 70x40x40cm Brochure holder Demo station (lockable) 60x0x60cm Bar stool Sponsor to provide: pc/laptop/laptop interface/monitor Backwall white Self illuminating tower 70x40x40cm Brochure holder Demo station (lockable) 60x0x60cm Bar stool Sponsor to provide: pc/laptop/laptop interface/monitor

11 Additional Madrid Marketing Promotional Opportunities (MPO s): To supplement your sponsorship, we offer the following additional marketing opportunities to make the most of your Interchange presence. (All MPO s are exclusive, unless otherwise indicated.) MPO QUANTITY PRICE Conference Party Co-Sponsor 0,000/$,800 Water Bottle & Hydration Stations Co-Sponsorship 5,000/$5,900 WIFI Sponsor 3,000/$3,550 Badge Lanyard Sponsor 4,350/$5,000 Beverage & Snack Break Sponsorship Single Day OR Full Event,000/day OR 4,000/$4,70 Full Event Women in Technology Reception Sponsor,000/$,300 Charging Station Sponsor 3,000/$3,650 DESCRIPTION After many hours of intense training, Interchange and our exclusive Conference Party Sponsor will host a well-deserved evening of fun. Our soon to be announced entertainment will once again make the Conference Party the place to be seen on Wednesday night. In addition to a preferred seating, sponsors will also receive event signage, acknowledgement in the pocket guide, mobile app, and an opportunity to deliver a brief welcome at the party. Sponsor has the ability to provide popup banners for the VIP area and giveaway for the party*. Help attendees keep hydrated with an opportunity to co-sponsor with Ivanti on each custom refillable water bottle. Each full-conference attendee receives this giveaway upon registering. In addition, your company will be recognized with branded hydration station (water bottle covered/logoed), featuring spring water coolers. The sponsor will also be recognized in the pocket guide and mobile app. Opportunity expires /5/8. Go ahead and take the credit for giving all conference attendees access to the internet with the WIFI Sponsorship. Your company name and logo will be displayed on signs throughout the Expo as well as on the WIFI splash page. Plus, the WIFI sponsor will also be recognized in the pocket guide and mobile app. Opportunity to have your company represented by having your one-color corporate logo included on all Interchange attendee lanyards. Will be co-branded with the Ivanti Interchange logo. Opportunity expires /5/8. Your company logo on signage at all snack stations and conference agenda signage, plus acknowledgement of sponsorship on website and mobile app. *If the full event sponsorship is sold, there will NOT be single-day options available. Cobranded invitation with your logo. On-site signage on day of reception. Opportunity to provide giveaways to all invited participants, as well as raffle prizes. Opportunity for a company representative to make brief remarks during the event. Acknowledgement of sponsorship on website and mobile app. One blog post and article in the Women in Technology newsletter. Your company logo on charging stations located in main traffic areas for duration of conference. Acknowledgement of sponsorship on the website and mobile app. Contact Information Additional global sponsorship opportunities are available for Interchange Nashville, as well as numerous international one-day Interchange Unplugged events. To find out more about sponsorship opportunities, please contact: Owen Hills at owen@eventsthatmatter.co.uk

12 UNLOCK THE POWER OF UNIFIED IT REGIONAL -DAY EVENTS EMEA & APAC Interchange Unplugged Sponsorship Packages EDINBURGH LONDON LEEDS September 5, 09 : 30 GBP 50 / 50 per city / $50 per city September, 09 : 0 GBP 50 / 50 per city / $50 per city October 0, 09 : 60 GBP 50 / 50 per city / $50 per city Benefits: Participation of one partner Mention with logo on event website Logo included in pre-show slides in main session Collateral and giveaway in event giveaway bag full day conference pass FRANKFURT ZURICH VIENNA Late May 09 : per city / $ 3,000 per city May 4, 09 : per city / $ 3,000 per city May, 09 : per city / $ 3,000 per city Benefits: Participation of one partner Mention with logo on event website Logo included in pre-show slides in main session Collateral and giveaway in event giveaway bag full day conference passes UTRECHT September 09 : 75 Benefits: Company logo and description on conference website Stand in breakout area: (high table, two high chairs, power socket, 4 screen on a mount) Roll-up banner or pop-up wall to be provided by sponsor Invitation joint Tech webinar (post event) Participate in booth crawl competition 3 Conference Passes,500 / $,500

13 EMEA & APAC Interchange Unplugged Sponsorship Packages Continued... PARIS June 4, 09 : 00 BRONZE $5,500 ( Available) $4,500 (3 Available) $3,000 (6 Available) Logo on lanyard with Ivanti Logo on event bag with Ivanti Benefits: Speaking opportunity with customer testimonial Logo on Lanyard Booth Traffic Booster game Company logo on conference website Brand on pre-event marketing Stand space in breakout area: ( table, chairs, support for brochures, internet & wireless) Collateral in event giveaway bag Access to Expert one-to-one meetings Provide prize for Draw at Cocktail Reception Conference Passes MILANO Additional options for all packages: plasma screen, additional table + chairs, badge scanner June, 09 : 75 BRONZE,000 / $,300 (3 Available),50 / $,500 (4 Available) 750 / $900 (6 Available) 3 Benefits: Speaking opportunity with customer testimonial Company logo in main session Company logo and description on conference website Brand on pre-event marketing Stand space ( table, chairs, wireless) Collateral in event giveaway bag Access to one-to-one meetings List of attendees with consent Provide prize for Draw at Cocktail Reception Conference Passes Every 4 prospects/customers you get additional pass Additional option: plasma screen

14 UNLOCK THE POWER OF UNIFIED IT EMEA & APAC Interchange Unplugged Sponsorship Packages Continued... CHENGDU August 9, 09 : 80 BRONZE $3,000 ( Available) $,500 ( Available) $300 (Unlimited) Benefits: Company logo and description on conference website Brand on pre-event marketing Stand space ( table, chairs, internet & wireless) Collateral in event giveaway bag 30 minute speech in breakout session MUMBAI July 9, 09 : 80 $,000 ( Available) $,000 ( Available) Benefits: Company logo and description on conference website Stand space ( table, chairs, internet & wireless) Participation in the booth crawl competition Collateral in event giveaway bag 30 minute speaking slot Conference passes TAIPEI, CHINA TOKYO, JAPAN OSAKA, JAPAN SYDNEY, AUSTRALIA NEW ZEALAND July 8, 09 : 60 July 3, 09 : 00 July 5, 09 : 50 July or August 09 : 5 July or August 09 : 5 Sponsorship Opportunities Forthcoming

15 UNLOCK THE POWER OF UNIFIED IT