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1 2014 guide

2 Sign Up Online Today! greatermankato.com/2014-marketing-opportunities Contents Professional Development Sponsorships Young Professionals Leadership Institute Lunch & Learn Event Sponsorships Annual Meeting Business Reception with MN Vikings Campus & Community Fair Business Awards & Hall of Fame Economic Summit & Business Showcase Tour of Manufacturing Business After Hours Business Before Hours Greater Mankato on the Green ICLV Public Affairs Forum Series Greater Mankato at the Capitol Songs on the Lawn Mankato Marathon City Center Socials Alive After 5 Advertising & Promotional Opportunities enews Advertising Member Mailing List Greater Mankato Welcome Baskets Suite Rental Guide to Visiting & Living in Greater Mankato Hot Deals & Referals Online Business Directory Business Connection

3 An Investment that Exceeds its Marketing Value. Aligning your business with Greater Mankato Growth through our menu of sponsorships, advertising and promotional opportunities, positions you to reach more than 840 businesses and thousands of professionals in the region. Your marketing investment will help support GMG s many facets of work, from high profile events, to linking businesses with critical resources and information (to name a few). To sign up for the marketing opportunities in this booklet, visit greatermankato.com/2014-marketing-opportunities and complete the online agreements for the opportunity you want. After you have signed up for an opportunity, you will receive an indicating we have received it and letting you know that the opportunity is either confirmed or in queue for a drawing of all eligible sign-ups. If you fail to receive this or have questions after receiving it, please feel free to call us at GMG Marketing Opportunities Sign-up Procedure Some Marketing Opportunities are limited. To be fair to all members, we utilize the following process: 2014 agreements submitted online through November 1, 2013: Members who sign up by this date have the best chance of getting the 2014 marketing opportunities they want. All online agreements will be collected through midnight November 1, with a drawing held for those marketing opportunities where demand exceeds supply agreements submitted November 2, 2013 and after: All remaining marketing opportunities as of this date will be available on a first come, first served basis. The marketing opportunities site will be updated continuously throughout the year, so you will always know what opportunities may still be available. 1

4 Eligibility: Engaged level and higher GMG members are eligible to sign up for the following opportunities unless otherwise noted. Greater Mankato Young Professionals This professional development program for young professionals age holds at least two events monthly. Sponsorship of the Greater Mankato Young Professionals (YP) program gets your business noticed by the 170+ individuals in the program, as well as thousands of others interested in developing, retaining and connecting talent in our community. Presenting Sponsorship - $2,000 (1 available per year) Logo on materials promoting the program Logo on signage at each YP event Logo in a MN Valley Business feature about the program Logo on online program page with link to your website Logo with link to your website in every issue of YP enews (12 per year) One feature story in YP enews with link to your website (100 words or less) Name in at least 2 editions of GMG enews Live thank you at each YP event Opportunity to speak at and/or host a YP event Thank you at the YP Annual Business Meeting Program Sponsorship - $500 (4 available per year) Logo on online program page with link to your website One feature story in YP enews with link to your website (75 words or less) Opportunity to speak at and/or host a YP event at your location Thank you at the YP Annual Business Meeting Event Sponsorship - $350 or provide food/beverage/space (20 available per year) Logo on online event registration page of website with link to your website Live thank you at event and opportunity to speak Option to provide promotional offers or items at the event

5 Greater Mankato Leadership Institute Reach our area s current and emerging leaders by sponsoring this program that has been providing comprehensive leadership training with a personal, professional and community focus for the past 30 years. This program runs from September - May each year, so as an annual sponsor you ll get exposure to two leadership classes and the business community at large. Program Sponsorship - $1,000 (2 available per year) Large logo on materials promoting upcoming class applications from April - June 2014 Logo on materials and signage used in every class Logo in MN Valley Business feature about the program Logo on online program page with link to your website Name in at least 2 editions of GMG enews Opportunity to speak at and/or host a class session Live thank you at graduation reception Event Sponsorship - $350 or provide food/beverage/space for 43 (11 available per year) Logo on class materials for the session sponsored Recognition and opportunity to speak at the class session during lunch Option to provide promotional offers or items to the class 3

6 professional development Lunch & Learn Series GMG is teaming up with South Central College to host a fall and spring series of learning sessions over lunch that will help you and your employees stay current, learn new skills and meet other business professionals. Series Sponsorship - $750 or donation of approximately 20 boxed lunches for 3-4 sessions (2 available per year - one for spring series and one for fall series) Logo on event marketing materials Logo in MN Valley Business feature about the series Live thank you at each event Option to provide a handout or promotional item to participants

7 Eligibility: Engaged level and higher GMG members are eligible to sign up for the following opportunities unless otherwise noted. Annual Meeting This event (held March 2014) is attended by more than 300 leading business representatives and promoted to 800+ GMG member businesses and their employees. Event Sponsorship - $850 (10 available per year) Logo in MN Valley Business feature about the event Name on program, signage and AV presentation at event Live thank you at event 1 table for 8 at event near the stage Business Reception with MN Vikings The Business Reception (held late July / early August 2014) welcomes the Minnesota Vikings to Greater Mankato. This is a great opportunity to get your business in front of 250 businesses leaders while enjoying a fun afternoon at camp. Presenting Sponsorship - $2,500 (1 available per year) Logo on reception electronic invitation Logo in MN Valley Business feature about the event Name in at least one edition of GMG enews Opportunity to address member businesses at the event Opportunity to handout promotional items at the the event 25 employee passes Live thank you at the event 5

8 events Greater Mankato Campus & Community Fair GMG collaborates with Minnesota State University, Mankato to put on this event (held Fall 2014). This is your chance to welcome more than 2,000 area students and let them know about the products and services you have to offer. Some exhibitors also use this event to recruit employees, interns and volunteers. Presenting Sponsorship - $2,000 (1 available per year) Logo on promotional materials. Logo in MN Valley Business feature about the program Logo on large banner hung prior to event at MSU, Mankato Name in at least 4 editions of GMG enews Opportunity to place item or promotional flyer in event bags 10 x 10 premier booth space at event VIP parking at event Event Sponsorship - $750 (4 available per year) Logo on promotional materials. Logo on handout to students and on television monitors at MSU, Mankato 10 x 10 premier booth space at event Booth - $75 for members, $150 for non-members + additional $25 for electricity 10 x 10 booth space at event

9 Greater Mankato Business Awards & Hall of Fame This is Greater Mankato s premier business awards event (held November 2014). Sponsors support the growth of area businesses and receive exposure to 400+ attendees and thousands more via extensive pre and post-event promotion. Presenting Sponsorship - $2,500 (1 available per year) Logo with words presented by on all event materials including: Event invitations MN Valley Business feature about the event Online event page with link to your website Program, signage and AV presentation at event Name in at least one edition of GMG enews Live thank you at the event 2 tables for 8 near the stage Event Sponsorship - $1,500 (4 available per year) Name on event invitations Name in MN Valley Business feature about the event Name on program, signage and AV presentation at event Live thank you at the event 1 table for 8 near the stage Dinner Sponsorship - $1,500 (1 available per year) Everything included in event sponsorship, with special identification as the dinner sponsor Video Sponsorship - Production of Video (1 available per year) Logo on video Name on program and AV presentation at event 1 table for 8 Table Sponsorship - $600 (40 available per year) Name on program and AV presentation at event 1 table for 8 7

10 events Economic Summit & Business Showcase This year, the Business Showcase will have a larger impact, because it will be combined with a 2-day Economic Summit of South Central MN, with experts discussing the state of our region s economy, business strategies and economic development best practices. We anticipate Summit participants, along with the additional 300 GMG members who will be invited to connect with professionals at the Business Showcase from 3-6 pm at the end of the first day of the Summit. Economic Summit & Business Showcase Event Sponsor - $5,000 (3 available) Logo on all promotional materials Live thank you at the event and opportunity to make brief remarks Complimentary booth at the Business Showcase with premier placement Position on the planning committee and option to facilitate a break-out session Economic Summit Lunch Sponsor - $750 (4 available, 2 per day) Logo on agenda and event signage Live thank you at the event Economic Summit Breakfast Sponsor - $500 (4 available, 2 per day) Logo on agenda and event signage Live thank you at the event Showcase Booth-$300 - additional $50 for electricity (100 available) 8 X 10 booth with 8 skirted table and 2 chairs

11 Tour of Manufacturing GMG collaborates with other organizations in the Economic Growth Collaborative of South Central, MN for this event. Open the doors of your business to show it off to students, potential new employees and community members during MN Manufacturing week, the last week in October. Event Sponsor - $3,500 (2 available per year) Full page ad in 30,000+ magazines insterted into area newspapers Logo on website and all printed and electronic materials Option to have representative from your business to serve on committee Host - $400 (20 available per year) Opportunity to host a tour Name on the event website as well as listed on the tour map Full page profile about your business in 30,000+ magazines insterted into area newspapers Advertiser 1/8 page ad in 30,000+ magazines insterted into area newspapers - $250 1/4 page ad in 30,000+ magazines insterted into area newspapers - $500 1/2 page ad in 30,000+ magazines insterted into area newspapers - $750 Full page ad in 30,000+ magazines insterted into area newspapers - $1,200 9

12 events Business After Hours This member networking event (held the First Tuesday of every month from 5-7 pm) is a great way to showcase your business to an average of 125 monthly attendees and thousands more through our event promotional efforts. Presenting Sponsorship - $2,500 (1 available per year) Logo on annual schedule postcard Logo in MN Valley Business GMG member events schedule for 12 months Name in at least one edition of GMG enews Privilege of selecting any month to host a Business After Hours event (see below for all included) Monthly Host - $550 (11 available per year) Hosting a monthly event (host provides hors d oeuvres and refreshments and tells attendees about business) Name on annual schedule postcard Name in MN Valley Business GMG memebr events schedule Name on online event page with your logo and info about your business and event Logo and write-up about your event in enews

13 Business Before Hours This member networking event (held the Third Wednesday of every month from 7:30-9 am) is a great way to showcase your business or organization to an average of 75 monthly attendees and thousands more through our event promotional efforts. Presenting Sponsorship - $1,750 (1 available per year) Logo on annual schedule postcard Logo in MN Valley Business GMG member events schedule for 12 months Name in at least one edition of GMG enews Privilege of selecting any month of the year to host a Business Before Hours event (see below for all included) Monthly Host - $450 (11 available per year) Hosting a monthly event (host provides hors d oeuvres and refreshments and tells attendees about business) Name on annual schedule postcard Name in MN Valley Business GMG member events schedule Name on online event page with your logo and info about your business and event Logo and write-up about your event in enews 11

14 events Greater Mankato on the Green Golf Tournament Sponsors of this popular annual event in July have premium access to more than 200 business representatives at the best business networking golf tournament in the region. The event includes a morning 9 hole tournament, along with our traditional 18 hole tournement in the afternoon. In addition to the benefits outlined in each sponsorship below, ALL Greater Mankato on the Green Sponsorships may to put promotional items in player gift bags.

15 Presenting Sponsorship (both tournaments) - $5,000 for 2 years or $4,000 for 1 year (1 available per year) Logo with words presented by as part of event title on all materials including: Event invitations MN Valley feature about the event Online event page with link to your website All signage on golf course and in clubhouse Name in at least edition of GMG enews Right to set up promotional activity on putting green One golf foursome Four additional tickets to dinner Flag Sponsorship (both tournaments) - $2,500 for 2 years or $2,000 for 1 year (sold for 2014) Golf Cart Sponsorship (both tournaments) - $1,750 (1 available per year) Logo on signage on 75 golf carts used in tournament Option to have your business s vehicle in the golf cart parking area Dinner Sponsorship - $1,500 (1 available per year) Logo on signage at dinner Opportunity to address golfers at dinner 1 Tee or Green sponsorship Lunch Sponsorship (both tournaments) - $1,250 (1available per year) Logo on signage at lunch Opportunity to welcome golfers at lunch 2 tickets to lunch Beverage Cart Sponsorship (both tournaments) - $1,000 (1 available per year) Logo on signage on beverage carts 13

16 events Inter-City Leadership Visit (preliminary information - more details to come later in the year) A delegation of community leaders will be traveling to a thriving community in the fall of 2014 to bring more best-practice ideas back to Greater Mankato. While the delegation is by invitation only and limited due to travel accommodations, your business can support this unique program that continues to help our community plan for the future and tackle the challenges we face in a proactive approach. ICLV Visionary Sponsorship - $3,000 (3 available) Logo on invitations and promotional materials whenever possible Logo on event signage Live thank you and ability to make brief remarks during event Ability to provide small promotional item to delegation Logo on MN Valley Business feature about the event Other prearranged options are possible ICLV Pre-Trip Reception Sponsorship - $1,500 or in-kind donation of space and food (1 available) Logo on e-invitation to reception and travel details reminders Live thank you and ability to make brief remarks Ability to provide small promotional item to delegation ICLV Dinner/Hospitality Sponsorship - $1,000 (6 available, 2 each day) Logo on agenda and event signage Live thank you at the event ICLV Lunch Sponsorship - $750 (6 available, 2 each day) Logo on agenda and event signage Live thank you at the event ICLV Breakfast Sponsorship - $500 (6 available, 2 each day) Logo on agenda and event signage Live thank you at the event

17 Public Affairs Forum Series A new monthly forum that brings together compelling speakers and business leaders to discuss timely and relevant political and policy issues over breakfast or lunch. Your sponsorship of this event will get your business seen by area business leaders. Series Sponsorship - $1,000 (2 available per year) Each sponsor will serve for 8-10 total forums One complimentary ticket to each forum Premier placement of logo on promotional materials Name in at least 2 editions of GMG enews Live thank you at the event Event Sponsorship - $350 or provide food/beverage/space for minimum of 40 (10 available per year) One complimentary ticket to the forum you are sponsoring Logo on promotional materials Live thank you at the event you host 15

18 events Greater Mankato at the Capitol Greater Mankato at the Capitol is the largest citizen advocacy event from our region, bringing over 150 business leaders to the State Capitol. Your sponsorship will enable GMG to advance its core public affairs goal of raising awareness of the Greater Mankato region, by keeping attendance affordable for our local business representatives, community leaders, students and residents while also supporting GMG s year round advocacy work that will enhance the future success of Greater Mankato. Capitol Sponsorship - $1,500 (6 available per year) ½ page color ad (approximately 5 x 8 ) in at least 500 booklets distributed at event and throughout 2014 Logo on sponsor thank you page in booklet Designation as a premier sponsor of one of the day s three events (Luncheon with the Governor, Legislative Panel and Greater Mankato Reception and Expo) Opportunity to speak and display business/organization signage at the event you sponsor Three complimentary tickets Logo displayed on event signage Logo in a MN Valley Business feature about the event Advocate Sponsorship - $1,000 (10 available per year) ¼ page color ad (approximately 2.5 x 4 ) in at least 500 booklets distributed at event and throughout 2014 Logo on sponsor thank you page in booklet Two complimentary tickets Logo on event signage Name in MN Valley Business feature about the event Supporting Sponsorship - $500 Logo on sponsor thank you page in booklet One complimentary ticket Logo on event signage Name in MN Valley Business feature about the event

19 Songs on the Lawn Get your business or organization noticed at this family-friendly event featuring area bands and vendors that draws 500 spectators of all ages each Thursday in June from 11 am - 1 pm. Presenting Sponsorship - $5,000 for 2 years or $3,000 for 1 year (1 available per year) Logo with words presented by as part of event title on event materials including: MN Valley Business feature about the event Online event page with link to your website Banner in City Center Ads promoting event Name in at least one edition of GMG enews Live thank you and your banner hung at each event Booth at event Event Sponsorship - $1,000 (4 available per year) Logo on all event materials including: MN Valley Business feature about the event Online event page with link to your website Banner in City Center Ads promoting event Live thank you and your banner hung at each event Booth at event Food Vendor Booth - $400 (9 available per year) Opportunity to sell food at the event General Booth - $250 (4 available per year) Opportunity to set up a booth promoting your business 17

20 events Mankato Marathon The Mankato Marathon has grown to nearly 5,000 runners from 30 states across the nation. Each year continues to grow in runners, spectators and excitement. In 2014 the community will celebrate the 5th annual Mankato Marathon marking a year of celebration for the event. The ranges below represent several a la carte options within each level. Contact Visit Mankato for more information at or visit mankatomarathon. com. Deadline for this opportunity is April 30, Platinum - $6,000 - $10,000 Complimentary booth at Sport & Health Expo Ability to include 1 company item in runner bags 1 complimentary space at race finish line Invitation to VIP hospitality room at the race 15 second commercial included in announcements made throughout the weekend Complimentary entries into any Mankato Marathon event Company link on Mankato Marathon website Complimentary commemorative print Gold - $3,000 - $6,000 Ability to Include 1 company item in runner bags 1 complimentary space at race finish line Invitation to VIP hospitality room at the race 15 second commercial included in announcements made throughout the weekend Complimentary entries into any Mankato Marathon event Company link on Mankato Marathon website Complimentary commemorative print Silver - $1,000 - $3,000 Invitation to VIP hospitality room at the race 15 second commercial included in announcements made throughout the weekend Complimentary entries into any Mankato Marathon event Company link on Mankato Marathon website Complimentary commemorative print Bronze - $1,000 and under Complimentary entries into any Mankato Marathon event Company link on Mankato Marathon website Complimentary commemorative print Other Opportunities Include: Sport & Health Expo Exhibitor, Finish Line Banner Sponsor, Cheer Team and Race Bag Inserts.

21 City Center Socials The bi-monthly City Center Socials are a free and open social gathering of City Center employees that attracts attendees nightly. The Socials are loosely structured, lively events designed as networking and casual engagement opportunities with City Center businesses and employees. They are hosted in City Center food and drink establishments, offer complimentary refreshments and drinks, and have attendance prizes including a progressive cash attendance prize. Socials are a great way to showcase your establishment or engage with professionals in our community. Contact City Center Partnership with questions at info@citycentermankato.com or Deadline to sign up to host or sponsor City Center Socials is November 1, Social Host - donation of refreshments and space (6 available per year) Attract current City Center business owners and employees to your establishment Opportunity to display unique menu items Opportunity to display new/renovated spaces or new services Recognition as host establishment on marketing materials (if available) $50 Gift Card will be purchased from social host as an attendance prize Requirments: Must be a restaurant/bar serving food & drinks Offer free snacks of your choice Offer free soda drinks Provide event space Must be located in the City Center and be a City Center Investing Partner Social Sponsor - $200 (6 available per year) Host establishment may reserve the right to approve sponsors. Selection confirmation communicated after sign up deadline date. Recognition/logo on marketing materials Opportunity for both at event Opportunity to display banner/logo Other prearranged options are possible 19

22 events Alive After 5 This late summer free concert series in Jackson Park offers outdoor music and food to welcome families, employees and residents into the heart of City Center Mankato. The four night event held on Thursdays in August is an after work family friendly social gathering that attracts 1,500-2,000 attendees annually with its bold music selections. This event provides sponsors the opportunity to engage with a diverse cross section of individuals who already frequent the City Center. Contact City Center Partnership with questions at info@citycentermankato.com or Deadline to sign up for Alive After 5 sponsorships is February 1, Title Sponsor - $5,000 (1 available per year - Preference given to incumbents) Alive After 5 Brought to you by recognition on all marketing materials Recognition/large logo on marketing materials Recognition on stage by event MC s Nightly presence/business information at all events Opportunity to display multiple banners/logos at each event Opportunity to host other attractions/activities at event Opportunity for product exclusivity at event Other prearranged opportunities are possible Nightly Sponsor - $1,200 (4 available per year) Recognition on air/radio, web and communication that week Recognition on stage by event MC s Recognition on site through optional business information on site and banner (if provided) on the sponsored night 30 - $5 Food/Drink vouchers for employees/clients Group or Organization Food/Drink Vouchers Bring your group or organization to Alive After 5 and provide them with $5 Food/Drink Vouchers. Participation limited based on projected attendance and will be confirmed and communicated after opportunity deadline.

23 Eligibility: All GMG members are eligible to sign up for the following opportunities unless otherwise noted. Greater Mankato Member enews Promote your business and special offers in the Member-to- Member section of GMG enews, ed ever Tuesday to 2,400+ business representatives. 75 Word Ad - $60 per week (3 available per week) Logo, 75 words of copy and a link to your webpage Member Mailing List Purchase an up-to-date list with mailing addresses of all current member businesses or representatives. Good for one use only. Prior approval of item being mailed is required. List of Primary Contacts - $150 One time use of mailing list in spreadsheet form that includes approximately 830 representaives from GMG member businesses List of all Representatives - $225 One time use of mailing list in spreadsheet form that includes approximately 2,400 representatives from GMG member businesses Greater Mankato Welcome Baskets Say Welcome to Greater Mankato to new and prospective employees, visiting dignitaries and company officials or anyone else you want to impress! Welcome Basket With wine and local business products - $40 With water and local business products - $35 Welcome Bag With wine and local business products - $30 With water and local business products - $25 21

24 Advertising & Promotions Verizon Wireless Center Suite Rental GMG members have the opportunity to rent the Greater Mankato suite at the Verizon Wireless Center to entertain clients and employees. Suite rental includes seating for 10 individuals and the opportunity to purchase insuite refreshments. New events are announced in the weekly GMG member enews and on our website at greatermankato.com/suite-rental. Guide to Visiting and Living in Greater Mankato 50,000 Guides to Visiting and Living in Greater Mankato will be published for 2014 and distributed to Visitors and Relocating residents. GMG members get 10% off advertising in the guide. Please contact Ginny mankatofreepress.com) at The Free Press to find out more and sign up. Hot Deals & Referrals Reach the target you want online with electronic coupons and offers. Hot Deals Feature - (included in your membership!) Ability to add hot deals with this easy online coupon generator, with deals featured on the Greater Mankato and Visit Mankato websites Referral Report - (included in your membership!) Online report with detailed activity statistics for your online business directory listings, hot deals and more

25 Online Business Directory Listings & Ads Our Greater Mankato Online Business Directory is featured throughout our website. Member Listings w/ Link to Customized Business Page - (included in your membership!) All businesses in the Greater Mankato region are listed in our online business directory. Only GMG member listings are clickable with a link to your customized business page. Your 2014 membership level will determine your type and number of listings. See your membership description for more information Ad on main page - $150 per month, $750 for 6 months, $1,500 for year Banner ad or square ad, each rotating with up to 2 other ads on the main page of directory Ad on category page - $100 per month, $500 for 6 months, $1,000 for year Banner ad or square ad, each rotating with up to 2 other ads on one of the high level category pages of directory Ad on sub-category page - $75 per month, $400 for 6 months, $750 for year Banner ad or square ad, each rotating with up to 2 other ads on one of the sub-category pages of directory 23

26 Advertising & Promotions Business Connection One of the greatest benefits of being a Greater Mankato Growth member is the connections made with others in the business community and Business Connection makes it possible for members to connect in a whole new way. At its core, it s a social media community, but created just for GMG members with more flexibility than traditional social media platforms. Think of it as a virtual networking tool just for GMG members one you can utilize 24 hours a day, 365 days a year. To take advantage of this great benefit, visit gmgbusinessconnection.com. General Features Available to all employees from GMG member businesses - (available to all employees of GMG member businesses - included in your membership!) Post information and updates on your business Start discussions on topics important to business Promote events at your business Add photos and videos of your business Connect directly with other members News Post Feature - (for those responsible for media relations for GMG member businesses - included in your membership!) Ability to post business news releases and articles featuring your business, which once approved appear on Business Connection, as well as GMG s Website, Facebook Page and Twitter Feed.

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28 1961 Premier Drive, Suite 100 Mankato, MN phone: fax: Advancing Business for a Stronger Community