ADVERTISING & SPONSORSHIP

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1 ADVERTISING & SPONSORSHIP 2018 OPPORTUNITIES

2 The Canalta Centre is a modern, state-of-the-art sports and entertainment venue, featuring 22 Suites, 8 Loge boxes, and 350 Club-Seats, with a seating capacity of over 7,000. Sponsorship and advertising opportunities at the Canalta Centre create tangible market-place exposure, greater community involvement and strong brand awareness. SMG Canada and the Canalta Centre seek to partner with organizations that share a vision of growth and excellence. Your Business can be a part of YOUR Canalta Centre advertising and sponsorship opportunities TABLE OF CONTENTS DIGITAL ADVERTISING OPPORTUNITIES PAGE 2 PRINT ADVERTISING OPPORTUNITIES PAGE 3 VENUE INFORMATION & FACTS PAGE 3 SIGNAGE ADVERTISING OPPORTUNITIES PAGE 4 LANDMARK BRANDING OPPORTUNITIES PAGE 5 digital advertising opportunities reach our audiences with the power of digital media Concourse Screens digital slides Showcase your business or organization on our hi-definition screens. This great opportunity provides clients with visibility at all Canalta Centre events. $ /Month BOOK ANUALLY FOR ONLY $1,600.00/YEAR 1920W X 1080H PIXELS / JPEG ticketmaster e-tickets print at home ticket ads With the electronic ticket delivery quickly becoming more popular, our partners at Ticketmaster allow our partners to capitalize on these print at home tickets to showcase local business. $ /Month BOOK ANNUALLY FOR $1,250/YEAR OPTION 1-270W X 207H PIXELS / JPEG OPTION 2-270W X 120H PIXELS / JPEG in-bowl led banner digital images & messaging Showcase your business or organization on our dynamic LED ribbons, located on each side of our lower level seating at Medicine Hat Tigers games. $4, /SEASON BASED ON ANNUAL WHL SEASON CONTRACT 1840WX 48H PIXELS / JPEG centre newsletter monthly e-blast inclusion Our 14,000K+ subscriber list is made up of dedicated patrons from Medicine Hat and the surrounding areas. These individuals have opted in on Ticketmaster to see information for us and our partners. $ /Month OPTION 1-270W X 207H PIXELS / JPEG OPTION 2-270W X 120H PIXELS / JPEG - PAGE 2 -

3 PRINT ADvertising opportunities more great ways to reach our audiences with print media SEE YOUR ADVERTISING HERE Ticket envelopes custom printed for your ad Send your advertising home with our patrons. Our ticket envelopes are a great way to reach our audiences before they even attend an event. $2, /year Annual Contract Term Applies 6W X 2.5H INCHES / PDF TABLE TOP adverts CUSTOM PRINTED TENT CARDS Reach our Molson Canadian Hockey House, Co-op Club, and premium seating patrons by placing your advertising on their tables. $ /Month Molson Canadian Hockey House, Co-op Club, Suites, Loge Boxes 4W X 6H INCHES / PDF napkin dispenser ads COncession & Lounge inserts Showcase your business or organization on our napkin dispensers and be visible to our guests as they enjoy the food and beverage our centre has to offer. $ /month 5 Concession Locations 8 Lounge Locations CONCESSION: 5.75W X 11H INCHES / PDF LOUNGE: 6.5W X 4.25H INCHES / PDF poster adverts printed restroom advertising Showcase your business or organization in all our restroom locations. Printed posters sized to 11 x17 a great way to reach our guests directly. $ /month Rate based on placement at 10 locations 11W X 17H INCHES / PDF SMG and the Canalta Centre are active partners in the development of the Medicine Hat community and take great pride in helping to increase the quality of life for the citizens. To date, SMG has given $150,000 in donations benefiting a variety of non-profit organizations throughout the city including the Medicine Hat & District Food Band, REDI Enterprises, Women s Shelter, The Dream Centre, and many, many more. At the Canalta Centre, our mission is to create memories through world-class entertainment and service excellence, one guest at a time. The Canalta Centre s marketing and corporate partnerships team will help customize programs to meet your company s needs and objectives to align with your existing advertising plan. We are the first, best choice for experiential marketing in Medicine Hat. Did you know? SMG has welcomed over 190,000 guests at the Canalta Centre in our first year! That s a whole lot of eyes! - PAGE 3 -

4 signage advertising opportunities cover the centre with your business static in-bowl signs lower & upper level positions Capture the attention of our guests by placing your signage directly in their line of sight. Static signage gives our partners the most exposure long term. $3, /year 3 Year Terms Apply Cover the Walls Vinyl decal wall adverts Capture the attention of our guests with large wall coverings throughout the main concourse, an elevator wrap, and other special areas of the centre. $5, /year 3 Year Terms Apply Stair climbers brand our section stairs Climb the centre steps with each guest. By branding our stair fronts with your advertising your business is not only seen by those walking them, but are also visible throughout the centre. $1, /year 3 Year Terms Apply Walk overs vinyl floor decals Capture the attention of our guests with this unique opportunity. With many feature areas in the centre this option affords our partners a chance to increase the impact of their advertising at all centre hosted events. $2, /year - PAGE 4 -

5 landmark branding opportunities brand one of our centre feature areas as your own The Canalta Centre offers a wide range of partnership opportunities, from large to small. Branding a landmark in the Canalta Centre offers high brand exposure far above what can be achieved through traditional marketing channels. Naming Rights provides you with the opportunity to create a valuable, positive association with the Canalta Centre through marketing, advertising, hospitality, website and promotional opportunities. Through events here, you will have the opportunity to gain local, provincial and national exposure both through the visibility of signage within the facility itself and organically through name associations in media mentions, spoken reference and marketing collateral. - PAGE 5 -

6 MEDICINE HAT, ALBERTA Jeff Dunham Jason Aldean Monsters & Mayhem The Tragically Hip Paul Brandt Hedley Johnny Reid Barenaked Ladies Alan Doyle Price Is Right Live... and more! Medicine Hat s premiere sporting and entertainment facility. Home to the Medicine Hat Tigers. Experience Canalta Live. CanaltaCentre.com CanaltaCentre