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1 MEDIA KIT 2018 Prices valid from 01/01 31/12/2018 PRINT bilanz + buchhaltung

2 Title Portrait 2 bilanz + buchhaltung With the trade magazine bilanz + buchhaltung, you reach highly qualified specialists with extensive operational and business knowledge. Managers in finance, accounting and controlling are responsible in their companies for drawing up monthly, halfyearly and annual financial statements and head the accounting division. Financial experts implement and organize processes and workflows and support the management in planning and budgeting. The trade magazine also interprets the latest judgments in relevant case law and derives concrete recommendations and useful tips from them for practical application. With this publication, your marketing campaign reaches balance sheet and accounting experts in the German-speaking region across all industries in corporations as well as small and medium-sized enterprises. Contents Title Portrait 2 Advertising Formats and Prices 3 Dates 4 Special Advertising Formats 5 Technical Data 6 Other Advertising options 7 Target Group > Board members > Managing directors > Accountants > Chief Financial Officers (CFO) > Heads of bookkeeping > Commercial directors > Specialists in accounting departments Publication date (01) 12/01/2018 (02) 14/02/2018 (03) 14/03/2018 (04) 13/04/2018 (05) 15/05/2018 (06) 14/06/2018 (07-08) 18/07/2018 (09) 17/09/2018 (10) 17/10/2018 (11) 16/11/2018 (12) 17/12/2018 Performance Data Publisher information Printed copies: 3,500 Circulation: n/a Paid circulation: n/a Page price 4c: 1,950 Frequency: 11 times per year Media Lounge 8 Contact 9

3 Advertising Formats and Prices 3 Advertising Formats and Prices Cover page (4c) Inner section (b/w) Ad 1/1 1/1 1/2 1/3 Formats in mm Format landscape portrait landscape portrait Type area in 176 x x x x x x 259 bleed x x x x x x 297 Price 1,950 1,755 1,350 1,215 Special Placements Ad on cover pages only 4c, ads in the inner section only possible in b/w. Surcharge not subject to discounts. Bleed/gutter bleed without surcharge. Discounts on purchases within one year (contract year) Frequency discounts Volume discounts 2 times or more 3% 2 pages or more 5% 6 times or more 5% 6 pages or more 10% 9 times or more 10% 9 pages or more 15% Payment terms: Net within 10 days of invoice date Agency commission 15 % 1) + 5 mm bleed

4 Dates 4 Dates 2018 * Are you planning your campaign for a specific period of time? Here you will find the corresponding issue. Issue Dates Issue Dates January (01) 2018 PD: 12/01/18 BD: 07/12/17 PMD: 21/12/17 Jule/August (07+08) 2018 PD: 14/06/18 BD: 09/05/18 PMD: 25/05/18 February (02) 2018 March (03) 2018 April (04) 2018 May (05) 2018 June (06) 2018 *Subject to change without notice! PD: Publication date BD: Booking deadline PMD: Printed materials deadline PD: 14/02/18 BD: 12/01/18 PMD: 26/01/18 PD: 14/03/18 BD: 09/02/18 PMD: 23/02/18 PD: 13/04/18 BD: 09/03/18 PMD: 23/03/18 PD: 15/05/18 BD: 10/04/18 DU: PD: 14/06/18 BD: 09/05/18 PMD: 25/05/18 September (09) 2018 October (10) 2018 November (11) 2018 December (12) 2018 PD: 17/09/18 BD: 15/08/18 PMD: 29/08/18 PD: 17/10/18 BD: 13/09/18 PMD: 27/09/18 PD: 16/11/18 BD: 15/10/18 PMD: 29/10/18 PD: 17/12/18 BD: 14/11/18 PMD: 28/11/18

5 Special Advertising Formats 5 Special Advertising Formats Title page/cover Inserts/supplements Advertising media Gatefolder Inserts Supplements Formats width x height, formats in mm Run of three ad pages 204/204/208 x Available on request max. weight of paper 250 g/m ² Price 4c Price per 1,000 2 sheets (4 pages) Max. 205 x 270 up to 20 g, each additional 10 g 20,- /1,000 Price per 1,000 Total Price per 1,000 circulation 2 Price available on request Agency commission 15 % 1) + 5 mm bleed 2) Minimum circulation: 2,000 copies

6 Technical Data 6 Technical Data General specifications: Magazine format/type area Magazine format: 210 x 297 mm Type area: 176 x 249 mm Color Euro scale; minor color deviations are justified within the tolerance range of the offset process. Printed materials > Delivery only possible in digital form! > Print-optimized PDF in PDF/X-3 standard > Color mode: CMYK > incl. crop and bleed marks > Bleed margin: 5 mm > Resolution: min. 300 dpi Print profile: standard settings FOGRA 39 Printing process: sheet-fed offset Processing: saddle stitching Data transfer: daten@haufe.de Delivery addresses and terms for supplements, inserts and tip-ons: Free delivery to: rewi Druckhaus Reiner Winters GmbH Wiesenstraße Wissen Delivery with the following information: Haufe-Lexware Services GmbH & Co. KG bilanz+ buchhaltung + issue... No. of copies... No. of palettes... If the delivery does not include a delivery note with the required information, the printing company reserves the right to refuse acceptance. Please also send 5 sample copies in advance to Haufe-Lexware Services GmbH & Co. KG Advertising Division bilanz + buchhaltung Im Kreuz Würzburg

7 Other Advertising Options 7 For the target market of finance, taxation, and law we offer many more advertising opportunities. You will find detailed information in the following Mediadaten: MEDIA KIT 2018 Prices valid from 01/01 31/12/2018 ONLINE Target Market Finance, Taxation, Law MEDIA KIT 2018 Prices valid from 01/01 31/12/2018 PRINT + ONLINE Haufe Stellenmarkt job-markets media-kits job-markets

8 Media Lounge 8 Haufe Media Lounge Input & impulses for marketing and media professionals. Media Lounge The Media Lounge is the digital forum and the source of inspiration for marketing and media professionals at home in the target groups and professional fields of Haufe trade publications and portals. > Sector news and trends > Specialist papers, interviews and study presentations > VIP-Section: white papers, checklists In addition, you can Media Lounge-Newsletter and receive important news via . Stay a while in the Media Lounge under:

9 Contact 9 Contact Media Sales Thomas Horejsi Tel thomas.horejsi@haufe.de Company address Haufe-Lexware Services GmbH & Co. KG Würzburg Office Media Sales Division Im Kreuz 9 D Würzburg Tel Fax mediasales@haufe.de Bernd Junker Tel bernd.junker@haufe.de Michael Reischke Tel michael.reischke@haufe.de Booking/Scheduling/Invoicing Inge Fischer Tel Fax inge.fischer@haufe.de Data delivery Tel Fax daten@haufe.de

10 Haufe-Lexware Services GmbH & Co. KG Würzburg Office Media Sales Division Im Kreuz 9 D Würzburg Tel Fax mediasales@haufe.de

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