Publisher Inventory for MediaMath Clients

Transcription

1 MEDIAMATH Back to School 2016 Publisher Inventory for MediaMath Clients MediaMath has identified publishers that have Back to School inventory to help you maximize your campaign ROI. Check out inventory offerings (PMPs) and prices below. If you re interested in any of these offerings, reach out to the publisher s contact or your MediaMath representative to get started. Please note that prices are subject to change. Bazaarvoice Media provides the largest audience of shoppers online representing 110M unique users monthly. They represent premium shopping and retail sites including J.C. Penney, Macy s, Overstock, and Kmart. All of Bazaarvoice sites can be accessed through a single deal ID to make it operationally efficient for buyers to achieve maximum reach & scale. Inventory is 100% transparent and brand safe. Bots and fraud are virtually non-existent in the retail environment, as retailers have no incentive to buy traffic due to their focus on conversion. Impressions Available (30 days) 450MM Floor Price $5.50 Publisher Contact: Erica Gottlieb, Erica.Gottlieb@bazaarvoice.com Bazaarvoice Custom Back-to-School Data Package Bazaarvoice collects real-time insights from shoppers engaging with consumer generated content across the Bazaarvoice network, which includes 6,300 brands and retailers, 90MM unique consumer products, and 700MM monthly active shopper devices. These insights allow them to create highly specific custom Bazaarvoice Shopper Segments, built based on actual shopping actions on product webpages across their network including engagement frequency, ratings & reviews interaction, and purchase behavior. Shopper Segments empower you to efficiently target granular or wide audiences on premium retail sites within BVX. Impressions Available (30 days) 200MM Floor Price $7 Publisher Contact: Erica Gottlieb, Erica.Gottlieb@bazaarvoice.com

2 Kohl s is considered a top digital retailer across age groups, ranking 3rd highest with Baby Boomers and 6th with Millennials. For back to school Kohl s is offering high impact units in a unique, uncluttered environment. Rising Star Billboard_ROS_970x250_first-look priority Rising Star Pushdown_ROS_970x90_first-look priority In-Banner Video ROS_first-look priority Banner Package_CT Back To Schoolfirst-look priority Homepage Lockout (Expandable) Standard Homepage Lockout (Non-Expandable) Homepage Standard Homepage Takeover + Skin / Roadblock Mom Shoppers ROS Impressions Available (30 days) 33 MM Floor Price $5-$15 (Depending on Ad Units) Publisher Contact: Brian Gruseke, bgruseke@triadretail.com Sears is a leading integrated retailer with almost 2,500 full-line and specialty retail stores in the United States and Canada. Sears sees 22 million unique visitors monthly across its sites. Utilize Sears In-Market Electronic shopper data and the back-to-school seasonal PMP package to drive consideration, brand preference and engagement with inbanner video and first-look priority. Impressions Available (daily) 7.7M+ Floor Price $4-$8 (Depending on Ad Unit) Publisher Contact: Saoirse Martinez, smartinez@triadretail.com

3 Staples is the world s largest office supply and solutions company to reaching an audience of 13M+ monthly unique users. Staples ranks 4th in e-commerce sales among the Internet Retail Top 500 (Internet Retailer, May 2015). Staples just launched their programmatic media offering to the market. In the coming months contextual targeted PMP opportunities will become available. Standard ROS 728x90 Exclusive First-Look PMP opportunity for advertisers to drive consideration, brand favorability and engagement as consumers seek out deals from this premier office supply retailer. Impressions Available (daily) 1.5M+ Floor Price $4-$8 (Depending on Ad Unit) Publisher Contact: Brian Clay, bclay@triadretail.com Walmart is the #1 multi-channel retailer with over 40MM unique visitors per month, 851MM monthly page Views, and 97MM monthly visits. Walmart s robust content and seasonal destinations bring shoppers back multiple times per month, viewing multiple pages throughout the site and spending over 5 minutes during their visit. Focus on contextually relevant & seasonal inventory for back to school activities on Walmart.com: Run of Site Contextually Targeted Electronics & Entertainment Premium Skyline: Run of Site Premium Skyline: Electronics & Entertainment Seasonal: Back to School Impressions Available (30 days) 9,566,667/month Floor Price $7-$10 Publisher Contact: Todd Kaplan, tkaplan@triadretail.com

4 Vox Media is eight distinct media brands: The Verge (Technology and Culture), Vox.com (News), SB Nation (Sports), Polygon (Gaming), Eater (Food and Nightlife), Racked (Shopping, Beauty and Fashion), Curbed (Real Estate and Home), and Re/ code (Tech Business). Vox reaches 170 million young, affluent, and influential users across its eight celebrated verticals. Targeting Back-To-School shoppers Running on The Verge ROS Using 1st party Tech Enthusiasts segment RON Pre-roll placements to increase scale. Impressions Available (30 days) 90,000,000 Floor Price $10 Publisher Contact: Michele Devine, Business Insider delivers smart, high-impact business stories about companies making the world a better place. Tech Insider delivers coverage of science, technology, and innovation. RON / ROS across Business Insider and Tech Insider High impact Rising Star Units and Pre-roll Impressions Available (30 days) Floor Price $8.75 (desktop), $4.50 (mobile), $24.50 (video pre-roll) Publisher Contact: Walter Krivitsky, wkrivitsky@businessinsider.com

5 VICE is a leading global youth media company that operates the world s premier online video destination, VICE.COM and an international network of digital channels. High-impact ROS placements Impressions Available (30 days) 2,162,500 Floor Price $30 Publisher Contact: Amanda Bernstein, amanda.bernstein@vice.com CBSi is the premier online content network for information and entertainment. CNET, part of the CBSi network, is the world s leader in tech product reviews, news, prices, videos, forums, how to s and more. CNET 300x600 ROS Impressions Available (30 days) 5.9M/month Floor Price $14-$25 (Depending on Ad Unit) Publisher Contact: Lauren Nester, lauren.nestor@cbsinteractive.com

6 With an assortment of consumer advice and rankings including Best Colleges U.S. News gives readers everything they need to make their most informed life decisions. U.S. News is offering a strategic Back-to-School PMP offering that focuses on contextual alignment, granular cuts of inventory, and first-party data segments. U.S. News Back to School plan targets parents and students preparing for their next year of school with high-impact billboard and half-page placements: U.S. News College and Education U.S. News College and Education: Best High Schools U.S. News College and Education: Best Colleges First Party Data Segment: Going to College First Party Data Segment: Financing College ROS Mobile ROS Impressions Available (quarterly) 202,750,000 Floor Price $7.50 Publisher Contact: Joe Hayden, jhayden@usnews.com With over 3,000 journalists across platforms, USA TODAY Network creates stories that inform and empower over 100+ communities across the US. USA TODAY Network Video Units USA TODAY Network 300x600 High Impact USA TODAY Network 970x250 High Impact USA TODAY Network 970x66 High Impact USA TODAY Network 300x1050 High Impact Impressions Available (30 days) 6,373,862 Floor Price $13.00 Publisher Contact: Joe Fitzpatrick, jfitzpatri@gannett.com