2016 RETAIL RATEBOOK

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Peter Scott
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that provide news and information to residents in Cincinnati and Northern

1 2016 RETAIL RATEBOOK Enquirer Media is the leading multi-media and marketing solutions company with a strong portfolio of trusted print and digital brands that provide news and information to residents in Cincinnati and Northern Kentucky, and unmatched reach to connect local businesses with their best customers.

2 THE ENQUIRER MEDIA DIFFERENCE As the region s most trusted source for local news and information, Enquirer Media delivers many advertising options and go beyond that to consult with you on strategy, provide creative advice and supply a range of services to help you develop your advertising programs. By integrating media choices with marketing services, we can help you optimize your media mix to deliver the best result. Access to your customers. As the leading local media organization, we reach more adults in greater Cincinnati and Northern Kentucky than any other local media with the widest variety of media platforms. And we are connecting with more people, in more and new innovative ways than ever reaching nearly 1 MILLION local adults each and every week. OUR ADVERTISING SOLUTIONS REACH. ENGAGE. CONVERT. By combining robust reach options through our advertising solutions with sophisticated digital marketing solutions, you will reach, engage and convert more customers. Contact our advertising team today about creating a custom, integrated solution for your business. 2

DIGITAL ADVERTISING RATES Cincinnati.com Cincinnati.com is the leading local media website in the tri-state area with more unique visitors than any other local media website.

3 DIGITAL ADVERTISING RATES Cincinnati.com Cincinnati.com is the leading local media website in the tri-state area with more unique visitors than any other local media website. We provide our readers with the most complete and updated news and information, from local news to schools, community, sports, entertainment and more we ve got it covered! Combine the power of Cincinnati.com with Yahoo! to reach more local consumers online. Our targeting capabilities empower you to engage consumers who are actively shopping for what you re selling, or target advertising by age, gender and geography. Mobile Page Views: Avg. 10 million/month Mobile Unique Visitors All Cincinnati.com Apps: 593,000 avg./month Desktop Page Views Avg. Per Month: 23.5 million Unique Visitors For Desktop Avg. Per Month: 2.3 million Source: Omniture, Jan Dec 2014 Rich Media Bulk Open Rates Rate per thousand Starting at $31 CPM 300x600 Rich Media Ads Starts at $32 CPM High Impact Solutions Billboard Article High Impact $770-$6,000 / day $770-1,430 / day Standard Display products rate schedule Rate per thousand. Article High Impact w/wallpaper $910-$1,690 / day 728x90, 300x250 Starting at $19 CPM Transition $1,800 / day Zip, Age, Gender (Must use 2 ad sizes) Starting at $21 CPM Photo Gallery Interstitial Pushdown Pushdown w/wallpaper $18/CPM $1,150-$7,500 / day $1,730-$9,600 / day A la carte Video Solutions Hero Flip $1,150-$7,500 / day Video pre-roll (up to 30 seconds) Starting at CPM Interactive Takeover $1,730-$9,600 / day Digital Marketing Solutions: Standard rates do not apply. Contact Enquirer Media for custom rates and packages. Marketing Newsletter Sponsorships -175 CPM Web Design/Development Marketing Templated Landing Pages Targeted Blasts Custom Landing Pages Templated Websites Custom Websites Search Engine Marketing Opt-in Campaigns Social Media Facebook Ads, Posts,Reporting Dashboard, Facebook Landing Mobile Tablet CincyMobile.com Starting at $350/day Starting at $18 CPM Pay Per Click (PPC) Advertising Pages, Contesting, Twitter Search Engine Optimization Management, Dedicated Specialist, Reputation Dashboard, Brand Monitoring/Engagment 3

RETAIL ADVERTISING RATES PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS 1 2 3 1. SELECT YOUR : MON. - WED. THURS. - SAT. SUNDAY FULL PAGE $20,563.63 $23,134.09 $28,560.60 9.5 in. X 13.25 in.

4 RETAIL ADVERTISING RATES PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS SELECT YOUR : MON. - WED. THURS. - SAT. SUNDAY FULL PAGE $20, $23, $28, in. X in. 3/4 PAGE $14, $16, $19, in. X in. 2/3 PAGE $12, $14, $17, in. X 9 in. 1/2 PAGE V $10, $12, $14, in.x13.25 in. 1/2 PAGE $10, $ $14, in. X 9 in. 1/2 PAGE H $10, $12, $14, in.x6.6 in. 2/5 PAGE $8, $9, $11, in. X in. 3/8 PAGE $7, $8, $10, in. X 6.6 in. MON. - WED. THURS. - SAT. SUNDAY 1/3 PAGE V $6, $7, $8, in. X 9 in. 1/3 PAGE H $6, $7, $8, in. X 4.5 in. 1/4 PAGE V $5, $5, $7, in.x in. 1/4 PAGE $5, $5, $7, in.x 6.6 in. 1/4 PAGE H $5, $5, $7, in. X 4.5 in. 1/6 PAGE $3, $3, $4, in.x 4.5 in. 1/9 PAGE $2, $2, $3, in. X 3 in. BANNER $ $2, $3, in. X 1.5 in. 1/12 PAGE V $1, $1, $2, in.x 4.5 in. 1/12 PAGE H $1, $1, $2, in. X 2.25 in. 2. DETERMINE YOUR ANNUAL SPENDING LEVEL: Commitment Level % discount off Base Rate Commitment Level % discount off Base Rate MON. - WED. THURS. - SAT. SUNDAY AWARENESS F $ $1, $1, in.x 3 in. AWARENESS E 8.22 $ in.x 3 in. AWARENESS D 7.34 $ $ in.x 2.25 in. AWARENESS C $ $ in.x 2.25 in. AWARENESS B 8.22 $ in.x1.5 in. Open,000 $75,000 $100,000 $125, % 30.0% 30.5% 31.0% 31.5% $150,000 $175,000 $200,000 $225,000 $250, % 32.5% 33.0% 33.5% 34.0% 3. CHOOSE THE RIGHT FREQUENCY FOR YOUR CAMPAIGN: CALCULATE YOUR OPTIONS: MY SCHEDULE: Weekly Frequency % Discount A. Base rate (from chart above) $_ Sunday: 1x 2x 3x 4x 5x 7x 0% 20% 40% 40% 40% 40% 40% Discount only apply to frequency customers that run within a 7 day period at the above pricing. Holidays are priced same as Sunday. B. Annual discount % (from chart 2) X Base Rate $ - Subtotal: $_ C. Frequency discount % (from chart 3) X Subtotal $ - Total for one ad: $_ *Add color from color table $_ (% for color cost times step 3 or enter min which ever is greater) Total (step 3 plus color) $_ Monday: Tuesday: : : : Saturday: Total (one week) x 52 Annual (52 weeks) COLOR PREMIUMS: Color Premium Full Color Minimum Color Charge 45% $250 4

5 RETAIL ADVERTISING RATES Dollar Volume Contracts. Your investment. Your solutions. This gives you the opportunity and flexibility to utilize the products and services that best provide solutions to your advertising needs. You get powerful exposure delivering powerful results. In addition to the opportunities listed below, you will also have access to rates listed on page 3 depending on your Dollar Volume Contract. Investment Level Section Fronts Comics (Sunday Only) ShopLocal Direct Values Pre-prints Digital,000 $75,000 $100,000 $125,000 $150,000 $175,000 $200,000 $225,000 $250, x 9x 12x 12x x 39x 39x Digital Affiliate Rates Standard Display products rate schedule Rate per thousand. 728x90, 300x250 $15 CPM One contract. Customized options. Planning Helps you plan your overall budget All products count toward your overall investment Cost efficiency Rate benefits in any product you buy now and in the future Flexible opportunities to target your customers with precision Holidays Bonus Days Thanksgiving Day,, November 26, 2015 Christmas Day,, December 25, 2015 New Year s Day,, January 1, 2016 Thanksgiving Day,, November 24, 2016 Christmas Day,, December 25, 2016 New Year s Day,, January 1, 2017 Holidays reflect Sunday distribution and rates. Increased frequency Easy to increase your frequency and gain exposure in a multitude of products 5

ROP PREMIUM POSITION RATES TV Book Gain outstanding visibility with TV Week. What s on tonight? Our readers ask this every week and turn to us to find out. Rates per insertion.

Rate $4,500 $3,900 $1,950 $897 COLOR PREMIUMS: Color Full Color Minimum Color Charge Premium 45% $250 Section Fronts Capture the attention of readers with this premium position.

6 ROP PREMIUM POSITION RATES TV Book Gain outstanding visibility with TV Week. What s on tonight? Our readers ask this every week and turn to us to find out. Rates per insertion. Tab Size Ads Back Page 6.25 in. x 9.50 in. Full Page 6.25 in. x 9.50 in. 1/2 Page Horz 6.25 in. x 4.75 in. Front Page Banner 6.25 in. x 1.50 in. Rate $4,500 $3,900 $1,950 $897 COLOR PREMIUMS: Color Full Color Minimum Color Charge Premium 45% $250 Section Fronts Capture the attention of readers with this premium position. Gain mass exposure with the front page placement on sections, such as Sports, A&E, Business and more. Rates per insertion. Banner Ad Open 2 52x Sunday Main $2,400 $1,825 $1,400 $1,175 Sunday $2,025 $1,475 $1,150 $975 Daily Main $2,300 $1,650 $1,275 $1,075 Daily $1,650 $1,325 $1,000 $ Banner ad section fronts within 7-days: $2, Banner ad section fronts within 7-days: $2,500 (Either option can include a Sunday or Main sections) Weekend Section Capture the attention of local adults as they make plans to spend their free time...and money! The Weekend Life section combines the best of Life and the best of Weekend. It's the essential things-to-do section for what's going on around town in Greater Cincinnati and Northern Kentucky. Rates Per Insertion 2 52x Cover Banner Ad $1,355 $1,045 $875 Rates are NET 6

7 ROP PREMIUM POSITION RATES Comics What s so funny? The Comics section delivers broad exposure and multiple color positions in this popular section, making it an ideal advertising forum. Place your ad among the Comics to generate the extra attention you seek. Deadlines Reservations Proof copy Release art files to printer 27 days 26 days 19 days Deadlines reflect number of days prior to publication. Color comics rate schedule Per page, per insertion. (Sunday Only) Ad Size Open rate 3x 9x 12x 2 39x 52x Gatefold $14,400 $12,530 $11,388 $9,490 $8,625 $7,985 $7,462 $7,040 4 Pg. Tab $17,600 $16,000 $15,170 $13,790 $11,990 $10,900 $10,176 $9,600 8 Pg. Tab $25,600 $22,400 $20,480 $19,200 $17,920 $16,960 $16,320 $15, Pg. Tab $36,800 $30,400 $29,440 $28,480 $25,600 $24,320 $23,680 $23,040 Color comics rate schedule Per page, per insertion. (Sunday Only) Ad Size Open rate 3x 9x 12x 2 52x 1/2 Page $5,833 $5,544 $5,250 $4,961 $4,667 $4,359 $4,121 1/3 Page $3,885 $3,696 $3,497 $3,308 $3,108 $2,924 $2,751 1/6 Page $1,948 $1,848 $1,750 $1,654 $1,556 $1,463 $1,370 Banner $437 $411 Print and deliver in color comics and ShopLocal Direct Values rate schedule Rates per thousand. Plus Additional Ad Size Quantities in ShopLocal Open Rate 3x 9x 12x 2 39x 52x Direct Values* 4 Pg. Tab 50,000 to 100, ,001 to $53 $53 $53 8 Pg. Tab 50,000 to 100, ,001 to $69 $69 $68 $69 $68 $68 12 Pg. Tab 50,000 to 100, ,001 to $93 $92 $91 $92 $91 $90 $91 $90 $89 $90 $89 $88 $89 $88 $87 $88 $87 $86 $87 $86 $85 $86 $85 $84 *Minimum quantity 50,000. **All package insertions must run within a seven-day period. Comics subject to rate increase. For more information on ShopLocal Direct Values, see page 12. 7

8 OWN LOCAL Cincinnati.com Business Directory - a premium advertising opportunity for our daily and weekly print customers. Print ads are digitized to power an online business listing which can be found in our Business Directory. This robust profile aides in enhanced online visibility for your business and improving your company s organic search rankings across all platforms. Price points for this enhanced service: $25 per print ad for daily publication $15 per print ad for weekly publication All daily and weekly print advertising will automatically receive this service and find their business listing via our directory. 8

9 YOUR HOMETOWN ENQUIRER PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS Your Hometown Enquirer Connect with customers right in your neighborhood, or any local neighborhood! Your Hometown Enquirer provides a unique opportunity to deliver your message in a well-read, highly local publication. Your Hometown Enquirer is delivered to Greater Cincinnati communities every and Saturday. 1. SELECT YOUR 2. CHOOSE YOUR MICROZONE Southest microzone Northeast microzone East zone Southwest microzone Northwest microzone West zone Butler microzone Warren microzone Butler/Warren zone Full Page $1, $1, $1, $1, $1, $1, $1, in. X in. 3/4 Page 2/3 Page $ $ $ $ $1, $1, $ $ $ $ $1, $1, $ $ in. X in. 9.5 in. X 9 in. 1/2 Page Vert $ $ $ $ in.x13.25 in. 1/2 Page $ $ $ $ in. X 9 in. 1/2 Page Horz $ $ $ $ in.x 6.6 in. 2/5 Page $ $ $ $ in. X in. 3/8 Page $ $ $ $ $ $ $ $ $ in. X 6.6 in. Southest microzone Northeast microzone East zone Southwest microzone Northwest microzone West zone Butler microzone Warren microzone Butler/Warren zone 1/3 Page Vert $ $ $ $ $ $ $ in. X 9 in. 1/3 Page Horz $ $ $ $ $ $ $ in. X 4.5 in. 1/4 Page Vert $ $ $ $ $ $ in.x in. 1/4 Page $ $ $ $ $ $ in.x 6.6 in. 1/4 Page Horz $ $ $ $ $ $ in. X 4.5 in. 1/6 Page $ $ $ $ $ $ $ $ $ in.x 4.5 in. 1/9 Page $ $ $ $ $ $ $93.33 $93.33 $ in. X 3 in. Banner $ $ $ $ $ $ $93.33 $93.33 $ in. X 1.5 in. Southest microzone Northeast microzone East zone Southwest microzone Northwest microzone West zone Butler microzone Warren microzone Butler/Warren zone 1/12 Page Vert $ $ $ $ $ $ $ in.x 4.5 in. 1/12 Page Horz $ $ $ $ $ $ $ in. X 2.25 in. Awareness F $ $ in.x 3 in. Awareness E $33.33 $ $33.33 $ $23.33 $23.33 $ in.x 3 in. Awareness D $ $90.00 $35.00 $ in.x 2.25 in. Awareness C $25.00 $25.00 $45.00 $25.00 $25.00 $45.00 $17.50 $17.50 $ in.x 2.25 in. Awareness B $33.33 $ $33.33 $ $23.33 $23.33 $ in.x1.5 in. 9

10 YOUR HOMETOWN ENQUIRER 3. Commitment Level Open,000 $75,000 $100,000 $125,000 DETERMINE YOUR ANNUAL SPENDING LEVEL: % discount off Base Rate 0.0% 30.0% 30.5% 31.0% 31.5% Commitment Level $150,000 $175,000 $200,000 $225,000 $250,000 % discount off Base Rate 32.0% 32.5% 33.0% 33.5% 34.0% Section Front Positions 2-day ad buy East West Butler/Warren Open 6 weeks 13 weeks 26 weeks 39 weeks $ $ $ $ $ $ $ $ Color Premiums Color Full Color Minimum Color Charge Online - Per zone, per week Expandable Trigger Positions Open 2 39x Premium 45%.00 $40 per ad $37 per ad $33 per ad $30 per ad $27 per ad 10

11 TARGET YOUR ADVERTISING BY GEOGRAPHY Combine the power of Your Hometown Enquirer with the Sunday Enquirer, Cincinnati.com and the Community Press/Recorder newspapers to reach consumers in your target communities. West Zone Reach 64% (242,335) of West side adults 4.2 times throughout more than 56 communities.* North Zone Reach 48% (124,800) North adults 3.6 times throughout Butler and Warren counties.* Kentucky Zone Reach 62% (175,488) NKY adults 4.3 times throughout three counties; Boone,Campbell and Kenton.* East Zone Reach 56% (162,968) East side adults 4.0 times throughout more than 62 communities.* *Reach and frequency based on a daily and Sunday Enquirer, 7 days on Cincinnati.com and weekly Community Press and Recorder. Source: Scarborough, 2014 Release 2 11

12 RETAIL ADVERTISING: KENTUCKY PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS SELECT YOUR : MON. - WED. THURS. - SAT. SUNDAY FULL PAGE $7, $7, $8, in. X in. 3/4 PAGE $5, $5, $5, in. X in. 2/3 PAGE $4, $4, $5, in. X 9 in. 1/2 PAGE Vert $3, $4, $4, in.x13.25 in. 1/2 PAGE $3, $4, $4, in. X 9 in. 1/2 PAGE Horz $3, $4, $4, in.x 6.6 in. 2/5 PAGE $3, $3, $3, in. X in. 3/8 PAGE $2, $2, $3, in. X 6.6 in. MON. - WED. THURS. - SAT. SUNDAY 1/3 PAGE Vert $2, $2, $2, in. X 9 in. 1/3 PAGE Horz $2, $2, $2, in. X 4.5 in. 1/4 PAGE Vert $1, $1, $2, in.x in. 1/4 PAGE $1, $1, $2, in.x 6.6 in. 1/4 PAGE Horz $1, $1, $2, in. X 4.5 in. 1/6 PAGE $1, $1, $1, in.x 4.5 in. 1/9 PAGE $ $ $ in. X 3 in. BANNER $ $ $ in. X 1.5 in. 1/12 PAGE Vert in.x 4.5 in. 1/12 PAGE Horz in. X 2.25 in. 2. DETERMINE YOUR ANNUAL SPENDING LEVEL: Commitment Level % discount off Base Rate Commitment Level % discount off Base Rate MON. - WED. THURS. - SAT. SUNDAY AWARENESS F $ $ $ in.x 3 in. AWARENESS E $ $ $ in.x 3 in. AWARENESS D $ $ $ in.x 2.25 in. AWARENESS C $ $ $ in.x 2.25 in. AWARENESS B $ $ $ in.x1.5 in. Open,000 $75,000 $100,000 $125, % 30.0% 30.5% 31.0% 31.5% $150,000 $175,000 $200,000 $225,000 $250, % 32.5% 33.0% 33.5% 34.0% 3. CHOOSE THE RIGHT FREQUENCY FOR YOUR CAMPAIGN: CALCULATE YOUR OPTIONS: MY SCHEDULE: Weekly Frequency % Discount A. Base rate (from chart above) $_ Sunday: 1x 2x 3x 4x 5x 7x 0% 20% 40% 40% 40% 40% 40% Discount only apply to frequency customers that run within a 7 day period at the above pricing. COLOR PREMIUMS: B. Annual discount % (from chart 2) X Base Rate $ - Subtotal: $_ C. Frequency discount % (from chart 3) X Subtotal $ - Total for one ad: $_ *Add color from color table $_ (% for color cost times step 3 or enter min which ever is greater) Total (step 3 plus color) $_ Monday: Tuesday: : : : Saturday: Total (one week) x 52 Annual (52 weeks) Color Premium Full Color Minimum Color Charge 45% $250 12

13 SHOPLOCAL DIRECT VALUES ShopLocal Direct Values ShopLocal Direct Values utilizes the vast market reach of The Enquirer to provide full-service advertising solutions. Target the customers you need to reach through reliable, combined distribution of The Enquirer and ShopLocal Direct Values. Whether you need to reach a specific area of town or the Greater Cincinnati and Northern Kentucky area, you can count on ShopLocal Direct Values to deliver. Expand your existing customer base and maximize your return on your investment. Cost-Effective Reach A cost-effective advertising approach through newspaper-carrier delivery Full Service Design and Printing We ll design and print advertising inserts that target your audience Targeted Distribution: Subscribers The Enquirer subscribers are avid and loyal readers. Distribution can be targeted by Zip Code, allowing you to reach your best customers and prospects.non-subscribers Your flyer can also be inserted in ShopLocal Direct Values, our weekly product delivered each Saturday to households that do not subscribe to The Enquirer. Distribution in ShopLocal Direct Values can also be selected by Zip Code. The combination of The Enquirer and ShopLocal Direct Values enables you to reach homes in the distribution area. Online Extend the reach of your message to all of our online users, by placing your ad in ShopLocal today. Ads in ShopLocal are geo-targeted by Zip Code and are searchable by category, keyword and advertiser name, ensuring motivated customers will view your offer. Each ad in ShopLocal appears online for 7 days. Preprint specifications Page Size: Each standard page counts as two tabloid pages. Tabloid: A tabloid page is any page larger than 96 square inches, up to and including square inches. Standard: A standard or full size page is any page larger than square inches. Maximum flat folded size accepted: 12 x15. Space Reservation Deadline 16 days prior to publication Daily Inserts Receiving Deadline: Not more than 3 weeks or less than 8 days prior to insertion dates. Sunday Inserts Receiving Deadline: Not more than 3 weeks or less than 12 days prior to insertion date. Preprints received after deadline are not guaranteed to publish. If publication can be arranged, a per thousand late fee will be applied. All rates are based on cost per thousand and non-commissionable. For preprints over 52 tab pages add $1 per thousand per page. Minimum quantity 30,000. Preprints arriving after deadline are subject to late fees. Call your Enquirer Media Account Executive for shipping information. Receiving times: Monday through, 7:00 a.m. 2:30 p.m. Sunday-, 10:00 p.m.-2:00 a.m. Preprints must be banded, in consistent counts and shipped on skids with visible skid tag indicating run date, publication and quantity. 13

14 SUNDAY HOLIDAY INSERTS Full Run Sunday Enquirer By Annual Frequency Rate Schedule (In Paper Only). Rates Per Thousand. Pages Open rate 3x 2 39x 48x 78x 104x FSS $43 $41 $40 $39 $38 $37 $36 $35 4 Tab $45 $43 $41 $40 8 Tab $53 $45 12 Tab $53 16 Tab $53 20 Tab 24 Tab $61 $53 28 Tab 32 Tab $68 $61 36 Tab $73 $69 $68 40 Tab $76 $74 $69 $61 44 Tab $78 $76 $74 $73 $68 48 Tab $80 $78 $76 $75 $68 52 Tab $83 $80 $79 $77 $75 $68 Over 52 Plus $1/Tab Page Advertising placed at preprint frequency levels require a signed Enquirer advertising contract prior to rate qualification. Zoned Run Sunday Enquirer By Annual Frequency Rate Schedule (In Paper Only). Rates Per Thousand. Pages Open rate 3x 2 39x 48x 78x 104x FSS $44 $43 $41 $40 $39 4 Tab $44 8 Tab $61 12 Tab $61 16 Tab 20 Tab $61 24 Tab $69 $61 28 Tab $74 $73 $61 32 Tab $79 $77 $75 $73 $69 36 Tab $82 $80 $78 $77 $74 40 Tab $86 $84 $81 $80 $78 $74 $69 44 Tab $88 $86 $84 $82 $80 $77 $74 $73 48 Tab $90 $88 $86 $85 $81 $79 $77 $74 $73 52 Tab $98 $90 $89 $87 $85 $81 $79 $77 $75 Over 52 Plus $1/Tab Page Either same day or Saturday and Sunday different versions count as 1 frequency. See page 16 for more details. Direct Values insertion counts towards frequency fulfillment. Preprint contract rates are based upon frequency and page counts. 14

15 DAILY INSERTS DISTRIBUTION Full Run Tuesday-Saturday By Annual Frequency Rate Schedule (In Paper Only). Rates Per Thousand. Pages Open rate 3x 2 39x 48x 78x 104x FSS $39 $38 $37 $36 $35 $34 $33 $32 $31 4 Tab $45 $44 $43 $41 $39 $38 $37 $36 8 Tab $45 $43 $41 12 Tab $53 $45 $44 16 Tab $53 $45 $44 20 Tab 24 Tab 28 Tab $61 32 Tab $61 $53 36 Tab $69 40 Tab $68 44 Tab $74 $69 $61 48 Tab $76 $74 $68 $61 52 Tab $79 $76 $75 $73 $68 Over 52 Plus $1/Tab Page Advertising placed at preprint frequency levels require a signed Enquirer advertising contract prior to rate qualification. Zoned Run Tuesday-Saturday By Annual Frequency Rate Schedule (In Paper Only). Rates Per Thousand. Pages Open rate 3x 2 39x 48x 78x 104x FSS $44 $43 $40 $39 $38 $37 $36 $35 4 Tab $44 $43 $40 8 Tab 12 Tab 16 Tab 20 Tab $53 24 Tab $69 28 Tab 32 Tab $76 $73 36 Tab $79 $77 $74 $73 $69 40 Tab $83 $80 $78 $77 $74 $69 44 Tab $85 $83 $80 $79 $77 $73 48 Tab $87 $85 $83 $81 $78 $76 $73 52 Tab $91 $87 $86 $84 $81 $78 $76 $73 Over 52 Plus $1/Tab Page Either same day or Saturday and Sunday different versions count as 1 frequency. See page 16 for more details. Direct Values insertion counts towards frequency fulfillment. Preprint contract rates are based upon frequency and page counts. 15

16 SHOPLOCAL DIRECT VALUES Wrap Rate Schedule Direct Values Wrap Specs FULL RUN Double Truck 20 x 10 Ad Size Open rate 3x 2 48x+ Front Page 9.5 x 7.25 Outside Full Page $2,470 $2,160 $2,000 $1,850 $1,700 $1,540 Back Page Full Page 9.5 x x 10 Inside Full Page $1,540 $1,390 $1,230 $1,080 $930 $770 Half Page Quarter Page 9.5 x x 5 Inside Half Page $850 $ ZONED OHIO/KENTUCKY Ad Size Open 3x 2 48x+ Outside Full Page $1,500/$1,280 $1,330/$1,140 $1,250/$1,070 $1,160/$1,000 $1,080/$930 $1,000/$850 Inside Full Page $920/$780 $830/0 $750/0 0/0 0/0 0/$430 Inside Half Page 0/$430 0/$390 0/$360 $380/$320 $330/$290 $290/$250 Inside Quarter Page $380/$320 $330/$290 $290/$250 $250/$220 $210/$180 $170/$140 Quantity discount rate schedule 100M-249M 250M-399M $1/M discount $2/M discount Discount applies to frequency levels up to only. Thirty percent minimum subscriber, and at least one non-subscriber zone. The subscriber in-home and non-subscriber in-home must be within a 7 day window. Call your Enquirer Media Account Executive for ShopLocal Direct Values Shipping Information. Receiving times: Monday through, 7 am-2:30 pm Sunday through, 10 pm-2:00 am Preprints must be banded in consistent counts and shipped on skids with visible skid tag indicating run date, publication and quantity. Space Reservation Deadline: 16 days prior to publication Blended Preprint Rate Schedule Rates Per Thousand. (Minimum 30% newspaper distribution and one non-subscriber zone.) Pages 2-6 Tab 8 Tab 10 Tab 12 Tab 14 Tab 16 Tab 18 Tab 20 Tab 22 Tab 24 Tab 26 Tab 28 Tab 30 Tab 32 Tab 34 Tab 36 Tab 38 Tab 40 Tab 42 Tab 44 Tab Open rate $39 $44 $53 $68 $73 $79 $84 $89 $93 $101 $105 $110 $120 $126 3x $38 $41 $43 $78 $82 $87 $91 $97 $103 $107 $116 $123 $37 $40 $76 $81 $86 $89 $95 $101 $106 $115 $122 $36 $39 $41 $45 $69 $75 $79 $83 $88 $93 $98 $104 $114 $121 2 $35 $37 $40 $44 $73 $78 $82 $86 $92 $96 $102 $113 $119 39x $34 $37 $39 $43 $45 $53 $77 $81 $85 $91 $95 $101 $112 $118 48x $33 $36 $38 $44 $61 $76 $80 $84 $90 $94 $99 $111 $117 See your Account Executive for shipping details. Subject to rate increase. See your Account Executive for sizes greater than 44 tab pages. 16

17 PRINT AND DELIVER SINGLE SHEETS Maximize your advertising dollar by utilizing the production and distribution resources of Enquirer Media to reach your customers and best prospects. Turn Key Services: With our Print-and-Deliver program, you get complete advertising print services including design, proofing, printing and distribution of your advertisement. Custom Creative: Our highly skilled artists can assist in the complete design of your piece. Commercial Printing: Due to the large volume of inserts we print, we can be very selective in the printers we use. Our printers deliver high-quality materials at competitive rates. Standard size: 8.5 x11 rate schedule. Rates per thousand. (75# postal or 60# gloss stock) Quantity 30,000 50, , , ,000 Standard size: 8.5 x11 rate schedule. Rates per thousand. (50# economy stock) Quantity 30,000 50, , , ,000 2/0 $45 2/0 $44 $43 $41 Half sheet: 8.5 x5.5 rate schedule. Rates per thousand. (75# postal or 60# gloss stock) 2/2 $53 2/2 $45 $44 4/0 $53 4/0 $45 $44 4/4 4/4 $45 Minimum insert quanity of 5,000 required. Quantity 2/0 2/2 4/0 4/4 Colors: 4/4 Full color on front and back 4/0 Full color on front 2/2 Two colors on front and back 2/0 Two colors on front Print-and-Deliver Discounts: 48+ times per year, SAVE $2.50/M times per year, SAVE $2.00/M times per year, SAVE $1.50/M times per year, SAVE $1.00/M Deadlines: Creative material due 21 days prior to insertion Reservation due 17 days prior to insertion 30,000 50, , , ,000 Jumbo size: x rate schedule. Rates per thousand. (75# postal or 60# coated) Die cut add $12 per thousand Quantity 50, , , ,000 $31 $30 $29 $28 $27 2/0 $61 $34 $33 $32 $31 $30 11 x17 folded to 8.5 x11 rate schedule. Rates per thousand. (60# gloss) 4 PAGE / 4 COLOR 8 PAGE / 4 COLOR Quantity Rate Quantity Rate 30,000 $102 30,000 $167 50,000 $92 50,000 $ ,000 $77 100,000 $ , ,000 $ , ,000 $132 2/2 $74 $68 $61 $34 $33 $32 $31 $30 4/0 $74 $68 $61 $40 $36 $34 $32 $31 4/4 $86 $75 $68 17

HIGH-IMPACT ADVERTISING SOLUTIONS Creative Ad Shapes Eye-catching designs put your message front and center on the page. Choose from a variety of options.

Shape Diamond Circle Triangle Goal Posts Center Court L Shape Side 7 Shape Creative Strip Ad (Left) Creative Strip Ad (Middle) Creative Strip Ad (Right) Peel back Full Page Double Truck 1/2 Page

$320 $36,120 $11,180 $8,640 $5,590 $1,615 $4,675 $3,655 $3,825 $2,678 $2,678 $1,190 $1,360 $1,190 $340 $38,378 $11,879 $9,180 $5,939 $1,900 $5,500 $4,300 $4,500 $3,150 $3,150 $1,400 $1,600 $1,400

18 HIGH-IMPACT ADVERTISING SOLUTIONS Creative Ad Shapes Eye-catching designs put your message front and center on the page. Choose from a variety of options. Creative Ad Shapes - Process color or black & white. Shape Diamond Circle Triangle Goal Posts Center Court L Shape Side 7 Shape Creative Strip Ad (Left) Creative Strip Ad (Middle) Creative Strip Ad (Right) Peel back Full Page Double Truck 1/2 Page Double Truck 3/8 Page Double Truck 1/4 Page Double Truck Black/White Mon-Wed Black/White Thurs-Sat Black/White Sun $1,520 $1,615 $1,900 $1,520 $4,400 $3,440 $3,600 $2,520 $2,520 $1,120 $1,280 $1,120 $320 $36,120 $11,180 $8,640 $5,590 $1,615 $4,675 $3,655 $3,825 $2,678 $2,678 $1,190 $1,360 $1,190 $340 $38,378 $11,879 $9,180 $5,939 $1,900 $5,500 $4,300 $4,500 $3,150 $3,150 $1,400 $1,600 $1,400 $400 $45,150 $13,975 $10,800 $6,988 Color Color Color Color Only Mon-Wed Thurs-Sat Sun Masthead Logo Additional Information: Creative ad shapes require additional production and layout time as well as extended page space beyond the mechanical image area. To maintain exclusivity, creative ad shapes of a particular type are limited to one design/style per section of the newspaper. Triangle ads must anchor the page (widest point at bottom of page). Circle and Center Court ads must be centered on fold. All ad material MUST be received by deadline no exceptions. Actual sizes, rules and dimensions for all creative ad shapes are available from your Account Executive. COLOR PREMIUMS: Color Full Color Minimum Color Charge Premium 45% $250 18

19 STICKY NOTE & POLY BAG OPTIONS Your message will get noticed when you advertise with a front-page Sticky Note or on a printed Poly Bag in which the paper is delivered. Sticky Notes Put your message up front with today s headline. This versatile solution: - Can be a custom design or shape, matte or glossy - Can be targeted by geography - Can be targeted to a specific demographic by placing your note on Sports, Local or another section - Is ideal to offer a coupon, scratch and play, track and play, versa cards, or power ad booklets! 3 X Tab-On Ads rate schedule Rate per thousand. Quantity Open 4x 12x 30,000 50, , ,000 $45 $43 $38 Specifications and Deadlines: Image area is 3 X ; Note size is 3 X You must run 30,000 minimum quantity. A variety of background colors are available; background color will be counted as a color with the exception of yellow or white. Glossy sticky note reservations are due 17 days prior to publication date. Customer-provided notes rate is per thousand for distribution of notes only; these must meet the 3 X specification, and customer must provide a sample to test 6 weeks prior to publication date for insert accuracy. Conditions for publication: 1. One Sticky note advertiser per publication per day. 2. In the event of major breaking news or technical issues, Sticky notes may be rescheduled within a 7 day window. 3. The price for a particular configuration will be determined by the total quantity of that product configuration on a single shipment purchase. 4. Ask your Account Executive for Enquirer artwork guidelines. 5. The publisher of The Enquirer reserves the right to revise or reject in whole or in part any advertisement in its newspaper editions or other advertising vehicles. 6. Selected run dates are guaranteed for full run advertisers on a first-come, first-served basis. 7. Part-run advertisers will be rescheduled for the available date. Larger runs (100,000+ quantity) will have preference over smaller runs (30,000 +). Polybags Rain or shine, your message can be wrapped around the newspaper. Polybag advertisements are exclusive, highly visible and can be targeted by Zip zone. Use polybags to sample product, deliver coupons and/or let potential customers know of your specials and/or events! Monday through Sunday Enquirer Rate Schedule (Rate per thousand) Quantity 30,000 50, , , ,000 $45 $43 $41 Supplied polybags distribution only. Rates will be provided upon approval. Specifications and Deadlines: Reservation and art file are due 8 to 10 weeks prior to delivery date. Daily Bag: 7.5 x 21 x.0011 mil.; Image Area is 5.5 x 19 Saturday Bag: 7.5 x 23 x.0011 mil; Image Area is 6.5 x 21 Sunday Bag January October: 10 x 25 x.0014 mil.; Image Area is 8 x 23 Sunday Bag November December: 11 x 25 x.0014 mil.; Image Area - 8 x 23 When running December through March, 50% of both sides of the bag must contain color. You must run 30,000 minimum quantity. Increase quantity by 10% to ensure adequate delivery. Polybags with product samples must be pre-approved. 19

20 BELLY BAND Put your message on the front page. The Belly Band wraps the Sunday Enquirer newspapers sold at local retailers. This highly visible solution is ideal for highlighting your special coupon, offer or event and can be targeted to Ohio or Kentucky. 2x26 Belly Band SUNDAYS / BONUS DAYS CPM RATES 4x26 Belly Band SUNDAYS / BONUS DAYS CPM RATES 1-color 4-color $53.28 $ color 4-color $78.58 $ Belly Bands only available on Sundays, Bonus Days, and days that require a Belly Band. Full Single Copy Distribution Specifications & Deadlines Reservation and Art file are due 5 weeks prior to delivery date. Full single copy distriubtion Image size: 2x26 or 4x26 TARGETED DIRECT MAIL OPTIONS TARGET MAIL PRODUCTION TIMELINE Timeline reflects typical direct mail program. Customization may require additional time. Contact your Enquirer Media Account Executive today to learn more about our direct mail options and rates. Completed artwork due to The Enquirer Artwork due to printer Estimated in-home date Delivery to USPS

21 MECHANICALS FULL PAGE 9.5 in. X in. 3/4 PAGE 7.09 in. X in. 2/3 PAGE 9.5 in. X 9 in. 1/2 PAGE V 4.68 in.x13.25 in. 1/2 PAGE 7.09 in. X 9 in. 1/2 PAGE H 9.5 in.x 6.6 in. 2/5 PAGE 4.68 in. X in. 3/8 PAGE 7.09 in. X 6.6 in. 1/3 PAGE V 4.68 in. X 9 in. 1/3 PAGE H 9.5 in. X 4.5 in. 1/4 PAGE V 2.27 in.x in. 1/4 PAGE 4.68 in.x 6.6 in. 1/4 PAGE H 7.09 in. X 4.5 in 1/6 PAGE 4.68 in.x 4.5 in. 1/9 Page 4.68 in. X 3 in. BANNER 9.5 in. X 1.5 in. 1/12 PAGE V 2.27 in.x 4.5 in. 1/12 PAGE H 4.68 in. X 2.25 in. AWARENESS F 2.27 in.x 3 in. AWARENESS E 1.13 in.x 3 in. AWARENESS D 2.27 in.x 2.25 in. AWARENESS C 1.13 in.x 2.25 in. AWARENESS B 2.27 in.x1.5 in. 21

COMMUNITY PRESS/RECORDER FULL RUN RATES The Community Press and Recorder family of weekly newspapers extend the wide reach and impact of The Enquirer editions to provide your business with

Target customers in your area with these zoned ROP advertising options: Every in The Community Press (OH) newspapers* Every in The Community Recorder (KY) newspapers *The Indian Hill Journal and

22 COMMUNITY PRESS/RECORDER FULL RUN RATES The Community Press and Recorder family of weekly newspapers extend the wide reach and impact of The Enquirer editions to provide your business with outstanding advertising opportunities. Target customers in your area with these zoned ROP advertising options: Every in The Community Press (OH) newspapers* Every in The Community Recorder (KY) newspapers *The Indian Hill Journal and Bethel Journal editions of The Community Press in Ohio are delivered on. PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS SELECT YOUR : FULL RUN CP/R FULL RUN OH FULL RUN KY FULL PAGE $9,677 $7,918 $3, in. X in. 2/3 PAGE H $7,920 $6,480 $2, in. X 12 in. 2/3 PAGE V $7,920 $6,480 $2, in. X in. 1/2 PAGE V $5,495 $4,496 $1, in.x in. 1/2 PAGE IMPACT $5,495 $4,496 $1, in. X 13.5 in. 1/2 PAGE H $5,495 $4,496 $1, in.x 8.5 in. 2/5 PAGE $4,274 $3,497 $1, in. X 10.5 in. 1/3 PAGE V $3,663 $2,997 $1, in. X 10.5 in. 1/3 PAGE H $3,663 $2,997 $1, in. X 6 in. FULL RUN CP/R FULL RUN OH FULL RUN KY 1/3 PAGE $3,663 $2,997 $1, in. X 8.5 in. 1/4 PAGE $2,970 $2,430 $1, in.x 8.5 in. 1/4 PAGE IMPACT $2,970 $2,430 $1, in.x 6 in. 1/4 PAGE H $2,970 $2,430 $1, in. X 4.5 in. 1/6 PAGE $1,980 $1,620 $ in.x 6 in. 1/8 PAGE H $1,485 $1, in. X 4.5 in. 1/8 PAGE V $1,485 $1, in. X 6 in. BANNER $1,320 $1,080 $ in. X 2 in. 1/12 PAGE H $990 $810 $ in. X 3 in. FULL RUN CP/R FULL RUN OH FULL RUN KY 1/12 PAGE V $990 $810 $ in.x 4.5 in. AWARENESS F 0 0 $ in. X 3 in. AWARENESS E $330 $270 $ in.x 3 in. AWARENESS DV 0 $450 $ in.x 4.5 in. AWARENESS DH 0 $450 $ in. x 2.25 in. AWARENESS C $248 $203 $ in.x 2.25 in. AWARENESS B $330 $270 $ in.x 1.5 in. AWARENESS A $165 $ in.x1.5 in. DETERMINE YOUR ANNUAL SPENDING LEVEL: CALCULATE YOUR OPTIONS: Commitment Level Open,000 $75,000 $100,000 $125,000 % discount off Base Rate 0.0% 30.0% 30.5% 31.0% 31.5% Commitment Level $150,000 $175,000 $200,000 $225,000 $250,000 % discount off Base Rate 32.0% 32.5% 33.0% 33.5% 34.0% A. Base rate (from chart above) $_ B. Annual discount % (from chart 2) X Base Rate $ - Community Press Online $ Subtotal: Total for one ad: $_ $_ 21 22

23 COMMUNITY PRESS RATES BY MARKET PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS SELECT YOUR : EAST MARKET I EAST MARKET II WEST MARKET I WEST MARKET II BUTLER WARREN FULL PAGE $2,815 $3,079 $2,287 $2,463 $2, in. X in. 2/3 PAGE H $2,304 $2,520 $1,872 $2,016 $1, in. X 12 in. 2/3 PAGE V $2,304 $2,520 $1,872 $2,016 $1, in. X in. 1/2 PAGE V $1,598 $1,748 $1,299 $1,399 $1, in.x in. 1/2 PAGE H $1,598 $1,748 $1,299 $1,399 $1, in.x 8.5 in. 1/2 PAGE IMPACT $1,598 $1,748 $1,299 $1,399 $1, in. X 13.5 in. 2/5 PAGE $1,243 $1,360 $1,010 $1,088 $ in. X 10.5 in. 1/3 PAGE V $1,066 $1,166 $866 $932 $ in. X 10.5 in. 1/3 PAGE H $1,066 $1,166 $866 $932 $ in. X 6 in. EAST MARKET I EAST MARKET II WEST MARKET I WEST MARKET II BUTLER WARREN 1/3 PAGE $1,066 $1,166 $866 $932 $ in. X 8.5 in. 1/4 PAGE $864 $945 2 $ in.x 8.5 in. 1/4 PAGE IMPACT $864 $945 2 $ in.x 6 in. 1/4 PAGE H $864 $945 2 $ in. X 4.5 in. 1/6 PAGE $ in.x 6 in. 1/8 PAGE H $432 3 $351 $378 $ in. X 4.5 in. 1/8 PAGE V $432 3 $351 $378 $ in. X 6 in. BANNER $384 0 $312 $336 $ in. X 2 in. 1/12 PAGE H $288 $315 $234 $252 $ in. X 3 in. EAST MARKET I EAST MARKET II WEST MARKET I WEST MARKET II BUTLER WARREN 1/12 PAGE V $288 $315 $234 $252 $ in.x 4.5 in. AWARENESS F $192 $210 $156 $168 $ in. X 3 in. AWARENESS E $96 $105 $78 $ in.x 3 in. AWARENESS DV $160 $175 $130 $140 $ in.x 4.5 in. AWARENESS DH $160 $175 $130 $140 $ in. x 2.25 in. AWARENESS C $ in.x 2.25 in. AWARENESS B $96 $105 $78 $ in.x 1.5 in. AWARENESS A $53 $39 $ in.x1.5 in. 2. DETERMINE YOUR ANNUAL SPENDING LEVEL: 3. CALCULATE YOUR OPTIONS: Commitment Level Open,000 $75,000 $100,000 $125,000 % discount off Base Rate 0.0% 30.0% 30.5% 31.0% 31.5% Commitment Level $150,000 $175,000 $200,000 $225,000 $250,000 % discount off Base Rate 32.0% 32.5% 33.0% 33.5% 34.0% A. Base rate (from chart above) $_ B. Annual discount % (from chart 2) X Base Rate $ - Community Press Online $ Subtotal: $_ Total for one ad: $_ 23

24 COMMUNITY PRESS & RECORDER RATES BY NEWSPAPER Be selective: Pick the communities you want 1. SELECT YOUR : PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS Community Press / Recorder Newspaper Full Page 2/3 Page Vertical 2/3 Page Horizontal 1/2 Page Vertical 1/2 Page Impact 1/2 Page Horizontal 2/5 Page 1/3 Page Vertical 1/3 Page 1/3 Page Horizontal 1/4 Page 1/4 Page Impact 1/4 Page Horizontal 101 Delhi/Price Hill Press 102 Western Hills Press 201 NorthWest Press 202 Hilltop Press 203 TriCounty 304 Suburban Life 303 Northeast Suburban Life 306 Indian Hill Journal 302 Loveland Herald 402 Milford Miami Advertiser Comm Journ N Clermont 305 Eastern Hills Journal 401 Forest Hills Journal 404 Community Journal Clermont 405 Bethel Journal 501 Campbell Co. Recorder Campbell Community Rec Ft. Thomas Recorder 502 Community Recorder 505 South Kenton Recorder 506 Florence Recorder Union Recorder 507 Boone Community Recorder Boone County Recorder 508 Alexandria Recorder Community Press Newspaper $1,935 $2,023 $1,672 $1,672 $1,232 $1,408 $1,232 $880 $880 $1,584 $1,672 $1,760 $2,199 4 $1,232 $1,496 $1,056 $1,144 $880 8 $1,584 $1,656 $1,368 $1,368 $1,008 $1,152 $1, $1,296 $1,368 $1,440 $1,800 6 $1,008 $1,224 $864 $936 0 $432 $1,584 $1,656 $1,368 $1,368 $1,008 $1,152 $1, $1,296 $1,368 $1,440 $1,800 6 $1,008 $1,224 $864 $936 0 $432 $1,099 $1,149 $949 $949 $699 $799 $ $899 $949 $999 $1,249 $400 $699 $ $300 $1,099 $1,149 $949 $949 $699 $799 $ $899 $949 $999 $1,249 $400 $699 $ $300 1/6 Page 1/8 Page 1/8 Page Banner 1/12 Page Vertical Horizontal Vertical $1,099 $1,149 $949 $949 $699 $799 $ $899 $949 $999 $1,249 $400 $699 $ $300 1/12 Page Horizontal $855 $894 $738 $ $389 $389 $699 $738 $777 $971 $ $389 $233 $733 $ $533 6 $333 $ $833 $ $400 $433 $333 $200 Awareness Awareness F E $733 $ $533 6 $333 $ $833 $ $400 $433 $333 $200 Awareness DV $733 $ $533 6 $333 $ $833 $ $400 $433 $333 $ $378 $432 $378 $270 $ $216 $378 $459 $324 $351 $270 $ $378 $432 $378 $270 $ $216 $378 $459 $324 $351 $270 $ $378 $432 $378 $270 $ $216 $378 $459 $324 $351 $270 $162 Awareness Awareness Awareness Awareness DH C B A 101 Delhi/Price Hill Press 102 Western Hills Press 201 NorthWest Press 202 Hilltop Press 203 TriCounty 304 Suburban Life 303 Northeast Suburban Life 306 Indian Hill Journal 302 Loveland Herald 402 Milford Miami Advertiser Comm Journ N Clermont 305 Eastern Hills Journal 401 Forest Hills Journal 404 Community Journal Clermont 405 Bethel Journal 501 Campbell Co. Recorder Campbell Community Rec Ft. Thomas Recorder 502 Community Recorder 505 South Kenton Recorder 506 Florence Recorder Union Recorder 507 Boone Community Recorder Boone County Recorder 508 Alexandria Recorder $396 $414 $342 $342 $252 $288 $252 $180 $180 $324 $342 $360 $450 $144 $252 $306 $216 $234 $180 $108 $297 $311 $257 $257 $189 $216 $189 $135 $135 $243 $257 $270 $338 $108 $189 $230 $162 $176 $135 $81 $297 $311 $257 $257 $189 $216 $189 $135 $135 $243 $257 $270 $338 $108 $189 $230 $162 $176 $135 $81 $264 $276 $228 $228 $168 $192 $168 $120 $120 $216 $228 $240 $300 $96 $168 $204 $144 $156 $120 DETERMINE YOUR ANNUAL SPENDING LEVEL: Commitment % discount Commitment Level off Base Rate Level Open,000 $75,000 $100,000 $125, % 30.0% 30.5% 31.0% 31.5% $150,000 $175,000 $200,000 $225,000 $250,000 % discount off Base Rate 32.0% 32.5% 33.0% 33.5% 34.0% $198 $207 $171 $171 $126 $144 $126 $90 $90 $162 $171 $180 $225 $126 $153 $108 $117 $90 $198 $207 $171 $171 $126 $144 $126 $90 $90 $162 $171 $180 $225 $126 $153 $108 $117 $90 MULTI-MARKET DISCOUNT Market Discount 2 MARKETS 3+ MARKETS 10% 20% Multi-market discounts are only available when purchasing individual papers. Community Press Online: $10 No discounts apply. $132 $138 $114 $114 $84 $96 $84 $108 $114 $120 $150 $84 $102 $78 $36 $69 $30 $30 $75 $24 $36 $39 $30 $18 $110 $115 $95 $95 $80 $90 $95 $100 $125 $40 $85 $30 $110 $115 $95 $95 $80 $90 $95 $100 $125 $40 $85 $30 $43 $43 $32 $36 $32 $23 $23 $41 $43 $45 $18 $32 $38 $27 $29 $23 $14 A. Base rate (from chart above) $_ B. Annual discount % (from chart 2) X Base Rate $ - Community Press Online $ Subtotal $ C. Multi-Market Discount % (from chart 3 X Subtotal) Total for one ad: $_ $_ $69 $30 $30 $75 $24 $36 $39 $30 $18 $33 $35 $29 $29 $21 $24 $21 $15 $15 $27 $29 $30 $38 $12 $21 $26 $18 $20 $15 $9 24

FRONT PAGE BANNER AD RATES FRONT PAGE BANNER AD RATES - COMMUNITY PRESS (OH) Rates per banner Banners 101 Delhi Press/Price Hill Press $330.20 102 Western Hills Press $300.60 201 Northwest Press $268.

25 FRONT PAGE BANNER AD RATES FRONT PAGE BANNER AD RATES - COMMUNITY PRESS (OH) Rates per banner Banners 101 Delhi Press/Price Hill Press $ Western Hills Press $ Northwest Press $ Hilltop Press $ Tri-County Press $ Loveland Herald $ Northeast Suburban Life $ Suburban Life $ Eastern Hills Journal $ Indian Hill Journal $ Forest Hills Journal $ FRONT PAGE BANNER AD RATES - COMMUNITY RECORDER (KY) Rates per banner Banners 501 The Campbell County Recorder/ $ The Campbell Community Recorder The Fort Thomas Recorder 502 The Community Recorder $ The Erlanger Recorder $ The Kenton Community Recorder $ The Florence Recorder $ The Boone County Recorder/ $ The Boone Community Recorder 508 The Alexandria Recorder $ Full color is included at no additional charge. 402 Milford-Miami Advertiser/ $ Community Journal, North Clermont 404 Community Journal, Clermont $ The Bethel Journal $ Banner ads may be purchased for placement on the front page of the Main, or Life, or Sports section. Community Press Online: $10.00 PRE-PRINT INSERT DISTRIBUTION Per thousand, per insertion # of Annual Events 1-24 Pages Pages Pages Open $36.00 $34.00 $32.00 $29.00 $28.00 $ $40.00 $35.00 $ $43.00 $38.00 $35.00 Rates are per 1,000 inserts delivered. Single sheets are considered 2 pages. Each broadsheet counts as four tabloid pages. 2% waste must be added to the total quantity being dropped. Minimum size is 8 1/2 inches x 4 inches. Maximum size is 10 3/4 inches x 12 1/2 folded. All preprints must be shipped to : Journal & Courier 1501 Veterans Memorial Parkway East Lafayette, Indiana

26 CREATIVE LIVING RATES Creative Living (monthly) Get in touch with your customers by positioning your business where they re sure to find you. Along with your paid display advertising in Creative Living Magazine, you have the opportunity to include an advertorial story providing readers with an in-depth look at your local business. In addition, you can include photographs of your products, facilities or staff. PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS SELECT YOUR : EAST WEST KENTUCKY FULL PAGE $1,750 $1,750 $1, IN. X 10 IN. 1/2 PAGE H $875 $ IN.X 5 IN. 1/2 PAGE IMPACT $875 $ IN. X 8 IN. 2/5 PAGE V IN. X 10 IN. 2/5 PAGE H IN. X 5 IN. 1/3 PAGE 0 0 $ IN. X 5 IN. 2/7 PAGE IN. X 7 IN. 1/4 PAGE V 8 8 $ IN.X 6 IN. EAST WEST KENTUCKY 1/4 PAGE H 8 8 $ IN. X 4 IN. 1/5 PAGE V $390 $390 $ IN.X 5 IN. 1/6 PAGE V $351 $351 $ IN. X 4 IN. 1/6 PAGE H $351 $351 $ IN.X 3 IN. 1/8 PAGE $240 $240 $ IN. X 3 IN. AWARENESS B $120 $120 $ IN.X 3 IN. AWARENESS A $90 $90 $ IN. X 2.5 IN. 2. MULTI-MARKET DISCOUNT PREMIUM POSITIONS BACK COVER FULL PAGE 3. Color 1 MARKET 2 MARKETS 3+ MARKETS Premium 0% 5% 10% CHOOSE THE RIGHT FREQUENCY FOR YOUR CAMPAIGN: Front Cover Color Photo with Multi Market Discounts West $ East $ Kentucky $ Full Run 8.00 Your choice Story and Ad or Ad Only Multi-market and or frequency discounts will apply Add $10.00 for Online West $1, East $1, Kentucky $1, Full Run $4, Frequency % Discount 1x 3x 9x 12x 0% 10% 15% 20% 25% ADDITIONAL INSIDE PHOTOS 1/6 Page H Full Color Photo $85.00 per photo per market No additional discount apply Community Press Online: $10 No discounts apply. 26

27 COMMUNITY RECORDER KENTUCKY BUNDLES 1. SELECT YOUR : PLANNING YOUR ADVERTISING SCHEDULE IS AS EASY AS BOONE CO. BUNDLE CAMPBELL CO. BUNDLE KENTON CO. BUNDLE KY FULL RUN FULL PAGE $1,232 $1,056 $1,760 $3, in. X in. 2/3 PAGE H $1,008 $864 $1,440 $2, in. X 12 in. 2/3 PAGE V $1,008 $864 $1,440 $2, in. X in. 1/2 PAGE V $699 9 $999 $1, in.x in. 1/2 PAGE H $699 9 $999 $1, in.x 8.5 in. 1/2 PAGE IMPACT $699 9 $999 $1, in. X 13.5 in. 2/5 PAGE 4 6 $777 $1, in. X 10.5 in. 1/3 PAGE V 6 $400 6 $1, in. X 10.5 in. 1/3 PAGE H 6 $400 6 $1, in. X 6 in. BOONE CO. BUNDLE CAMPBELL CO. BUNDLE KENTON CO. BUNDLE KY FULL RUN 1/3 PAGE 6 $400 6 $1, in. X 8.5 in. 1/4 PAGE $378 $324 0 $1, in.x 8.5 in. 1/4 PAGE IMPACT $378 $324 0 $1, in.x 6 in. 1/4 PAGE H $378 $324 0 $1, in. X 4.5 in. 1/6 PAGE $252 $216 $360 $ in.x 6 in. 1/8 PAGE H $189 $162 $ in. X 4.5 in. 1/8 PAGE V $189 $162 $ in. X 6 in. BANNER $168 $144 $240 $ in. X 2 in. 1/12 PAGE H $126 $108 $180 $ in. X 3 in. BOONE CO. BUNDLE CAMPBELL CO. BUNDLE KENTON CO. BUNDLE KY FULL RUN 1/12 PAGE V $126 $108 $180 $ in.x 4.5 in. AWARENESS F $84 $120 $ in. X 3 in. AWARENESS E $36 $ in.x 3 in. AWARENESS DV $100 $ in.x 4.5 in. AWARENESS DH $100 $ in. x 2.25 in. AWARENESS C $32 $27 $45 $ in.x 2.25 in. AWARENESS B $36 $ in.x 1.5 in. AWARENESS A $21 $18 $ in.x1.5 in. 2. DETERMINE YOUR ANNUAL SPENDING LEVEL: 3. CALCULATE YOUR OPTIONS: Commitment Level Open,000 $75,000 $100,000 $125,000 % discount off Base Rate 0.0% 30.0% 30.5% 31.0% 31.5% Commitment Level $150,000 $175,000 $200,000 $225,000 $250,000 % discount off Base Rate 32.0% 32.5% 33.0% 33.5% 34.0% A. Base rate (from chart above) $_ B. Annual discount % (from chart 2) X Base Rate $ - Community Press Online $ Subtotal: Total for one ad: $_ $_ Community Press Online: $10 No discounts apply. 27

28 MECHANICALS FULL PAGE 10 in. X in. 2/3 PAGE V 6.62 in. X in. 2/3 PAGE H 10 in. X 12 in. 1/2 PAGE V 4.93 in.x in. 1/2 PAGE IMPACT 6.62 in. X 13.5 in. 1/2 PAGE H 10 in.x 8.5 in. 2/5 PAGE 6.62 in. X 10.5 in. 1/3 PAGE V 4.93 in. X 10.5 in. 1/3 PAGE 6.62 in. X 8.5 in. 1/3 PAGE H 10 in. X 6 in. 1/4 PAGE 4.93 in.x 8.5 in. 1/4 PAGE IMPACT 6.62 in.x 6 in. 1/4 PAGE H 10 in. X 4.5 in. 1/6 PAGE 4.93 in.x 6 in. 1/8 PAGE V 3.24 in. X 6 in. 1/8 PAGE H 4.93 in. X 4.5 in. 1/12 PAGE V 3.24 in.x 4.5 in. 1/12 PAGE H 4.93 in. X 3 in. BANNER 10 in. X 2 in. AWARENESS F 3.24 in. X 3 in. AWARENESS E 1.55 in.x 3 in. AWARENESS DV 1.55 in.x 4.5 in. AWARENESS DH 3.24 in. x 2.25 in. AWARENESS C 1.55 in.x 2.25 in. AWARENESS B 3.24 in.x 1.5 in. AWARENESS A 1.55 in.x1.5 in. 28

DISTRIBUTION AREAS Community Press & Recorder Distribution Map Northwest Market 201 Northwest Press 202 Hilltop Press 203 Tri-County Press Northeast Market 302 Loveland Herald 303 Northeast Suburban

29 DISTRIBUTION AREAS Community Press & Recorder Distribution Map Northwest Market 201 Northwest Press 202 Hilltop Press 203 Tri-County Press Northeast Market 302 Loveland Herald 303 Northeast Suburban Life 304 Suburban Life 305 Eastern Hills Jounal 306 Indian Hill Journal East Market 401 Forest Hills Journal 402 Milford-Miami Advertise, Community Journal N Clermont 404 Community Journal Clermont 405 The Bethel Journal West Market 101 Delhi Press/Price Hill Press 102 Western Hills Press Northern Kentucky Market 508 The Alexandria Recorder 507 The Boone Community Recorder The Boone County Recorder 501 The Campbell Community Recorder The Campbell County Recorder The Fort Thomas Recorder 505 South Kenton Recorder 506 The Florence Recorder The Union Recorder 502 The Community Recorder 29