JOBTIP SOCIAL RECRUITING
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- Baldwin Neal
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1 JOBTIP SOCIAL RECRUITING In order to attract the best candidates for your recruitment, you have to bring the opportunity to them, not the other way around. With Jobtip s unique recruitment tool, in combination with a state of the art Referral Reward system, we target your ads towards relevant groups and individuals on Facebook, LinkedIn & Instagram. Jobtip brings your open positions to both active and passive candidates. Recruit smarter and make use of personal networks with Jobtip!
2 3 steps for a successful recruitment Right profile 1 Jobtip Social Recruiting reaches the relevant target group based on your criteria. For example, title, experience, education, geographical location, current employer, and so on. Unlike traditional media where you reach a wide audience without filtering, Jobtip Social Recruiting gives you total control over who sees your recruitment ad. Right aim 2 Once the target group is identified, Jobtip Social Recruiting aims your ad only towards candidates that match your needs. The ad is shown directly in the candidates news feeds on Facebook, Instagram, Twitter & LinkedIn, regardless of whether they are active or passive job seekers. The target audience can t possibly avoid coming in contact with your open position! Quality Results Jobtip Social Recruiting delivers a selection of candidates where quality comes before quantity. Through targeted advertising, Jobtip Social Recruiting helps you by, streamlining the selection process while still finding the highest quality candidates. 3
3 1. Find the perfect target group for your recruitment! Who s the ideal candidate for you? What kind of education or work experience does the position require? Where are your candidates today? - The campaign is tailored especially for you! 2. The ad is targeted exclusively to the relevant audience Use the strength of the largest media channels Facebook, Instagram, Twitter and LinkedIn. Below are examples of criteria Jobtip Social Recruiting targets: Industry Current Employer Current Job title Language Skills Education Specific schools Geographic Location Age, Gender, etc 176,000,000 78,000,000 You give us your recruitment ad, Jobtip Social Recruiting takes care of the rest! 65,600,000 31,800,000 Activity 7 h per week Activity 7 h per week Activity 7 h per week Activity 15 min per week
4 Reach more relevant candidates with Jobtip The problem According to the latest studies, less than 16 percent of users nationwide on Facebook, Instagram and Twitter have included work related information in their profiles. At the same time, we know that over 70 percent of the US population are active and spend on average one hour a day on these platforms. The solution The Jobtip Headhunting Tool, an advanced AI machine learning IT platform, retrieves publicly available information from Google, Facebook, Instagram, Twitter, LinkedIn, and many other secondary sources. This means that Jobtip Social Recruiting on average reaches up to 85 percent of your relevant target audience, whether or not they have entered work related information in their profiles.
5 Show your ad directly in the news feed! We always perform A/B-testing before sending the ad to you. This extra step ensures the ad appeals to the most candidates.
6 Attract more candidates with Job branding Job branding Traditional ad Job branding With Jobtip Job Branding, a unique landing page is produced in order to strengthen your brand as an employer and to make sure more relevant candidates see your ad. Mobile Applications Jobtip Social Recruiting makes sure that every candidate can apply for your open position regardless of where they are; at a computer or on mobile phone or a tablet. Retargeting Through Jobtip Remarketing, your candidates are reminded to apply even when they re no longer on social media. Referral Reward System Not everyone who sees your ad will apply. The Jobtip Power of Referrals function allows them to refer others they think would be a great fit. If the referral leads to an employment, an iphone or ipad is rewarded.. See a Live Ad!
7 The Industry s easiest mobile application with LinkedIn connection The application process is made even faster and easier for the candidates and we make sure that it s always possible to apply, regardless of where the candidates are. Benefits 90% of the traffic on social media comes from mobile units and tablets We follow the candidates in their everyday lives and make sure that they always have the opportunity to apply. You get detailed information about how well the candidates match with your open position Simple application and referral via Facebook messenger John Doe Ingenjör, Bygg AB
8 Statistics monitoring Statistics follow up and review after each campaign on all media platforms. Reporting of all submitted applications and refferals. Half-time feedback, how is your recruitment campaign performing? See report live!
9 In summary: This is how you find your new employee! Jobtip Social Recruiting produces digital recruitment campaigns, specially adapted for gaining attention on social media. The specific profile that you want - for example, title, experience or education - are variables that we use in order to control who sees your ad. The Jobtip Headhunting Tool combines available information from digital secondary sources, such as Google, Facebook, Instagram, Twitter, LinkedIn and the Web in order to match to over 80% of the available target market on the social media used most. After A/B-testing, where the best performing variants of the ads are identified, they are shown directly in the candidate's news feeds, whether or not they re active or passive job seekers. The ads are linked to a Jobtip Job Branding landing page with more information. Interested candidates can read more about the position and apply. When candidates have clicked on the ad, Jobtip Social Recruiting automatically follows up, reminding them to apply or refer others in they know about the opportunity. You get the results immediately and a selection of applicants where quality comes before quantity. Candidates can apply through a PC, mobile phone or tablet a big advantage since 80-90% of the traffic on social media comes from smartphones and tablets.
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