PEOPLE EXPERIENCE RELATIONSHIPS

Size: px
Start display at page:

Download "PEOPLE EXPERIENCE RELATIONSHIPS"

Transcription

1 MEDIABOOST.COM.AU 1

2 WHO WE ARE

3 MediaBoost are a dedicated team of media buyers, strategists, producers, digital experts and creatives We use our combined experience and expertise to create compelling on-brand communications MEDIABOOST.COM.AU 3

4 WHY CHOOSE US MEDIABOOST.COM.AU 4

5 We are a boutique agency with a team of specialists who can offer you the service and attention that the larger groups may not Our buying power and media relationships allows us to deliver better value and greater ROI for your brand MEDIABOOST.COM.AU 5

6 MEDIABOOST W H AT W E D O P E O P L E E X P E R I E N C E R E L AT I O N S H I P S M E D I A B O O S T. C O M. A U 6

7 SERVICE At MediaBoost you will always work directly with the senior members of the team, providing unbiased and balanced opinions and insight 6 STAR SERVICE RELATIONSHIP DRIVEN NEGOTIABLE TAILORED SOLUTIONS We pride ourselves on service, always getting back to clients in a timely and efficient manner. We work closely with clients and their agencies to provide material deadlines, post analysis reports and campaign monitoring throughout. We do not have Agency Deals which means we are free to negotiate brief by brief. We will secure rates for specific clients on an annual basis as well as buying short term deals. MEDIABOOST.COM.AU 7

8 DIGITAL We plan and buy across all media and have recognised the need for our own in-house digital department OUR CAPABILITIES SEM/SEO Google Analytics Third-party Adserving All Traditional Digital Media Facebook Advertising Trafficking Monitoring and Optimising Online Reporting Social Media Consultation Creative Services MEDIABOOST.COM.AU 8

9 MEDIA BUYING Our 18 years in the media industry allows us to develop and maintain strong partnerships with key Australian and New Zealand based media outlets PLANNING & STRATEGY CREATIVE SERVICES BRAND MANAGEMENT MediaBoost delivers the most competitive rates in the Australian marketplace and a wide choice of media solutions. Our creative team define your message, and then communicate it via powerful brand-led creative executions. We offer a comprehensive brand management service to ensure your brand is consistently delivered across all media channels. MEDIABOOST.COM.AU 9

10 GRAPHIC DESIGN & CREATIVE MediaBoost provide essential and experienced creative services from ideation to execution across a variety of media channels MULTI-DISCIPLINED BRAND ASSET MANAGEMENT We offer access to specialist graphic design, interior design and digital services to ensure your brand is consistently presented in the marketplace. We can manage your brand s online experience, product and packaging design, point of sale, interior design for retail, office or hospitality space or promotional creative and production. MEDIABOOST.COM.AU 10

11 SYSTEMS & TOOLS OzTam / RegTam: Minute by minute data downloaded nightly onto Pearman server ensures R&F analysis, thorough post analysis Nielsen Radio Advisor: Cumulative and average audience Reach and Frequency Panorama: Media Consumption Radio trends Third Party Adserving: Detailed campaign reporting Hosting large files Keeping the publishers honest! BCC AdSystems Plan and book advance campaigns Reach and frequency CPM s Invoicing Roy Morgan Research: Print Readership Target audience analysis Media Consumption habits Attitudinal statements Print reach and frequency etam software: Target analysis Top programs Cost efficiency analysis Optimise reach and frequency Move: Measurement of outdoor visibility and exposure Determines best outdoor medium based on your objectives and budgets Nielsen Answers: Target analysis (online) Top ranked websites Historical trends Adquest Millennium: Historical Competitive data MEDIABOOST.COM.AU 11

12 OUR CLIENTS We have worked with and represented some of Australia s most recognised brands. MEDIABOOST.COM.AU 12

13 R AT E S & NEGOTIATIONS MediaBoost leverage their extensive experience and professional relationships to offer you greater buying power and excellent ROI YOUR BUDGET, YOUR POTENTIAL Clients needs vary from business to business. We help identify potential growth areas as well as work closely with your internal teams to help define and design the best outcomes for your budget and requirements. MEDIABOOST.COM.AU 13

14 MEDIABOOST W H AT O U R C L I E N T S S AY P E O P L E E X P E R I E N C E R E L AT I O N S H I P S M E D I A B O O S T. C O M. A U 1 4

15 MEDIABOOST P E O P L E E X P E R I E N C E R E L AT I O N S H I P S M E D I A B O O S T. C O M. A U 1 5

16 MEDIABOOST C R E AT I V E E X A M P L E S P E O P L E E X P E R I E N C E R E L AT I O N S H I P S M E D I A B O O S T. C O M. A U 1 6

17 CASE STUDY MediaBoost has worked with Kennards Hire on The Block as the equipment hire sponsor for the past 7 years WE PRIDE OURSELVES ON OVER-DELIVERY We pride ourselves on over-delivering for our clients, and proof of this was The Block that delivered additional value to Kennards during the 2017 series. MediaBoost delivered approx $8 million, that s more than 8 x times initial investment. There was also an over-delivery in bonus in access of $100k. MEDIABOOST.COM.AU 17

18 Adina Bondi Launch Campaign Pre-Completion Stage MEDIABOOST.COM.AU 18

19 MEDIABOOST Targeted EDM Campaigns Copywriting / Design / Art Direction P E O P L E E X P E R I E N C E R E L AT I O N S H I P S M E D I A B O O S T. C O M. A U 1 9

20 MEDIABOOST.COM.AU 20

21 Advertising Copywriting / Design / Art Direction MEDIABOOST.COM.AU 21

22 MEDIABOOST Ray White Group Real Estate is not a Game Campaign Concept / Art Direction / Copywriting and Design P E O P L E E X P E R I E N C E R E L AT I O N S H I P S M E D I A B O O S T. C O M. A U 2 2

23 Wagamama International Brand Guardianship / Art Direction Bespoke Design / Digital MEDIABOOST.COM.AU 23

24 Hungerford Hill Brand Development / Label Design / Point of Sale / Advertising MEDIABOOST.COM.AU 24

25 Tumblong Hills Brand Development Label Design / Point of Sale MEDIABOOST.COM.AU 25

26 Swissôtel Sydney Brand Campaign Design / Art Direction / Channel Roll-out MEDIABOOST.COM.AU 26

27 Toys R Us 2017 Brand Campaign Design / Art Direction / Channel Roll-out MEDIABOOST.COM.AU 27

28 Toys R Us 2017 Brand Campaign Design / Art Direction / Channel Roll-out MEDIABOOST.COM.AU 28

29 THANK YOU MEDIABOOST.COM.AU 29