SPONSORSHIP & EFFECTIVE ADVERTISING

Transcription

1 MEET THE ENTIRE FOODSERVICE INDUSTRY FACE TO FACE AT THE REGION S ANNUAL HOSPITALITY AND FOOD EVENT! A TOUCH OF EXCELLENCE TO YOUR BUSINESS 21 st edition 1-4 APRIL pm, Biel-Lebanon SPONSORSHIP & EFFECTIVE ADVERTISING DD/HR14/159 AN EVENT BY 1 Sponsorship & Effective Advertising horecaleb horecashow.com

2 INDEX Total USD (VAT excluded) I - Platinum Sponsor 40,000 II - Gold Sponsor 25,000 III - Silver Sponsor 15,000 P.4 P.5 P.6 IV - Special Events Sponsor Opportunities 1. Hospitality Salon Culinaire Platinum Sponsor/Partner 25,000 Gold Sponsor 15,000 Silver Sponsor/Category 8,000 Bronze Sponsor 5,000 Friend of the event 3,000 P.7 2. Live Junior Chef Competition P.7 3. Lebanese Culinary and the Atelier Gourmand 4. Art of Service Competition 5. Lebanese Bartenders Competition 6. Wine & Beverage Lab 7. National Extra Virgin Olive Oil Contest 8. Lebanese Barista Competition NEW 9. Bed Making Competition NEW 10. Annual Hospitality Forum P.7 P.8 P.8 P.8 P.8 Applies to sections 2 to 10 above Platinum Sponsor/Partner 15,000 Gold Sponsor 10,000 Silver Sponsor 5,000 Friend of the event 3, Floral Symphonies 3, Chairmania 3, Librairie Gourmande 3, Product of the Year 3, Tech Novation 5, Gold Club Lounge 5, Business Center 5, Customized Event 10, Master class / workshop at one of our events (30 min) 2,500 2 Sponsorship & Effective Advertising

3 INDEX V - Effective Advertising Total USD (VAT excluded) 1. Logo on the entrances giant floor plans Live mascot circulating in the exhibition aisles (per day) Advertisement in HORECA official catalogue 1 full page 1,375 Inside back cover 1,430 Inside front cover 1,650 Back cover 1, Advertisement in Hospitality News Middle East magazine -Special HORECA issue 1/4 page 1,090 1/2 page 1,575 1 page 2, Banner website section page 1, Shuttle bus/cart branding (per bus/cart) 1, You are here floor plan (per kiosk) NEW 1, Banner on website homepage 2, Giant banner between halls 2, Logo on the Hospitality Annual Forum notepads 2, Visual in the press lounge 2, Logo and stand number on the aisle floors (for 10 floor tiles) 2, Flyer distribution in visitors bags 2, Banner outside registration area (per registration) 3, Banner at registration area (per registration) 3, Product display kiosks (5 kiosks) NEW 3, Entrance door logos 4, Social media wall (re-charging lounge/station) NEW 5, Logo on show badge including online confirmation 5, Invitation brought to you by 5, Hostesses and ushers dress branding 5, Water cooler station (2 stations) NEW 6, Badge lanyard branding (excluding production fees) 6, Official show bags 6, Stairs decals (excluding production fees) NEW 6, Break station NEW 7,500 P.11 P.11 P.11 P.11 P.11 P.11 P.12 P.12 P.12 P.12 P.12 P.12 3 Sponsorship & Effective Advertising

4 HORECA exhibition has rapidly become the premium event of choice for professionals in the industry. As one of the leading exhibitions in the Middle East, we believe that HORECA sponsorship opportunities will raise your brand awareness and your media exposure. Maximizing your HORECA show presence requires energy, imagination and pinpoint efficiency. No matter what your budget, you can find ways to stand out from the crowd before, during and after the show. Our team will work closely with you to define your objectives and put together a package that helps you achieve your goals. For more info, please contact the client servicing department Ext. 224 NB. We may use your logo in a single color on publicity materials I. Platinum Sponsor (Exclusive for 1 sponsor) USD 40,000 II. Gold Sponsor USD 25,000 (Exclusive within your product category and available for 4 sponsors) III. Silver Sponsor/Supporting hotels USD 15,000 (Exclusive within your product category and available for 4 sponsors) YOUR ANNUAL BUSINESS MEETING PLACE 385 of the world s leading suppliers reported record orders and visitors found that it was the best buying and sourcing opportunity in the Middle East. 4 Sponsorship & Effective Advertising

5 LIVE HORECA A WORLD OF EVENTS! IV - Special Events Sponsorship Opportunities 1. Hospitality Salon Culinaire For the 15th edition, visitors will be invited to watch more than 250 chefs competing in 18 different categories. Visitors will discover the region s latest culinary concepts and trends and meet a panel of international judges from Europe and the Middle East. The Salon Culinaire will feature 5 different competitions: Display Competition (Bakery, Pastry and Cooking Competitions) Live Sandwich Making Competition Live Competition (Cooking and Pastry) Live Lebanese Competition (Cooking and Pastry) Food and beverage companies, kitchen equipment and utensils, fruits and vegetables suppliers, chef s uniforms and accessories are invited to sponsor this unique event. Platinum Sponsor/Partner USD 25,000 Gold Sponsor USD 15,000 Silver Sponsor/Category USD 8,000 Bronze Sponsor USD 5, Live Junior Chef Competition Star chefs of the future will demonstrate their skills and share their culinary passion. For the 5th consecutive year, students from leading technical schools and hotel management universities will show off their skills and demonstrate their talent. Food and beverage companies, kitchen equipment and utensils, fruits and vegetables suppliers, chef s uniforms and accessories are invited to sponsor this unique event. 5 Sponsorship & Effective Advertising 3. Atelier Gourmand Celebrities and international chefs will be performing live on stage and sharing their passion and innovations for reviving our traditions and highlighting tomorrow s culinary trends. Food and beverage companies, kitchen equipment and utensils suppliers can sponsor this exceptional event.

6 LIVE HORECA A WORLD OF EVENTS! 4. Art of Service Competition For the 2nd year, food service professionals and hotel management students will gather to exhibit their service skills, competence, creativity and innovation. Participants will showcase their talent as well as knowledge in food and beverage service techniques. A professional jury will be on hand to select the winners. 5. Lebanese Bartenders Competition Promote your brands, products and/or services by sponsoring the 13th edition of the Lebanese Bartenders Competition. Over 25 skilled bartenders from Lebanon s top nightlife venues, hotels and restaurants will mix it up and compete for the title of Best Lebanese Bartender in the presence of an international panel of judges. 6. Wine and Beverage Lab Leading experts will conduct daily workshops and wine tasting sessions revealing the latest innovations and products in the beverage industry. It is an excellent opportunity for specialists and winemakers to get insight into the latest Lebanese and international brands and vintages and take away stimulating business focused ideas. 7. National Extra Virgin Olive Oil Contest Celebrating its 9th anniversary, the contest will feature a series of tastings and discovery sessions with more than 50 olive oil producers from all over the country. Local and international judges bestow gold medals on the best Extra Virgin Olive Oils, as well as best olive oil label and bottle. 6 Sponsorship & Effective Advertising

7 LIVE HORECA A WORLD OF EVENTS! 8. Bed Making Competition For the first time this year housekeepers and hotel management students are invited to compete and make the perfect bed in front of a professional jury. 9. Lebanese Barista Competition For the first time this year, the country s most skilled and professional baristas are welcomed to battle for the coveted title of the Best Barista in Lebanon. 10. Annual Hospitality Forum Hospitality and food service leaders will gather in a series of conferences, enlightening workshops and cutting edge round tables to discuss hot topics, share knowledge and provide valuable insight on the latest consumer and product trends influencing the industry. 11. Floral Symphonies Leading florists will display their works of art and showcase their latest innovations in flower arrangement. Sponsor USD 3, Chairmania For the 2nd year, galleries and designers will reveal their latest chair designs for all types of hospitality venues. Sponsor USD 3,000 7 Sponsorship & Effective Advertising

8 LIVE HORECA A WORLD OF EVENTS! 13. Librairie Gourmande Promote your brands through the latest book releases and an array of culinary references will be displayed at the cozy corner. Don t miss guest appearances by well-known authors. Sponsor USD 3, Best Product of the year Promote your brands, products and/or services by sponsoring the product, innovations and new ideas that were introduced throughout 2013 and early 2014 and will not only be showcased but competing for best new product titles. Sponsor USD 3, Tech Novation The latest technological innovations and trends for the industry will be on display to lead restaurateurs and hoteliers into the future for better, quicker and more efficient services. Sponsor USD 5, Gold Club Lounge Grab the HORECA Gold Club member s attention to your concept, products and/or services by sponsoring the Gold Club Lounge that welcome s exhibitors and VIP guests. Sponsor USD 5, Business Center The business center is an on-site lifeline for exhibitors and attendees who need more than just the internet, providing last minute printing, copy and fax needs. Sponsor can opt to supply pens, notepads, and relevant collateral. Sponsor USD 5, Customized Events Promote your products and/or brand during a customized tailor-made event created specially to your company over 20sqm. Sponsor USD 10, Master class or workshop Promote your brands, products, restaurant or services by demonstrating live in front of the public with 30 min workshop at one of our events. Sponsor USD 2,500 8 Sponsorship & Effective Advertising

9 V. Effective Advertising 1. Logo on the entrance floor plan Grab visitor s attention to your company and stand with your logo on the giant floor plan available at the exhibition s entrances. Price: USD Advertisement in Hospitality News Middle East - Special HORECA issue Promote your brand, product or services by booking your page now! Hospitality News Middle East special HORECA 2014 will be distributed to more than 15,000 visitors during the exhibition in addition to the 1,000 copies sold in local bookshops and 2,500 copies delivered door to door to the magazine s subscribers. 1/4 page USD 1,090 1/2 page USD 1,575 1 page USD 2, Live mascot circulating in the exhibition aisles Make sure that your message gets around! The exhibition aisles promotional staff can draw visitor s attention and generate traffic at your stand. Limited to 3 companies Price: USD 500/day 5. Banner on HORECA website section page Feature your banner in one of HORECA website section pages prior to the show to promote your business with a direct link to your website. More than 25,000 people visit the annual HORECA website. Price: USD 1,000 Place your advertisment 3. Advertisement in the official catalogue Advertise in HORECA official catalogue. The catalogue is a long-term promotional document widely used by professionals. More than 15,000 copies will be released to all visitors. 1 colored page USD 1,375 Inside back cover USD 1,430 Inside front cover USD 1,650 Back cover USD 1, Shuttle Bus /cart branding Make sure that your message gets around! Increase your visibility and display your company s visual and stand number on the shuttle bus/carts transporting visitors and exhibitors from parking areas to the exhibition. Price: USD 1,500 per bus/cart (4 days) 9 Sponsorship & Effective Advertising

10 V. Effective Advertising 7. You are here floor plan Placed by each exhibit hall entrance, these floor plan kiosks will help increase brand identity and drive traffic to your booth. While attendees look at the floor plan for guidance, they can also see your company logo and location on the plan. 11. Visual in the Press Lounge Promote your company s logo and booth number at the Press Lounge where complimentary computer access is available to the press. Price: USD 2,000 Price: USD 1,500/ kiosk 8. Banner on HORECA website homepage Feature your banner prior to the show to promote your business with a direct link to your website. More than 15,000 people visit the annual HORECA website. Price: USD 2, Giant banner between halls Attract visitors in the exhibition area. Display your company s logo and booth number prominently around the peripheries of the halls. Banner size: T.B.A. Price: USD 2,000 (excluding production) Place your advertisment Place your advertisment 12. Logo and stand number on the aisle floors An original way to steer visitors to your stand. Put your stand number on the aisle floor and guide visitors to your stand. Limited to 5 companies Price: USD 2,000/10 floor tiles 13. Flyer distribution in visitor s bags Distribute your flyer in more than 15,000 visitor s bags distributed to all visitors at the show entrances. Price: USD 2,500 (4 days) 10. Logo on the Annual Forum notepads Promote your company s logo and booth number by choosing the notepads, which will be distributed during the four days of the Annual Hospitality Forum seminar sessions and at the media desk. Price: USD 2,000 (excluding production) 14. Banner outside registration area Capture the visitor s attention the minute they reach the exhibition by prominently displaying your company s logo and stand number. Banner size: To Be Advised. Price: USD 2,500 (excluding production) 10 Sponsorship & Effective Advertising

11 V. Effective Advertising 15. Banner at registration area Grab the attention of attendees while they register and pick up their badges. Increase on site visibility by showcasing your visuals at one of the show entrances. Banner size: To Be Advised. Entrance: To Be Advised. Price: USD 3,000 (excluding production) 18. Social media wall (Re-charging lounge/station) Give attendees a place to recharge their mobile devices before they head back out on the show floor. Branded mobile kiosks or docking stations can display sponsor s video content if desired. Video monitors with scrolling Twitter feed will keep attendees engaged and entertained while waiting for their devices to charge. Price: USD 5, Product display kiosks Enhance your visibility by displaying your product in high traffic areas. 5 kiosks distributed in the exhibition in the most attractive areas of the exhibition Size: To Be Advised. Location: To Be Advised. Price: USD 3,000 (excluding production) 19. Logo on show badge including visitors online confirmation Double the impact of your promotion: Highlight your logo on the online confirmations to the more than 6,000 buyers who will start registering online one month prior to the event. Also, feature your logo on the show badges distributed to more than 15,000 on-site registered visitors. Price: USD 5,000 (including production) 17. Entrance door logos Make an impact the moment attendees arrive to the show with your visual on the glass doors to welcome them. Price: USD 4, Invitation brought to you by Increase your visibility by featuring your logo printed on invitations distributed to our 45,000 database names as This invitation is brought to you by Price: USD 5, Sponsorship & Effective Advertising

12 V. Effective Advertising 21. Hostesses and ushers dress branding Increase your visibility starting the exhibition doors by featuring your logo on 50 hostesses pins and ushers ties. Price: USD 5,000 (including production) 22. Water cooler station Wet whistles at these ultra-convenient and quick water cooler stations to keep conversation flowing! Includes sponsor signage above coolers and sponsor branded cups. 24. Official show bags Make an impact the moment attendees arrive to the show! 15,000 visitor s bags will be distributed to all visitors at the exhibition entrance. Supply the official show bags to showcase your brand. Emblazoned with your logo, these bags will be carried by attendees throughout the show. Price: USD 6,000 (including production) 25. Stairs decals Step up to this opportunity by placing your logo and booth number on each of the entrance stairs. Price: USD 6,000 (excluding production) Price: USD 6,000 (2 stations) 23. Badge lanyard branding Lanyards are the must-have fashion accessory at any show. Provide all attendees (more than 15,000) with a user-friendly way to display their show badge promoting your message, logo, and booth number. Price: USD 6,000 (excluding production) 26. Break station Think about having your own break station in 20 sqm stand, serving food and/ or drinks branded with your logo and distributing treats along with your information. Price: USD 7,500 (excluding production) 12 Sponsorship & Effective Advertising