Media Information 2019

Transcription

1 Media Information 2019 Advertising rate card no. 56 Valid from 10/01/2018 Print + Online

2 We re there for you! Your contact partners in the advertising marketing department: Petra Steinmüller Sales Management phone + 49 (0) 611 / petra.steinmueller@springernature.com Ingo Rosenstock Media Sales phone + 49 (0) 611 / ingo.rosenstock@springernature.com Nicole Frohnweiler Ad Management phone + 49 (0) 611 / nicole.frohnweiler@springernature.com Springer Fachmedien Wiesbaden GmbH Abraham-Lincoln-Straße Wiesbaden Germany phone + 49 (0) 611 / anzeigen-wiesbaden@springernature.com

3 Cross-media services Journals Online solutions Books Corporate Solutions Also available as emagazine Print + digital Enhance your marketing with offprints of our specialist articles! We offer reprints of our specialist articles together with your advertisement with their own cover and supplementary editorial content on request. You can, for example, distribute these reprints at events, send them to selected customers or use them in internal communications. Give us a call, and we ll be happy to advise you: Petra Steinmüller Sales Management phone + 49 (0) 611 / petra.steinmueller@springernature.com

4 Table of content Trade journal Title portrait Schedule and topics...2 Advertising rate card no Job advertisements business connections...6 International knowledge of the adhesive technology....7 Handbook adhesive technology...8 Circulation and distribution analysis....9 Readership profile...10 Reader survey...11 Website Portrait...12 Prices advertising formats...13 Newsletter Portrait...14 Prices advertising formats...15

5 Trade journal Title portrait 1 1 Title: adhäsion KLEBEN&DICHTEN 2 Brief description: adhäsion KLEBEN&DICHTEN is the only Germanlanguage trade journal for adhesives and sealing technologies. It addresses manufacturers and users of adhesives and sealants and creates cross-sector synergies. It provides practical information on subjects relating to raw materials, adhesives and sealants, equipment and plant engineering, applications, and research and development. The magazine reveals market trends and includes reports on product developments, as well as information on major trade fairs and other events. 3 Target group: Decision-makers and specialists engaged in innovative joining and bonding technologies from sectors including: automotive, aviation, wood and furniture, paper and packaging, construction, electronics, machinery and appliances, and textiles 4 Frequency: 10 times a year 5 Magazine size: 210 mm 279 mm 6 Jahrgang: 63 rd volume Subscription price: Yearly subscription Germany 380 (incl. V.A.T. + p&p) Foreign countries (excl. V.A.T. / incl. p&p) Single issue (incl. V.A.T. + p&p) 8 Official journal of: 9 Membership: 10 Publishing company: Springer Vieweg Springer Fachmedien Wiesbaden GmbH Abraham-Lincoln-Str Wiesbaden Germany phone + 49 (0) 611 / Publisher: 12 Advertising: Petra Steinmüller (Sales Mangement) phone + 49 (0) 611 / petra.steinmueller@springernature.com Ingo Rosenstock (Media Sales) phone + 49 (0) 611 / ingo.rosenstock@springernature.com 13 Editor: Dr. Hubert Pelc (Editor-in-Chief) phone + 49 (0) 611 / hubert.pelc@springernature.com 14 Scope analysis 2017 = 14 issues (incl. 4 issues in English): Total volume 840 pages = % Editional part 673 pages = 80.1 % Advertisement part 167 pages = 19.9 % Supplements 2 items 15 Content analysis of the editorial part: 673 pages = % Company and economic news 116 pages = 17.2 % Applications 53 pages = 7.9 % Reference sources 90 pages = 13.4 % Topic of the month 14 pages = 2.1 % Cover story 51 pages = 7.6 % Research and development 47 pages = 7.0 % Market surveys 65 pages = 9.6 % Product information 84 pages = 12.5 % Systems and instrument engineering 40 pages = 5.9 % Adhesives and sealing compounds 53 pages = 7.9 % Resources 6 pages = 0.9 % Editorial, content, impressum 30 pages = 4.4 % Mostly clicked on springerprofessional.de 20 pages = 3.0 % Interviews 4 pages = 0.6 % 1

6 Trade journal Schedule and topics This overview of the subjects scheduled for 2019 is intended for your planning. We reserve the right to make changes if necessary. For further information, please call + 49 (0) 611 / (Ingo Rosenstock) Issue, month, (AD,CD, PD)1 Fairs, events, congresses Locations Dates /2 Jan./Feb. 19. Kolloquium Gemeinsame Forschung AD 01/17/2019 in der Klebtechnik Cologne 02/12 13 CD 01/23/2019 in-adhesives Munich 02/25 26 PD 02/08/2019 techtextil North America Raleigh NC/USA 02/ March AD 02/15/2019 CD 02/21/2019 PD 03/11/ April AD 03/22/2019 CD 03/28/2019 PD 04/15/ May AD 04/18/2019 CD 04/26/2019 PD 05/15/ June AD 05/20/2019 CD 05/24/2019 PD 06/14/2019 JEC World Composites Paris/FR 03/12 14 European Coatings Show Nuremberg 03/19 21 Fastener Fair Stuttgart 03/19 21 New Energy Husum Husum 03/21 24 Hannover Messe Hanover 04/01 05 VDI-Tagung Kunststoffe im Automobil Mannheim 04/03 04 Composite-Expo Moscow/RU 04/23 25 SMTconnect Nuremberg 05/07 09 CWIEME Berlin 05/21 23 Ligna Hanover 05/ Int. Dresdner Leichtbausymposium Dresden 06/14 15 Bremer Klebtage Bremen 06/18 19 Rapid.Tech + FabCon 3.D Erfurt 06/25 27 Klebtechnisches Kolloquium Übach-Palenberg Raw materials Raw materials for the production of biobased adhesives New adhesive raw materials Adhesives and sealants Plants and equipment Applications Market surveys Topic of the month Textile adhesives Testing technology Additives for adhesive formulation Adhesives for lightweight construction Bonding of plastics Raw materials for adhesive formulation adhesion ADHESIVES&SEALANTS 2 issue 1 Micro-dosing technology Bonding in the wood and furniture industry Market overview 1: Reaction adhesives for electronics Market overview 2: 1K dosing systems Wood adhesives Pressure sensitive adhesives, adhesive tapes Preliminary report on the European Coatings Show Thermal management with thermally conductive adhesives Preliminary report on the Ligna UV curing 2K dosing systems Bonding in car body and automobile construction 3 adhesion ADHESIVES&SEALANTS 2 issue 2 2

7 Issue, month, (AD,CD, PD)1 7/8 July/Aug. AD 07/23/2019 CD 07/29/2019 PD 08/15/2019 Fairs, events, congresses Locations Dates 2019 Composites Europe Stuttgart 09/10 12 FEICA European Adhesive & Sealant Conference and EXPO 2019 Dubrovnik/HRV 09/11 13 IAA Pkw Frankfurt/Main 09/12 22 Raw materials Adhesives and sealants Adhesives for composites Plants and equipment Dosing and mixing plants Applications Market surveys Topic of the month Process-safe bonding Sealants Bonding technology for electric mobility 4 9 September Fachpack Nuremberg 09/24 26 Micro-dosing AD 08/22/2019 technology CD 08/28/2019 PD 09/13/ October Ad 09/10/2019 CD 09/16/2019 PD 10/02/ November AD 10/11/2019 CD 10/18/2019 PD 11/06/2019 Bondexpo/Motek Stuttgart 10/07 10 K Messe 2019 Düsseldorf 10/16 23 parts2clean Stuttgart 10/ Münchner Klebstoff- und Veredelungssymposium Munich 10/28 30 Productronica Munich 11/12 15 Medica/Compamed Düsseldorf 11/18 21 formnext Frankfurt/Main 11/19 22 Packaging adhesives Bonding in the packaging industry adhesion ADHESIVES&SEALANTS 2 issue 3 with Market Overview RAW MATERIALS Conductive Surface pretreatment adhesives New adhesive raw materials Temperature resistant adhesives Quality assurance Bonding and sealing in the engineering industry Measuring and testing Preliminary report on the Bondexpo Bonding in medical technology 12 December Messe Bau Munich 01/14 19 New sealants Building adhesives Bonding and AD 11/22/2019 sealing in the CD 11/28/2019 building industry PD 12/16/2019 adhesion ADHESIVES&SEALANTS 2 issue 4 1 AD = Advertising deadline CD = Copy deadline PD = Publication date 2 In addition, 4 times a year we publish the special English-language issue adhesion ADHESIVES&SEALANTS, which includes an overview of the most important topics covered in the German edition and reaches adhesive and sealant manufacturers and users from various fields throughout Europe, the USA and Asia. 3 Increased range of 20,000 copies Target group: Automobile / Adhesive technology / Lightweight Construction 4 Increased range of 18,000 copies Target group: Automobile / Electronics / Adhesive technology Subject preview also available online: and Regular columns: practice-relevant issues from research and development company-news new products and events 3

8 Trade journal Advertising rate card no. 56, valid from 10/01/2018 P 1 Advertisement formats and prices (prices in Euro) Format Type area formats width height in mm Format for bleed ads width height in mm** Basic price b/w 2-colours* 3-colours* 4-colours* 2/1 page ,156 6,311 7,465 8,619 1/1 page ,631 3,269 3,907 4,545 2/3 page upright horizontal ,773 2,384 3,022 3,659 Juniorpage ,475 1,799 2,124 2,448 1/2 page upright horizontal ,301 1,625 1,949 2,272 1/3 page upright horizontal ,194 1,518 1,842 1/4 page upright horizontal block ,094 1,313 1/8 page upright horizontal block /16 page horizontal block * ISO scale ** plus 3 mm bleed difference on all sides Further formats on request Actual distributed circulation: 2,924 copies You can find our technical information and specifications for digital copy at: Journal format: 210 mm wide 279 mm long Print space: 175 mm wide 240 mm long Printing and binding methods: Offset, adhesive binding Contactt: Nicole Frohnweiler (Ad Management) phone + 49 (0) 611 / nicole.frohnweiler@springernature.com 2 Surcharge for advertising in the emagazine (only in combination with printed advertisement) Type of advertising File format Price in Audio or video integration mp4 or YouTube-Video 750 Picture gallery Linked advertisement Insertion (e.g. logo, website).jpg,.jpeg,.png,.bmp 500 Link 250 PDF download Link 250 4

9 Trade journal Advertising rate card no. 56, valid from 10/01/2018 P 2 Additional fees: Placement: 2nd, 3rd and 4th cover pages 4c 523 Binding placement requests 523 Colour: Fee for special colours: fee for each additional colour, price on request Format: Ads over the binding: 10 % of the b/w price Island position ads: 60 % of the b/w price Satellite position ads: 10 % of the b/w price Ads running into the bleed: 20 % of the b/w price 3 Discounts: applicable for orders placed within the advertising year Quantity Scale Length Scale For 3 ads 3 % 2 pages 5 % For 5 ads 5 % 5 pages 10 % For 7 ads 10 % 9 pages 15 % For 10 ads 15 % 12 pages 20 % Only one discount scale may be applied. Discounts apply to all additional fees: colour, placement and bleed fees. Discounts do not apply to special costs or additional technical costs. 4 Columns: Job Advertisements / Business Connections Page 6 Source and supply index: Only orders for all issues of a year, 10 issues incl. special issues (no discounts available) per line and publication 6.70 Logo, 4 colours (max. size 20 mm), per issue 30 additional logo, per issue 15 5 Special advertising Loose / Fixed Inserts: (no discounts available) forms: 2-page 3,150 4-page 5,220 These prices apply for paper weights up to 170 g. Delivered untrimmed, trimming on request. Enclosures: (no discounts available) Loose, maximum size 203 mm x 272 mm Up to 25 g per thousand 290 Up to 30 g per thousand 300 Number of enclosures on request Prices for heavier enclosures on request Fixed enclosures: (no discounts available) Per thousand up to 25 g, incl. gluing costs, applicable only with purchase of a 1/1 page ad 200 Number of postcards on request Larger and heavier formats on request (also applies for product samples) 6 Contact: Petra Steinmüller (Sales Management) phone + 49 (0) 611 / petra.steinmueller@springernature.com Ingo Rosenstock (Media Sales) phone + 49 (0) 611 / ingo.rosenstock@springernature.com 7 Payment conditions: 2 % discount for payment prior to publication; 15 % agency commission, agency status must be verified with the commissioning at the latest and in the form of an excerpt from the German Trade Register (Handelsregister); valid for Germany: additional VAT applies to all prices listed; payment due: upon receipt of invoice. Banking information: Springer Fachmedien Wiesbaden GmbH Deutsche Bank Berlin Bank Nr. (BLZ): Account Nr.: Swift/BIC: DEUTDEBB IBAN: DE You can find our general terms and conditions at 5

10 Job advertisements business connections Supplement to advertising rate card no. 56, valid from 10/01/2018 Advertisement formats and prices (prices in Euro) Format Type area formats width height in mm Format for bleed ads width height in mm** Basic price b/w 2-colours* 3-colours* 4-colours* 1/1 page ,839 3,403 3,977 4,541 2/3 page upright ,009 2,411 2,813 3,214 1/2 page upright horizontal ,425 1,712 1,999 2,276 1/3 page upright horizontal block ,015 1,220 1,425 1,620 1/4 page upright horizontal block ,098 1,255 1/8 page upright block Classified ads available on request. * ISO scale ** plus 3 mm bleed difference on all sides Applicable for Germany only the current V.A.T. rate has to be added to all prices. You ll find our general terms and conditions at Extra charges for colours: per special colour on request Rate for box numbers: Euro 12 (Germany) Euro 16 (foreign countries) Contact: Ingo Rosenstock (Media Sales) phone + 49 (0) 611 / ingo.rosenstock@springernature.com 6

11 International knowledge of the adhesive technology The special English-language issue adhesion ADHESIVES & SEALANTS is released 4 times a year as an autonomous journal for international markets. Targeted to meet the needs of international adhesive and sealant manufacturers and users in Europe, Asia and the USA, it successfully sparks cross-branch synergies and provides readers with a broad range of practically applicable information. For international trade fair displays, see page ,000 copies distributed by industry: 19 % Automotive engineering 15 % Chemical industry 14 % Electrical engineering / Electronics 12 % Manufacture of rubber and adhesives 9 % Mechanical engineering 8 % Furniture sector 7 % Steel / light metal construction 6 % Construction 5 % Paper and packaging 3 % Medicine / I&C technology, optics 2 % Research and development distributed by country: 15 % Germany 15 % Great Britain 13 % Eastern Europe 12 % USA / Canada 11 % Benelux 10 % France 6 % Italy 5 % Spain / Portugal 5 % Scandinavia 5 % China / India / Taiwan 4 % Austria / Switzerland Prices and formats see page 4. adhesion adhesion adhesion adhesion Advertising deadline 02/15/ /20/ /22/ /22/2019 Copy deadline 02/21/ /24/ /28/ /28/2019 Publication date 03/11/ /14/ /13/ /16/2019 We will be pleased to advise you personally and individually: phone + 49 (0) 611 / (Ingo Rosenstock) 7

12 Handbook Adhesives Technology Forms of advertising Prices in 1/1 page 4c 1,794 2/1 pages company profile + image ad 2,270 Logo print / online 295 valid for Germany: additional VAT applies to all prices listed. Published once a year, alternately in German and English, in cooperation with the German Adhesives Association, it offers a valuable overview of Adhesives providers, Adhesives manufacturers and Companies from the equipment, research and service sectors. The target group consists of manufacturers and users of adhesives and sealants in Germany and Europe. Print run 5,000 copies + digital as emagazine It will be published in English in August Adhesives Technology Compendium 2019 Formats in mm (wxh) Book format 148 x 210 1/1 page (type area) 130 x 190 1/1 page bleed ad (+ 3mm bleed allowance) 148 x 210 Dates Advertising deadline 07/12/2019 Copy deadline 07/16/2019 Publication date 08/30/2019 We will be pleased to advise you personally and individually: phone + 49 (0) 611 / (Ingo Rosenstock) 8

13 Trade journal Circulation and distribution analysis 2 1 Circulation monitoring: 2 Circulation analysis: average number of copies per issue in one year (July bis June ) Print run: 3,000 Actual distributed 2,924 of which, abroad: 168 circulation (ADC): Copies sold: 867 of which, abroad: 128 Subscription copies: 867 Member copies: Individual sales: Other sales: Voucher copies: 2,057 Reminder, archive and record copies: 76 4 Digital distribution: All printed issues of adhäsion are also published in electronic form, as well as in the digital library springerprofessional.de, which is used by an average of 0.17 million unique visitors per month. (Source: AGOF daily digital facts ) 5 Article downloads: In the space of 12 months (July 2017 to June 2018) 2,786 adhäsion articles were downloaded from (PDF downloads in the subscriber-only area, not including previews and HTML views). PDF downloads include advertisements. 3 Geographical distribution analysis: Percentage of actual circulation Economic area % copies Germany ,756 Foreign countries Actual distributed circulation (ADC) , Coverage in Germany structured according to postcode areas: current coverage upon request 9

14 Readership profile Business sectors subject areas professional groups Classification No. Readership groups Percentage 24 Chemical industry 24 34, 35 Manufacture of motor vehicles / parts, other vehicles (shipbuilding, rail vehicles, air and space) 18 31, 32 Electrical engineering, electronics Medicine / MSR technology, optics 4 22, 21, 22 Wood, paper, printing and publishing industries Mechanical engineering Construction industry 8 17, 19 Textile industry, leather industry 4 36 Furniture/jewellery/sport/toys 3 74 Services for companies 2 Other 1 Total 100 Size of business unit Percentage 1 up to 19 employees up to 99 employees up to 499 employees and more employees 20 Not specified 5 Total 100 Publisher`s own survey 10

15 Reader survey adhäsion KLEBEN&DICHTEN offers a lucrative target group. adhäsion KLEBEN&DICHTEN leads your customers directly to you. adhäsion KLEBEN&DICHTEN meets its readers' expectations. Position in the company Decision-making responsibility Page traffic 3 % Owner, co-owner 12 % I make decisions independently 26 % read every or nearly every page 29 % 21 % 21 % 6 % 3 % Chairperson or managing director Head of operations / head of department: technical Production engineer Head of operations / head of department: managerial Other member of staff: technical 35 % 50 % 18 % 26 % 24 % I make decisions with colleagues I prepare the decision-making process I voice concrete recommendations I acquire information I contribute input / suggestions 21 % 29 % 24 % read 3/4 of the pages read 1/2 of the pages read 1/4 of the pages 0 % read few or hardly any pages 3 % Other member of staff: managerial 9 % Not involved in decision-making 6 % 9 % Instructor Other 88 % of adhäsion KLEBEN&DICHTEN readers are decison-makers, consultants or advisers. 93 % contact a company because of an advertisement in adhäsion KLEBEN&DICHTEN, making it a crucial decision-making aid for this market. 63 % page contact score guarantees the success of your ad. 11

16 Fachwissen. Digital. Finden. Website Portrait 1 1 Web adress (URL): adhaesion.com 2 Brief description: adhaesion.com offers articles on innovative bonding and joining technologies, cross-sector bonding technology news, and current information on the application-based bonding technology research from the Research in bonding technology database. 3 Target group: Decision-makers and specialists engaged in innovative joining and bonding technologies from sectors including: automotive, aviation, wood and furniture, paper and packaging, construction, electronics, machinery and appliances, and textiles. 4 Publishing company: Springer Fachmedien Wiesbaden GmbH Contact editor: Dr. Hubert Pelc (Editor-in-Chief) phone + 49 (0) 611 / hubert.pelc@springernature.com Contact advertising: Petra Steinmüller (Sales Management) phone + 49 (0) 611 / petra.steinmueller@springernature.com Ingo Rosenstock (Media Sales) phone + 49 (0) 611 / ingo.rosenstock@springernature.com For agencies: Business Advertising GmbH phone + 49 (0) 211 / werbung@businessad.de 5 Usage data: Current usage data on request. *Since November 2016 the website of adhäsion is an integral component of the information service springerprofessional.de. Banners will be displayed on regular rotation within the subject area Mechanical Engineering + Materials. 12

17 Fachwissen. Digital. Finden. Website Prices advertising formats P 1 Advertisement formats and prices (prices in Euro) Web pixel format cpm kb Fullsize banner max. 120 Superbanner (big size) max. 120 Skyscraper or max. 120 Wide skyscraper max. 120 Medium rectangle max. 120 Wallpaper (superbanner + skyscraper) each max or Billboard max. 120 Half page max. 120 Sidebar max. 120 Floor ad 1, max Background colouring on request. 2 At interaction expanding to 1,200 x 400 pixels. Details on special ad formats on request. 2 Discounts: Conditions agreed on for print media do not apply for online media. 3 Payment conditions: 2 % discount for payment prior to publication; 15 % agency commission, agency status must be verified with the commissioning at the latest and in the form of an excerpt from the German Trade Register (Handelsregister); valid for Germany: additional VAT applies to all prices listed; payment due: upon receipt of invoice. Banking information: Springer Fachmedien Wiesbaden GmbH Deutsche Bank Berlin Bank Nr. (BLZ): Account Nr.: Swift/BIC: DEUTDEBB IBAN: DE You can find our general terms and conditions at 13

18 Newsletter 1 Fachwissen. Digital. Finden. Portrait powered by 1 Name: Newsletter adhäsion KLEBEN & DICHTEN 2 Brief description: The newsletter provides readers with summaries of news on adhesive technologies and from the industry. It also informs readers about upcoming fairs and events in the adhesives sector. 3 Target group: Decision-makers and specialists engaged in innovative joining and bonding technologies from sectors including: automotive, aviation, wood and furniture, paper and packaging, construction, electronics, machinery and appliances, and textiles. 4 Frequency: fortnightly on Wednesday, every 2nd and 4th week of the month 5 Publishing company: Springer Fachmedien Wiesbaden GmbH Contact editor: Dr. Hubert Pelc (Editor-in-Chief) phone + 49 (0) 611 / hubert.pelc@springernature.com Contact advertising: Petra Steinmüller (Sales Management) phone + 49 (0) 611 / petra.steinmueller@springernature.com Ingo Rosenstock (Media Sales) phone + 49 (0) 611 / ingo.rosenstock@springernature.com 6 Usage data: 2,567 recipients (June 2018) 14

19 powered by Fachwissen. Digital. Finden. Newsletter Prices advertising formats P 1 Advertisement formats and prices (prices in Euro) Newsletter pixel format fixed price kb Advertorial/text ad + logo/picture (gif or jpeg)* pic , text 300 characters ** 400 max. 45 Advertorial/text ad + logo/picture (gif or jpeg)* pic , text 650 characters ** 500 max. 45 Fullsize banner (gif or jpeg)* max. 45 Rectangle (gif or jpeg)* max. 45 * not animated files ** incl. spaces 2 Discounts: Conditions agreed for print media will not be applied for online media. 3 Payment conditions: 2 % discount for payment prior to publication; 15 % agency commission, agency status must be verified with the commissioning at the latest and in the form of an excerpt from the German Trade Register (Handelsregister); valid for Germany: additional VAT applies to all prices listed; payment due: upon receipt of invoice. Banking information: Springer Fachmedien Wiesbaden GmbH Deutsche Bank Berlin Bank Nr. (BLZ): Account Nr.: Swift/BIC: DEUTDEBB IBAN: DE You can find our general terms and conditions at You can find our specifications for online advertising at 15

20 A world of information from the materials and energy field Springer Vieweg