September 9-11, Hyatt Regency Seattle, Washington, USA. / Prospectus

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1 September 9-11, 2019 Hyatt Regency Seattle, Washington, USA / Prospectus

2 About HashiConf HashiConf is the annual technology conference from HashiCorp. This year, HashiConf will take place over three days in Seattle, WA. We are expecting 1,400+ attendees that will come together in one place to share knowledge and engage with each other about shaping the future of cloud computing, DevOps, and infrastructure automation.

3 Demographics: HashiConf 2018: 1,250 Attendees Attendee Breakdown 34% DevOps Engineers 1,400+ Attendees Attendees to HashiConf include large global enterprise customers, startups, and open source contributors from all over the world. These professionals hold many roles and have a broad range of technical skill sets and backgrounds, but most importantly they share an enthusiasm for open source software and cloud infrastructure automation. This year, we expect up to 1,400+ attendees. 16% Architects 16% Directors 13% System Engineers 10% VPs 8% CXOs 3% Other / 3

4 What attendees said #HashiConf was unbelievable! Observed, shared, learned and now time Standing room only s opening keynote at #HashiConf attendees...amazing growth... congrats Wow #HashiConf you did it again. You totally exhausted me yet filled me with energy. You gathered a group of high quality humans and gave them beautiful spaces to learn from each other. Let s do this again next year. So long #HashiConf, and a big hug to my new friends and family This has been such an authenticate and welcoming conference! / 4

5 Past HashiConf Sponsors Some companies represented at HashiConf 2018 Airbnb, Amazon, Apple, Autodesk, Bloomberg, Boston Consulting Group, Capital One, Credit Karma, Cruise Automation, Dropbox, Gap Inc., GE Digital, Google Hootsuite, HPE, Microsoft, REI, Stripe, T. Rowe Price / 5

6 HashiConf is not just about the talks. Each year as the conference grows, what our attendees find so special is the human connection and the interactions with the HashiCorp community. Most of this takes place in The Hub. The Hub The Hub is the heart and soul of the conference, and where all of our sponsor booths can be found. Here our attendees can talk with HashiCorp developers in the HashiCorp Zone, gather for meals, grab a coffee, spend time with other attendees, and connect with you, our sponsors. Next to the keynotes and sessions, it is where our attendees spend the most time and find the most value. As a sponsor, you will be helping create the atmosphere of connection which makes HashiConf so special, year after year. The Hub Hours Monday, September 9; 5:00-7:00 pm Welcome Reception Tuesday, September 10; 8:00-5:00 pm Breakfast, Lunch, Coffee Break Wednesday, September 11; 8:00-6:00 pm Breakfast, Lunch, Coffee Break & Closing Happy Hour / 6

7 Sponsorship Packages

8 Platinum - $70,000 3 Platinum Sponsorship Package $70,000 Exhibit space: 20' x 10' Turnkey booth (2) Demo cabinets with storage (1) Reception counter with storage (2) Branded back walls with edge lighting 121"h x 78"w (double-sided) (1) Branded back wall with edge lighting "h x 117"w (double-sided) Lounge seating with highboy and 4 bar stools (2) 42" LCD demo monitors (1) Electrical drop Branding of conference social event (Welcome Reception, Evening Social, or Closing Happy Hour) Breakout session speaking engagement (speaker approved by HashiCorp) Company logo on HashiConf website on general session and breakout screens during breaks on attendee bags on sponsor signage in a thoroughfare location (2) Lead retrieval devices (2) Hanging banner with sponsor logo Option to include a pre-approved item in attendee welcome bags (1) Private meeting room during the conference Social media shout out on official HashiCorp channels 8 complimentary conference tickets 25% customer registration discount code (Applies to Early Bird and General Admission tickets, up to 100 tickets) / 8

9 Platinum Sponsorship Package $70,000 YOUR BRANDING HERE Print Area: (2) 121"h x 78"w (double-sided) (1) "h x 117"w (double-sided) / 9

10 Gold - $35,000 8 Gold Sponsorship Package Exhibit space: 10' x 10' Turnkey booth (1) Demo cabinet with storage Branded back wall with edge lighting 103 h x 116 w (1) Hanging banner with sponsor logo Company logo on HashiConf website on sponsor signage in a thoroughfare location on general session and breakout screens during breaks on attendee bags $35,000 (1) Greeting station cube with storage (1) Demo monitor (1) Electrical drop Option to include a pre-approved item in attendee welcome bags (1) Lead retrieval device 6 complimentary conference tickets Social media shout out on official HashiCorp channels 20% customer registration discount code (Applies to Early Bird and General Admission tickets, up to 75 tickets) / 10

11 Gold Sponsorship Package $35,000 YOUR BRANDING HERE Print Area: 103 h x 116 w / 11

12 Silver - $20, Silver Sponsorship Package Exhibit space: 5' x 5' Turnkey kiosk (1) Demo cabinet with storage Branded back wall 96 h by 46 w (1) Electrical drop (1) Lead retrieval device Company logo on the conference website on sponsor signage in a thoroughfare location on general session and breakout screens during breaks 4 complimentary conference tickets $20,000 Option to add demo monitor 15% customer registration discount code (Applies to Early Bird and General Admission tickets, up to 50 tickets) / 12

13 Silver Sponsorship Package $20,000 YOUR BRANDING HERE Print Area: 96 h by 46 w / 13

14 Bronze - $10, Bronze Sponsorship Package $10,000 Exhibit space: 4' x 4' Turnkey pod (1) Demo cabinet with storage Branded wall panel 93 h x 19 w (1) Electrical drop Option to rent lead retrieval device Company logo on the conference website on general session and breakout screens during breaks on sponsor signage in a thoroughfare location 2 complimentary conference tickets / 14

15 Bronze Sponsorship Package YOUR BRANDING HERE Print Area: 103 h x 116 w $10,000 / 15

16 Marketing Promotional Opportunities

17 Co-Sponsor the HashiCafé $20,000 1 With three full days of training, keynotes, networking and social events, our participants need one thing to get them through the conference: coffee. Good coffee, to be precise. Each HashiConf, we take pride in partnering with the best local coffee supplier that we can find and creating the HashiCafé, a much needed and well-visited space where our participants can drop in for a delicious espresso-based coffee. Last year our participants consumed 2,500 shots of espresso. As a co-sponsor of the HashiCafé, you will be fueling the conference. Branded tent cards Branded coffee station Branded napkins (provided by sponsor) Promotional signage / 17

18 Juice Bar Break - $10,000 1 Refreshing assorted organic juices offered to wake the senses. Includes branded signage and napkins. Donut Wall - $10,000 Afternoon Breaks 1 That's right, an entire wall of donuts! Always a crowd pleaser, as well as a photo-op. Includes branded signage and napkins. Offer attendees a unique afternoon snack when they break from the busy conference schedule. Guaranteed visibility as these are always popular. Choose from the following: Popcorn Break - $7,500 1 A sweet and savory mix of popcorn is an irresistible snack. Includes branded signage and napkins. / 18

19 Mobile Charging Station $5,000 2 In the tech world, a charging station is a must-have. Attendees can thank you for the power up. Includes logo on charging station signage. Reboot Lounge $15,000 1 An area of zen for attendees to recharge themselves and their devices. Includes branded signage. Includes a fully furnished lounge with soft furniture and decor. / 19

20 Co-branded Key Card Sleeves $4,500 1 co-branding with HashiCorp Every guest who checks in under the HashiConf group code will be presented their room keys in a personalized co-branded sleeve. Product and production included. Bag Insert $5,000 3 Opportunity to include a pre-approved item in a conference swag bag. One item per sponsor (provided by sponsor, approved by HashiCorp) / 20

21 Sponsorship Packages Platinum Gold Silver Bronze Packages available Investment $70, $35,000 $20,000 $10,000 Exhibit Space 20 x x 10 5 x 5 5 x 5 Private meeting room Social media shout out on official HashiCorp channels Hosting & branding of essential conference networking event: Welcome Reception, Evening Social, or Closing Happy Hour Breakout session speaking engagement Company logo on HashiConf website Logo on general session and breakout screens during breaks Logo on attendee bags Logo on banner in a thoroughfare location Include a pre-approved handout or swag item in attendee welcome bags Complimentary conference tickets Customer registration discount code 25% up to 100 tickets 20% up to 75 tickets 15% up to 50 tickets

22 Interested in sponsoring or want more information? us at