o-week festival tues 24 thurs 26 february 2015 corporate stall and promotional opportunities unicentre.uow.edu.au

Transcription

1 o-week festival tues 24 thurs 26 february 2015 corporate stall and promotional opportunities unicentre.uow.edu.au

2 IT S BACK!!! The O-Week festival is the largest social event on the University of Wollongong (UOW) calendar, providing your organisation a platform to reach new and returning students! university of wollongong s o-week 2015 Heaps of Freebies Daily Stalls Tues 24, Wed 25 & Thurs 26 February 2015 Held over 3 days on the iconic Duck Pond Lawn and surrounding walkways, O-Week offers an exciting event line up of live music and entertainment, stalls, challenges, competitions, interactive activities and heaps of freebies. Partnering via sponsorship or stall for O-Week delivers your organisation unique opportunities to market your product or service to these savvy students aged Access a target market who are knowledgeable, informed and have high disposable incomes and establish brand loyalty with future professionals. The festival is the ideal avenue to meet with students face to face at a time when they are establishing their purchasing behaviours. It is also the first occasion for many of our international students to experience campus life and the services and facilities available to them in the region. Our packages are designed to provide significant exposure. Partnering with us will ensure your message is heard by the UOW student community. Pool URAC Interactive Displays Unibar Family-friendly Entertainment Under the Stars Booking Deadline Friday the 16 January 2015 Challenges & Competitions Street Performers For more information contact abby lehman Marketing & Communications Department E: uc-marketing@uow.edu.au P: F:

3 The Facts Our clients & students Client Testimonials student statistics 28% Total Population: 24,490 Largest Co-hort age: Defence Force Recruiting have been involved with the UOW O-Week and O-Day Celebrations for over 4 years now and have found it beneficial in creating awareness amongst new and current students about the graduate opportunities available across the Australian Defence Force as well as our Defence University Sponsorship Program and our local part time Army Reserve Opportunities Isla Boocock - Regional Activities Coordinator Defence Force Recruiting NAB have been involved in the O-Week festival for over 30 years. Our long standing relationship in partnering with the annual O-Week event has provided us with brand and community awareness inline with our organisational strategy. Skydive the Beach have been involved in O-Week events for over 5 years and we love attending! It s a fantastic event and a great chance for us to reach our local student market. We have as much fun as the students and the UniCentre staff make everything a breeze! We can get our brand out there and have a great time with students from the local area as well as overseas. O-Week allows us to gather student data, create brand awareness and sample some of our merchandise. O-Week is one of the most organised and well set up festivals and the UniCentre staff are always on hand to help out and make sure everyone is happy. There is a great turn out of students and they enjoy the day with loads of great stalls and giveaways! Skydive the Beach Sydney will definitely be participating in O-Week next year and for years to come! Brooke Grundy - Promotions & Sales Officer Skydive the Beach Sydney 72% Domestic: 17,604 International: 6,886 50% 50% 4% 7% 21% 68% Undergraduate: 16,588 Postgraduate: 5,242 Non-Award: 832 Research: 1,824 Vanessa Eggers Store Manager NAB Male: 12,357 Female: 12,132 26% 14% 74% 19% 67% 17-24: 16, : 4, : 3,343 Full-Time: 18,096 Part-Time: 6,394 3

4 o-week 2015 sponsorship 1. platinum package $ GST ALL PACKAGES include: x2 parking permits per day & basic power Limited powered sites available on a first in basis This package is designed for impact and provides an exclusive presence. Available to 1 organisation only. Acknowledgement as principal O-Week Event Partner Corporate stall at O-Week ( February) Corporate stall at Clubs Day (11 March) Stall signage and branding opportunities Social Media promotional posts x 2 prior to O-Week, x 1 during O-Week and x 1 post O-Week Recognition on the O-Week sponsors web page and on UniCentre s social media site as the Principal O-Week Event Partner Recognition on Building 11 digital signage advertising system 2. gold package $ GST This package is available to 1 organisation only. Recognition as O-Party Event Partner Corporate stall at O-Week ( February) Corporate stall at Clubs Day (11 March) Stall signage and branding opportunities Recognition on the O-Week sponsors web page and on UniCentre s social media site as the O-Party Event Partner Social Media promotional posts x 1 prior to O-Week, x 1 during O-Week and x 1 post O-Week on both the UOW UniCentre & UOW UniBar Facebook sites Recognition on Building 11 digital signage advertising system 3. silver package $ GST This package includes: Corporate stall at O-Week ( February) Corporate stall at Clubs Day (11 March) Stall signage and branding opportunities Recognition on the O-Week sponsors web page Recognition on Building 11 digital signage advertising system 4

5 o-week 2015 festival stalls 4. corporate stall (3 days) $ GST ALL PACKAGES include: x2 parking permits per day & basic power Limited powered sites available on a first in basis Date Tues 24, Wed 25 and Thurs 26 February. Corporate stall holders are placed to maximise exposure in high traffic positions for four days. Size Stalls provided are 2.4m x 2.4m. Product/service sales* Stall signage display opportunities Recognition on the O-Week website 5. corporate stall (1 day) $600 + GST Date Tues 24, Wed 25, Thurs 26 February or Wed 11 March. Corporate stall holders are placed to maximise exposure in high traffic positions for one day. Size Stalls provided are 2.4m x 2.4m. Product/service sales* Stall signage display opportunities Recognition on the O-Week website 6. own branded stall price on request Date Tues 24, Wed 25, Thurs 26 February or Wed 11 March. Organisations who wish to bring their own branded stall requiring an area from 3m x 3m and larger are welcome. There will be an additional cost for larger stalls depending on size and nature of the business. Opportunity to use your own branded stall Product/service sales* Recognition on the O-Week website Stall signage display opportunities 7. roaming sampling $650 + GST (max. 6 hrs) Date Tues 24, Wed 25, Thurs 26 February, Wed 11 March A unique opportunity to promote face to face with students. Several areas are designated high traffic for samplers. Time slots will be three hours with a maximum of four staff. Access to campus Recognition on O-Week website Parking permits x2 cars per day * subject to approval 5

6 Company Name: Agency (Please specify who this is on behalf of): ABN: Contact Person: Address : Phone: Mobile: Fax: The following opportunity is requested: Option number: Description of package: Cost of package: Power (please tick): Yes No Dates (please tick): 24 Feb 25 Feb 26 Feb 11 March Please fax form to UniCentre Marketing on (02) by no later than 16 January 2015 Signature: Date: Partnership Agreement Terms and Conditions Full payment is required to secure your booking. Payment is required no later than 30 days from date of invoice. All rates are GST exclusive and do not include agency commission. 10% GST applicable. On receipt of your confirmation we will forward requirements for your artwork/delivery of product. All cancellations must be in writing to uc_marketing@uow.edu.au within 3 days of booking confirmation, otherwise 50% of your booking applies. O-Week will proceed during wet weather as a contingency plan is in place and refunds are not available. Advertising by any Telecommunications organisation must be approved by UniCentre Marketing. Organisations are only permitted to promote prepaid services and products sold through UniCentre retail outlets. Product sales: Stalls can undertake product or service sales, for approved items only. Sales will be confirmed on a case-by-case basis, but as a general rule food, beverages and offensive material are not eligible. Roaming sampling is not included must be booked separately. Booking deadline: 16 January, 2014 (unless sold earlier or otherwise advised) Wollongong UniCentre has the right to refuse any booking based on its Sponsorship & Advertising policy. Should any booking be refused, Wollongong UniCentre will not be liable for any costs incurred by the client. Online and digital advertising must be used within 3 months from the date of booking. Any product or service that is considered to be direct or indirect competition with UniCentre and/or business units will be approved on a case by case basis. Gold Package sponsor, if a liquor brand stall location will be inside UniBar Cheques Payable to: Wollongong UniCentre PO Box U100 Northfields Avenue, University of Wollongong 2522 Ph: Fax: uc-m arketing@uow.edu.au EFTPOS Details: Bank: National Australia Bank Account: Wollongong UniCentre Ltd. Number 2 Account BSB#: ACC#: