2018 CDX ACADEMY BLOCKCHAIN BRAND INNOVATION SUMMIT PARTNERSHIP PROSPECTUS

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1 2018 CDX ACADEMY BLOCKCHAIN BRAND INNOVATION SUMMIT PARTNERSHIP PROSPECTUS

2 The CDX Academy is a new event series produced by the Chief Digital Officer Global Forum (CDX) and designed to deep-dive into specific trends and emerging technologies. With the explosion of new technologies and platforms driving Digital Transformation, the CDX Academy event series was created to help educate, inform, and go-deep on specific issues and industry trends that are complex, undefined, and multi-dimensional. And we are proud to launch our inaugural CDX Academy event the CDX Academy Blockchain Brand Innovation Summit on May 10-11, 2018 at Columbia University s Lerner Hall in New York City. The Summit will focus on the impact of Blockchain and emerging digital currencies on customer engagement and the customer experience, digital business transformation, product provenance and innovation, digital advertising and media, content, consumer data and data-sovereignty, and brand trust, transparency, and sustainability.

3 ATTENDEE PROFILE (CDX) is a unique, event series that assembles a curated group of senior digital operating and marketing executives and leading industry influencers from a range of world-class brands, agencies, content companies, and communications platforms. Save for a small-group of select supporting partners, all Forums are vendor-free and a sample of past attendees is below. President, Global Revenue, Twitter SVP, Global Media, Unilever Global Head, Digital & Social, Nestle Chief Consumer Technology Officer, Nike Head, Marketing Innovation, AB/InBev SVP, Digital Partnerships, American Express Head, Mobile & Tablet Banking, Citi Head, US Media, Intel Global Head, Smart TV Services, Samsung Head, Digital Marketing, Lenovo Co-President, Joule Head of Digital, Aetna Head of Mobile, AKQA VP, Strategy, Apigee SVP, Digital, Blackrock MD, Digital Investment, MEC CEO, Organic CEO, US, Razorfish Global CEO, OgilvyOne Chief Digital Officer, McCann Chief Digital Officer, Deutsch EVP & GM, Digital Platforms, Sony Pictures Entertainment GM, Digital Platforms, CBS Chief Digital Officer, Hearst VP, US Media & Head of Digital, Kellogg

4 PREMIUM PARTNERSHIPS

5 BREAKFAST BOOTCAMP BREAKFAST BOOTCAMP PRESENTER (Exclusive) $9,750 This sponsorship includes exclusive branded sponsorship of the opening Breakfast Bootcamp Series (8am-9:45am). The Breakfast Bootcamp will open the Summit and includes two deep-dive sessions totaling 105 minutes. Exclusive brand recognition on three (3) signs in-and-around the breakfast and coffee service. The breakfast will run from 7:30am until approximately 9:15am Branded Breakfast Bootcamp logo tent-cards on all tables Three (3) All-Access Full-Conference passes Guaranteed, main-stage thought leadership and exclusive presentation of one (1) of the Breakfast Bootcamp Sessions Opportunity for a chair-drop prior to the start of the Summit and to to bring-in additional sponsorship elements per approval of CDX and the venue

6 MORNING COFFEE SERVICE + NETWORKING BREAK MORNING COFFEE + NETWORKING BREAK (Exclusive) $8,000 Exclusive sponsor of the morning coffee + networking break. Includes branded sponsorship of the morning coffee which will run from 9:30am -11:30am and the morning coffee + networking break which will run from approximately from 11am 11:30am. Exclusive brand recognition on two (2) signs on either side of the coffee / snack station and listing as the official morning coffee break sponsor on all online, offline and onsite collaterals, communications and signage. Opportunity for sponsor to bring-in added sponsorship elements per the approval of CDX. Three (3) All-Access, Full-Conference passes

7 KEYNOTE LUNCH KEYNOTE LUNCH (Exclusive) $15,000 Exclusive logo recognition on all offline, online, and onsite collaterals and signage, including tent-cards on all tables, plus opportunity to bring in additional branded items + collaterals for the lunch per the approval of CDX. Includes collateral / chair-drop on all tables / chairs. Estimated total lunch attendance is Opportunity to welcome all delegates to the Lunch and help craft, and participate as part of, the Lunch Keynote per approval of the Event Chairman. Four (4) All-Access Passes to The Summit. One (1) post-show to all Delegates + the CDX database One (1) invitation to the VIP Chairman s Dinner Recognition as a Pioneer-Level Partner of The Summit

8 AFTERNOON COFFEE SERVICE + NETWORKING BREAK AFTERNOON COFFEE + NETWORKING BREAK SPONSORSHIP (Exclusive) $6,000 Exclusive sponsor of the afternoon coffee + networking break. Branded sponsorship of the afternoon coffee service which will run from 2:30pm-4:30 and the afternoon networking break which will run from approximately from 3:30pm 4:00pm Logo recognition on two (2) signs on either side of the coffee station and listing as the official afternoon coffee + networking break sponsor on all online, offline and onsite collaterals, communications and signage. Opportunity for sponsor to bring-in added sponsorship elements per the approval of CDX. Three (3) All-Access, Full-Conference passes

9 THE CHAIRMAN S RECEPTION THE CHAIRMAN S RECEPTION (Exclusive) $7,500 The Chairman s Reception takes place immediately after the conclusion of the Summit and includes: Branded recognition as the exclusive Chairman s Reception Sponsor on all online, offline, and on site collaterals and signage Opportunity to briefly address all attendees of the Reception Custom-branded specialty drink served on custom, branded cocktail napkins Exclusive logo / branded recognition on two (2) signs in proximity to the reception area Three (3) full-conference passes Guaranteed main-stage thought leadership

10 THE CHAIRMAN S SPEAKER + VIP DINNER THE CHAIRMAN S SPEAKER + VIP DINNER (1) $5,000 Fee + Cost of Dinner The Chairman s private Speaker+ VIP dinner takes place after after The Chairman s Reception. The Chairman personally curates the Dinner and total attendance is approx 30-40: Exclusive brand recognition on all offline, online, and onsite signage that mentions the Dinner Public thank you from the Event Chairman plus the opportunity to welcome all delegates. Opportunity to invite two (2) executives to the dinner Opportunity to offer a gift to all Dinner attendees. Sponsor will have the opportunity to choose the location, dinner menu, and overall format of the occasion (predinner drinks, dinner, post-dinner activity, etc.). Sponsor will be responsible for all costs for the dinner The Event Chairman will invite and manage follow-up for all VIP invitees to attend the dinner and will coordinate with the Sponsor on the final list of invitees. Four (4) Full-Conference passes to The Summit.

11 BADGE + LANYARD SPONSOR CONFERENCE LANYARD + BADGE SPONSOR $9,000 Exclusive Lanyard Sponsor of the CDX Blockchain Brand Innovation Summit (four-color print) Guaranteed main-stage thought leadership opportunity Exclusive badge sponsor which includes the corporate logo below the name/title/company of each delegate on the front of the badge + the logo will also appear on the back side of the name badge as well. Three (3) All-Access, Full-Conference passes.

12 REGISTRATION + BRAND ACTIVATION SPONSORSHIP REGISTRATION + BRAND ACTIVATION SPONSORSHIP (Exclusive) $7,995 Two (2) branded on-site Registration directional / location signs and custom, on-site branding at/near the registration desk Branded logo presence at all online registration touch points including at the official online registration page, on the post-registration confirmation s and all Summit update s sent to all attendees Three (3) All-Access, Full-conference passes Exclusive opportunity to offer a gift to CDX attendees at the registration desk

13 THE DELEGATE LOUNGE DELEGATE LOUNGE SPONSORSHIP (Exclusive) $9,500 The Delegate Lounge is a dedicated seating area near the main Auditorium utilized by all delegates for meetings, moderator / panelist meet-ups, grab a snack, check , etc. Benefits include: Exclusive branded sponsor of the Delegate Lounge for the entire Summit. Sponsor may brand the room at their discretion per approval of CDX and the event venue. Three (3) Full Conference Passes to The Summit Opportunity to establish a reserved table for the sponsor to conduct meetings Two (2), dedicated, on-site, Delegate Lounge directional signs + two (2) logo signs inside the Lounge + branded tent-cards on all tables in Lounge Guaranteed thought leadership (main-stage or breakout) One (1) dedicated, post-show to all conference delegates plus the entire CDX database of 45,000+

14 THE Wi-Fi SPONSORSHIP Wi-Fi SPONSORSHIP (Exclusive) $7,500 The exclusive Wi-Fi sponsorship includes: Branded home / login screen page Listing as the exclusive Wi-Fi sponsor in / on all primary online, offline, and onsite collaterals and signage and on tent-cards on all tables in the main ballroom and in the delegate lounge Dedicated, branded logo signage (3) in the main Auditorium, the Auditoriumm foyer, and high traffic delegate walkways Two (2) All-Access Full-Conference passes Additional recognition as a VIP-Level Partner of The Summit

15 PACKAGED SPONSORSHIPS

16 THE PRESENTING PARTNER THE EXCLUSIVE PRESENTING PARTNER (Exclusive) $18,000 Recognition as the exclusive, top-tier, branded Presenting Partner of the Summit in / on all online, offline, and onsite promotional materials and signage.. Guaranteed, main-stage keynote speaking opportunity + opportunity to run an exclusively-branded breakout / deep-dive session One (1) pre-show and one (1) post-show to all conference delegates and CDX database (45,000+). Collateral chair drop (exact time TBD by sponsor) One (1) invitation to the private, VIP Chairman s Dinner Six (6) Full Conference passes Pre-Show and Final Delegate List (name/title/company/ ) CDX Forum Delegate List Preview + Final Delegate List (name /title / company / ) One additional premium sponsorship (based on availability) of the following: Morning or Afternoon Coffee CDX Summit Chairman s Reception Wi-Fi Sponsor

17 THE NAVIGATOR PARTNERSHIP THE NAVIGATOR PARTNERSHIP (Exclusive) $12,000 The exclusive Navigator Partner of the CDX Forum receives, top-billing above all other sponsors (except the Presenting Sponsor) and enjoy the following benefits: Listing as the exclusive, top-tier Navigator Partner (above all other sponsors except the Presenting Sponsor) in / on all online, offline, and onsite promotional collaterals and signage. Guaranteed Day 1 or Day 2 dedicated, morning branded main-stage or breakout session. This dedicated branded session will be listed as Presented By the sponsor on all online, offline, and onsite agendas. Four (4) All-Access, Full Conference passes One (1) invitation to the private VIP Chairman s Dinner CDX Forum Delegate List Preview & Final List (name /title /company / ) One (1) pre-show AND one (1) post-show to all conference delegates + the CDX Database (45,000+) Pre-Show and Final Delegate List (name/title/company/ )

18 THE PIONEER PARTNERSHIPS THE PIONEER PARTNERSHIPS (4) $8,000 Exclusive sponsor of a custom-branded main-stage or deep-dive breakoutsession. The session willbe formallylisted as Presented By the sponsor on all online, offline, and onsite collaterals, communications and signage where the agenda is posted. The sponsor will work with the Event Chairman on the session format and content. Three (3) All-Access, Full Conference passes Recognition as a Pioneer-level partner on all online, offline, and onsite marketing collaterals and signage. One (1) post-show to all conference delegates Pre-Show and FinalDelegate List (name/title/company/ ) One (1) invitation to the private VIP Chairman s Dinner

19 TURNKEY VIP PARTNERSHIP TURNKEY VIP PARTNERSHIPS (10)* $2,495 VIP Supporting Partnerships include: Branded recognition as a VIP Sponsor of The Summit on all online, offline, and onsite collaterals and signage. Three (3) VIP All-Access, Full-Conference Passes to the Summit including all general sessions, breakouts, meals, and receptions * There are a limited number of VIP Turnkey Packages Available (10) and the price of the Turnkey VIP Partnership (currently $2,495) will go up to $3,495 on February 17