MARKETING SERVICES LET S GROW TOGETHER NOVEMBER Hygienalia +

Transcription

1 MARKETING SERVICES LET S GROW TOGETHER NOVEMBER 207 CASA DE CAMPO EXHIBITION CENTER CRISTAL HALL MADRID SPAIN Hygienalia +

2 ONLINE ADVERTISING WEBMKT BASIC LISTING COMPLETE LISTING HIGHLIGHTED SPONSORED IN IN LISTINGS THE LISTINGS Logo, description and company profile Telephone number Stand number Link to the company website 2 corporate contacts 3 product specifications (a maximum of 600 characters per product ) Viewing website visitor statistics Button to contact with exhibitor Calendar System with visitors. calendar Accreditation Applications by Exhibitors Extended description of the products (unlimited characters) 2 product documents 3 additional corporate contacts 7 additional product specification 2 product documents 5 social profiles Viewing website registered visitors visiting your profiie Calendar System with visitors. 2 simultaneous calendars (additionals) Featured exhibitor in the List of Exhibitors product highlighted in the Range of Products Listing additi anal product highlighted in the Range of Products Listing sponsored category BASIC LISTING Free product for Hygienalia+Pulire Exhibitors COMPLETE LISTING 70 Logo, description and company profile Telephone number Stand number Link to the company website. 2 corporate contacts 3 product specifications (a maximum of 600 characters per product) Viewing website visitor statistics Button to contact with exhibitor Calendar System with visitors. calendar Accreditation Applications by Exhibitors Basic listing + Extended description of the products (unlimited characters) 2 corporate documents 3 additional corporate contacts 7 additional product specification 2 product documents 5 social profiles Viewing of website registered visitors visits to your profile Calendar System with visitors. 2 simultaneous calendars (additional) 2 *VAT not included

3 ONLINE ADVERTISING HIGHLIGHTED IN LISTINGS 350 Complete Listing + Featured exhibitor in the list of exhibitors product highlighted in the Range of Products listing CATEGORY SPONSORING IN THE LISTING 600 Highlighted in Listings + additional product highlighted in the Range of Products listing. sponsored category Limited to two companies per category (0 categories). GREENLINE / REDLINE / SHINELINE / SOLIDARITYLINE 300 RED LINE 400 Complete Listing (valuated in 70 ) + An exclusive search filter from the Green Line Exhibitors An exclusive list of products on the Green Line 5 products highlighted in the Green Line category Newsletter Onsite: Visitors map/guide Monographic Press Kit + info in page Complete Listing (valuated in 70 ) + An exclusive search filter from the Red Line Exhibitors An exclusive list of products on the Red Line 5 products highlighted in the Red Line category Newsletter Onsite: Visitors map/guide Monographic Press Kit + info in page 5 SHINE LINE Complete Listing (valuated in 70 ) + An exclusive search filter from the Shine Line Exhibitors An exclusive list of products on the Shine Line product highlighted in the Shine Line category Newsletter Onsite: Visitors map/guide Monographic Press Kit + info in page 9 An exclusive search filter from the Solidarity Line Exhibitors An exclusive list of products on the Solidarity Line product highlighted in the Solidarity Line category Newsletter Onsite: Visitors map/guide Monographic Press Kit + info in page 23 *VAT not included 3

4 ONLINE ADVERTISING BANNERS HYGIENALIA+PULIRE WEBSITE 500 First levels VISITS (+ submenu) SIDE EVENTS/ PARALLEL EVENTS (+submenu) Size LATERAL RIGHT 50x350 px (jpg or gif) Limited 2 Exhibitors HYGIENALIA+PULIRE CATALOGUE BANNER GREEN LINE Products Section 720 x 80 px (jpg) Limited to exhibitor 500 BANNER RED LINE Products Section Incluye: 720 x 80 px (jpg) Limited to exhibitor % discount on the purchase of 2 or more banner adds in the catalogue BANNER SHINE LINE Products Section Incluye: 720 x 80 px (jpg) Limited to exhibitor 500 BANNER SOLIDARITY LINE Products Section Incluye: 720 x 80 px (jpg) 500 Limited to exhibitor BANNER EXHIBITORS section 720 x 80 px (jpg) Limited to exhibitor Sections 720 x 80 px (jpg) Limited to exhibitor.400 BANNER PRODUCTS Section 720 x 80 px (jpg) Limited to exhibitor 500 Banner Entire Catalogue - 6 Sections 720 x 80 px. (jpg) Limited to exhibitor *VAT not included

5 ONLINE ADVERTISING VISITOR S AREA.400 Banner Entire Visitor s Area (4 Sections) 20 x 400 px. (jpg) Limited to exhibitor MARKETING E-newsletter exclusively for your company sent to sectorial visitors (before or after the fair) Delivery date will be agreed by both parties, after considering the communication needs of the Show. Design and the definitive artwork shall be provided by exhibitor. Limited to exhibitor per delivery from from /delivery /delivery Sponsorship of the Hygienalia+Pulire newsletters Including: Delivered to over companies Design and the definitive artwork from newsletter shall be provided by Hygienalia+Pulire. Design and the definitive artwork from banner shall be provided by exhibitor. expositor per delivery..30 Post-fair E-newsletter of your company sent to visitors after the fair Delivery date will be agreed by both parties, after considering the communication needs of the Show. Design and the definitive artwork shall be provided by exhibitor Sent to more than professional contacts. Participants at the next edition of the Fair Limited to exhibitor per delivery and limited to 3 exhibitors maximum *VAT not included 5

6 ONSITE ADVERTISING ONSITE 450 /per day 300 Promotional brochures or magazines for the visitors uniformed trade fair hostess. The exhibitor is responsible for production, storage and replacement of the material. Service limited to 2 exhibitors per day (6 maximum). Large Company logo on maps/guide Your highlighted logo in the visitor s guide, an A3 guide handed to all visitors, essential reference material during the show. Limited to 5 Exhibitors Lanyard It includes the distribution to all attendees (exhibitors, press, visitors, hosted buyers, etc. Limited to exhibitor. Production and shipping not included (the artwork shall be sent to organization for approval) 6 *VAT not included

7 ONSITE ADVERTISING Visitor s guide Back Cover Your logo/image in the visitors guide, back over. DNA3 guide mm (DIN A5) 40x50 mm Company logo on maps/guide Your logo in the visitor s guide, an A3 guide handed to all visitors, essential reference material during the show. Limited to exhibitor 950 Professional Pass Back Cover (Visitor / Exhibitor / Press / VIP / Staff) Includes: Your logo/image in the professional pass, back over. Pass DNA4. Size of the piece: A6 (05wx48h) Limited to exhibitor *VAT not included 7

8 ADVERTISING CONTRACT Exhibiting Company VAT Number Stand Number Address Town City ZIP Code Country Tel. Number Company Position Website ONLINE MARKETING / EXHIBITORS CATALOG Complete list Highlighed in the lists Categories sponsorship in the list* *2 per category (0 categories) BANNERS / EXHIBITORS CATALOG Exhibitors Section Banner Products Section Banner Green Line Section Banner Red Line Section Banner Solidarity Line Section Banner 4 Sections Banner 6 Sections Complete Website Visitor s Area Banner 25% discount for the purchase of 2 or more banners in the website BANNERS / Hygienalia-pulire.com Website First Levels: Visit + Submenu First Level Parallel acts + Submenu First Level - - Person In Charge Contact Characteristics Limited PSP CELLULOSE MACHINERY CHEMICAL PRODUCTS PEST CONTROL LAUNDRY ENVIRONMENT UTENSILS AND ACCESSORIES WASH TUNES OTHERS SERVICES 720 x 80 px. (jpg) 720 x 80 px. (jpg) 720 x 80 px. (jpg) 720 x 80 px. (jpg) 720 x 80 px. (jpg) 720 x 80 px. (jpg) 720 x 80 px. (jpg) 20 x 400 px. (jpg) 50x350 px (jpg or gif) no no VISITOR S AREA BANNER Complete Web. 4 sections MARKETING Segmented Mailings to visitors Post-ferial newsletter Hygienalia pulire ing sponsorship ONSITE Distribution of magazines or brochures during the event Lanyard Back cover of the guide Logo in the visitor s guide Back Cover of Passes 4//207 5//207 6//207 Logo as highlighted company in the plans / guide of the visitor 720 x 400 px. (jpg) Delivery by uniformed stewardess Inclusion of the logo as a leading company Distribution to all attendees Inclusion of the logo on the back cover Inclusion of the logo in color in the guide Inclusion of the logo on the back cover SUBTOTAL VAT 2% TOTAL Date Send this form to: ecano@aude-events.com 8

9 CONDITIONS FOR PARTICIPATION To contract any of these products, you must fill in the advertising contact form duly completed, signed and stamped and send it by mail to You will receive a written notification confirming the availability and acceptance of the sponsorship. Signing the contract means the acceptance of the advertising general conditions of the exhibition. The information, design and the definitive artwork presented on the logos, as well as the images or materials required to carry out the actions included in the contract, shall be provided by the exhibitor as requested and according to the dates and types specified by Feria Valencia. If the exhibitor does not meet these dates, Feria Valencia shall not be considered responsible for not fulfilling the obligations of the contract. These rates are for exhibitors participating in 207. For non-exhibiting companies there s a surcharge for marketing online of 30% on the prices. Advertising onsite is only for exhibitors or co-exhibitors Payment conditions: The payment must be done through a check or a bank transfer to: Banco Bilbao Vizcaya Argentaria (BBVA) Cta. Cte. Nª: / Feria Valencia IBAN Code: ES FERIA VALENCIA. NIF. ES Q J Avda. de las Ferias, s/n VALENCIA (SPAIN) 9

10 Ever since the first of its trade shows, Hygienalia+Pul i re has constantly had sustainability in mind. Conscious of its commitment, and that of its exhibitors, to the development of products and services that are environmentally friendly, it has reinstated the Green Line initiative whereby companies can highlight their greenest products in a simple, effective way. 0

11 GRENN LINE PROMOTION 300 ONLINE Website Website. Direct access to information about The Green Line from homepage. Exclusive list of Green Line products from the Exhibitor Catalogue. Each company will have 5 products in the Green Line category. Full Exhibitor Data Sheet (Complete Listing) Monographic newsletters. (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products. ONSITE Visitors map/guide Highlighted companies on the list and the map. Monographic Press Kit Invitations to Hygienalia+Pulire with information about the Green Line.

12 GREEN LINE CONTRACT Exhibitor Company Information Exhibitor Company VAT Identification Number Stand number Address City/Town Province/ State Post code Country Telephone Web Contact Person Name and Surname Job Position Contact telephone Contact Products and services presented (remember to attach pictures and/or photos) PRODUCT PRODUCT 2 PRODUCT 3 Name Brief description Type of certification Name Brief description Type of certification Name Brief description Type of certification Information about your Products: In order for the products included in the Red Line initiative to get as much exposure as possible, it is essential that you update the product information online. This information will appear on the show s website and in the press dossier distributed to the media. You may change and/or update this information at any time. It will be available 365 days/year. Please bear in mind that all information for the press will be taken from this source only. PRODUCT 4 PRODUCT 5 Name Brief description Type of certification Name Brief description Type of certification Participation agreement: The exhibition company and the undersigned hereby state that the product and/or service presented as part of the Green Line initiative meets the requirements for participation in this initiative, which is aimed at protecting the environment. Name and signature of the person who completed the form Signature and stamp Full name Date FERIA VALENCIA. NIF. ES Q J Avda. de las Ferias, s/n VALENCIA (SPAIN) 2 Send this form to the attention of: ecano@aude-events.com

13 CONDITIONS FOR PARTICIPATION.. Rules of participation for the Green Line Commitment and mutual trust between the exhibitor and the organisers are essential to ensuring that this project achieves the recognition and quality that we all hope for. The organisation will not, under any circumstances, be judging the products and services of companies that decide to take part in The Green Line. You can promote a maximum of 5 products, services or initiatives which are ecological or care in some way for the environment (through their use or production: saving water, saving energy, lowering emissions of CO2 and other gases, products/services that are safe for human, animal and plant life, etc.). Other aspects that can be promoted include measures that make transport more efficient, that reduce packaging, that use renewable energy in the place of manufacture, that employ electrical vehicles or any other actions that have been designed to lessen our impact on the environment. The filter used to screen products will be that of the market itself, professionals will evaluate and test the products/services to ascertain their attributes (recyclable, biodegradable, production traceability, eco-efficient, etc.). It is best to present only products that have been awarded some sort of green certification or accreditation. Participating companies must provide any required information such as specific standards, DIN/ISO regulations, green protocols, certificates, organic seals, etc. 2. How the Green Line works during Hygienalia+Pulire The Green Line is a special route which stops at each of the stands of companies who have previously registered as participants. Participation costs 300+VAT. Each exhibitor can present a maximum of 5 products/services/ actions. These will form a part of the green area both on the event s website and in the green dossier which will be prepared for the specialised media. At the show, each exhibiting company will receive a special sign which will mark their stand as a Station. This should be placed in a visible spot in the stand and will accredit the company as a participant in the Green Line. It can be used prior to, during and after the event. Under no circumstances can this sign be used for commercial purposes within the stand. It is only a marker provided by the organisation to show that the stand is a Station. The sign must be clearly visible in the stand so that visitors can easily identify participating companies. 3. The Station sign in the stand. Only two station signs can be placed in the stand. 2. The organisation will provide two 297 x 420 mm units. 3. Exhibitors can make their own version of the sign as long as it follows the original design. In this case, the maximum permitted size is 600 x 800 mm. Provided by the organisation: Size of the sign: 297 x 420 mm. Units available: 2 Material: adhesive paper Made by the exhibitor: Maximum size: 600 x 800 mm. Minimum size: 297 x 420 mm. Units to be made: 2 Material: adhesive paper 4. Promotion. Where and how the Green Line is promoted 4.. Online Promotion a. Web. Direct access to information about The Green Line from homepage. b. Exclusive list of Green Line products from the Exhibitor Catalogue. Each company will have 5 products in the Green Line category. c. Full Exhibitor Data Sheet (Complete Listing) d. Monographic newsletters. (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products Onsite Promotion a. Visitors map/guide. Highlighted companies on the list and the map b. Monographic Press Kit. c. Invitations to Hygienalia+Pulire with information about the Green Line. 5. Fee and application form for the Green Line The participation fee is 300+VAT which should be paid with a single payment via bank transfer to: Banco Bilbao Vizcaya Argentaria Account number: / Feria Valencia If the payment is not made as specified, the Organisation reserves the right to automatically cancel the participation of the exhibitor in question. It is essential to complete the application form and send it in to the organisation offices. A maximum of 5 products can be presented. Initially any information which appears on the application form will be used. The deadline for applications is the 7th of October, 207. No applications will be accepted after this date. 6. Green product information sheet online information 365 days a year Once registered as a participant, you will be able to update your products that appear in the Green Line Exhibitors Catalogue on the website until the st December, 208. Please remember that it is very important that you complete this step correctly, including all the information that the system allows: photo, name, certificate, description and technical data. 3

14 RED LINE The competition, clients and their meeting together simultaneously in one and the same place are essential elements that distinguish a trade fair from all other commercial initiatives. This is why buyers want to get the most out of their visit and become familiar with everything on display that is new in the shortest possible time. Red Line is a great opportunity for exhibitors to showcase their latest products and give prominence to their role in the fair. 4

15 RED LINE RED LINE PROMOTION ONLINE 400 Website Website. Direct access to information about The Red Line from homepage Exclusive list of Red Line products from the Exhibitor Catalogue. Each company will have 3 products in the Red Line category. Full Exhibitor Data Sheet (Complete Listing) Monographic newsletters (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products. ONSITE Visitors map/guide Highlighted companies on the list and the map. Monographic Press Kit Invitations to Hygienalia+Pulire with information about the Red Line. 5

16 RED LINE Exhibitor Company Information Exhibitor Company VAT Identification Number Stand number Address City/Town Province/ State Post code Country Telephone Web Contact Person Name and Surname Job Position Contact telephone Contact Products and services presented (remember to attach pictures and/or photos) PRODUCT PRODUCT 2 PRODUCT 3 Name Brief description Type of certification Name Brief description Type of certification Name Brief description Type of certification Information about your Products In order for the products included in the Red Line initiative to get as much exposure as possible, it is essential that you update the product information online. This information will appear on the show s website and in the press dossier distributed to the media. You may change and/or update this information at any time. It will be available 365 days/year. Please bear in mind that all information for the press will be taken from this source only. Name and signature of the person who completed the form Full name Date Signature and stamp Participation agreement: The exhibition company and the undersigned hereby state that the product and/or service presented as part of the Red Line initiative meets the requirements for participation in this initiative, which is aimed at presented new products. Send this form to the attention of: ecano@aude-events.com FERIA VALENCIA. NIF. ES Q J Avda. de las Ferias, s/n VALENCIA (SPAIN) 6

17 RED LINE CONDITIONS FOR PARTICIPATION. Rules of participation for the Red Line Commitment and mutual trust between the exhibitor and the organisers are essential to ensure that this project achieves the recognition and achievement that we all hope for. The organisation will not, under any circumstances, be judging the products and services of companies that decide to take part in the Red Line. A maximum of 3 new products or services (on a national or international level) can be presented. To be considered as new products they are ought to have been launched onto the market in six-month period prior to the Hygienalia+Pulire show, and not have been presented at any other national fair, making this the first time they are officially exhibited. The veracity of the information supplied will be evaluated by the market itself, professionals will decide whether or not the product or service is truly innovative and worthy of special note. 2. How the Red Line works at Hygienalia+Pulire The Red Line is a special route which stops at each of the stands of companies who have previously registered as participants. Participation costs 400+IVA. Each exhibitor can present a maximum of 3 products/services/ actions. These will form a part of the red area both on the event s website and in the Red dossier which will be prepared for the specialised media. At the show, each exhibiting company will receive a special sign which will mark their stand as a Station. This should be placed in a visible spot in the stand and accredits your participation in the Red Line. It can be used prior to, during and after the event. 4. Promotion. Where and how the Red Line is promoted 4.. Online Promotion a. Web. Direct access to information about The Red Line from homepage. b. Exclusive list of Red Line products from the Exhibitor Catalogue. Each company will have 3 products in the Red Line category. c. Full Exhibitor Data Sheet (Complete Listing) d. Monographic newsletters. (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products Onsite Promotion a. Visitors map/guide. Highlighted companies on the list and the map b. Monographic Press Kit. c. Invitations to Hygienalia+Pulire with information about the Red Line. 5. Fee and application form for the Red Line The participation fee is 400+VAT. A single payment should be made via bank transfer to: Banco Bilbao Vizcaya Argentaria Account number: / Feria Valencia If the payment is not made as specified, the Organisation reserves the right to automatically cancel the participation of the exhibitor in question. It is essential to complete the application form and send it in to the organisation offices. A maximum of 3 products can be presented. Initially any information which appears on the application form will be used. The deadline for applications is the 7th of October, 207. No applications will be accepted after this date. Under no circumstances can this sign be used for commercial purposes within the stand. It is only a marker provided by the organisation to show that the stand is a Station. The sign must be clearly visible in the stand so that visitors can easily identify participating companies. 3. The Station sign in the stand. Only two station signs can be placed in the stand. 2. The organisation will provide two 297 x 420 mm units. 3. Exhibitors can make their own version of the sign as long as it follows the original design. In this case, the maximum permitted size is 600 x 800 mm. Provided by the organisation: Size of the sign: 297 x 420 mm. Units available: 2 Material: adhesive paper Made by the exhibitor: Maximum size: 600 x 800 mm. Minimum size: 297 x 420 mm. Units to be made: 2 Material: adhesive paper 6. Ficha de producto nuevo Información online 365 días al año Once registered as a participant, you will be able to update your products that appear in the Red Line Exhibitors Catalogue on the website until the st December, 208. Please remember that it is very important that you complete this step correctly, including all the information that the system allows: photo, name, certificate, description and technical data. 7

18 SHINE LINE For second year leading companies in the crystallization sector will have a live demonstration area of crystallization of different pavements in Hygienalia + Pulire, the Shine Line. With these demonstrations you can explain their effect and show the results of your product. The Shine Line is a great opportunity for customers to know how a process that requires a high level of specialization of the staff in the use of machinery and, of course, the right products. 8

19 SHINE LINE SHINE LINE PROMOTION 400 ONLINE Website Website. Direct access to information about The Shine Line from homepage. Exclusive list of Shine Line products from the Exhibitor Catalogue. Each company will have product in the Shine Line category. Full Exhibitor Data Sheet (Complete Listing) Monographic newsletters. (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products. ONSITE Visitors map/guide Highlighted companies on the list and the map. Monographic Press Kit Invitations to Hygienalia+Pulire with information about the Shine Line. 9

20 SHINE LINE CONTRACT SHINE LINE Exhibitor Company Information Exhibitor Company VAT Identification Number Stand number Address City/Town Province/ State Post code Country Telephone Web Contact Person Name and Surname Job Position Contact telephone Contact Product presented (remember to attach pictures and/or photos) PRODUCT Name Brief description Type of certification Information about your Product: In order for the products included in the Shine Line initiative to get as much exposure as possible, it is essential that you update the product information online. This information will appear on the show s website and in the press dossier distributed to the media. You may change and/or update this information at any time. It will be available 365 days/year. Please bear in mind that all information for the press will be taken from this source only. The definitive timetable will be made strictly in order of registration and cannot be modified. Participation agreement: The exhibition company and the undersigned hereby state that the product and/or service presented as part of the Shine Line initiative meets the requirements for participation in this initiative, which will carry out the crystallisation of surface by appropriately qualified professionals. The exhibition company agrees to perform all the shows included in the program of events and agrees to appear in the Shine Line zone one hour before starting their presentation to prepare the surface to be treated Signature and stamp Name and signature of the person who completed the form Full name Date Send this form to the attention of: ecano@aude-events.com FERIA VALENCIA. NIF. ES Q J Avda. de las Ferias, s/n VALENCIA (SPAIN) 20

21 SHINE LINE CONDITIONS FOR PARTICIPATION. Participation regulations Red Line At least 4 companies must participate in Shine Line and there must be no more than 8 participants. The companies who wish to participate in this demo area must be Hygienalia+Pulire exhibitors and may give at least demonstration per day and exhibit machine and/or crystallising liquid in this space. 2. Shine Line operation during Hygienalia+Pulire Shine Line consists of two areas, an exhibition area and a demonstration area. Demonstration area. This space consists of two areas of calcareous flooring, one of marble and one of terrazzo. Each company will carry out 3 demonstrations ( per day). One of these will be given on one type of flooring and two on the other type depending on the definitive timetable (this will be strictly in order of registration and cannot be modified). Each company may arrive hour in advance to prepare the flooring and remove the treatment of the previous demo; it will have hour to give its demonstration. This lighted space will have an electrical panel and a power point for the machines. Each company will have a hand and/or lavalier microphone for explaining the process during its demonstration and for the preliminary presentation. Exhibition area. Adjacent to the demo area, an exhibition area (of approx. x m) will be prepared for each company in which it may exhibit machine and/or crystallising liquid. Each company will place next to its products a sign bearing its logo, the product name, and the stand number. 3. The Station sign in the stand. Only two station signs can be placed in the stand. 2. The organisation will provide two 297 x 420 mm units. 3. Exhibitors can make their own version of the sign as long as it follows the original design. In this case, the maximum permitted size is 600 x 800 mm. Provided by the organisation: Size of the sign: 297 x 420 mm. Units available: 2 Material: adhesive paper Made by the exhibitor: Maximum size: 600 x 800 mm. Minimum size: 297 x 420 mm. Units to be made: 2 Material: adhesive paper 4. Promotion. Where and how Shine Line is promoted. 4.. Online Promotion: a. Web. Direct access to information about The Shine Line from homepage. b. Exclusive list of Shine Line products from the Exhibitor Catalogue. Each company will have product in the Shine Line category. c. Full Exhibitor Data Sheet (Complete Listing) d. Monographic newsletters. (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products Onsite Promotion a. Visitors map/guide. Highlighted companies on the list and the map b. Monographic Press Kit. c. Invitations to Hygienalia+Pulire with information about the Shine Line. 5. Shine Line Participation Fee and Application Form The participation fee is 400+VAT. A single payment should be made via bank transfer to: Banco Bilbao Vizcaya Argentaria Account number: / Feria Valencia If the payment is not made as specified, the Organisation reserves the right to automatically cancel the participation of the exhibitor in question. It is essential to fill in the application form correctly and to send it to the offices of the organization. Places are limited and the definitive acceptance of participation in this project is the competence of the Trade Fair Management and the Organising Committee, which may reject those applications that in their opinion are not in keeping with the theme. The deadline for applications is the 7th of October, 207. No applications will be accepted after this date. 6. Shine Line product information sheet online information 365 days a year Once registered as a participant, you will be able to update your products that appear in the Shine Line Exhibitors Catalogue on the website until the st December, 208. Please remember that it is very important that you complete this step correctly, including all the information that the system allows: photo, name, certificate, description and technical data. 2

22 Hygienalia+Pulire supports those with the greatest need, demonstrating its most responsible aspect through this fresh initiative for brands that are themselves most supportive of those in need. In its commitment to promoting the sector s corporate social responsibility, Hygienalia+Pulire takes the lead. It responds to the requirements of those clients who are especially aware of the particular needs of the day and of the important role of business in the promotion of more responsible, more humane and more socially aware consumption. With this in minde, it offers them a promotional area for corporate socially responsible activities of whatever nature. 22

23 SOLYDARITY LINE PROMOTION ONLINE 00 Website Website. Direct access to information about The Solidarity Line from homepage Exclusive list of Solidarity Line products from the Exhibitor Catalogue. Each company will have project or activity in the Solidarity Line category Monographic newsletters (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products ONSITE Visitors map/guide Highlighted companies on the list and the map. Monographic Press Kit Invitations to Hygienalia+Pulire with information about the Solidarity Line. 23

24 SOLYDARITY LINE CONTRACT Exhibitor Company Information Exhibitor Company VAT Identification Number Stand number Address City/Town Province/ State Post code Country Telephone Web Contact Person Name and Surname Job Position Contact telephone Contact Product presented (remember to attach pictures and/or photos) Name PRODUCT Brief description Type of certification Project or social action presented: In order for the products included in the Shine Line initiative to get as much exposure as possible, it is essential that you update the product information online. This information will appear on the show s website and in the press dossier distributed to the media. You may change and/or update this information at any time. It will be available 365 days/year. Please bear in mind that all information for the press will be taken from this source only. Participation agreement: The exhibition company and the undersigned hereby state that the product and/or service presented as part of the Solidarity Line initiative meets the requirements for participation in this initiative, which is aimed at presented Corporate Social Responsibility Projects. Signature and stamp: Name and signature of the person who completed the form Full name Date Send this form to the attention of: ecano@aude-events.com 24 FERIA VALENCIA. NIF. ES Q J Avda. de las Ferias, s/n VALENCIA (SPAIN)

25 CONDITIONS FOR PARTICIPATION. Rules for Participating in the Solidarity Line Each exhibitor may present only one Solidarity project or activity (whether national or international). When evaluating the merits of a proposal, organisers will not consider either positively or negatively its cost, time and/or human resources in assessing the benefit to the target community. Activities and/or projects will be accorded equal importance whether they have already received an award or any other kind of recognition for their work or have not yet been made public. Projects that will be regarded as being of Corporate or Business Social Responsibility include those that respect human rights and advance decent working conditions, that respect the environment, that are within the law, that ensure the equitable distribution of wealth while promoting a reduction in social inequalities and encouraging development and the generation of local wealth, that involve staff in good practices vis a vis local communities, various institutions or society in general and that, above all, have a philanthropic dimension. The accuracy of the information provided will be evaluated by the market itself. Fellow professionals will determine whether such activities or projects are truly altruistic and philanthropic in intent, rather than merely seeking to improve a brand s image. 2. How The Solidarity Line Works During Hygienalia+Pulire Solidarity Line is a special route with a stop at each stand belonging to companies that have previously signed up to take part. Each exhibitor can present only one social action program. This will feature in the Solidarity Zone of both the event s website and the dossier of new activities that is prepared for the specialized media At the show, each exhibiting company will receive a special sign which will mark their stand as a Station. This should be placed in a visible spot in the stand and will accredit the company as a participant in the Solidarity Line. It can be used prior to, during and after the event. Under no circumstances can this sign be used for commercial purposes within the stand. It is only a marker provided by the organisation to show that the stand is a Station. 3. The Station sign in the stand. Only two station signs can be placed in the stand. 2. The organisation will provide two 297 x 420 mm units. 3. Exhibitors can make their own version of the sign as long as it follows the original design. In this case, the maximum permitted size is 600 x 800 mm. Provided by the organisation: Size of the sign: 297 x 420 mm. Units available: 2 Material: adhesive paper Made by the exhibitor: Maximum size: 600 x 800 mm. Minimum size: 297 x 420 mm. Units to be made: 2 Material: adhesive paper 4. Promotion. Where and how the Solidarity Line is promoted 4.. Online Promotion a. Web. Direct access to information about The Solidarity Line from homepage. b. Exclusive list of Solidarity Line products from the Exhibitor Catalogue. Each company will have project or activity in the Solidarity Line category. c. Monographic newsletters. (minimum of 3 companies per and maximum of 9). Contents: Lists/company logos, product logo and news about the products Onsite Promotion: a. Visitors map/guide. Highlighted companies on the list and the map b. Monographic Press Kit. c. Invitations to Hygienalia+Pulire with information about the Solidarity Line. 5. Fee and Entry Form for Participating in the Solidarity Line Given the nature of the activity and its aim of promoting solidarity and social responsibility, all fees received from exhibitors who take part in the Solidarity Line will be donated to a non-governmental organization. The entry fee is 00 + VAT, payable by a single bank transfer to: Banco Bilbao Vizcaya Argentaria, current account no /Feria Valencia Should the above conditions of payment not be fulfilled, the organising body reserves the right to automatically withdraw an exhibitor s right to participate. It is essential to complete the application form and send it to the organising body s offices. Each entrant can present only one project or activity that promotes solidarity. In the first instance, any information that features on the completed entry form will be used. The deadline for applications is the 7th of October, 207. No applications will be accepted after this date. 6. Solidarity Line information sheet online information 365 days a year Once registered as a participant, you will be able to update your products that appear in the Solidarity Line Exhibitors Catalogue on the website until the st December,

26 LET S GROW TOGETHER CASA DE CAMPO EXHIBITION CENTER CRISTAL HALL MADRID SPAIN Organisers Hygienalia + Promoter