ADVERTISING & STRATEGIC PARTNERSHIPS

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1 ADVERTISING & STRATEGIC PARTNERSHIPS

2 CONTENTS 3 About RPAI 5 Advertising & Sponsorships 7 Media / Advertising 9 Experiential / Sponsorships 11 Short-Term Space 13 Featured Properties 15 Featured Properties 17. One Loudoun Downtown 19. Downtown Crown 21. Circle East 23. Main Street Promenade 25. The Shops at Legacy 27. Southlake Town Square 29 Additional Opportunities 31. Oak Brook Promenade 33. Plaza del Lago 35. Eastwood Towne Center 37. Fordham Place 39. The Shoppes at Union Hill 41. Huebner Oaks 43. Northgate North 45. Central Texas Marketplace CONTACT KIM FUHRMAN VP, Senior Marketing Director Fuhrman@rpai.com 01

3 105 properties One Loudoun - Asbhurn, VA 37 % Located within a SuperZip ABOUT RPAI R etail Properties of America, Inc. (RPAI) has keenly positioned our properties to benefit from the shift in retail. Our portfolio of predominantly mixeduse and grocery-anchored centers are uniquely concentrated in some of the best MSAs and Super- RE/Development and RE/Expansion projects that meet the needs of the modern retailer checklist. Our local hands-on team is here to match your needs with the right center within our diverse portfolio. 22 % Power Centers A BALANCED MIX* 32 % Lifestyle Centers/ Mixed-Use Properties 148K $91K Average Population Average Household Income $510 Lifestyle Inline Sales PSF Zips. We continue to densify our portfolio through 46 % Neighborhood/Community Centers RPAI LISTED *Asset mix based on ABR 02 03

4 ADVERTISING & PARTNERSHIPS With a range of asset types in premier settings located in the country s top MSAs, our centers are well positioned to reach your target audience with interactive exposure. STRATEGIC Media / Advertising Experiential / Sponsorships Short-Term Space Large Format Print, Digital Format, Window Clings, Concrete Wraps, Elevator / Escalator Wraps, Directory Panels, Standees, Pole Banners, Stage Signs, Storefront Graphics, Column Wraps, Website Ads, Eblast Ads, Banners National Tours, Sampling / Co-op Advertising, Holiday Events, Seasonal Events, Fashion Events, Gorilla Marketing, Market Research Pop-up Shops, Inline Stores (Seasonal), Holiday and Seasonal Retail, Product & Service Exposure, Entry to Market, Expanding / Growth Space The Shops at Legacy - Annual Christmas Tree Lighting 04 Plano, TX 05

5 MEDIA / ADVERTISING High traffic areas connect brands with customers and prospects. With a range of print and digital formats, our centers reach strong demographics to effectively execute your message. Large Format Print Digital Format Window Clings Concrete Wraps Elevator / Escalator Wraps Directory Panels Stage Signs Storefront Graphics Column Wraps Website Ads Eblast Ads Banners Pole Banners 06 07

6 EXPERIENTIAL / SPONSORSHIPS Through event sponsorships, national tours or vehicle displays you can reach a vast audience and generate excitement during peak shopping times. Connect with our customers to test a new product, obtain market research or engage with a mobile tour experience. Tap into our many special events, naming rights opportunities or let us work with you to customize a sponsorship package that best fits your needs. National Tours Sampling / Co-op Advertising Holiday Events Seasonal Events Fashion Events Gorilla Marketing Market Research 08 Downtown Crown Beer & Wine Festival Gaithersburg, MD 09

7 Events Partnerships Auto Displays Media / Advertising Product / Service Displays Short Term SHORT-TERM SPACE Short-term spaces such as pop-up shops and inline stores are an excellent way to enter the market, introduce a new product or expand your business, especially during the holidays. Pop-up Shops Inline Stores (Seasonal) Holiday and Seasonal Retail Product and Service Exposure Entry to Market Expanding / Growth Space 10 11

8 Media / Advertising Experiential / Sponsorships Short-Term Space DMA GLA Banners Standees Elevator / Escalator / Column Wraps Large Format Directory/Digital Promotional Tours Sampling / Co-op Advertising Events Partnerships Auto Display Pop-up / Short Term Page # Circle East D.C. - Baltimore 21 Downtown Crown (D.C.) D.C. - Baltimore 254, One Loudoun Downtown D.C. - Baltimore 418, EAST Eastwood Towne Center Lansing, MI 332, Fordham Place New York (Metro) 262, The Shoppes at Union Hill New York (Metro) 91, Main Street Promenade Chicago, IL 181, Oak Brook Promenade Chicago, IL 183, Plaza del Lago Chicago, IL 100, WEST Southlake Town Square Dallas-Fort Worth, TX 861, The Shops at Legacy Dallas-Fort Worth, TX 392, Huebner Oaks San Antonio, TX 287, Central Texas Marketplace Waco, TX 526, Northgate North Seattle, WA 303,

9 FEATURED PROPERTIES One Loudoun - D.C. / Baltimore DMA Downtown Crown - D.C. / Baltimore DMA Circle East Redevelopment - D.C. / Baltimore DMA Main Street Promenade - Chicago, IL DMA The Shops at Legacy - Dallas / Fort Worth, TX DMA Southlake Town Square - Dallas / Ft. Worth, TX DMA 14 15

10 Large Format Fountain Wrap ONE LOUDOUN DOWNTOWN Ashburn, VA DMA: Washington, D.C. - Baltimore GLA: 418,153 Elevator & Column Wraps Pole Banners Directories Digital Banners Pop-up Sampling Concerts Events Auto Displays Plaza Stage Children s Play Area $160,826 78,851 DAYTIME ONE LOUDOUN 9.09 % PROJECTED GROWTH ( ) #1 COUNTY FOR JOB CREATION OVER THE PAST DECADE an elegant & eclectic mixed-use destination OneLoudoun.com DULLES INTERNATIONAL AIRPORT ARLINGTON ALEXANDRIA D.C. #1 WEALTHIEST COUNTY IN THE NATION A SUPERZIP * COMMUNITY *a distinction given to areas whose population falls within the 95th percentile in weighted average median household incomes and percentages of adults with college degrees 16 17

11 Large Format Elevator Wraps Concerts Events Directories Auto Displays Banners Stage Pop-up Sampling Park Activities DOWNTOWN CROWN Gaithersburg, MD DMA: Washington, D.C. - Baltimore GLA: 254,944 $145, ,631 DOWNTOWN CROWN % PROJECTED GROWTH ( ) ONE OF THE FASTEST GROWING COUNTIES IN THE NATION nationally recognized with unique-to-market shops, restaurants and services SmartUrbanLiving.com/Downtown-Crown BETHESDA D.C. 75.5% WHITE COLLAR EMPLOYEES A SUPERZIP * COMMUNITY *a distinction given to areas whose population falls within the 95th percentile in weighted average median household incomes and percentages of adults with college degrees 18 19

12 CIRCLE EAST Towson, MD DMA: Washington, D.C. - Baltimore GLA: New Development Directories Banners Wraps Pop-up Sampling Auto Displays Events NEW DEVELOPMENT COMING SOON $101, ,360 CIRCLE EAST BALTIMORE 132,663 DAYTIME MEDIAN AGE Lively. Distinct. Transforming. A mixed-use destination. CircleEast.com D.C % WHITE COLLAR EMPLOYEES 33.8% WITH A BACHELORS DEGREE OR HIGHER 20 21

13 Event Sponsorships Digital Advertising MAIN STREET PROMENADE Naperville, IL DMA: Chicago, IL GLA: 181,573 Directories On-Site Signage Elevator Wraps Digital Media Sampling / Co-op Advertising Pop-up / Short Term Auto Displays Promotions / Tours Market Research $141,693 92,506 O HARE INTERNATIONAL AIRPORT $478,155 AVERAGE HOUSING VALUE $91,456 AVERAGE DISPOSABLE INCOME premiere shopping, dining & office district in the heart of the vibrant and top-rated Downtown Naperville MainStreetPromenade.com MAIN STREET PROMENADE CHICAGO #1 WEALTHIEST CITY IN THE MIDWEST $1,189,070 AVERAGE NET WORTH 22 23

14 THE SHOPS AT LEGACY Plano, TX DMA: Dallas - Fort Worth, TX GLA: 392,206 Elevator Wraps Directory/ Digital Sampling / Co-op Advertising Events Auto Displays Pop-up / Short Term Valet Text Messages $138,287 98,189 THE SHOPS AT LEGACY 20 MSF ADJACENT OFFICE SPACE 146,739 DAYTIME Vibrant urban center epitomizes working hard, living well and loving every minute of it. ShopsAtLegacy.com PLANO $100,180 AVERAGE DISPOSABLE INCOME 112,000 CARS PER DAY 24 25

15 SOUTHLAKE TOWN SQUARE Southlake, TX DMA: Dallas - Fort Worth, TX GLA: 861,887 Directory / Digital Media Sampling / Co-op Advertising Event Sponsorships Auto Displays / Events Pop-up / Short Term $196,832 59,100 SOUTHLAKE TOWN SQUARE $1,452,206 AVERAGE NET WORTH $119,990 AVERAGE DISPOSABLE INCOME unique collection of upscale apparel and specialty retail shops, restaurants and cafés FORT WORTH DALLAS 73,445 DAYTIME TRAFFIC $496,207 AVERAGE HOUSING VALUE SoutlakeTownSquare.com 26 27

16 CORE PROPERTIES Oak Brook Promenade - Chicago, IL DMA Plaza del Lago - Chicago, IL DMA Eastwood Towne Center - Lansing, MI DMA Fordham Place - New York City, NY DMA The Shoppes at Union Hill - New York City, NY DMA Huebner Oaks - San Antonio, TX DMA Northgate North - Seattle, WA DMA Central Texas Marketplace - Waco, TX DMA 28 29

17 OAK BROOK PROMENADE Oak Brook, IL DMA: Chicago, IL GLA: 183,230 Pole Banners On-site Signage Elevator Wraps Digital Media Digital Advertising Market Research Automobile Displays / Events Pop-up / Short Term Sampling / Co-op Advertising $111, ,783 DAYTIME CHICAGO $74,152 AVERAGE DISPOSABLE INCOME 71.7% WHITE COLLAR EMPLOYEES A vibrant lifestyle hub in a bustling Chicago suburb OakBrookPromenade.com OAK BROOK PROMENADE $375,250 MEDIAN HOUSING VALUE 85,

18 PLAZA DEL LAGO Wilmette, IL DMA: Chicago, IL GLA: 100,213 Event Sponsorships On-site Signage Market Research Pop-up / Short Term Digital Advertising Summer Concert Series Auto Displays / Events Sampling / Co-op Advertising $2,067,750 AVERAGE NET WORTH $111,748 AVERAGE DISPOSABLE INCOME PLAZA DEL LAGO 2-MILE VOID OF ANY OTHER SHOPPING CENTER $654,995 MEDIAN HOUSING VALUE iconic mixed-use center located in the heart of the affluent Wilmette neigborhood PlazaDeLago.com CHICAGO 82.6% WHITE COLLAR EMPLOYEES 76% WITH A BACHELORS DEGREE OR HIGHER 32 33

19 Directories Banners Pop-up Sampling Events Auto Displays EASTWOOD TOWNE CENTER East Lansing, MI GLA: 332,751 $58,225 36,378 EASTWOOD TOWNE CENTER 49,000+ STUDENTS ADJACENT T0 MSU MID-MICHIGAN S LIFESTYLE DESTINATION big city style with main street charm ShopEastwoodTowneCenter.com LANSING EAST LANSING 72.8% COLLEGE STUDENT 52,000+ CARS PER DAY 34 35

20 Large Format Pop-up Wraps FORDHAM PLACE Bronx, NY DMA: New York (Metro) GLA: 262,407 $54,942 1,258,704 strongest retail corridor & transportation hub of the Bronx FORDHAM PLACE NEW YORK CITY 2.61 % PROJECTED GROWTH ( ) ONE OF THE BUSIEST INTERSECTIONS IN NEW YORK ADJACENT TO FORDHAM UNIVERSITY 100,000+ CARS PER DAY 36 37

21 THE SHOPPES AT UNION HILL Denville, NJ DMA: New York (Metro) GLA: 91,721 Directories Banners Pop-up Sampling Auto Displays Events $146,607 59,183 THE SHOPPES AT UNION HILL $397,663 MEDIAN HOUSING VALUE 40.6 AVERAGE AGE unique collection of upscale apparel and specialty retail shops, restaurants and cafés TheShoppesAtUnionHill.com NEW YORK CITY 68.5% WHITE COLLAR EMPLOYEES $94,358 AVERAGE DISPOSABLE INCOME 38 39

22 HUEBNER OAKS San Antonio, TX DMA: San Antonio, TX GLA: 287,161 Automobile Display / Event Large Format Print On-site Signage Digital Advertising Pole Banners Pop-up / Short Term Sampling / Co-op Advertising Market Research $77, ,196 HUEBNER OAKS $195,227 MEDIAN HOUSING VALUE AVERAGE AGE San Antonio s Fashion Village ShopHuebnerOaks.com SAN ANTONIO 71.4% WHITE COLLAR EMPLOYEES 200,000+ CARS PER DAY 40 41

23 NORTHGATE NORTH Seattle, WA DMA: Seattle, WA GLA: 303,679 Large Format Advertising Elevator / Escalator Wraps Directory Market Research Pop-ups On-site Signage Sampling / Co-op Advertising Auto Displays $120, ,218 NORTHGATE MALL NORTHGATE NORTH 6.5% PROJECTED GROWTH ( ) $79,157 AVERAGE DISPOSABLE INCOME North Seattle s historic neighborhood 146,745 DAYTIME 52,049 COLLEGE STUDENTS WITHIN 3.5 MILES 42 43

24 CENTRAL TEXAS MARKETPLACE Waco, TX DMA: Waco, TX GLA: 526,016 Automobile Display/Event Market Research On-site Signage Digital Advertising Pole Banners Pop-up / Short Term Sampling / Co-op Advertising Event Space $61,623 36,840 CENTRAL TEXAS MARKETPLACE 16,000+ STUDENTS ADJACENT TO BAYLOR UNIVERSITY #75 BAYLOR UNIVERSITY RANKS 75 OF BEST COLLEGES IN NATIONAL UNIVERSITIES Waco s premiere shopping destination ShopCTM.com AUSTIN 10.57% 5-YEAR GROWTH (1-MILE RADIUS) 58,000+ CARS PER DAY 44 45

25 CONTACT KIM FUHRMAN VP, Senior Marketing Director