Mobile Marketing: Bring Web to Mobile Life. Communication World 2008
|
|
- Melanie Randall
- 6 years ago
- Views:
Transcription
1 Mobile Marketing: Bring Web to Mobile Life. Communication World Magnus Höglund TietoEnator Corporation
2
3
4
5 Consumer on the driver s seat. Consumer behaviour is fundamentally changing Digital Natives User generated content Social networking Pull > Push Mass Market No manuals For free! (Source: Time Magazine 13 December 2006)
6 Anything, anywhere, anytime, on any device, instant, intuitive, personalized and for free How will you create a large user base? How will you attract a share of the consumer s attention and wallet? How can you provide a personal experience? Where will your money come from in the future?
7 Mobile vs Web what s different? Mobile is a small screen Mobile is a personal device you always carry Mobile is in addition to web, chat, social networks, TV used for phone calls, sms, mms Mobile has location Mobile has camera, GPS, NFC/RFID Mobile has subscription (established payment relation)
8 Put the consumer in focus and use the strengths of the different channels and let them interact for exciting campaigns. Mobile marketing is more than bringing the web marketing to the mobile world New ways of advertising possible New ways of targeting possible Web and mobile complement each other As does the TV which is no anonymous massmarket anymore As do, radio, newpaper, bus stops, car multimedia system,
9 Multi-channel Ad Campaign Management. Fast and easy creation and management of multi-channel campaigns Banner advertising SMS and MMS advertising Person-to-person messaging tagging Video advertising Targeting Contextual targeting User profile based targeting Location based targeting Behavioural targeting Social network analysis Real-time measurement and reporting Browser-based self-service interface for advertisers
10 Cross-channel campaigns.
11 Ranked as Alpha User (hub in social network) Social network encompasses several other persons with main interest Scuba Diving as s downloaded several songs of Tokyo Hotel last week Has made numerous calls to England last week as browsed news related to fashion, italy, bags High responsiveness to movie advertising Targeting Example of potential. Social Closest friend is sitting next to her Behavioural Demo/Geo Contextual (Content/Thematic) She is 19 years old Lives in Helsinki Prefers Action Movies Owner of latest Smartphone Main interest Scuba Divin High Credit Ranking Is visiting Stockholm Bromma Search keyword: designer bags Is browsing page with profile fashion Italy, bags It's raining outside Ad flow is switched on Has forgotten to charge her Smartphone and has borrowed her brothers phone Chatting with other friend Limited Phone using the available function is operators bandwidth switched of chat service * Footnote: Examples of targeting attributes
12 Personalization increases ad inventory Targeting increases ad revenue. Revenue per view (CPM) Behavioural targeting Social Network Analysis Contextual targeting No targeting Demographical targeting Personalization Targeting
13 Example of Content Profiling. Film: The Queen (2006) After Princess Diana's shocking death, Queen Elizabeth II and Tony Blair engage in intimate talks as Britain demands the princess be memorialized in a manner beyond standard protocol.the Oscar-nominated drama goes behind the scenes as the queen and prime minister try to manage Diana's death Starring: Helen Mirren, James Cromwell... Director: Stephen Frears Genre: Drama
14 Social Network Targeting.
15 Location Based Targeting.
16 Car Navigation Use Cases. Remote Configuration Electronic Payment (i.e. toll, Drive In) Targeted & location based advertising Travel Time Calculation Find my car Booking Systems Parking, Hotel, etc. Near Field Communication Personal Avatar User Generated content upload of Hot Spots On Screen Weather Forecast Video Assistance 16 Location based search Location based Information on events Online Map-Search Where is my Child driving User Generated Map Upload Communities Meet and Great
17 Beyond advertising: Making business out of platforms and networks is about pricing. Traditional thinking no more Price = cost + margin Give your service for free to one side while charging a fee from the other Loss leader Profit center Calculate how to maximize your profits based on platform analysis Bring more revenue streams into the game creating business models beyond advertsing
18 Thank you. Take-away: Find the many, charge the few! Magnus Höglund TietoEnator Corporation
BANKWORLD INTERNET Today s solution for tomorrow s self-sevice bank BANKWORLD BANK ON THE FUTURE WITH TODAY S TECHNOLOGY CR2.COM
BANKWORLD INTERNET Today s solution for tomorrow s self-sevice bank BANKWORLD BANK ON THE FUTURE WITH TODAY S TECHNOLOGY CR2.COM With BankWorld, your bank will have the foundation to develop your own internet
More informationCruise Companion. Your Digital Portal for an Outstanding Guest Experience
Cruise Companion Your Digital Portal for an Outstanding Guest Experience Exceed your guests expectations while driving revenues and gaining operational benefits The cruise industry has become more personal,
More informationIntroduction. Let us shake the e-commerce into a new era.
MALL VIRTUAL Introduction Introduction Exceed 3D Virtual Mall is the most innovative shopping mall on the internet. It is a 3D environment with an effect of real time presence. The variety of things you
More informationHow Direct to Consumer is Changing the Rules for M&E February, 2018 PUBLIC
How Direct to Consumer is Changing the Rules for M&E February, 2018 Attention spans are shortening and choices are almost unlimited the game has changed Maximumble All rights reserved. 2 Streaming video
More informationADOBE EXPERIENCE MANAGER MOBILE. for Media and Entertainment
ADOBE EXPERIENCE MANAGER MOBILE for Media and Entertainment Don't just build apps. Build relationships with customers, partners, and employees. Every year, more people watch, read, listen, and interact
More informationOn-Demand Solution Planning Guide
On-Demand Solution Planning Guide Powering On-Demand Solutions www.growthclick.com hello@growthclick.com Copyright 2019 GrowthClick Inc. All Rights Reserved. 1 3 Steps to Planning an On-Demand Solution
More informationRead. Learn. Utilize. Make the most of marketing for your business with QR codes.
Decoding QR Codes Read. Learn. Utilize. Make the most of marketing for your business with QR codes. Attention! While walking one day down a busy street in New York City, a storefront flyer caught my attention.
More informationMarketing Mobile with Mobile: Lessons in Strategy
RESEARCH Marketing Mobile with Mobile: Lessons in Strategy A consumer who is viewing or using mobile advertising channels is more advanced in their usage of mobile services than a member of the general
More information5 Things All Businesses Need to Know About Mobile
5 Things All Businesses Need to Know About Mobile Who We Are WE RE MORE THAN GREAT CODERS We are an award-winning mobile strategy and development company focused on creating native mobile applications
More informationUsing Financial Services. Banking on the Go. Financial Literacy Theme. Using Financial Services. 21st Century Skill(s)
UNIT 2 Using Financial Services Topic Using Mobile Banking LEARNING OBJECTIVE(S) Students will: explain common mobile banking features and uses. research and evaluate mobile banking services offered by
More informationPLAYBOOK FOR BUSINESS BRAND PAGES. Shopyourway.com presents: The beginning of serious commerce Social Commerce.
PLAYBOOK FOR BUSINESS BRAND PAGES Shopyourway.com presents: The beginning of serious commerce Social Commerce. SHOP YOUR WAY FOR BUSINESS INDEX INDEX 2 ABOUT SHOP YOUR WAY 3 ABOUT BRAND PAGES 5 GETTING
More informationChat Module Feature List
Key Differentiators Seamless Integration Informed and empowered interactions in every channel and every touch point - inbound and outbound calls, Email, Web Chat, Social Media and SMS all from the same
More informationMarketing Attractions in a World of Tech.
Marketing Attractions in a World of Tech The world of visitor attraction marketing has changed We re going on a day out Here I am Look at this Let s review it! Today s Marketing Manager The digital world
More informationXerox FreeFlow Digital Publisher Automating print and digital production to open new horizons for you and your customers.
Xerox FreeFlow Digital Workflow Collection Brochure Xerox Automating print and digital production to open new horizons for you and your customers. Content owners need to broaden their reach. You want to
More informationIDEAL CUSTOMER AVATAR TOOLKIT
IDEAL CUSTOMER AVATAR TOOLKIT Ideal Customer AVATAR TOOLKIT 2 According to the SBA, 95% of small businesses fail within the first 5 years. One of the main reasons these businesses fail is the lack of a
More informationMOBILE APP. Today s solution for tomorrow s self-service bank BANKWORLD BANK ON THE FUTURE WITH TODAY S TECHNOLOGY CR2.COM
MOBILE APP Today s solution for tomorrow s self-service bank BANKWORLD BANK ON THE FUTURE WITH TODAY S TECHNOLOGY CR2.COM BANKWORLD MOBILE APP FUTURE READY SOLUTIONS As mobile technology continues to develop
More informationtop 10 signs of november 2017
S N A P S H O T N O V E M B E R 2 0 1 7 Explore top 10 signs of this month. Get your monthly update of the most innovative signs selected by our readers from across different industries. Signs are clustered
More informationPress Advertising 2 Integrated Campaign 5. Outdoor Advertising 2 Art Direction 5. Film Advertising 2 Craft for Advertising 5
Presents 2015 Categories & Prices Advertising Press Advertising 2 Integrated 5 Outdoor Advertising 2 Art Direction 5 Film Advertising 2 Craft for Advertising 5 Radio Advertising 3 Film Advertising Craft
More informationYour Digital Marketing Toolkit Incorporating Online Platforms into your Marketing Strategy
Your Digital Marketing Toolkit Incorporating Online Platforms into your Marketing Strategy M A R T I N M C D O N A L D Find the most effective digital strategies for your business Best practice and common
More informationApp Economy 2.0 Unlocking a New App Revenue Stream
App Economy 2.0 Unlocking a New App Revenue Stream Huang Xu General Manager Appnext China Our Vision Connecting people with the services they need for a better day Appnext by the Numbers 8 Offices 95K
More informationSCHINDLER AHEAD SMART URBAN MOBILITY
SCHINDLER AHEAD SMART URBAN MOBILITY Meeting Name Venue Date Slide 1 Schindler The Urban Mobility Provider Schindler at a Glance 1 Billion NI / EI Founded People moved every day Value Chains 9.7 Billion
More informationTHE EVOLUTION OF. The course of evolution is with friends. Golden rules. How technology helps evolution. delivers your audience.
THE EVOLUTION OF Pre-Family Man Pre-Family Man (PFM). He s the man in that gap between secondary education and having a family. And traditionally he s always been targeted as part of the 21-35 age demographic.
More information6 Mark Question Revision
Name: 6 Mark Question Revision Date: Time: 45 minutes Total marks available: 36 Total marks achieved: Plan Questions Q1. * Some companies sell music and video as downloads rather than physical products.
More informationLittle Hotelier will connect you to guests around the world!
F R O N T D E S K + B O O K I N G E N G I N E + C H A N N E L M A N A G E R Little Hotelier will connect you to guests around the world! Everything you need to run your small property! Small properties
More informationHow USM helps in keeping up with the pace
How USM helps in keeping up with the pace Ease of use Intuitive Interface Ready to use in shorter time Shorter implementation time with pre-configured environment Empowering School A PRODUCT BY USM eco
More informationThe WORKING. Interpreting the data. Cross-platform activities Index comparisons
The WORKING PROFESSIONAL With consumers increasingly connecting with brands on the move across multiple devices, our new research has pinpointed four distinct types of consumer who are Always On and more
More informationBUS 168 Chapter 6 - E-commerce Marketing Concepts: Social, Mobile, Local
Consumers Online: The Internet Audience and Consumer Behavior Around 84% of U.S. adults use the Internet in 2015 Intensity and scope of use both increasing Some demographic groups have much higher percentages
More informationBehavioural targeting: Can online advertising deliver in 2006?
James A. Matthewson is the founder of Trust Digital, a digital marketing consultancy. James is a published author on e-business and e-marketing and is the course tutor of the Institute of Direct Marketing
More informationThe Mobile Hub Understanding the role of mobile in decision making. December 2014
The Mobile Hub Understanding the role of mobile in decision making December 2014 Research objectives To map the current and future role of mobile and tablets in the purchase cycle across the entertainment,
More informationChina Upstream Media Market: Trends & Opportunities ( ) December 2015
China Upstream Media Market: Trends & Opportunities (2015-2019) December 2015 China Upstream Media Market Report Scope of the Report The report titled China Upstream Media Market: Trends and Opportunities
More informationChannel Mix: eharmony
Channel Mix: eharmony Social Media: Facebook and Twitter Based on our previous research on the digital media habits of our consumers, we have chosen two social networking sites to focus on as part of our
More informationCommunicate quickly and reliably, virtually anywhere
Grow your business with global, highly secure and scalable connections business Communicate quickly and reliably, virtually anywhere Choose a highly secure and reliable provider to route your voice, data
More informationBEST PRACTICES WHITEPAPER
DIGITAL ADVERTISING FINDINGS & BEST PRACTICES WHITEPAPER TABLE OF CONTENTS 00 EXECUTIVE SUMMARY 01 KEY ITEMS TO KNOW 02 CREATIVE SIZES & FORMATS 03 MEDIA & DEVICE TYPES 04 SUMMARY EXECUTIVE SUMMARY In
More informationLECTURE # 11B ELECTRONIC COMMERCE
LECTURE # 11B ELECTRONIC COMMERCE DIGITAL GOODS The Internet digital marketplace has greatly expanded sales of digital goods. Digital goods are goods that can be delivered over a digital network. Music
More information2017 Ipsos. Ross Hugessen Mike Rodenburgh
Ross Hugessen Mike Rodenburgh Digital platforms enable quantity Speed of execution is exponential compared to offline Do more, get less Source: Kimbe MacMaster, vidyard.com $50 CPM COST PER THOUSAND VIEWS
More informationConnect IB. Digital Experts COPYRIGHT 2016 CONNECT IB LTD
Connect IB Digital Experts 1 We create & develop complete digital solutions. Connect IB is a software & solutions business, specialising in the delivery of smartworking, retail & sports applications for
More informationAN INTRODUCTION TO HYPERLOCAL MOBILE DISPLAY ADVERTISING. How to Maximize the Chances of a Click on Mobile Display Ads. September 2013 Mediative.
AN INTRODUCTION TO HYPERLOCAL MOBILE DISPLAY ADVERTISING How to Maximize the Chances of a Click on Mobile Display Ads September 2013 Mediative.com 1 About Mediative Mediative is a digital marketing company
More informationThe Top Emerging Technologies For B2C Marketers
The Top Emerging Technologies For B2C Marketers New technologies are always emerging in response to customers demands and marketers needs. To help you focus your long-term tech investment strategies, we
More informationPMS Software Evaluation Scorecard
PMS Software Evaluation Scorecard Find your PMS match with this easy-to- use scorecard. info@stayntouch.com 301-358-1356 stayntouch.com How to use this Scorecard Investing in the right HOTEL PMS solution
More informationThe DoubleClick guide to advertising in apps. Reach, engage and measure your audience on mobile apps
The DoubleClick guide to advertising in apps Reach, engage and measure your audience on mobile apps Executive summary State of viewability for video ads in 2017 The screen in our hands is now a gateway
More information5 Facebook Trends. Free. You Won t Want to Miss in E-Book. Free E-Book: 5 Facebook Trends You Won t Want to Miss in 2017
1 Free E-Book 5 Facebook Trends You Won t Want to Miss in 2017 2 Remember when Facebook was called, The Facebook? We do! As the world s most popular social media platform, Facebook has consistently been
More informationDESCRIBING THE WEB BASED BUSINESS BY THE CONTENT OF ITS SEGMENTS. Caraganciu Iulian Lucian Blaga University, Sibiu, Romania
DESCRIBING THE WEB BASED BUSINESS BY THE CONTENT OF ITS SEGMENTS Caraganciu Iulian Lucian Blaga University, Sibiu, Romania ABSTRACT: The aim of this paper is to present better the contents of the web based
More informationHOW TO MASTER DIGITAL MARKETING
HOW TO MASTER DIGITAL MARKETING Defining Industry Terms Intimidated by marketing industry terms and techie business lingo? Well then, this handy dandy cheat sheet is for you. You re welcome. Organic SEO
More informationGAMER. Interpreting the data. Cross-platform activities Index comparisons
The GAMER With consumers increasingly connecting with brands on the move across multiple devices, our new research has pinpointed four distinct types of consumer who are Always On and more digitally connected
More informationBuilding Smart Communities
Building Smart Communities Why Mobile? Mobile adoption is gaining momentum in every vertical market Mobile use is increasing everywhere with no signs of slowing down as the preferred method of content
More informationM E D I A K I T
MEDIA KIT 2015 EXPOSURE ONLINE 110,000+ unique visitors (a month) 350,000+ page views (a month) DIGITAL MAGAZINE 25,000+ app downloads (in 5 months) 12,000+ subscriptions SOCIAL 200,000+ Facebook Fans
More informationSEO & PPC 6EFFECTIVE TACTICS TO IMPROVE SEARCH THE SMALL BUSINESS BLUEPRINT RANKINGS & DRIVE LEADS ON A LOCAL LEVEL
SEO & PPC THE SMALL BUSINESS BLUEPRINT 6EFFECTIVE TACTICS TO IMPROVE SEARCH RANKINGS & DRIVE LEADS ON A LOCAL LEVEL TABLE OF CONTENTS 3 4 8 12 13 Introduction It Begins with SEO Maximize PPC, or Lose Business
More informationAn Executive s Guide to B2B Video Marketing. 8 ways to make video work for your business
An Executive s Guide to B2B Video Marketing 8 ways to make video work for your business [Video] Content Is King Companies that utilize video content to present their products and services can experience
More informationApple s Historical Advertisement
Portfolio of Apple Apple is historically known for its computers, but as of late, it has produced the latest and greatest in cell phone technology. It is currently marketing the iphone 4 through AT&T and
More informationList of Product & Services You Can Sell With Your Own Brand Name Website
The India's 1st Multi Services RESELLER Portal List of Product & Services You Can Sell With Your Own Brand Name Website Mobile Recharges DTH Recharges Electricity Bill Payments Flight Bookings Mobile Postpaid
More informationMarketing Solution with Entercom
2017-2018 Marketing Solution with Entercom WNVZ-FM WPTE-FM Norfolk-Virginia Beach-Newport News, VA Metro WVKL-FM WWDE-FM Campaign Background Chanello s is a 40 location locally owned Pizza company spending
More informationMovies and TV when you want it
It s showtime Business travel doesn t have to be all about work. With Gogo Vision inflight entertainment and information, you can take some time for yourself check the latest news headlines, watch a new-release
More informationAn Introduction to Inbound Marketing
An Introduction to Inbound Marketing What It Is, How It Works and Why You Need to Consider It. One in a Series of Marketing Guides X With 80% of people looking online for health information and 49% looking
More informationTourism and Digital Marketing
Tourism and Digital Marketing Estoril, January 12th 2011-1 - Interactive Marketing Agencies Marketing Analytics Technology Buy-Side Optimization Agency Centers of On-Demand resources - 2 - Why is the internet
More informationBid Like a Pro. Optimizing Bids for Success with AdWords. AdWords Best Practices Series
Bid Like a Pro Optimizing Bids for Success with AdWords AdWords Best Practices Series Table of Contents 1 Introduction Page 03 2 Prioritize bid adjustments based on your business goals Page 04 3 Mobile
More informationMobile Inventory Management
Mobile Inventory Management 1 Table of Contents Mobile Inventory Management... 2 Overview... 3 Features... 4 Intuitive Design... 5 Functions... 6 Business Applications... 7 2 Mobile Inventory Management
More informationLSCU MEDIA PLAN MIAMI FINAL 5/15/14
LSCU MEDIA PLAN MIAMI FINAL 5/15/14 AGENDA Planning Parameters Media Strategy Media Recommendation Media Flowchart Budget Summary 2 PLANNING PARAMETERS Objectives: Primary: Continue to create consistent
More informationYou Had Me At Hello: How to Attract Ideal Leads with Targeted Digital Marketing
You Had Me At Hello: How to Attract Ideal Leads with Targeted Digital Marketing NAHB International Builders Show January 9-11, 2018 Orlando, Florida Meredith Oliver, MIRM, MCSP Patrick Allmond How to Attract
More informationThe single source of truth: Data as the basis for successful Destination Management in the future
The single source of truth: Data as the basis for successful Destination Management in the future Everything that can be digitalized, will be. (Eric Schmidt, former Google CEO) So many options where to
More informationTRAVEL MEDIA ANYTIME, ANYWHERE ONLINE, MOBILE & IN-FLIGHT
TRAVEL MEDIA ANYTIME, ANYWHERE ONLINE, MOBILE & IN-FLIGHT MEDIA KIT 2016-2017 Reach Top Business & Leisure Travelers TRAVEL MEDIA, ANYTIME, ANYWHERE ONLINE, MOBILE & INFLIGHT We reach top business & leisure
More informationTHE SCHOOL DATA, COMMUNICATIONS AND ANALYTICS EXPERTS YOU CAN TRUST
THE SCHOOL DATA, COMMUNICATIONS AND ANALYTICS EXPERTS YOU CAN TRUST Parental engagement MIS data access & integration Data analytics GDPR Increase efficiencies Improve attendance Reduce admin & save money
More informationSocial. The. Interpreting the data. Cross-platform activities Index comparisons
The Social Butterfly With consumers increasingly connecting with brands on the move across multiple devices, our new research has pinpointed four distinct types of consumer who are Always On and more digitally
More informationCisco Remote Expert Smart Solution for Retail Banking Enabling Personalized and Pervasive Sales and Service Across Delivery Channels
Solution Overview Cisco Remote Expert Smart Solution for Retail Banking Enabling Personalized and Pervasive Sales and Service Across Delivery Channels For too long, the financial services industry has
More informationLooking Glass brings online personalization into the retail store.
Looking Glass brings online personalization into the retail store. Looking Glass is an in-store intelligent digital ad platform that delivers personalized ads which increase conversions and provide a critical
More informationtoplink UC One: Cloud Communications and Collaboration solutions
toplink UC One: Cloud Communications and Collaboration solutions Work isn t a place, it s what you do Seite 1 von 8 Work anywhere Work should be what you do, not where you do it. That means you need communication
More informationCopyright 2008 Cisco Systems, Inc. All rights reserved. Internet Business Solutions Group
This document provides a detailed treatment of the Retailing in the Connected Word Video. It is designed to educate and inform Cisco Associates of the key concepts, solutions, and technologies illustrated
More informationDigital Capabilities Packet
Digital Capabilities Packet Position your company on the first page of major search engines when persons are actively searching for products or services you offer! Keys to Success Relevance: Achieve higher
More informationIl Digital porta traffico allo Store
Il Digital porta traffico allo Store I nuovi concept OmniCanale tra Touchpoint e Contenuti Gianmarco Loreti Max Cremonini Where Retailers have to put the effort the most to improve the Customer Experience
More informationHIGHER customer acquisition through personalized campaigns across touchpoints
Listening to the world around you. Amplifon uses Adobe Experience Cloud to provide more personal, intimate experiences as customers explore options for better hearing. Marketers create campaigns much faster
More informationPutting your customers and colleagues at the heart of an easy retailing experience.
Putting your customers and colleagues at the heart of an easy retailing experience. Alexander Black is a large department store which has an established partnership with BT. This enables the store to embrace
More informationNATIVE ADVERTISING INSIGHTS A GLOBAL VIEW RICHARD FIRMINGER VP, EMEA, YAHOO FOR PUBLISHERS COPYRIGHT YAHOO 2017
NATIVE ADVERTISING INSIGHTS A GLOBAL VIEW RICHARD FIRMINGER VP, EMEA, YAHOO FOR PUBLISHERS 1 WHAT I WANT TO TALK ABOUT Latest Developments in Digital Media Is Native Advertising the Gravedigger of Display
More informationThe New Technology that s Changing the Way Dealers Market Online
The New Technology that s Changing the Way Dealers Market Online Presented by: This webinar will begin momentarily. While you wait, visit Automotive News online: @Automotive_News for breaking news Linkedin
More informationFor personal use only
2 nd September 2016 EXISTING COMPANY AGREEMENTS UPDATE TV2U International Limited ( TV2U, the Company ) is pleased to provide shareholders clarity on the status of its current partnership/joint venture
More informationPresented by Adam Hobson Founder - CEO. 16 November 2017
Presented by Adam Hobson Founder - CEO 16 November 2017 Who are we? A SaaS Video Supply Side Platform (SSP). We help Digital Publishers build sustainable businesses Via brand advertising Core target market
More informationPROMOTION AND PROMOTIONAL MIX. Promotional Concepts and Strategies
PROMOTION AND PROMOTIONAL MIX Promotional Concepts and Strategies LEARNING TARGETS AST 3-1: STUDENTS WILL UNDERSTAND THE ELEMENTS OF THE PROMOTIONAL MIX: ADVERTISING, PUBLIC RELATIONS, PERSONAL SELLING
More informationUnit 6 Good Choice. What is the most important thing to consider when you buy a product? Rank them 1 4. (1 = most important) Answer the question.
Unit 6 Good Choice In this unit, I will... talk about products and their characteristics. talk about preferences. report commands and questions. write a product review. Answer the question. What is the
More informationA Virtual Game Changer The Next Generation, Online Management Platform That Helps You Run a Better Business.
Cloud Solutions A Virtual Game Changer The Next Generation, Online Management Platform That Helps You Run a Better Business. AlarmNet 360 All the Tools You Need. Anywhere You Are. Did you know that the
More informationONLINE, MOBILE & IN-FLIGHT ANYTIME, ANYWHERE MEDIA KIT TRAVEL MEDIA
TRAVEL MEDIA ANYTIME, ANYWHERE ONLINE, MOBILE & IN-FLIGHT MEDIA KIT 2016-2017 Purpose of travel for business: 73% Median Household net worth: $409K Passengers aged 25-54 Avg Household Income: 57% $200K+
More informationThe Economist online 2016 rate card
The Economist online 2016 rate card Since 1843, The Economist Group has been delivering essential global analysis to influential and intellectually curious minds. Our diverse, global audience thinks critically
More informationPAPER MAP A paper map is a trustworthy tool when going to areas previously unknown. The paper map interface is in some ways better than in technical
HOW PAPER MAP A paper map is a trustworthy tool when going to areas previously unknown. The paper map interface is in some ways better than in technical devices: there is no battery to run out, and no
More informationA Marketer s Guide to Call Intelligence: What it is, and why you should care
A Marketer s Guide to Call Intelligence: What it is, and why you should care 844-462-2553 Page 1 The Conversion Blind Spot 65% 65% of businesses rank incoming calls as the source of their most qualified
More informationThe Mobile-First Platform for Publishers. Mobile User Engagement Study for Publishers
The Mobile-First Platform for Publishers Mobile User Engagement Study for Publishers Released November 2013 Introduction People engage with mobile content apps differently than they engage with gaming,
More informationAUMENTUM RECORDER. REUTERS/Aly Song
AUMENTUM RECORDER REUTERS/Aly Song REUTERS/Vincent Kessler AUMENTUM RECORDER OUR COMPREHENSIVE AND INTEGRATED RECORDS MANAGEMENT SOLUTION HELPS INCREASE PRODUCTIVITY AND ACCURACY, IMPROVE CUSTOMER SERVICE
More informationThe Economist online 2016 rate card
The Economist online 2016 rate card Since 1843, The Economist Group has been delivering essential global analysis to influential and intellectually curious minds. Our diverse, global audience thinks critically
More informationRize Communications Business Advertising & Marketing
Artist Package Pamplet Customized Artist Package for Your needs. Register to RizeEverett 2 month free Directory Listing For banner ads on RizeEverett.com check out our options and pricing Website included
More informationThe Economist online 2016 rate card
The Economist online 2016 rate card Since 1843, The Economist Group has been delivering essential global analysis to influential and intellectually curious minds. Our diverse, global audience thinks critically
More informationThe Inner Circle Guide to Mobile Customer Service
The Inner Circle Guide to Mobile Customer Service The rapidly decreasing cost of mobile bandwidth, coupled with the huge improvements in mobile network capabilities means that businesses can be ambitious
More informationDrive More Phone Calls. With Digital Display Advertising ` ForLawFirmsOnly Marketing, Inc.
Drive More Phone Calls With Digital Display Advertising ForLawFirmsOnly Marketing, Inc. 855-943-8736 marketing@forlawfirmsonly.com Traffic Strategies That Convert Clients We want to help you acquire more
More informationSocial media and user-generated content: the key roles of publishers and libraries in the future.
Social media and user-generated content: the key roles of publishers and libraries in the future. Apantree Kandet* Librarian Practitioner Academic Resource Center The changes from the information society
More informationSDS PODCAST EPISODE 220 FIVE MINUTE FRIDAY: DATA SCIENCE IN RETAIL
SDS PODCAST EPISODE 220 FIVE MINUTE FRIDAY: DATA SCIENCE IN RETAIL This is FiveMinuteFriday episode #220, Data Science in Retail. Welcome back to SuperDataScience Podcast, ladies and gentlemen, super excited
More informationE- Publishing: Successful e-commerce efforts to e- publishing online newspapers and independent and independent publication through the internet.
E- Advertising: Advertising and information are currently the largest commercial activities on the web. EXAMPLE: WEBSITES, BANNERS, E- COMMERCE Portals like www.yahoo.com, news groups. E- Catalogs: E-
More informationSOFTWAREONE UNIFIED COMMUNICATIONS MADE SIMPLE UNIFIED COMMUNICATIONS FOR THE FUTURE WORKPLACE
SOFTWAREONE UNIFIED COMMUNICATIONS MADE SIMPLE UNIFIED COMMUNICATIONS FOR THE FUTURE WORKPLACE CONTENTS SECTION 1 INTRODUCTION 04 SECTION 2 WHY UNIFIED COMMUNICATIONS? 06 SECTION 3 THE SOFTWAREONE APPROACH
More informationOnline Marketing. Web Site
You ve probably noticed that consumers are increasingly using the internet to research hospitals, medical practices and individual physicians as well as medical conditions and treatments. Establishing
More informationOpportunities in Travel Management Cost Savings That You Need to Know
Opportunities in Travel Management Cost Savings That You Need to Know Contents Adoption of technology 1 Artificial Intelligence (AI) in predictive analytics 1 Recommendation engines and the most valuable
More informationEntertainment Portal Revenue Model
Entertainment Portal Revenue Model Outline I. Entertainment Portal Logic II. Revenue Model III. Model Segments a. Sponsorships b. Advertisements c. Affiliates d. Subscriptions e. Websites IV. Forecasted
More informationThe Economist online 2017 rate card
The Economist online 2017 rate card Since 1843, The Economist Group has been delivering essential global analysis to influential and intellectually curious minds. Our diverse, global audience thinks critically
More informationBeyond Location. Precise Audience.
YOOSE We are the market expert 7 years helping brands exploit the hyperlocal advantages 1 1 How businesses can benefit from HYPERLOCAL TARGETING (HLT)? Advertise activation campaigns (e.g. a new product
More informationWebinar Moderators. Agenda. BIA s Local Video Ad Forecast Update. 21 st Century Advanced TV Perspective. Executive Panel Discussion
Webinar Moderators Rick Ducey Managing Director BIA Advisory Service Mitch Oscar Director, Advanced TV, USIM Executive Advisor, BIA/Kelsey Agenda BIA s Local Video Ad Forecast Update 21 st Century Advanced
More informationNuance Loop Mobile Marketing and Advertising Services
Nuance Loop Mobile Marketing and Advertising Services 2 Contextual Marketing for personalized, real-time and interactive marketing campaigns Mobile operators face increasing pressure on traditional revenue
More informationValue Exchange Mapping System GUIDE. Capturing Business Model Interactions
Value Exchange Mapping System GUIDE Capturing Business Model Interactions INNODYN Demand Creation System We have developed a new tool called the Value Exchange Mapping (VEM) System that works with the
More information