LEADING MEETINGS INDUSTRY MEDIA THE HIGHEST CIRCULATION UK MEETINGS MAGAZINE

Transcription

1 LEADING MEETINGS INDUSTRY MEDIA THE HIGHEST CIRCULATION UK MEETINGS MAGAZINE

2 The highest circulation UK meetings magazine with 76% more reach than our nearest competitor 25,627 * CONFERENCE & 14,500 * INCENTIVE TRAVEL Six issues per year Four issues per year CONFERENCE NEWS CONFERENCE & MEETINGS WORLD: No ABC independently verified circulation figures SOURCE: *Audit Bureau of Circulations (ABC) - annual period ending June 2018 The events industry s leading portal Visited by conference and event professionals worldwide achieving an average of 58,221* unique users per month. mobile website Delivering news and promoting search engines including *SOURCE: Google Analytics - January-July 2018

3 THE BRITISH MEETINGS & EVENTS INDUSTRY SURVEY 2017/18 The following data is taken from The British Meetings & Events Industry Survey (BMEIS) 2017/18. It is the definitive buyer-side market research study and provides valuable information on the buying trends, forecasts and characteristics of nearly 350 event organisers, from the corporate and not-for-profit association sectors. The survey was undertaken by The Right Solution the results analysed are based on online completions and telephone interviews with the respondents. Corporate organisers Association organisers Average annual events budget 188,043 Average daily delegate rate Average 24hr delegate rate Mean number of events per organiser , Percentage of residential events 35% 27% Organisers preferred venue incentives Added value items within the costs agreed such as audio visual, organiser s office etc 56.8% 62.7% Average number of delegates Discounts on multiple bookings Discounts on long-term contracts Other 32.1% 15.7% 24.1% 13.7 % 23.5% 43.1% 238 at MAIN annual event 292 at MAIN annual event Cash incentives Incentive gifts/awards Subvention available from the destination or venue Discounts on exchange rates 7.4% 5.9% 5.6% 5.9% 3.7% 11.8% 14.2% 15.7% Meetings Industry Trade Shows attended The Meetings Show IMEX, Frankfurt IBTM, Barcelona 2.0% 2.5% 0.0% 0.6% 6.2% 17.6%

4 TRENDS & SPENDS SURVEY 2018 The data below is taken from M&IT s annual Trends & Spends Survey, published in May 2018, which analyses the overseas activities of the UK s leading professional event management companies, looking at key trend indicators including budgets, prices, duration, destination market share, origin of participants and other information critical to professional destination marketing organisations. Trends & Spends fast facts Groups Participants Delegate nights Average group size Average duration Long haul , , nights Short haul , , nights Total groups: 1,306 Participants: 150,280 Delegate nights: 688,139 The agency view Anita Lowe Venues & Events International When we speak to our clients about international bookings, for them it s about cost versus value. Although clients want to see cost savings, it s important they can see where we can add additional value to their bookings. This is where our relationships with suppliers becomes invaluable and the ability to negotiate those additional extras for our clients to help make their meeting a success. We saw a mix of international bookings in 2017 and from client briefs it was more about the location and convenience if a meeting, or for reward programmes they want a genuine, unique experience. Angie Dewey Ashfield Meetings & Events With a vast amount of options to consider worldwide, Germany, Vienna and Rome still remain popular in bookings, due to their hub locations, good properties and competitive rates. One of the biggest trends is that clients are now willing to consider wild card options for the major European hubs, such as The Hague for Amsterdam and Palma, Sitges and Malaga instead of Madrid and Barcelona. Standalone and funky venues are also on the increase. Shaun Casey BI Worldwide There is constant pressure on budgets and delivering extra value for money. Hotels have to be smart in how they face up to this challenge in order to win events looking at the opportunity holistically. Second tier destinations and more affordable countries are becoming popular as long as flight access is sufficient to provide relatively easy travel to the destination. There is a trend around creating an experience for the event or sense of destination. This translates either into immersive activities or the food and beverage option. Thank you to the participating agencies Ashfield Meetings & Events, Avenue Events, Avventura, BI Worldwide, Carlson Wagonlit Travel, Crown, drp, FIRST, FreemanXP, Ground Handling, Jack Morton Worldwide, Parallel Blue, Penguins, Purple Dog, The Climate Group, Top Banana, TTA, Venues & Events International, Worldspan

5 MEETPIE.COM Meetpie.com is the events industry s leading web portal with more than 50,646 unique visitors monthly to access the latest news, views, venue information and jobs. Top banner Headline banner Mid page unit Skyscraper Banners for the web are available in 4 sizes for a minimum of one month. A new banner appears each time the page is refreshed. Mid page unit

6 SUPPLEMENT PACKAGE The ideal way to promote a destination in print and online Supplement Editorial l An experienced member of the M&IT team will be commissioned to write the supplement l Introductory briefing meeting with a journalist to determine which aspects of the destination should be covered l Result is high-quality, purpose-designed sales message, written to sponsor's requirements Supplement Advertising M&IT undertakes to sell additional advertising in the supplement in order to increase the final size and impact. For each additional advert page sold, M&IT will offer one free additional page of editorial For example, for a basic 8-page sponsorship, with an additional 4 advertising pages sold, M&IT will offer the sponsor an additional 4 free extra editorial pages, leading to a 16-page final supplement size

7 M&IT SPECIAL PROMOTIONS M&IT also offers advertisers the chance to opt for high impact special promotions in selected issues. These vary from personalised belly bands, gatefolds, barndoor and cover flap promotions. You can review the different offers on this page and if you are interested in a price quote for one or more special promotions, please contact the sales team on + (44) or sales@catmedia.global Belly band Belly band/ DPS combo 3-page gatefold in this issue... business London strictly ket? 4-page gatefold rs mar Is it still a buye ries Heavy indust& manufacturing hubs UK s engineering s The house rule your venue rying and love How to stop wor 7 September 201 Hard card insert th em ee tin the premier d to attend in You re invite ings industry et me e th r fo event ticket inside... ur yo d Fin. the UK gs sh ow.co m WOMEN, M IN D TH E... Group the rap Team buildin y g venues Generatio n Brex Future eve ntprofs loo k ahead Meet and retreat UK s best spa incentives May 2017 eals female Our survey rev any closer n t eventprofs are ney tree mo to that magic False cover 2016 TRENDS & SPENDS SURVEY INSIDE ENGE REVIEW Page mount or cover mount in this issue PAY G A P CY CHALL S: 2017 AGEN Belly band NGS ISS MEETI STA RICA SW ITINERARY CO PLU 21/08/ :05:18 Barn door M EET I NG S Cover flap Beat the bi g PLUS: EU RO PE AN AMI_cover flap_jan.indd 1 CO NV EN TIO event blue s N CE NT RE PR ICE SU RV EY Cover flap For more information, contact sales@catmedia.global CAT Media Fairway House Portland Road East Grinstead West Sussex RH19 4ET United Kingdom +44 (0) sales@catmedia.global