KENWOod Press.

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1 Current Rates for Print Advertising Effective January 2013 These rates are for one issue only. Frequency discounts are listed below.* 22 issues per year, published on the 1 st and 15 th of each month, except January 1 and July 15. Classifieds: $15 (30 word maximum for classifieds) Web ad included in the price Display Ads: PRICE: Dimensions: 2-Color: Full Color: Small Square: $43 height in. $55 $68 width in. Business Card: $66 Horizontal Vertical $87 $99 height in. height in width in. width in. Announcement: $120 Horizontal Vertical $154 $172 height in. height in. width in. width in. Combo: $193 Horizontal Vertical $246 $278 height in. height in. width in. width in. 1/4 Page: $213 Horizontal Vertical $271 $302 height in. height in. width in. width in. 1/2 Page: $407 Horizontal Vertical $509 $568 height in. height in. width in. width in. 3/4 Page: $606 height in. width in. $748 $799 Full Page: $815 height in. width in. $988 $1,032 INSERTS $100 Per 1,000 (Minimum of 3,000 inserts) *Frequency DISCOUNTS: PLEASE NOTE: 10% for three months (six issues) We do not publish 15% for six months (12 issues), or one per month for a year January 1 st or July 15 th 20% for 12 months (22 issues) DEADLINES: Artwork due by 20 th of preceding month for the first issue of the month, and 5 th of the month for the second issue. If significant production work needed, order is due 15 days before publication. There is no charge for production work. Alec and Ann Peters, Editors & Publishers Kenwood Press, Inc Sonoma Highway P.O. Box 277 Kenwood CA ph fax ann@kenwoodpress.com or info@kenwoodpress.com Separate rate sheet available for web advertising.

2 Current Rates for WEB Display Advertising Effective January 2013 These rates are for TWO WEEK INCREMENTS (1 st -15 th and 16 th -30/31 st of ea. month). KenwoodPress.com is: Current Quickly change your campaigns and messages Convenient Reach people who are getting more of their news online Relevant 4,000 average weekly page visits Discount for Current Print Advertisers listed below.* WEBSITE Ads: PRICE: Dimensions: Inclusion in online newsletter: Small Square: $20 height pixels Included with link width pixels Business Card: $36 Horizontal Included with link height pixels (as a small square ad) width pixels Banner: $50 Horizontal Included with link height pixels width pixels *Current print advertiser DISCOUNT: 5% off your web advertising rate Format Specifications: JPEG GIF DEADLINES: Artwork due by 20 th of preceding month for the first two weeks of the month (1 st -15 th ) and 5 th of the month for the second two weeks of the month (16 th -30/31 st ) If significant production work needed, order due 15 days before online publication. There is no charge for production work. Alec and Ann Peters, Editors & Publishers Kenwood Press, Inc Sonoma Highway P.O. Box 277 Kenwood CA ph fax ann@kenwoodpress.com or info@kenwoodpress.com Separate rate sheet available for print display advertising.

3 Mailed to 7,000 separate addresses! High-income homeowners! 93% say they read the Kenwood Press every issue More than 75% say they have used or visited a Kenwood Press advertiser at least once in the last month Our readers are mature, affluent and established in the community* *All results based on 599 repsonses to a 2012 survey of our readership The Kenwood Press is directly mailed to 7,000 separate addresses in Kenwood, Glen Ellen and Oakmont, which represent significant purchasing power for goods and services of all kinds throughout Sonoma County. Kenwood and Glen Ellen are active, family-oriented communities. Each village has its own fire department, elementary school, a number of non-profit organizations, and many businesses. Further west on Highway 12, Oakmont is an active senior community of 5,000 with strong ties to Kenwood and Glen Ellen. Located at the northwestern tip of Sonoma Valley, Oakmont is the home of two golf courses and other first-class commercial and recreational facilities. The Kenwood Press is a semi-monthly community newspaper, published 22 times a year, on the 1 st and the 15 th of each month. We do not publish a January 1 st or a July 15 th issue. Besides being mailed directly to 7,000 addresses in Kenwood, Glen Ellen and Oakmont, an additional 500 copies are distributed to businesses and community centers in Kenwood, Glen Ellen, and Oakmont, Sonoma and Santa Rosa. The Kenwood Press is widely read, re-read and shared throughout Northern Sonoma Valley, providing articles on topics of local concern, such as growth, traffic problems, environmental issues, education, and more. Publishers: Alec & Ann Peters Founded: 1989 Mail Date: 1 st and 15 th of every month (Except Jan. 1 and July 15) Pages Per Issue: 24, 28 or 32 Format: 11 x 14 tabloid Stock: 34 lb HiBrite Contact: Alec & Ann Peters 8910 Sonoma Highway P.O. Box 277 Kenwood, CA Telephone: (707) FAX: (707) info@kenwoodpress.com Website:

4 When Roy Blinn, then-owner of Calvary Tire and Brake began advertising with the Kenwood Press, he said his business increased by 30 percent: It s the best bang for your buck. It s one of the greatest ad tools. I think it beats radio if you re a local business. Roy Blinn, Nov Why advertise in the Kenwood Press? Community papers are a great advertising vehicle, since they cover local news and local events. This kind of hyper-local focus means that the people the Kenwood Press goes to will read and spend a lot of time with the newspaper, thus increasing the chance your ad will be seen. Many people tell us they read the paper cover to cover. This is rare for newspapers. Advertising in the Kenwood Press is less expensive than direct mail advertising, since the paper is mailed directly to 7,000 separate addresses (over 10,000 people). For what it would cost you to mail directly to 7,000 addresses, you could get a business card in the Kenwood Press for 24 issues. Another copies are distributed to businesses in Sonoma, Sonoma Valley, and Santa Rosa. Many advertisers have advertised with us continually for over five years, some for over a decade. Kenwood Press is an affordable and efficient use of your advertising dollar. Kenwood Press is a family-owned, independent newspaper. We have no agendas, just the goal of serving the community in which we live and work, and getting out important information about news and events on a timely basis. For Sonoma, down-valley and Santa Rosa businesses, the Kenwood Press is the best way to access the Northern Sonoma Valley, which represents a lot of spending power for a wide variety of products and services. No other newspaper saturates this market like we do. We ve been running the Kenwood Press for more than 15 years and have established a solid and anticipated presence in Northern Sonoma Valley. Need help producing your ad? We do it for FREE. Have questions? us at info@kenwoodpress.com or reach us by phone at

5 A little bit about who reads the Kenwood Press... Where our readers live: Sonoma Santa Rosa Other Wild Oak Villages Declined to state Glen Ellen Average household income and age range: $300, % 100, , % 80, , % 60,000-80, % 40,000-60, % 20,000-40, % Declined to state 11.4% Oakmont Kenwood % % % % % % % Declined to state 2.0% Declined to state 2.5% Glen Ellen 27.3% Kenwood 36.8% Oakmont 22.2% Other 3.7% Santa Rosa 3.8% Sonoma 2.3% Wild Oak Villages 1.3% Residency: Full time 91.6% Part time 4.3% Seasonal 1.0% Weekdays 0.3% Weekends 0.3% Declined to state 2.3%

6 Have they used/visited one of our advertisers in the last month? Declined to state How often they read the Kenwood Press: Declined to state 0.5% Every Issue 93.0% Once a month 4.0% Every other month 0.2% Once in a while 2.3% Some of our favorite things they said about us: I think the Kenwood Press is a really class act. A truly comprehensive community newspaper that compares favorably with the best. Even better coverage of Oakmont than the Oakmont News. You support greatly the whole community. Yes No Not sure We learn more from your paper than any other. Thanks for publishing it. Declined to state 3.7% No 19.1% Not sure 0.8% Yes 76.4% I enjoy the feeling of a community caring for each other as I read through your paper; often reading about folks I know and admire. Thank You! The Kenwood Press offers, by far, the best Glen Ellen news coverage. I appreciate the quality of this small town newspaper. You folks manage to combine all facets of news I feel are most relevant to life in what s left of the Redwood Empire. I like to find people in the classifieds. Massage, handyman, gardeners. It s the only place I go to find help. I think your paper has been comprehensive, fair, and interesting to local residents. The local news, and current issues, and items we do not get in the national news or in The Press Democrat is appreciated. I read the advertisements so I know what is out there in our neighborhood.