Transistor Gijutsu (TG)
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1 Transistor Gijutsu (TG) 1 Six Advantages of Transistor Gijutsu 2 Three Tips for Efficient Advertising 3 AD Rate and Size
2 Media Profile Established October, 1964 Publication Date 10 th of Every Month Size 257 mmh x 182 mmw Printing Method Multi-Color Offset Binding Adhesive Binding Circulation 60,000 Sales Method Bookstore, Subscription Price 820 Yen(tax included) 1 Six Advantages of Transistor Gijutsu The latest equipment / IC trial reports Featuring rich content of 80 pages Microcontroller and FPGA application technologies Analog technology Information Variety advertises Supplement Kit
3 2 Three Tips for Efficient Advertising Age 65% of TG readers are of age 30s to 40s, also front-line engineers over 60, 6.90% under 20, 0.60% 50-59, 19.50% 40-49, 37.10% 30-39, 28.30% under over 60 Job Category Most of TG readers are engineers in variety of fields Communication 2.50% Computer 3.80% Semiconductor 5.70% Producting 6.30% Sales 3.80% Consulting 1.90% Educator 1.90% Unemployeed Student 1.30% 1.90% Directors 0.60% Research, Development and Design 35.20% Circuit 20.10% Maintenance 6.30% Other engineers 8.20% Data of TG Brand Survey 2010
4 Benefits for Advertisers Digest Index (page 8-9) Category: Semiconductor Advertisers AD Digest is the message from the advertisers and guides to your ad page. Web Index All ads are shown with PDF files. Pick Up TG picks up an advertiser with spread pages and introduce about the company every month. This corner has been receiving good recognition from the readers. (On page 2 nd -3 rd in the B&W ad section.)
5 Position Character Transistor Gijutsu has various types of paging positions, selecting the right position makes your advertising more effective. Covers Cover ads mostly attract public attention. Premier Spaces Facing Index Easy is also attractive position. General Spaces 4-color, 2-color and B&W. Report Style Efficient showing the company s character. After reading the article it leaves strong impression.
6 3 AD Rate and Size AD Rate and Size Space Standard Size Bleed Size Rate (USD) Size (mmhxw) Rate (USD) Size (mmhxw) Back Cover 8, x 160 9, x 171 Front Cover 8, x 168 N/A N/A 4-color 1 Page 6, x 160 7, x color 1 Page 3, x 160 4, x 182 B&W 1 Page 2, x 160 N/A N/A B&W 1/2 Page 1, x 160 N/A N/A More spaces and rates are available, see the rate/schedule sheet. 1/2 ad needs box-line around. Live area 162 x 237 Transistor Gijutsu (2013)
7 Transistor Gijutsu Features 2013 On Sale Issue Editorial Featuring Supplements Insertion Order Material Due 9-Mar APRIL Circuit diagram - Read by ohm's law 30-Jan 5-Feb 10-Apr MAY Quick fablication : PC board TG Junior 1-Mar 7-Mar 10-Apr JUNE Electronics math 28-Mar 3-Apr 10-Jun JULY PSoC TG Junior 30-Apr 8-May 10-Jul AUGUST 101 Circuit designs 3-Jun 7-Jun 10-Aug SEPTEMBER Smart Phone x Bluetooth I/O TG Junior 3-Jul 9-Jul 10-Sep OCTOBER FPGA (logic) guide 2-Aug 8-Aug 10-Oct NOVEMBER Fablication : Digital Radio TG Junior 3-Sep 9-Sep 10-Nov DECEMBER Wireless testing kit 3-Oct 9-Oct * Information in this plan is subject to change without notice. 11-Jan CQ Publishing Co.,Ltd.
8 CQ Publishing Co.,Ltd Sugamo, Toshima-ku, Tokyo JAPAN Ad Schedule 2013 Issue On Sale Insertion Order Material Due JAN 10-Dec Oct 7-Nov FEB 10-Jan Nov 29-Nov MAR 9-Feb Dec 8-Jan APR 9-Mar Jan 5-Feb MAY 10-Apr-13 1-Mar 7-Mar JUN 10-May Mar 3-Apr JUL 10-Jun Apr 8-May AUG 10-Jul-13 3-Jun 7-Jun SEP 10-Aug-13 3-Jul 9-Jul OCT 10-Sep-13 2-Aug 8-Aug NOV 10-Oct-13 3-Sep 9-Sep DEC 9-Nov-13 3-Oct 9-Oct * Advertising insertion is accepted up to 12 months. * A charge of 10% to all orders designating a specific page or position, with the exception of the cover ads. * Recruitment copy cannot be included in their product ads. * Cancellation or postponement after the insertion order deadline cannot be accepted. * The publisher reserves the right to accept or reject any advertising at his sole discretion. When there is an uncertain point, please gain approval about the content before submitting material. Suitability of advertising is based on the Guidelines for Magazine Advertising published by the Japan Magazine Advertising Association. Libel, a breach of privacy, the infringement of the copyright and other suit, we do not bear the responsibility at all. * As general rule, all advertising orders should be prepaid. * Advertising rates may be changed without notice. Please consult with the publisher before placing orders. * Frequency discounts only applicable when the same advertising agency books space for the same advertiser. * Frequency Frequency discounts discounts only apply apply to amount for a contracted of advertising period pages.(except of twelve months Inserts) following the first advertising exposure. Inserts are * Advertising rates do not include any material costs. For more information, please contact; Rie Sugawara CQ Publishing Co.,Ltd. sugawara@cqpub.co.jp
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