Recruitment Guide. American Psychiatric Association Publishing Digital and Print Advertising Opportunities

Transcription

1 2019 Recruitment Guide American Psychiatric Association Publishing Digital and Print Advertising Opportunities

2 APA APA Recruitment Advertising Opportunities Contact Information Nonpharmaceutical Products and Services Display and Classified Advertising Eamon Wood P: E: Advertising Sales Office Pharmaceutical Media Inc. 30 East 33rd Street New York, NY P: E: Pharmaceutical Jill Redlund P: E: Tim Wolfinger P: E: Insertion Orders and Materials Susan Tagliaferro P: E: American Psychiatric Association Publishing 800 Maine Avenue, S.W., Suite 900, Washington, D.C

3 APA Recruitment Advertising Opportunities Psychiatric News Classified Advertising Rates (Per Issue) 1 x $28 per line Psychiatric News Notes 1 line = approximately 40 characters 6 lines minimum To receive a frequency discount (3x or 6x), multiple insertions must be specified at the time the order is placed. Classified advertising quotes are based on the cost to run one ad per issue. Ad copy must be received in writing (Word preferred) via to ewood@pminy.com Classified rates are non-commissionable Newspaper of the American Psychiatric Association psychnews.psychiatryonline.org psychnews.org/update alert.psychnews.org Contact: Eamon Wood ewood@pminy.com Issue and Classified Deadline Information Psychiatrists and recruiters alike choose Psychiatric News, the trusted newspaper of the American Psychiatric Association, as their first choice for recruiting top talent. Psychiatric News classified ads have helped fill tens of thousands of psychiatric positions for over 50 years. Our circulation of over 40,000 readers rely on Psychiatric News to deliver the latest clinical and research news twice each month. American Psychiatric Association Publishing 800 Maine Avenue, S.W., Suite 900, Washington, D.C Additional Enhancements Costs (Per Issue) $ 275 4/Color logo $200 B/W logo $ 100 Premium position of first ad in state or category $50 Boxed or shaded ad Discount Programs Print & Online Combination Discount: Run your ad in print in Psychiatric News and online at APA JobCentral and receive 10% off both purchases! Color Rates 4-color...$2,125 plus earned b/w rate Editor-in-Chief: Jeffrey Borenstein, M.D. Executive Editor: Catherine Brown Publisher: John McDuffie Advertising Manager: Becky McCarthy Director of Production Services: Andrew Wilson 3

4 Psychiatric News APA Recruitment Advertising Opportunities Classified Deadlines 2019 Issue PN Classified January 4 December 21 January 18 January 4 February 1 January 18 February 15 February 1 March 1 February 15 March 15 March 1 April 5 March 22 April 19 April 5 May 3 April 19 May 17 May 3 June 7 May 24 June 21 June 7 July 5 June 21 July 19 July 5 August 2 July 19 August 16 August 2 September 6 August 23 September 20 September 6 October 4 September 20 October 18 October 4 November 1 October 18 November 15 November 1 December 6 November 22 December 20 December 6 Issue Dates and Closing Dates Space reservations, insertion orders, and cancellations must be received in writing by the space deadline. If an ad is cancelled after the space deadline or material is received after the material deadline, the publisher may charge the advertiser for the insertion. In this case, a former ad will be repeated or substitute material requested. Special Issues APA Annual Meeting CME Course Issue (1/18) Preliminary Program Issue (2/15) Post-convention Issues (6/7 & 6/21) Bonus Distribution APA Annual Meeting San Francisco, CA May (5/17 Issue) IPS: The Mental Health Services Conference New York, NY October 3-6 (9/20 Issue) U.S. Psychiatric Congress and Mental Health Congress San Diego, CA October 3-6 (9/20 Issue) American Academy of Child & Adolescent Psychiatry Chicago, IL October (10/4 Issue) 4

5 Display Advertising Display Advertising Increase your impact by investing in a 1/4 page display ad in any of the APA s premier publications: Psychiatric News, The American Journal of Psychiatry, or Psychiatric Services. Use the expanded space for attention-grabbing headlines or to showcase logos or photos. Larger sizes are available; ask for details. Discount Programs Display ads placed in all APA publications combine for frequency discount Run your ad in print and online at APA JobCentral and receive 10% off both purchases APA Recruitment Advertising Opportunities Psychiatric News Mailed on the first and third Fridays of each month, Psychiatric News is the primary and most trusted source of information for APA members, other physicians and mental health professionals, and the public about developments in the field of psychiatry. Ad Sizes: 1/4 Page One-Column Vertical: wide x high 1/4 Page: 4.5 wide x 6.25 high 1/4 Page B/W Rates: 1x $2,350 6x $2,085 12x $1,950 Additional Charges: 4/Color: $2,125 Spot Color: $1,165 Typesetting: $75 QUARTER One Column Vertical QUARTER 4.5 x 6.25 Display Deadlines Issue Space ROB Insert Jan 4 12/3 12/6 12/13 Jan 18 12/17 12/19 12/24 Feb 1 1/2 1/7 1/14 Feb 15 1/15 1/17 1/21 Mar 1 2/1 2/6 2/13 Mar 15 2/14 2/19 2/22 Apr 5 3/5 3/8 3/14 Apr 19 3/19 3/22 3/27 May 3 4/1 4/4 4/11 May 17 4/15 4/18 4/23 Jun 7 5/6 5/9 5/16 Jun 21 5/21 5/24 5/31 Jul 5 6/5 6/7 6/14 Jul 19 6/19 6/24 6/27 Aug 2 7/2 7/5 7/11 Aug 16 7/16 7/19 7/24 Sep 6 8/6 8/9 8/14 Sep 20 8/20 8/23 8/28 Oct 4 9/4 9/6 9/11 Oct 18 9/18 9/23 9/26 Nov 1 10/1 10/4 10/10 Nov 15 10/15 10/18 10/23 Dec 6 11/5 11/8 11/14 Dec 20 11/20 11/25 11/29 5

6 December 2018 VOLUme 175 NUmber 12 ajp.psychiatryonline.org OCTOBER 2018 VOLUME 69 NUMBER 10 ps.psychiatryonline.org APA Recruitment Advertising Opportunities Display Advertising December 2018 VOLUme 175 NUmber 12 THe AmerIcAN JOUrNAL OF PSYcHIATrY The American Journal of Psychiatry Improving Depression Outcome by Patient-Centered Medical Management Integrating Health and Mental Health Services: A Past and Future History Attenuation of Antidepressant Effects of Ketamine by Opioid Receptor Antagonism Double-Blind Randomized Clinical Trial of Prazosin for Alcohol Use Disorder The American Journal of Psychiatry Reach over 40,000 influential psychiatrists by advertising in the most widely read psychiatric journal in the world. The Journal is published monthly, and the advertising closing date is on the first of the month preceding the month of issue (i.e., December for the January issue). 1/4 Page Ad Size: 3-3/8 wide x 4-7/8 high 1/4 Page B/W Rates: 1x $2,000 6x $1,755 12x $1,645 OCTOBER 2018 VOLUME 69 NUMBER 10 PSYCHIATRIC SERVICES Psychiatric Services Viewpoint: McCance-Katz on new directions for SAMHSA Increased exercise with weight management programs Continuity of care: mental health primary care provider dialogue Legislators sources for behavioral health research Additional Charges: 4/Color: $2,020 Spot Color: $1,100 Typesetting: $75 Psychiatric Services Reach a highly targeted audience of more than 600 professionals who are based in organized systems such as correctional systems, state mental health systems, and the Veterans Health Administration. The Journal is published monthly, and the advertising closing date is on the first of the month preceding the month of issue (i.e., December for the January issue). 1/4 Page Ad Size: 3-3/8 wide x 4-7/8 high 1/4 Page B/W Rates: 1x $755 6x $680 12x $670 Additional Charges: 4/Color: $2,020 Spot Color: $1,100 Typesetting: $75 Display Deadlines Issue Space ROB Insert Jan 4 12/3 12/6 12/13 Jan 18 12/17 12/19 12/24 Feb 1 1/2 1/7 1/14 Feb 15 1/15 1/17 1/21 Mar 1 2/1 2/6 2/13 Mar 15 2/14 2/19 2/22 Apr 5 3/5 3/8 3/14 Apr 19 3/19 3/22 3/27 May 3 4/1 4/4 4/11 May 17 4/15 4/18 4/23 Jun 7 5/6 5/9 5/16 Jun 21 5/21 5/24 5/31 Jul 5 6/5 6/7 6/14 Jul 19 6/19 6/24 6/27 Aug 2 7/2 7/5 7/11 Aug 16 7/16 7/19 7/24 Sep 6 8/6 8/9 8/14 Sep 20 8/20 8/23 8/28 Oct 4 9/4 9/6 9/11 Oct 18 9/18 9/23 9/26 Nov 1 10/1 10/4 10/10 Nov 15 10/15 10/18 10/23 Dec 6 11/5 11/8 11/14 Dec 20 11/20 11/25 11/29 QUARTER 6

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