New Mobility Magazine CELEBRATING 30 YEARS OF NEW MOBILITY. Life. Beyond Wheels.

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1 CELEBRATING 30 YEARS OF NEW MOBILITY 2019 Media Kit Effective January 1, 2019 New Mobility improves the quality of life of wheelchair users with information, empowerment and entertainment. Through journalism and personal stories, NM focuses on living fully with a disability, with participation in education, work, love, sex, sports, recreation, travel and everything in between. By giving readers the right tools, New Mobility strives to create infinite options for a life on wheels. New Mobility Magazine Life. Beyond Wheels. By advertising in New Mobility, you ll influence our readers on why they should buy and use your products and services.

2 DEMOGRAPHICS & DISTRIBUTION New Mobility Magazine has been the industry leader for over 30 years and is the premier lifestyle publication for your organization to gain brand awareness and exposure directly to your target market. 51% male 49% female Median age range NM DISTRIBUTION: Individuals with Spinal Cord Injuries Individuals with Disabilities Individuals with Disease Veterans Caregivers Families Professionals Hospitals Rehabs NM DEMOGRAPHICS: 90% of our readers are disabled 49% Spinal Cord Injury 10% Arthritis 8% Multiple Sclerosis 8% Muscular Dystrophy 8% Muscle/Nerve Disorder 5% Cerebral Palsy 5% Post-polio 5% Spina Bifida 70% have a college degree $50k-75k average annual household income 93% of our readers say the advertisements in NM influence their shopping 62% said that New Mobility and the internet are the 2 sources they feel are most helpful when seeking disability related information, and looking for disability related products and services 79% will visit the advertiser's website once seeing their ad NM CIRCULATION: New Mobility has a both a Nationwide reach, and a small International reach through our monthly print and online digital editions Total monthly circulation of 98,000 NM is free to all members of United Spinal, and is also offered as a paid subscription to non-members To advertise call , ext or mlee@unitedspinal.org

3 2019 ADVERTISING RATES DISPLAY ADVERTISING RATES Black & White Rates (Commissionable 15%) Ad Size 1x 3x 6x 12x Full Page $3938 $3522 $3144 $2736 1/2 Page Island $2689 $2355 $2105 $1845 1/2 Page $2233 $1919 $1692 $1512 1/3 Page $1781 $1655 $1545 $1326 1/4 Page $1310 $1177 $1114 $1060 Color Rates 4-Color Add... $1095 Metallic inks, extra per page (plus 4 Color)... $1070 Match 2 Color add... $570 Standard 2 Color add... $405 MARKETPLACE ADVERTISING RATES Black & White Rates (Marketplace rates are net) Ad Size 1x 3x 6x 12x 1/4 Vertical $875 $798 $772 $643 1/6 Vertical $609 $540 $489 $437 Color Rates 4 Color Ad... $515 Standard 2 Color Ad... $235 BUSINESS CARD ADVERTISING RATES Rate Card Effective January 1, 2019 Preferred Position (Add to space and color charges) 25% additional charge for back cover. 15% additional charge for inside front or inside back cover. 10% additional charge for any other guaranteed position. Bleed No charge for bleed. Classified Advertising $1.30 per word, per insertion. $1.00 per word for United Spinal Members. Estimate five words to the line Minimum 10 words. Payable in advance. $105 per inch for boxed ads. All charges non commissionable; must be prepaid. Deadline is the 15th of the month 2 months preceding date of issue. All New Mobility print classified advertisers will receive their classified ad on our website free. Website Classifieds 1 month = $16 3 months = $36 6 months = $72 9 months = $ months = $144 Only $16 per month. Please or visit for more details. Black & White Rates (Business C rates are net) Ad Size 1x 3x 6x 12x 1/4 Vertical $ $270 $ $ Color Rates 4 Color Ad... $250 Standard 2 Color Ad... $125. To advertise call , ext or mlee@unitedspinal.org

4 2019 EDITORIAL CALENDAR January Space Close: Nov. 15 Art Due: Nov. 21 Cover: PERSON OF THE YEAR Karate on Wheels CBD for Newbies Disaster Preparedness: Fire Bonus Distribution: NuMotion, TX July Space Close: May 15 Art Due: May 21 Cover: CORD TETHERING Working with Hawks from a Wheelchair Getting a Good Night s Sleep Handcycle Makers Bonus Distribution: PVA Games, KY February Space Close: Dec. 15 Art Due: Dec. 21 Cover: SEX, WHEELS AND RELATIONSHIPS: Relief from Kidney Stones Medicaid Buy-in: Keep Your Job and Your Attendant Care Indonesian Advocate Risna Utami Bonus Distribution: Abilities Expo, CA NMEDA, FL August Space Close: Jun. 14 Art Due: Jun. 21 Cover: WOMEN AND HARASSMENT Travel: Sedona Erik Kondo and His Wheelchair Hoverboard Managing Caregivers Bonus Distribution: Abilities, MA PVA Summit, FL March Space Close: Jan. 15 Art Due: Jan. 21 Cover: EQUIPMENT SERVICE & REPAIR Train Ride through the Rockies Getting a Good Night s Sleep The Radical Music of Kalyn Heffernan Bonus Distribution: ISS, Pittsburgh, PA September Space Close: Jul. 15 Art Due: Jul. 19 Cover: BIG IDEAS East Coast State Parks Scooters What s New? Hemorrhoids Bonus Distribution: ASCIP, TN Abilities, MA April Space Close: Feb. 15 Art Due: Feb. 21 Cover: APRIL FOOLS Sedona Travel Moving to a New Town Paralysis and Body Language Bonus Distribution: ASIA, HI AOTA, LA October Space Close: Aug. 15 Art Due: Aug. 21 Cover: RECLAIMING INSPIRATION Growing Up with SCI Shoulder Care Morocco on Wheels Bonus Distribution: CLM, NV Abilities, CA May Space Close: Mar. 15 Art Due: Mar. 21 Cover: TRAVEL: ACCESSIBLE AIRBNB; TRIP PLANNING Dreaming Assistant U.S. Attorney Lauren DeBruiker Moving to a New Town Bonus Distribution: AUA, IL Abilities, LA June Space Close: Apr. 15 Art Due: Apr. 22 Cover: TBA Menopause Roll on Capitol Hill Wyoming Rancher on Wheels Bonus Distribution: CMSA, NV Abilities, IL ROCH, DC November Space Close: Sep. 16 Art Due: Sep. 20 Cover: Consumer Guide Adaptation, Tools, Technology Health and Hygiene Fitness and Sports Mobility and Seating Services Automotive Media Make sure you have an active ad in New Mobility to be included in our November issue for FREE , ext Bonus Distribution: Assoc.of Rehab Nurses Conference December Space Close: Oct. 15 Art Due: Oct. 21 Cover: BODY IMAGE Riding the Blue Canoe Volunteering: Citizen Science Kitchen Remodel Bonus Distribution: Abilities, TX

5 2019 AD SPECIFICATIONS Business Card FULL PAGE ADVERTISING SPECIFICATIONS 1/6 Page 1/4 Page MP MP Full Page Trim Size Please add 0.25 Bleed to Full Page Ads Full Page (live area) 7 10 File Submission Instructions: A high resolution PDF is preferred for all electronic ad submissions. Please supply files via (art@newmobility.com) or our FTP site. Please our Production Department for FTP instructions. If a SWOP-certified proof is not supplied, the Publisher cannot guarantee correct color reproduction. Publisher reserves the right to use previous ad material if new materials are not received by deadline. Bind-In Cards and Inserts: (Preprinted inserts furnished ready for binding.) All bind-in cards and inserts are jogged to the head and should allow 1/8 trim beyond the crop mark area of the Head, Foot, Gutters and Face of the advertisement. All live copy should be no closer than 1/4 from the trim. For inserts, 70# coated stock is the minimum weight, 100# coated stock is the maximum. Sample pieces must be sent to the Publisher for approval before being bound into an issue. Contact our Sales Department for rates. Reprint Services: New Mobility can supply reprints for appropriate articles or advertisements. Please contact our Production Department at art@newmobility.com for details. Digital Files are acceptable under the following guidelines. Software: Adobe PDF, Illustrator, InDesign and Photoshop. Resolution: Minimum required image resolution is 300 dpi. Color: All color files must be created and submitted to Publisher in CMYK color mode. A PDF proof must accompany all color ads. Graphics: Include all placed graphics with your file submission. Fonts: On all files it is recommended to convert text to outline before submitting. Do not send True Type fonts. Image Size/Crop: Digital art files should be cropped to remove non-printing borders. For ads that bleed color off the page, 1/8 minimum bleed is required on all sides. Two Page Spread Bleed Size Two Page Spread (live area) FRACTIONAL ADVERTISING SPECIFICATIONS MARKETPLACE ADVERTISING SPECIFICATIONS BUSINESS CARD ADVERTISING SPECIFICATIONS 1/2 Page Island /2 Page Horizontal /2 Page Vertical /3 Page Square /3 Page Vertical /4 Page Square /4 Page Square /6 Page Business Card United Spinal Association assumes no responsibility for electronic ads failing to meet these guidelines. All electronically supplied materials will be pre-flighted to determine if they have been delivered in accordance with industry standards, as well as our specifications.

6 2019 ADDITIONAL PRINT OPPORTUNITIES New Mobility Print Inserts Capture the attention of readers by placing an insert in our monthly lifestyle magazine. Can be customized both nationally and regionally. NEW MOBILITY PRINT INSERTS Tipped-In (glued in) Card Trim Size is 4x6 Bleed Size x Color: 4 over 1 78 lb. Card Stock Bound-In (saddle-stitched or perfect-bound) Size and card stock is customizable Color: 4C or 2C available Insert Rates vary on upon circulation, frequency, and type of insert. Please call for pricing and samples. Fill out and return this card for more information! Name: Address: City: State: Zip: Better Life Mobility 1424 La Cienega Blvd Los Angeles, CA COMPLETE MOBILITY SOLUTIONS Betterlife_BlowinCard_NM0914.indd 2 8/19/14 12:32 PM SPECIAL: 10% OFF ALL MERCHANDISE EXCLUDES VEHICLES SAN DIEGO 8130 Parkway Dr. La Mesa State-of-the-art mobility products with the personal touch of a family business! Since 2004 (800) RIVERSIDE 7239 Indiana Ave. LOS ANGELES GRAND OPENING 1424 La Cienega Blvd. Los Angeles GRAND OPENING 1424 La Cienega Blvd. LAS VEGAS 2100 South Decatur Blvd. Special Advertising Options Immediately impact our readers before they even open the cover of New Mobility with our Polywraps and Belly Bands! Your unique marketing piece can be printed on the outside of the magazine on a clear plastic wrap, or polybag, or on a Bellyband, which is placed around the publication and includes your advertisement. Please call for pricing and samples. To advertise call , ext or mlee@unitedspinal.org