2017 MEDIA KIT CAPITAL COMMUNITY NEWS, INC.

Transcription

1 2017 MEDIA KIT CAPITAL COMMUNITY NEWS, INC. Washington DC s #1 hyper-local news publisher since 1976

2 Monthly in Print, Daily Online PRINT Washington s Best Monthly Community Newspapers Since 1976 Full-color, beautifully-designed, monthly newsmagazines for people who live and work in the District. As hyper local newspapers, we cover the news that directly affects people s daily lives right in their own neighborhoods. Whether you want to focus on a specific neighborhood or the whole city, our papers are a cost-effective way to reach your target audience. Distributed in strategically placed news boxes and at high traffic locations including: restaurants; coffee shops; and local business, health providers and more. Online hillrag.com eastoftheriverdcnews.com midcitydcnews.com DC s Daily Local Online News Sources User friendly and easy to navigate, each website is designed for residents looking to access their daily neighborhood news quickly and easily. Every issue contains need-toknow local news in one convenient, beautiful package: Local News and Politics Events Dining, Arts and Entertainment Schools Notes and Education Real Estate and Development Public Safety Health & Fitness Homes & Gardens Capital Community News, Inc Media Kit sales@hillrag.com 2

3 Distribution + Demographics 100K+ Monthly Readers Circulation: 15K per Publication Avg. 2.5 Readers per Copy hillrag.com eastoftheriverdcnews.com midcitydcnews.com Distribution Demographics Ward Zip Codes Total Population Average Age Average Income Median Home Price Ward 6 Capitol Hill Barney Circle Navy Yard Near Northeast NoMa Southwest Waterfront Hill East Capitol Riverfront / Navy Yard Barracks Row H Street 20001, 20002, & K Male: 50% Female: 50% Ward 7 & 8 Anacostia Congress Heights Fairlawn Washington Highlands Deanwood Benning Fairfax Village Fort Dupont Hillcrest Kenilworth Marshall Heights River Terrace Randle Highlands 20019, & K Male: 45% Female: 55% Ward 1, 2, 4 & 5 Shaw Columbia Heights LeDroit Park Howard University Adams Morgan Shaw Logan Circle Dupont Circle Mt Vernon Sq. Bloomingdale Brentwood NoMA Truxton Circle 20001, 20005, 20009, 20010, & K Male: 49% Female: 51% K 52K 129K 650K 217K 783K Data Sources: suburbanstats.org, neighborhoodinfodc.org Capital Community News, Inc Media Kit sales@hillrag.com 3

4 Rates + Specs The more you advertise the more you save! For 3 papers multiply the rate x3 and deduct 20% For 2 papers, multiply the rate x2 and deduct 10% Rates Shown Below are for 1 paper per month. * Rates Per Month Ad Size Dimensions (width x height) 1 month 3 months 6 months Full page 8.75 x 11 1,650 1,450 1,350 2/3 page 6.6 x 11 1,155 1,065 1,030 1/2 page V: 4.25 x 11 H: 8.75 x 5.5 M: 6.6 x /3 page V: 3.25 x 11 S: 6.6 x /4 page V: 4.25 x 5.5 H: 6.6 x /5 page 3.25 x /7 page V: 3.25 x H: 6.6 x /8 page 4.25 x /15 page 3.25 x CAMERA READY ADS: All ad materials must be sent by to your sales rep by the due date in TIFF, PDF, EPS and or JPEG format. All images must be high resolution (300 dpi) Cancellations within 72 hours of publication date cannot be accepted and client will be invoiced for the full price of the ad. Discounts: Prepayment 8% (3 month min.) Non-profit 10% Ad agency 15% (Only highest discount applies) Details: Space reservations due the 20th of the preceding month. All rates include color. Complimentary ad design, includes one revision. No cancellations after the space reservation deadline. Payment terms: Prepayment required for all ad placements. Premium Position Charges: Centerspread ad: 400 page 3, 4, 5, inside back: Inquire for pages 25% premium for guaranteed position of smaller ads. Capital Community News (CCN) is serious about the protection of its intellectual property, which includes but is not necessarily limited to, all advertising material created by CCN and its design team and its pat ents, trademarks, service marks, trade dress and copyrights. Advertiser hereby recognizes that CCN is the owner of all right, title and interest in and to its intellectual property. Advertiser may not, without the ex press permission of CCN, duplicate, replicate or copy any ad materials designed by CCN for use in any other publication. Specifications 1/2 1/2 1/5 1/7 1/2 Magazine 1/7 1/3 Square 1/7 1/7 1/7 1/7 1/15 1/15 1/3 2/3 Capital Community News, Inc Media Kit sales@hillrag.com 4

5 Publication Dates + Special Issues Month Hillrag MCDC/EOR Special issues January Jan. 7 Jan. 14 The Education Issue Summer Camp Special Beauty, Health & Fitness February Feb. 4 Feb. 11 Black History Month Spring Dining & Entertainment March Mar. 4 Mar. 11 Spring Home & Garden April Apr. 1 Apr. 8 Real Estate May May 6 May 13 Older Americans Month June Jun. 3 Jun. 10 Staycation July Jul. 1 Jul. 8 Pet Issue African American Health & Wellness August Aug. 5 Aug. 12 The Education Issue September Sep. 2 Sep. 9 Fall Home & Gardens October Sep. 30 Oct. 7 Fall Dining & Entertainment Charities & Volunteers November Nov. 4 Nov. 11 Holiday & Shopping Charities & Volunteers December Dec. 2 Dec. 9 Holiday & Shopping Guide January-17 Jan. 6 Jan. 13 Beauty, Health & Fitness The Education Issue Capital Community News, Inc Media Kit sales@hillrag.com 5

6 Web Advertising A B hillrag.com Midcitydcnews.com Eastoftheriverdcnews.com DC S DAILY LOCAL ONLINE NEWS SOURCES Having served DC neighborhoods for 40 years, we are the #1 Trusted, local news source for District residents. In addition to our three monthly print publications, the Hill Rag, MidCity DC, and East of the River we now publish DAILY online. Our well designed websites offer residents the most up-to-date news on events within steps of their homes. Demographics Average Age Average Income Median Home Price 80 % : % : % : 100K+ 45 % : 45K- 100K 500K+ 65 % : Homeowners 35 % : Renters 4.5 % average ad conversion rates 30,000 unique visitors per month 3,000 average visitors per day 4.5 average pages viewed per visit 150,000 page views per month free social media push upon your request Specs & Rates ADS SPECS MONTHLY RATES QUARTERLY DISCOUNTS A leaderboard banner 728 x 90 px 400 1,080 B Sidebar box 300 x 250 px C Footer banner 728 x 90 px C Ads will rotate throughout all three sites - hillrag.com, midcitydcnews.com & eastoftheriverdcnews.com unless otherwise requested. Complementary Ad Design Services Capital Community News, Inc Media Kit sales@hillrag.com 6

7 Thank you for trusting us with your advertising needs. We value your business and look forward to working with you. Capital Community News, Inc Media Kit FA G ON : A GU I DE T O C A P I TO L HI LL sp ec ial ed iti on TAL A CAPI COM MUN ICAT S PUBL ITY NEW ION 201 5