Media kit Date: 1 January 2019

Transcription

1 Pomp NL General information Title Subtitle Contents Pomp NL Trade magazine with a vision for the future. Pump NL informs middle management staff in the industry and (semi-) government about everything in the field of fluids and vacuum technology. The editorial staff cover topics from a technology angle, the current state of affairs, and informs about standards and regulations in both national and international fields. Innovation in pump technology is the main subject, broken down in branches and applied techniques. Also, the editors report on components and additional equipment, maintenance technology, education and financial business news. Main topics - (waste) water - food & beverage - (petro) chemistry Published by Publisher Account management Readership Year Published Editorial Eisma Industriemedia bv Informaticaweg 3, 7007 CP Doetinchem Rens Sturrus Miranda Hissink Vincent Hermans T +31 (0) T +31 (0) E m.hissink@eisma.nl E v.hermans@eisma.nl 5,500 based on subscriptions and controlled circulation 16 6 x per year Eisma Industriemedia bv Advertising rates Full colour 1x 3x 6x 12x 2/1 page /1 page /2 page /4 page /8 page Leaflets, attachments, answer cards, sticker s up to 20 grams: attachement leaflet 1 pagina A4 not possible pagina s A pagina s A pagina s A Double antwer cards: on request Stickers: on request Additional Front Cover advertising rate 1/1 Full colour + 35% Cover 2 and 3 advertising rate + 15% Cover 4 advertising rate + 25% Preferred position advertising rate + 15% Bleed: advertising rate + 5% All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number s are per

2 Sizing Size Portrait(w x h in mm) Landscape (w x h in mm) 1/1 page 191 x 265-1/2 page 94 x x 130 1/4 page 94 x x 63 1/8 page 94 x x 29 Print area 191 x 265 Page size 230 x 300 Bleed: 3 mm trim all around Color modus Resolution CMYK 300 dpi Digital advertising material PDF Certified PDF Enter all fonts Quark Xpress of InDesign All (Macintosh) fonts, illustrations and images to be included Adobe Illustrator Font styles to be converted to font countours *.ai, *.eps Adobe Photoshop Flattened (not in layers) *.tiff, *.eps, *.jpg, *.psd No multi channel or duo tone images Other (without format) Tekst uitsluitend in Word, afbeeldingen separaat bijvoegen Supply of digital advertising material Per up to 10 mb to pompnl@zeedesign.nl. From 10 mb via the free server Refer to title, issue number and publishing date. Supply leaflets Number Finishing Deadline Supply to: equal to circulation + 4% spoils to be packed handy in boxes 3 weeks before publishing at the latest Veldhuis Media to the attention of Theo Nitrauw Kanaaldijk OZ HL RAALTE Citing: sender, title and issue of the publication Schedule of publication 2019 No. Publicationdate Deadline Themes Expositions 1 8 February January 2019 Intelligent Pumpsystems water Aqua Nederland, 19 t/m 21 March treatment Vakbeurs en Rioleringsdagen, 19 t/m 21 March 2 22 March March 2019 Service and Maintenance Maintenance Antwerpen, 27 en 28 March Hannover Messe, 1 t/m 5 April Maintenance Next, 9 t/m 11 April 3 28 May April 2019 (Petro) Chemistry 4 3 September August 2019 Pumps and Valves Pumps & Valves, 2 en 3 Oct October September 2019 Food & Beverage Brau Beviale, 12 t/m 14 Oct. Europort Rotterdam, 5 t/m 8 Nov November November 2018 Drives for pumps Op All orders alle orders and deliveries en leveringen are subject zijn onze to algemene our general leveringsvoorwaarden terms, as deposited with van toepassing, the Chamber zoals of Commerce gedeponeerd in Leeuwarden bij Kamer under van Koophandel number te s Leeuwarden are per onder nummer placement in Euro, Prijzen bases zijn on per full plaatsing colour placement, in Euro, gebaseerd excluding op 21% plaatsing VAT. Contract in full colour, period: exclusief 12 months. 21% BTW. Contractperiode:12 maanden, ingangsdatum uitsluitend Date of entry: datum date eerste of first plaatsing. placement Wijzigingen only. Changes onder may voorbehoud. subject Aan to conditions. deze tariefkaart Nog rights kunnen can geen be derived rechten from worden the ontleend. information on this card.

3 Leaderboard Rectangle Logolink Leaderboard A leaderboard is shown directly below the header and has a high attention value because of location and size. The banner is included in a carousel with max. 4 other banners. 728 x 90 pixels, up to 49 kb 772,- per six months or 1,350,- per year Rectangle A rectangle is a remarkably large ad format that is always positioned on the right-hand side of the website, above the fold. The format is ideal for communicating different types of messages including videos. 336 x 280 pixels, Max. 49 Kb / 300 x 250 pixels (mobile) 950,- per half a year 1.650,- per year Logolink A logolink is a short, clickable text in combination with a logo, leading to a website Specificatons Headline up to 30 characters plus logo (60 x 30 pixels) Text line up to 35 characters (including spaces and punctuation marks) 412,- per six months or 772,- per year Supply specifications Technical requirements of the banners File formats:.jpg,.gif, animated.gif, Html5 Self Contained. Html Code Javascript Code Delivery address: m.hissink@eisma.nl o.c. website or newsletter, period and URL All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number s are per

4 Digital Newsletter Blockbuster Blockbuster This ad format is a prominent imaga across the full width of the page. The blockbuster is at the top of the newsletter and limited to one advertiser per mailing. 550 x 150 pixels, max. 80 Kb 350,- per issue Full banner Full banner A full banner is a horizontal advertising format, that covers nearly the entire width of the page 468 x 60 pixels, maximum 40 Kb Advertorial 175,- per issue Supply specifications Technical requirements for the banners File formats:.jpg,.gif, animated.gif Html Code Citing newsletter and URL of the landing page Banners or advertorials for placement in newsletters may be mailed to : traffic.industrie@eisma.nl with a cc to Miranda Hissink, m.hissink@eisma.nl More information For more information contact any of the following persons for more information: Miranda Hissink Vincent Hermans Account manager Account manager Ph Ph M E m.hissink@eisma.nl E v.hermans@eisma.nl Advertorial An advertorial is a textual ad with an image, with the option to click through to the advertiser s website. The advertorial in a newsletter is placed between the editorial content and can t be missed by the reader. The basic layout of the advertorial consists of an image on the left or right of the text. Image: 600 x 400 pixels File size: max. 99 Kb Header, body, pay-off 400 characters incl. spaces URL the advertorial links to Supported formats (material): jpg., gif or.png. 250,- per issue Vacancies Your vacancy announced in an advertorial plus a month on our site. 300,- per issue. Mailing date digital newsletter Weekly on Tuesday to over newsletter readers All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number s are per

5 Special Newsletter pompnl.nl Special Newsletter A special newsletter partner mailing is a special e-newsletter which can be sent out to our subscribers. The advertisement position is above editorial messages. The editors select the editorial messages, and the advertiser delivers his advertisement. This message is sent exclusively to the address database from Pomp NL, thus ensuring a high click rate on the advertisement. Advertising in the special partner mailing has several advantages: - extra large advertisement space to highlight your products/ company profile - suitable for special offers/ announcements - a large number of readers - direct response - more traffic to your website Once a month, we can send this special newsletter to the e-newsletter subscribers of : - Pomp NL - Recycling International - Recycling Magazine Benelux - Aandrijftechniek - Bulk - TTM.nl - Warehouse Totaal - Metaal Magazine Available upon request Pricing 1.730,- per mailing (Pomp NL) All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number s are per

6 Tariefkaart 2019 Branded Content Pomp NL Client Case In Client Case is a technique, method of work or activity central that has proven to be more effective, so that the project with fewer problems and unforeseen complications less could be carried out. In client case is the supplier in question or producer via his customer with its product, service or machine depicted. Product Spotlight on the homepage of pompnl.nl with a click-thru to a page on the website. Product an announcement spotlight on the Pomp.nl newsletter 2/1 page in magazine Pomp NL Other options available upon request. text 1000 words 3 a 4 photos (JPG / 1 Mb min.) Client Case 2.575,- (magazine, website, newsletter) Product Spotlight Innovative and other special products deserve to be in our spotlight section. The unique selling points of the product are presented attractively to the target group in a comprehensible way. This is a highly suitable medium for new product launches. pompnl.nl homepage with a click-thru to a page on the website. anannouncement on the pompnl.nl newsletter text: 500 words 3 images up to 300 pixels wide Branded content 375,- per month Branded content is content that is paid or produced by the advertiser. It is designed to build brand awareness and can include video, article, blog/column, or other elements that bring value to the consumer. The content is designed to be similar to the editorial content. The message is conveyed subtly so that the reader will not experience this as promotional material. The key is to grab the attention of our customers, your target group, and to drive real engagement through this smart content. Op alle orders en leveringen zijn onze algemene leveringsvoorwaarden van toepassing, zoals gedeponeerd bij de Kamer van Koophandel te Leeuwarden onder nummer Prijzen zijn per plaatsing in Euro, gebaseerd op plaatsing in full colour, exclusief 21% BTW. Contractperiode:12 maanden, ingangsdatum uitsluitend datum eerste plaatsing. Wijzigingen onder voorbehoud. Aan deze tariefkaart kunnen geen rechten worden ontleend

7 Tariefkaart 2019 Branded Content Pomp NL Expertblog Video With anexpert blog/column you can communicate personally with the customer. By bloggin as a director, consultant, manager or employee, your expertise about a specific area is highlighted. Your personal story creates a more accessible branding based on experiences, thoughts, visions or tips, or by addressing a practical problem that metal companies encounter. You can also suggest a subject for discussion to inform or convince (potential) customers. Publishing a new blog on a regular basis will boost publicity and help to build a committed audience. Pomp NL offers a platform online and in the magazine where experts in the field of business, technology can share their views And expertice. Topics/areas of interest: business, market, innovation, technology. pompnl.nl homepage with a click-thru to a page on the website. an announcement in the newsletter of pompnl.nl 500 words, including an introduction of up to 40 words and subheader images: 1 photo of the expert and two relevant photos of the discussion topic in expert blog. Expertblog Topublish your blog 250,- per month Freelance costs writing the blog starts from 400,-. 1 x block on the expert s section on the homepage (one of the three) 1 x on the weekly newsletter 1 page editorial in the magazine 2.500,- Video It s hard to imagine why online video would be missing from your communication mix because telling stories in this format has Video never been more accessible and is increasingly preferred by users of digital platforms. At Eisma, we can create the video for uou as we have years of expercience in making a wide range of videos. We take care of the sciript, film, editing, voice-over and subtitling all-in close consultation with you. 1,5 minutes displayed on the homepage of pompnl.nl on the rectangle banner an announcement in our weekly newsletter Availeble upon Publication on our website 425,- per month format frame video 100,- Production of all aspect of the video starts from 1.560,-. Op alle orders en leveringen zijn onze algemene leveringsvoorwaarden van toepassing, zoals gedeponeerd bij de Kamer van Koophandel te Leeuwarden onder nummer Prijzen zijn per plaatsing in Euro, gebaseerd op plaatsing in full colour, exclusief 21% BTW. Contractperiode:12 maanden, ingangsdatum uitsluitend datum eerste plaatsing. Wijzigingen onder voorbehoud. Aan deze tariefkaart kunnen geen rechten worden ontleend