SPONSORSHIP OPPORTUNITIES

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1 SPONSORSHIP OPPORTUNITIES APRIL 25-27, 2017 MADALAY BAY HOTEL IN LAS VEGAS

2 EXPLORE THE POSSIBILITIES Dear Valued Partner, Please join us at our annual customer event, Modern Marketing Experience, scheduled for April 25-27, 2017, at the Mandalay Bay Hotel in Las Vegas. Modern Marketing Experience will be the most concentrated and innovative collection of modern marketers, industry thought leaders, and Oracle Marketing Cloud users from North America and around the world WHY YOU CAN T AFFORD TO MISS EXPERIENCE 2017 TIERS & PRICING AND THE WEEK S AGENDA DEMOGRAPHICS SPONSORSHIP OPPORTUNITIES SPONSORSHIPS AT-A-GLANCE We are pleased to offer your organization a sponsorship opportunity for this year s event. As a sponsor of Modern Marketing Experience, you ll receive a unique opportunity to showcase your products and expertise to a global marketing community. customers and prospects will come to learn how your organization s applications and experiences deliver real, attributable revenue results for modern marketers! We expect our largest turnout ever for this year s Modern Marketing Experience, and we re including track sessions on the industry s hottest topics, visionary keynotes, and additional networking opportunities. Modern Marketing Experience will be a sponsorship opportunity you won t want to miss! We look forward to welcoming you at this year s event. Thank you for being part of the community. Laura Ipsen GM & Senior Vice President 2

3 Networking with other modern marketers. Inspiration straight from the most successful marketing teams in the business. Insight from an experienced partner ecosystem. Hands-on training from modern marketing experts. This is Modern Marketing Experience SPONSOR BENEFITS In no other place do so many Modern Marketers gather at once in the context of education and collaboration. Increase Business Revenue by Engaging in New Opportunities with Client Attendees Learn more about what s coming for the industry and for Oracle Marketing, Service, Sales and Commerce Receptions and breaks strategically located within the Exhibit Hall to drive more traffic Stress-free exhibiting with all-inclusive, turnkey exhibitor kiosks An estimated audience of 4,000 attendees with over 200 presentations A new venue for 2017 at Mandalay Bay, providing all conference activities in one location for your convenience Exhibit Hall featuring best-of-breed solutions from Marketing, Service, Sales and Commerce Learn skills and methods that deliver real, attributable revenue results Innovative General Sessions and breakouts with executive and luminary speakers Reception and customer appreciation event with world-class entertainment 3

4 THE WEEK S AGENDA TIERS AND PRICING DIAMOND LEVEL Investment: $137,500 Early Bird: $130,625* Alumni: $126,500** Number Available: Only 1 left! TUESDAY APRIL 25 REGISTRATION OPEN EXHIBIT HALL SETUP ORACLE MARKETING CLOUD ACADEMY OPENING KEYNOTES WELCOME RECEPTION MARKIE AWARDS PLATINUM LEVEL Investment: $115,000 Early Bird: $109,250* Alumni: $105,800** Number Available: 2 GOLD LEVEL Investment: $75,000 Early Bird: $71,250* Alumni: $69,000** Number Available: 2 left! SILVER LEVEL Investment: $50,000 Early Bird: $47,500* Alumni: $46,000** Number Available: 14+ BRONZE LEVEL Investment: $30,000 Early Bird: $28,500* Alumni: $27,600** Number Available: 30+ WEDNESDAY APRIL 26 THURSDAY APRIL 27 BREAKFAST GENERAL SESSION PILLAR KEYNOTES & BREAKOUT SESSIONS LUNCH & DEDICATED EXHIBIT HALL HOURS AFTERNOON BREAKOUT SESSIONS CUSTOMER APPRECIATION EVENT BREAKFAST GENERAL SESSION PILLAR KEYNOTES & BREAKOUT SESSIONS LUNCH & DEDICATED EXHIBIT HALL HOURS AFTERNOON BREAKOUT SESSIONS EXHIBIT SPACE TEAR DOWN Subject to adjustments Sponsors my host ancillary activities Tuesday after 10pm or Wednesday after 10:30 pm. * Early Bird sponsorship ends December 30, 2016 ** Alumni rate must be invoiced by March 1, 2017 and is subject to availability. 4

5 DEMOGRAPHICS Modern Marketing Experience 2016 Event Demographics TITLE REGION INDUSTRY 5

6 DIAMOND SPONSORSHIP OPPORTUNITY $137,500 Only one more left! The Diamond Sponsorship is an opportunity to maximize brand awareness and exposure. With general session participation, plus a breakout session and much more steal the spotlight at Modern Marketing Experience This package also includes: CONTENT 30-minute participation in the Marketing general session Topic and speaker are subject to Oracle approval One (1) 45-minute breakout session aligned to Marketing track Topic and speaker are subject to Oracle approval Session attendee report with full contact information will be Sponsor has the opportunity to place collateral in the session room prior to sponsored session and is responsible for collecting remaining collateral post-session EXHIBIT SPACE One (1) predominant exhibit space in Marketing showcase Includes kiosk, monitor, storage, internet, electrical and stools Sponsor of recharge lounge in Marketing experience showcase Includes branding on recharge tables and supporting signage Two (2) lead retrieval devices to be used in your exhibit area One (1) private executive meeting room Food & beverage and A/V needs are at the expense and responsibility of the sponsor Meeting room to be used during exhibit hall hours Accommodates 8-10 attendees SALES ENGAGEMENT & NETWORKING Eight (8) full-conference passes for your company (intended for speakers, demo staffers, etc.) Six (6) full-conference passes for your customers Four (4) passes to Meet & Greet with celebrity guest (if applicable) Opportunity to post promotional banner ad on company homepage to receive one (1) complimentary full conference pass Opportunity to purchase additional discounted full-conference passes for your customers ($899 rate) BRAND AWARENESS Company logo/link and 100-word profile on Modern CX Experiences webpage Company logo/link on pre-event conference communications Company logo/link in mobile app Sponsor logo on opening keynote slide thank you to our sponsors Single-color logo on conference item giveaway (co-branded with Diamond Sponsors from all experiences) Company logo included on Modern CX Experiences advertisement displayed on the video marquee sign in front of Mandalay Bay Oracle to create advertisement that will include up to four Diamond Sponsor logos Logo on Thank you to our Sponsors signage, registration signage and directional signage Opportunity to provide branded item to be distributed at registration Branded item to be supplied pre-conference by sponsor (to be approved by Oracle) Pre-conference preview of registered attendees Company names and titles to be provided on separate tabs 6

7 PLATINUM SPONSORSHIP OPPORTUNITY $115,000 Two Available Stand out at Modern Marketing Experience 2017 with the Platinum Sponsorship. This level includes access available to no other sponsorship level the opportunity to host your own private lunch and learn in addition to a breakout session in the curriculum. This package also includes: CONTENT One (1) Lunch & Learn Marketing session in private area with projector and screen Topic and speaker are subject to Oracle approval One (1) 45-minute breakout session in Marketing track Topic and speaker are subject to Oracle approval Session attendee report with full contact information will be provided post-event Sponsor has the opportunity to place collateral in the room prior to sponsored session and is responsible for collecting remaining collateral post-session EXHIBIT SPACE One (1) extended kiosk in the Marketing showcase Includes monitor, storage, stools, internet and electrical Two (2) lead retrieval devices to be used at your kiosk One (1) private executive meeting room Meeting room is accessible during exhibit hall hours Food & beverage and A/V needs are at the expense and responsibility of the sponsor Seats 8-10 attendees SALES ENGAGEMENT & NETWORKING Six (6) full-conference passes for your company (intended for speakers, demo staffers, etc.) Three (3) full-conference passes for your customers Opportunity to post promotional banner ad on company homepage to receive one (1) complimentary full conference pass Sponsor of the Welcome Reception (co-sponsored with other Platinum Sponsors) Opportunity to purchase additional discounted full-conference passes for your customers ($899 rate) BRAND AWARENESS Company logo/link and 100-word profile on Modern CX Experiences webpage Company logo/link on pre-event conference communications Company logo/link in mobile app Sponsor logo on opening keynote slide thank you to our sponsors Logo on Welcome Reception Signage Logo on Thank You to our Sponsors signage and registration signage Opportunity to provide branded item to be distributed at registration Branded item to be supplied pre-conference by sponsor (to be approved by Oracle) Pre-conference preview of registered attendees Company names and titles to be provided on separate tabs 7

8 GOLD SPONSORSHIP OPPORTUNITY $75,000 Ten+ Available Only two more left! The Gold Sponsorship delivers content participation as well as a physical presence at Modern Marketing Experience. This is an opportunity to tell your story about how you and your customer have achieved exceptional marketing results. Creativity is encouraged for this session! This package also includes: CONTENT One (1) 45-minute breakout session in Marketing track Topic and speaker are subject to Oracle approval Session attendee report with full contact information will be provided post-event Partner has the opportunity to place collateral in the room prior to sponsored session and is responsible for collecting remaining collateral post-session EXHIBIT SPACE One (1) turnkey kiosk in Marketing showcase Includes monitor, storage, stools, internet and electrical Two (2) lead retrieval devices to be used at your exhibit space BRAND AWARENESS Company logo/link and 100-word profile on Modern CX Experiences webpage Company logo/link in mobile app Sponsor logo on opening keynote slide thank you to our sponsors Logo on Lunch Signage with other Gold Sponsors Logo on Thank You to our Sponsors signage and registration signage Pre-conference preview of registered attendees Company names and titles to be provided on separate tabs SALES ENGAGEMENT & NETWORKING Five (5) full-conference passes for your company (intended for speakers, demo staffers, etc.) Opportunity to post promotional banner ad on company homepage to receive one (1) complimentary full-conference pass Opportunity to purchase additional discounted full-conference passes for your customers ($899 rate) 8

9 SILVER SPONSORSHIP OPPORTUNITY $50,000 Fourteen Available Make a splash at Modern Marketing Experience 2017! With co-sponsorship of the conference breakfasts and a 20-minute Theater speaking opportunity, you can amplify your brand presence well beyond your demo booth. This package also includes: CONTENT One (1) 20-minute theater session Topic and speaker are subject to Oracle approval Sponsor responsible for scanning attendees Sponsor has the opportunity to place collateral on the theater chairs prior to sponsored session and is responsible for collecting remaining collateral post-session EXHIBIT SPACE One (1) turnkey kiosk in Marketing showcase Includes monitor, storage, stools, internet and electrical Two (2) lead retrieval device to be used at your kiosk and sponsored theater session SALES ENGAGEMENT & NETWORKING Four (4) full-conference passes for your company (intended for speakers, demo staffers, etc.) Opportunity to purchase additional discounted full-conference passes for your customers ($899 rate) Company logo/link in mobile app Sponsor logo on opening keynote slide thank you to our sponsors Logo on Thank You to our Sponsors signage Pre-conference preview of registered attendees Company names and titles to be provided on separate tabs BRAND AWARENESS Logo placement with other Silver Sponsors on signage during breakfasts Company logo/link and 100-word profile on Modern CX Experiences webpage 9

10 BRONZE SPONSORSHIP OPPORTUNITY $30,000 Thirty Available The Bronze Sponsorship gives your organization a presence at Modern Marketing Experience with brand participation that will establish you as part of the ecosystem. This package also includes: EXHIBIT SPACE One (1) turnkey kiosk in Marketing showcase Includes monitor, storage, stools, internet and electrical One (1) lead retrieval device to be used at your kiosk SALES ENGAGEMENT & NETWORKING Two (2) full-conference passes for your company (intended for speakers, demo staffers, etc.) Opportunity to purchase additional discounted full-conference passes for your customers ($899 rate) BRAND AWARENESS Company logo/link and 100-word profile on Modern CX Experiences webpage Company logo/link in mobile app Sponsor company name listed on opening keynote slide thank you to our sponsors Logo on Thank You to our Sponsors signage Pre-conference preview of registered attendees Company names and titles to be provided on separate tabs 10

11 SPONSORSHIPS AT-A-GLANCE Diamond Platinum Gold Silver Bronze Investment $137,500 $115,000 $75,000 $50,000 $30,000 Early Bird Investment* $130,625 $109,250 $71,250 $47,500 $28,500 Alumni Investment** $126,500 $105,800 $69,000 $46,000 $27,600 Number Available Full Conference Passes Included Full Conference Customer Passes Included 6 3 VIP Meet & Greet Lead Capture Devices Speaking Opportunity 1 General Session Participation, 1 Breakout Sponsor Lunch & Breakout Session Breakout Session Theater Session Function-Related Inclusions Marketing Recharge Lounge Welcome Reception Lunches Breakfasts Registration drop Logo on conference giveaway item Marketing Kit Logo with link on web site & in mobile app Company description on event web site Logo on thank you to our sponsors banners Logo on Registration Welcome Signage Logo on Directional Signage * Early Bird sponsorship ends December 30, 2016 ** Alumni rate must be invoiced by March 1, 2017 and is subject to availability. 11

12 Sponsorship Add Ons Increase your brand presence at Modern Customer Experience by upgrading your sponsorship package with these add on sponsorship opportunities. Modern Café Experience $15,000 / 1 Available Be the hit of the conference with the exclusive sponsorship of the café located in Mandalay Bay, serving coffee and espresso drinks Wednesday and Thursday. It is sure to be the hub of the conference as a convenient meet me location. Complimentary specialty coffee available to attendees is sure to be a big draw. Coupled with café-style seating where attendees can recharge their bodies or hold meetings while enjoying their choice of premium coffee. This is a high-traffic location convenient for all attendees. You will receive acknowledgment of your sponsorship onsite through multiple promotions and drive-to for the café. Customize the menu with your company lingo Oracle approval required Your branding featured throughout the café space Ability to distribute branded merchandise on café tables Digital Signage $6,000 / 2 Available Digital signage located at the main entrance of Mandalay Bay South Convention Center. Your static or animated advertisement will be rotated with an Oracle advertisement and sponsor advertisement. Sponsor to provide artwork per specifications to be approved by Oracle. Lanyard $15,000 / 1 Available Take advantage of this opportunity to see every attendee at the Modern Customer Experience sporting your logo on the official conference lanyards. Your white company logo will be placed on each conference lanyard. Mobile App $10,000 / 1 Available Promote your company and solutions through this dynamic channel! This exclusive sponsorship includes a sponsor-provided static banner within the mobile app platform that can be linked out to your website. You ll receive three mobile app news feed updates per day - to be provided by sponsor and approved by Oracle. Relaxation Station $15,000 / 1 Available This exclusive sponsorship opportunity of the Relaxation Station Massage Area includes signage at the station featuring your logo and branded shirts worn by massage therapists and staff. Sponsor to provide branded t-shirts. Water Stations $8,000 / 1 Available Get your company noticed with your logo placed on the vestibules of water stations dispersed throughout the expo hall and high traffic public areas. Sponsor can provide branded water bottles to be approved by Oracle (cups will already be provided). FOR MORE INFORMATION, CONTACT: Nan Acklin Senior Manager, Event Marketing, Partner Sponsorships MOBILE: (646) Celeste Bishop Marketing Manager, Oracle Marketing Cloud Global Conferences MOBILE: (512)

13 A La Carte Sponsorships Let your company s presence be known with these high visibility a la carte sponsorship opportunities. (A la carte sponsorships can be purchased without being an exhibitor) Social Influencer Lounge $40,000 / 1 Available As the sole sponsor for the Modern Customer Experience 2017 influencer program, you ll have the exclusive opportunity to showcase your brand front and center with our invited industry influencers. Maximize your social media reach with this exclusive sponsorship opportunity located in the main foyer, on the same level as sessions and the expo hall. Sponsor will receive prominent branding within the lounge on signage, in the Inspire Theater, on Social Engagement Center screens, and two charging stations within the lounge. Sponsor can place branded merchandise on tables in Social Influencer Lounge. Sponsor to provide branded items, Oracle to approve. Sponsor will receive three tweets (one pre-event, one during, and one post-event) CX as well as three posts (one pre-event, one during, and one post-event) on the Oracle Customer Experience Facebook page. Sponsor to provide content by due dates provided; Oracle to review and approve. Sponsor will also receive one twenty minute session in the Inspire Theater within the Social Influencer Lounge. Markie Awards $25,000 / 1 Available Become the exclusive sponsor for the Markie Awards, honoring excellence in Marketing since See your company logo in lights as the premier sponsor of this exclusive, can t-miss event. Sponsorship includes logo placement on event promotional materials, Markies web site, Markies event signage, VIP seating area for up to 8 guests during the exclusive awards show, and logo on red carpet photo wall. Sponsor can provide a branded giveaway to be approved by Oracle. This exclusive sponsorship also includes two guest passes for non-conference attendees to attend the special event. (Must be at least 21 years of age to attend). Customer Appreciation Event $25,000 / 1 Available The appreciation event is taking place in the Mandalay Bay ballroom, featuring talent, refreshments and hors d oeuvres. This exclusive opportunity includes high visibility during the concert as well as VIP seating and talent meet and greet for four company attendees and two clients. Company branding on VIP credentials, logo projected, logo on signage and in VIP area. Get stage time with a five minute introduction to the customer appreciation event talent. FOR MORE INFORMATION, CONTACT: Nan Acklin Senior Manager, Event Marketing, Partner Sponsorships MOBILE: (646) Celeste Bishop Marketing Manager, Oracle Marketing Cloud Global Conferences MOBILE: (512)

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