NEW YEAR S EVE Sponsorship Opportunities

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1 NEW YEAR S EVE 2016 Sponsorship Opportunities

2 INVEST IN ANCHORAGE BUILD COMMUNITY Anchorage Downtown Partnership, Ltd. has made a long-term commitment to invest in Downtown. We invite you to join us through a multi-year sponsorship to support the growth of the New Year s Eve Celebration and our community! Invest in our local community: 15,000+ people attend the community s biggest celebration of the year Continue the improvement of downtown Anchorage with family-safe activities Enjoy the prestige of supporting an event that Alaskans love and look forward to every year

3 A NIGHT OF EVENTS A LIFETIME OF MEMORIES With an early evening fireworks show, families feel welcome to come and enjoy the festivities. We invite the crowd to stay and experience the spectacular entertainment. Thanks to citywide shuttles this event is easily accessible to all. Expand your brand experience to a captive audience by supporting Anchorage s Most Memorable Evening Of The Year! Pre-firework activities run from 5:30PM-8:00PM and include: Outdoor food vendors Group performances Carnival games Street performers Sponsored beer garden Fireworks begin at 8pm (coordinating with the Time Square Ball Drop in NYC) to kick off the headlining musicians on the outdoor stage and the grand finale of the evening entertainment. NEW! this year KTVA Channel 11 will televise LIVE from Town Square with spots aired throughout the state. Join Anchorage Downtown Partnership Ltd. in: Live Music Headlining Performance by Black Water Railroad Special Guest Appearances

4 MUSIC FOR TODAY MUSIC FOR TOMORROW INTERESTED IN SEEING YOUR BRAND ON THE STAGE? BECOME A SIGNATURE OR PREMIERE SPONSOR AND SELECT THIS EVENT ELEMENT FOR YOUR ORGANIZATION. Not only are we lucky enough in Alaska to have a number of nationally relevant acts, but we now have the Alaska Music Project for Youth (AMP) to ensure that we will continue to have home grown entertainment for years to come. This year join us as we Rock the Stage! The concerts on the outdoor stage are the centerpiece of a 15,000 attendee event where sponsors can select to have their branding. The outdoor stage will feature the biggest acts from around Alaska and also a curated line-up of AMP for Youth performers. Signature or Premiere Sponsors who select this Event Element will not only be featured along side the AMP logo and materials & Blackwater Railroad performances, but they will also appear in signage, poster campaigns, ADP s Live After 5 advertising, and a fall benefit concert.

5 VIP NEW YEAR S EVE CELEBRATION WHO WOULD YOU LIKE TO TREAT TO A VIP EXPERIENCE? BECOME A SIGNATURE OR PREMIERE SPONSOR AND SELECT THIS EVENT ELEMENT FOR YOUR ORGANIZATION. Enjoy the incredible fireworks display at an elevated view. The Anchorage Downtown Partnership Ltd. VIP New Year s Eve Celebration is your chance enjoy a glass of champagne, gourmet food, and some of our moonlight carnival amusements at the Performing Arts Center. Start the evening off in Style. This is an exclusive, invitation only event Signature or Premiere Sponsors who select this Event Element will receive an additional 10 (ten) tickets to be given out as they chose. Invite your best clients, vendors and employees and their families! Sponsors signage will be displayed at premium locations throughout the event Our Emcee will announce a thank you to our VIP sponsors throughout the evening Sponsors will be given a gift bag with a bottle of champagne to take with them to celebrate the New Year when they leave.

6 HAVE FUN BE SAFE THIS IS OUR GOAL. YOUR SPONSORSHIP WILL MAKE THIS BECOME A REALITY FOR OUR CELEBRATION! INTERESTED IN YOUR BRAND BEING ASSOCIATED WITH ANCHORAGE SAFETY? BECOME A SIGNATURE OR PREMIERE SPONSOR AND SELECT THIS EVENT ELEMENT FOR YOUR ORGANIZATION. Has the most challenging part of New Years Eve for you been parking and Transportation? Relax. This year we ve got you covered. There will be free shuttles from F Street to strategic pick-up/drop-off locations across Anchorage running from 3pm to 3am. This shuttle service will decrease congestion downtown and serve as an affordable and safe benefit for all participants in this years New Year s Eve celebration. An advertising campaign that includes editorial write-up, local news segments, Anchorage poster campaign and bus graphics for 2 months leading up to the event will ensure that Anchorage residents will utilize this service. Our transportation partners will be available at drop-off locations to see that people get to their doorstep safely.

7 FREE SHUTTLES leaving from F Street/Williwaw DROP POINTS AT: Carrs Safeway Fred Meyer Walmart Walgreens NORTHERN LIGHTS BLVD C STREET W BENSON BLVD EAGLE ST A STREET 4TH AVE 4TH AVE 1 3RD AVE 5TH AVE E 15TH AVE 1 E NORTHERN LI GHTS BLVD BRAGAW ST DEBARR ROAD BONIFACE PKWY 1 DEBARR ROAD E NORTHERN LIGHTGS BLVD MULDOON RD WISCONSIN ST WALTER J HICKEL PKWY SPENARD W IINTERNATIONAL AIRPORT RD BENSON BLVD 36TH AVE ARCTIC BLVD C STREET OLD SEWARD HWY 36TH AVE E TUDOR RD LAKE OTIS PKWY E TUDOR RD RASPBERRY RD STRAWBERRY RD W 88TH AVE NORTHWOOD ST W DIMOND BLVD C STREET C STREET DIMOND CENTER OLD SEWARD HWY OLD SEWARD HWY 1 E 68TH AVE ABBOTT RD JOHNS RD OLD SEWARD HWY LAKE OTIS PKWY ALASKA ZOO ELMORE RD OLD SEWARD HWY DE ARMOUN RD HAVE FUN BE SAFE

8 LIGHT UP THE SKY GO BIG OR GO HOME! WITH YOUR SPONSORSHIP OF THE ANCHORAGE NEW YEAR S EVE FIREWORKS DISPLAY YOUR BRAND WILL BE UP IN LIGHTS! LET YOUR ORGANIZATIONS NAME BE THE LAST THING PEOPLE HEAR BEFORE WE LIGHT UP THE SKY. BECOME A PREMIERE SPONSOR AND SELECT THIS EVENT ELEMENT FOR YOUR ORGANIZATION. Join us for the Spectacle of the year. People come from all over to watch and enjoy the annual Anchorage New Year s Eve Celebration fireworks. Let your brand be the one that is associated with the magic of the evening for all to enjoy! Families and friends will stand in quiet awe over the beauty that is our fireworks display. Premiere Sponsors who select this Event Element will be provided with banners that will be hung so that they are at an elevated viewpoint and may be captured in photo s with the fireworks. They will also be announced over the load speaker as our Premiere Sponsor before the official countdown and display. Radio advertisements & Social media adds will highlight them as a Premier Sponsor of this years annual Anchorage New Year s Eve Celebrationfireworks display.

9 SPONSORSHIP LEVELS Help us create lasting memories for our community with Anchorage s New Year s Eve Celebration. Your sponsorship will continue to make downtown Anchorage CLEAN SAFE & VITAL. Maximize your marketing $$: enjoy up to $20,000 in ad placement value with KTVA, ADN, AIM radio, Anchorage Press, Facebook, and Google plus a LIVE FEED of the Fireworks on KTVA! SPONSOR BENEFITS GOLD $5,000 SILVER $2,500 BRONZE $1,000 Recognition in Quarterly Newsletter Sponsor recognition on social media with reach of 150,000 individualsw Featured in monthly ADP newsletter with reach of 1,000 individuals - - Recognition on New Year s Eve Webpage - - Logo recognition as sponsor on all print advertising including event posters, hotel flyers, - - Logo recognition as sponsor on all advertising in the Anchorage Press, Arctic Warrior Ad - PREMIER SPONSOR $25,000+ SIGNATURE SPONSOR $15,000 + All Gold Level benefits + Featured on KTVA s New Year s Eve Televised Advertisements Sponsor recognition on Radio Commercial Featured on ADP social media, New Year s Eve webpage and e-blasts Receive annual Membership with ADP Selection of becoming a supporting sponsor of one of the below NYE event elements : Have Fun! Be Safe. Program VIP New Years Eve Celebration Music for Today. Music for Tomorrow. Stage Event Naming Rights All Gold Level Benefits + Sponsor recognition on Radio Commercial Featured on KTVA s New Year s Eve Televised Advertisements Receive Yearly Investor Status with ADP at Cornerstone Level All Benefits include: - Logo and company link in ADP e-blasts - Logo featured on homepage of AnchorageDowntown.org - Logo featured on ADP Maintenance Truck - Logo featured in all general ADP print advertisements & programs - Ability to be featured on ADP social media, New Year s Eve webpage, ADP website and newsletters - Receive annual Membership with ADP Selection of becoming the exclusive sponsor of one of the below NYE event elements : Have Fun! Be Safe. Program VIP New Years Eve Celebration Music for Today. Music for Tomorrow. Stage The Light up the Sky. Fireworks Display

10 NEW YEAR S EVE CELEBRATION 2016 SPONSOR CONTACT INFORMATION COMPANY NAME CONTACT ADDRESS CITY STATE ZIP PHONE I M EXCITED TO SPONSOR PREMIER SPONSOR WITH EXCLUSIVE NAMING RIGHTS (Pick One Option Below) Have Fun! Be Safe. Program VIP New Years Eve Celebration Music for Today. Music for Tomorrow. Stage The Light up the Sky. Fireworks Display SIGNATURE SPONSOR (Pick One Option Below)e Fun! Be Safe. Program VIP New Years Eve Celebration Music for Today. Music for Tomorrow. Stage GOLD SILVER BRONZE ADDITIONAL SPONSORSHIP OPPORTUNITIES WITH ANCHORAGE DOWNTOWN PARTNERSHIP, LTD. BECOME AN ANCHORAGE DOWNTOWN PARTNERSHIP, LTD. MEMBER I M ALREADY A MEMBER! (NEW MEMBER FEE INCLUDES THE $100 discount) 0-10 Employees $ Employees $ Employees $ Employees $ Employees $1, employees $2,100 INTERESTED IN THE OPPORTUNITY TO SPONSOR OUR OTHER ANNUAL EVENTS! Crystal Gallery of Ice Downtown Dining Week Heart of Anchorage Awards Petals N Spokes Spring Festival Live After Five Friday Night Concert Series Music in the Park Concert Series Downtown Summer Solstice Festival Hero Games Trick or Treat Street Bunny Boots & Burn Barrels Block Party Holiday Tree Lighting Ceremony (already taken) Shop Small Saturday PAYMENT METHOD form to: info@anchoragedowntown.org or pay by phone: (907) CHECK: Please Make All Checks Payable To: Anchorage Downtown Partnership, Ltd. CREDIT CARD VISA MASTERCARD AMERICAN EXPRESS AMOUNT CREDIT CARD EX. DATE SEC. CODE CARD HOLDER NAME SIGNATURE ANCHORAGE DOWNTOWN PARTNERHSIP, LTD. (907) info@anchoragedowntown.org W 4th ave, suite #317, Anchorage, AK 99501

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