SPONSORSHIP & ADVERTISING OPPORTUNITIES

Transcription

1 MEDIA KIT

2 The Northwest Flower & Garden Show wants to be a part of helping your company achieve your growth and financial goals, both before and at the show. We are confident our digital sponsorships will help launch your company to the next level of success. BRANDS WE VE WORKED WITH SEASON AFTER SEASON ABOUT THE SHOW The Northwest Flower & Garden Show celebrated its twenty-eighth year, and is one of the world s leading garden shows, and the second largest in the U.S. The show is renowned for its size and quality of the display gardens, seminars and commercial exhibits. The Northwest Flower & Garden Show is owned and produced by O Loughlin Trade Shows, a fourth generation company with over 60 years of consumer show experience. AUDIENCE PROFILE 152k UNIQUE VISITORS 600k PAGE VIEWS SUBSCRIBERS 74% ARE MARRIED 68% ARE FEMALE 83% ARE HOMEOWNERS 66k FOLLOWERS ACROSS ALL PLATFORMS 59% HOUSEHOLD INCOME OF $100K PER YEAR SOCIAL MEDIA REACH 26.5k /NWFGS 4.8k 4.3k 2.1k Facebook Twitter Instagram Pinterest SUBSCRIBERS SPONSORSHIP & ADVERTISING OPPORTUNITIES SPONSORED POSTS SWEEPSTAKES & CONTESTS FRESH SHEET E-NEWSLETTER BLOG POSTS BANNER ADVERTISEMENTS PRINTS ADS & MORE

3 SOCIAL MEDIA CAMPAIGN Let our social media reach give your company a great ROI. We can help you showcase new products, promotions, discounts & more. 26.5k /NWFGS 4.8k 4.3k 2.1k Facebook Twitter Instagram Pinterest SUBSCRIBERS 1 TICKET GIVEAWAY 4 Have your company sponsor a ticket giveaway to the show! 2 FEATURED EXHIBITOR 5 Are you an exhibitor in the show? We can highlight you and the products you will be bringing. 3 BLOG POST 6 We can tailor a blog post specifically for your company or product. FEATURED PRODUCTS / DEALS Do you have a new product or a special deal? We ll help drive traffic to your site. FRESH SHEET We send out a monthly to over 29,000 subscribers. Sponsor an and include a special coupon to your shop. FEATURED SPEAKER Highlight your seminar and/or book signing in advance of the show. 1 CHOOSE ONE OR MIX AND MATCH 2 3 Pick $350 Pick $500 Pick $600 OTHER CUSTOM PACKAGES ARE AVAILABLE CONTACT US Space is limited for all social media sponsorships. All campaigns are on a first come, first serve basis. Timing and scheduling must be mutually agreed upon. Social media campaigns can be done year round. However, if your campaign is specific to the show, we do have a deadline. DEADLINE - DECEMBER 31, 2017 Contact Courtney Goetz, Social Media Manager, at or courtney@gardenshow.com for more info.

4 WEBSITE ADVERTISING Let our wildly popular and extremely informative website give your company a great ROI. The Garden Show uses the website as a primary form of marketing for the show. LEADERBOARD Leaderboard ads are located at the top of the page, and are the first ads seen on any given page. SQUARE (SIDEBAR / FOOTER) We also have square footer ads at the bottom of each page and in the sidebar of select high traffic pages. 152k UNIQUE VISITORS 600k PAGE VIEWS SITE ANALYTICS SUBSCRIBERS 74% ARE MARRIED 68% ARE FEMALE 83% ARE HOMEOWNERS The show s website has approximately 140 pages. Ads will run on the site from time of purchase through the end of the show. Ads are chosen at random for each page view. A total cap on ads will be made to ensure visibility. 66k FOLLOWERS ACROSS ALL PLATFORMS 59% HOUSEHOLD INCOME OF $100K PER YEAR CHOOSE ONE OR BOTH FOR ULTIMATE VISIBILITY LEADERBOARD SQUARE $500 $750 PREMIUM PAGE PLACEMENT 728px x 90px HIGH TRAFFIC PAGES 300px x 250px PLACE YOUR ORDER TODAY. ADS RUN THROUGH FEBRUARY 28, CONTACT US Space is limited for all website advertisements. All campaigns are on a first come, first serve basis. Timing and scheduling must be mutually agreed upon. DEADLINE - JANUARY 15, 2018 Contact Kyle Aronson, Webmaster & Graphic Designer, at or kyle@gardenshow.com for more info.

5 SHOW GUIDES The show produces two official guides each year. The Show Preview Guide (printed in the fall and mailed out to over 25,000 homes) highlights the seminar schedule and speakers. It is delivered to over 80 ticket outlets throughout the state. The Show Guide highlights all the major show features, exhibitor list, seminar schedule and much more. Both versions are highly advertised on social media and are available for viewing and downloading from gardenshow.com. PREVIEW GUIDE Produced and printed in the fall. Deadline for ads to be placed in this guide will be November 1, Dimension: 5-1/2 wide x 8-1/2 tall BY THE NUMBERS PREVIEW GUIDE 80k DISTRIBUTED AND/OR MAILED TO PAST ATTENDEES 17k ONLINE VIEWS SHOW GUIDE 65k DISTRIBUTED AT THE SHOW TO ATTENDEES 19k ONLINE VIEWS ADVERTISE IN ONE OR BOTH FOR ULTIMATE VISIBILITY SHOW GUIDE Produced and printed in late winter. Deadline for ads to be placed in this guide will be January 15, Dimension: 7 wide x 9 tall 2017 Taste of Spring PREVIEW GUIDE SHOW GUIDE 1/4 page - $560 1/4 page - $560 1/2 page - $800 1/2 page - $800 Full page - $1,200 Full page - $1,200 PURCHASE AN AD IN BOTH GUIDES AND SAVE 20% us at advertise@gardenshow.com for the dimensions on each ad size. GARDENSHOW.COM // GARDENSHOWBLOG.COM // CALENDIRT.COM // PAGE 1 CONTACT US Space is limited for both guide advertisements. All campaigns are on a first come, first serve basis. Timing and scheduling must be mutually agreed upon. Contact Kyle Aronson, Webmaster & Graphic Designer, at or kyle@gardenshow.com for more info.

6 SPONSORSHIP AND ADVERTISEMENT CONTRACT Please fill out the form below in its entirety. We will contact you after submittal to confirm your order and answer any other question you may have. You can this form to us at or by faxing it to us at COMPANY INFO Company Name: Contact Name: Telephone: ( ) - Cell: ( ) - Website: Payments can also be made by phone at PAYMENT INFO I have enclosed a check with this order form Check # Amount Enclosed: $ Please charge my credit card: Card # Exp. / CCV Name on card: Signature: SPONSORSHIPS & ADVERTISEMENTS SOCIAL MEDIA CAMPAIGN 1 Campaign - $350 2 Campaigns - $500 3 Campaigns - $600 WEBSITE AD Leaderboard x $750 Square x $500 PREVIEW GUIDE AD 1/4 page ad x 560 1/2 page ad x $800 Full page ad x $1,200 SHOW GUIDE AD 1/4 page ad x $560 1/2 page ad x $800 Full page ad x $1,200 BILLING INFORMATION Name: Address: City: State: Zip: TOTAL PRICE Space is limited all forms of sponsorship and advertisements. All campaigns are on a first come, first serve basis. Timing and scheduling must be mutually agreed upon. Deadline for websiote sponsorships and show guide ads is January 15, Contact your salesperson directly if you are interested in one of our sponsorships or in advertising on our website or Show Guide. Call us today at or us at advertise@gardenshow.com.