CPA ALBERTA SPONSORSHIP INFORMATION & OPPORTUNITIES 2017/2018. cpaalberta.ca/sponsorship
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1 CPA ALBERTA SPONSORSHIP INFORMATION & OPPORTUNITIES 2017/2018 cpaalberta.ca/sponsorship
2 Connect with Chartered Professional Accountants (CPAs) through sponsorship The Chartered Professional Accountants of Alberta (CPA Alberta) is the professional organization representing over 28,500 CPAs across the province. CPA Alberta events are primarily attended by CPAs trusted and distinguished business professionals who add value to their organizations by providing financial expertise, strategic decision-making, and leadership. CPAs work in every business sector including public accounting, education, not-for-profit, energy, government, and more. CPA Alberta s sponsorship package features some of the organization s most prestigious events, such as the CPA Convocation Ceremonies and Dinners; and Elevate 2018: Celebrating Progress and Achievement, a week-long, annual celebration of the accounting profession in Alberta. Elevate honours CPA Alberta s annual Achievement Award recipients at the Elevate Awards Gala; hosts well-respected and in-demand speakers who discuss topics related to professional development; provides networking opportunities; and enables professionals to spend the day with their loved ones at popular family day events. By sponsoring some or all of the events included in this package, you will: Leverage CPA Alberta s promotional vehicles to reach the organization s membership of over 28,500 CPAs, as well as other business and post-secondary audiences. Align your brand with an organization that fosters and recognizes professional excellence and community involvement. Raise your corporate profile through recognition in CPA Alberta s print publications and on its digital platforms. To discuss your sponsorship options or customize a package to fit your specific needs, please Quinta Iticka at qiticka@cpaalberta.ca or call
3 CPA Convocation Ceremonies and Dinners In February 2018, CPA Alberta will congratulate and acknowledge successful writers of the Common Final Examination at the Convocation Ceremonies and Dinners. Over 3,000 graduates and their guests are expected to attend Convocation Ceremonies and Dinners in Calgary and Edmonton. EVENT DATE CITY EXPECTED ATTENDANCE CPA Convocation (Ceremony, Dinner, and Dance) February 2 & 3, 2018 Calgary 2,500 CPA Convocation (Ceremony, Dinner, and Dance) February 24, 2018 Edmonton 1,100
4 CPA Convocation Sponsorship Pre-Event Brand Visibility Benefits: Calgary CPA Convocation Sponsor (4) $3,500 Edmonton CPA Convocation Sponsor (4) $3,500 Logo recognition in Convocation promotional material Logo recognition on CPA Alberta website Logo recognition on CPA Alberta social media platforms At-Event Brand Visibility Benefits: Verbal acknowledgement at Convocation Ceremony and Dinner & Dance Logo recognition on-screen at Ceremony and Dinner & Dance Logo recognition in printed Convocation program Opportunities to create connections and build professional relationships: Complimentary tickets to Convocation Dinner & Dance 2 2 Other CPA Convocation Sponsorship Opportunities CPA Convocation WiFi Sponsor (1 per city) $3,500 Signage with the message: WiFi brought you by [sponsor s logo] at CPA Convocation Dinner & Dance Logo recognition on-screen during Convocation Dinner & Dance CPA Convocation Twitter Wall Sponsor (1 per city) $2,500 Logo recognition on Twitter Wall during CPA Convocation Dinner & Dance. Message will say: CPA Alberta s Twitter Wall brought to you by [sponsor s logo] DID YOU KNOW? More than 3,000 grads and guests attended CPA Alberta s CFE Celebrations and the Convocation Ceremonies and Dinners last year.
5 Keynote speakers help enhance the learning and skills of attendees at Elevate 2017 professional development events. CPA graduates celebrate their achievements at the 2017 Convocation Dinner and Dance. Elevate 2018 Elevate 2018: Celebrating Progress and Achievement is the annual celebration of the CPA profession in Alberta. Elevate brings together the accounting profession s finest traditions and premier events to celebrate the achievements and successes of Alberta s more than 28,500 CPAs. Don t miss the opportunity to be recognized as a sponsor at: The CPA Elevate Breakfasts, featuring special guest speakers (and a hearty breakfast). The prestigious Elevate Awards Gala, which recognizes the outstanding career achievements and community contributions of Alberta CPAs and supporters of the accounting profession. The exclusive FCPA Luncheon, attended by Fellows of the Chartered Professional Accountants (FCPAs) and other distinguished guests. Elevate Your Mind, a half-day of affordable professional development for CPAs.
6 The profession celebrates the 2017 Achievement Award recipients at the Elevate Awards Gala. Elevate 2018 Celebration Schedule (May 12-17, 2018) EVENT DATE CITY EXPECTED ATTENDANCE Elevate FCPA Reception May 12, 2018 Edmonton 100 Elevate Awards Gala May 12, 2018 Edmonton 300 Elevate Family Day May 13, 2018 Edmonton 300 CPA Elevate Breakfast May 14, 2018 Edmonton 200 Elevate Your Mind: A Half-Day of Affordable PD May 14, 2018 Edmonton 300 Elevate CPA Assist Volunteer Event May 15, 2018 Edmonton TBD Elevate Networking Event May 15, 2018 Edmonton 100 Elevate CPA Assist Volunteer Event May 16, 2018 Calgary TBD Elevate Networking Event May 16, 2018 Calgary 100 CPA Elevate Breakfast May 17, 2018 Calgary 200 Elevate Family Day May 17, 2018 Calgary 300
7 CPAs BY THE NUMBERS The average compensation $184,000 for Alberta CPAs: Based on the 2015 CPA Compensation Study Percentage of Elevate attendees in decisionmaking roles within their organizations: OVER 65%
8 Elevate 2018 Presenting and Platinum Sponsorship Pre-Event Brand Visibility Benefits: Presenting Sponsor (1) $35,000 Platinum Sponsor (3) $10,000 Logo recognition on CPA Alberta website with 100-word blurb Logo recognition in Elevate 2018 promotional material At-Event Brand Visibility Benefits: Logo recognition on printed signage at CPA Alberta Breakfast Verbal acknowledgement at CPA Alberta Breakfast Opportunity to speak about the organization and services provided 5 minutes 2-3 minutes Verbal acknowledgement at CPA Convocation Ceremonies and Dinner & Dance*, Elevate Awards Gala, Elevate Networking Events, Elevate Your Mind and FCPA Reception Logo recognition on-screen at CPA Convocation Ceremonies and Dinner & Dance*, Elevate Awards Gala, Elevate Networking Events, Elevate Your Mind and FCPA Reception Sponsor-branded item included in Elevate Your Mind delegate take-away package (item to be provided by sponsor) Opportunities to create connections and build professional relationships: Tickets to CPA Elevate Breakfast 4 2 Tickets to CPA Convocation Dinner & Dance* 4 2 Tickets to Elevate Awards Gala 8 2 Complimentary tickets to Elevate Your Mind: A Half-Day of Affordable Professional Development 2 2 Exhibit booth location of sponsor s choice at Elevate Your Mind Exhibit booth at Elevate Your Mind Post-Event Brand Visibility Benefits: Advertising in Dividends magazine (CPA Alberta s magazine for over 28,500 members) Two full-page ads One half-page ad Advertising in Capitalize magazine (CPA Alberta s magazine for prospective CPAs) One full-page ad One half-page ad Recognition in post-event thank you message in Dividends magazine and on CPA Alberta website *Convocation benefits only valid if sponsor signs up before December 31, 2017
9 CPA Elevate Breakfast Sponsor Pre-Event Brand Visibility Benefits: Logo recognition on CPA Alberta website and social media platforms Logo recognition on pre-event promotional material At-Event Brand Visibility Benefits: Verbal acknowledgment at Breakfast Logo recognition in event program Logo recognition on printed signage Opportunities to create connections and build professional relationships: Elevate Awards Gala Sponsor (2 per city - Edmonton and Calgary) $2,500 Complimentary tickets to Breakfast 4 The Elevate Awards Gala honours and celebrates Alberta CPAs and supporters who have made outstanding contributions to the CPA profession and the community. Awards are given in four categories: Lifetime Achievement, Fellows of the Chartered Professional Accountants, Distinguished Service, and Early Achievement. During the 2017 Awards Gala, guests also celebrated by dancing the night away as a live band played chart-topping hits from different genres of music. (3) $3,500 Complimentary tickets to Elevate Awards Gala 2 Verbal acknowledgement at event Logo recognition on-screen at event Printed signage recognizing sponsors at event DID YOU KNOW? In 2014, over 1 in 10 Alberta CPAs reported owning a business.
10 Elevate Your Mind PD Sponsorship Pre-Event Brand Visibility Benefits: Seminar Sponsor (2) $4,000 Trade Show Exhibit Sponsor (11) $2,000 Logo recognition on CPA Alberta website and social media platforms Logo recognition in Elevate Your Mind promotional material At-Event Brand Visibility Benefits: Logo recognition on-screen at Elevate Your Mind Verbal recognition at Elevate Your Mind Sponsor s logo or banner displayed at the entrance of sponsored seminar Opportunities to create connections and build professional relationships: Complimentary delegate registrations 6 Exhibit booth at Elevate Your Mind Elevate Your Mind PD Lunch Sponsor Logo loop in high traffic areas during lunch break Sponsor s logo displayed on printed signage at lunch stations (3) $2,500 Elevate Your Mind PD Networking Sponsor Logo loop in high traffic areas during networking break Sponsor s logo displayed on printed signage at coffee and snack stations (3) $2,500
11 Elevate Your Mind PD WiFi Sponsor Signage with the message: Wifi brought to you by [sponsor s logo] displayed at event Logo recognition on-screen at event (1) $3,500 To discuss your sponsorship options or customize a package to fit your specific needs, please Quinta Iticka at qiticka@cpaalberta.ca or call Merwan Saher speaks about the 21st-Century Auditor General at the Elevate Breakfast. CPAs health and their and signing families books have fun for at the Prairie Gardens and Adventure attendees. Farm in Bon Accord during Edmonton s Family Day
12 cpaalberta.ca/sponsorship
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