Event Sponsorship Prospectus

Transcription

1 October 23-25, 2017 Hilton Prague, Prague, Czech Republic Event Sponsorship Prospectus

2 TABLE OF CONTENTS This week, LinuxCon hit Seattle, WA, and it was a truly excellent show. LinuxCon 2015 in Seattle was abso-fricking-lutely fantastic. I had a great time, learned a ton, and truly enjoyed the chance to hang out with so many friends and colleagues that I only get to see at such events. -BRIAN LUNDUKE, NETWORK WORLD About Open Source Summit...3 Diamond Sponsorship...6 Platinum Sponsorship...7 Gold Sponsorship...8 Silver Sponsorship...9 Bronze Sponsorship...10 Sponsorship Grid At-A-Glance...11 Promotional Marketing Opportunities...12 Diversity Empowerment Summit & Open Community Conference Opportunities...13 Why Linux Foundation Events Are Different...14 Sponsorship Bundles & Custom Packages...17

3 At the intersection of open source technologies, four events converge to create one extraordinary opportunity for cross pollination between the developers, sysadmins, devops professionals and architects driving the future of technology: Open Source Summit. Open Source Summit is a technical conference for developers, operations experts (architects, sys admins, devops), business, compliance and legal leadership and other professionals to come together in an informal setting to learn from open source experts, have fascinating discussions, collaborate with peers, and gain a competitive advantage with innovative open solutions Open Community Conference = THE LINUX FOUNDATION JAPAN LinuxCon. This is where the leading maintainers, developers and project leads in the Linux community and from around the world gather together for updates, education, collaboration and problem-solving to further the Linux ecosystem. ContainerCon. Containers are revolutionizing the way we automate, deploy and scale workloads; from hardware virtualization to storage to software defined networking, containers are helping to drive a cloud native approach. Learn how to best use these technologies to your advantage. CloudOpen. The top professionals gather to discuss cloud platforms, automation and management tools, DevOps, virtualization, containers, software-defined networking, storage & filesystems, big data tools and platforms, open source best practices, and much more. Open Community Conference. Community leaders interested in building empowered, productive, and diverse communities come together to discuss, collaborate and continue to refine the practice of community leadership at this event with world-class content and ample networking opportunities. 2,000+ of the open source communities best and brightest will gather for the event in Open Source Summit Europe

4 Business & Community. Business and community leaders interested in growing a strong, vibrant and diverse community come together to discuss, collaborate and continue to refine the practice of open source business and community leadership. LinuxCon attendees are technical and savvy. We had many in-depth technical conversations about Redis usage. You just don t get that kind of engagement very often. -REDIS LABS By The Numbers: attendees in 2016 Averaging a 55% year over year new attendee rate Averaging a 15% year over year increase in attendee growth 95% of attendees visit sponsor exhibits onsite 86% of attendees from Europe - 43 countries represented overall 500+ Companies in Attendance 51% of attendees make purchasing decisions or influence decision maker Key Benefits Include: + Thought leadership Increase brand awareness & recognition Highly targeted marketing opportunities Talent acquisition & recruitment Showing support of the Linux & open cloud communities Media exposure & PR announcements Showcase products, services & technologies Generate new partnerships, alliances & customers Open Source Summit Europe

5 Why They Attend: To learn about the newest and most interesting open technologies To get access to leading experts in both formal and informal settings To have fascinating discussions and collaborate with both peers and experts To gain a competitive advantage with innovative open solutions To explore career opportunities with the world s leading technology companies Who Attends Who Attends Open Source Summit Europe: Developers Software Developers, Programmers, Maintainers and IT Professionals Operations IT Operations Experts, System Administrators and Chief Architects Business Senior Business Executives, Managers and Community Leaders Plus Students, Media, Analysts and other professionals Attendee Demographics: INDUSTRY Aerospace / Defense 2% Associations / Trade Groups 1% Automotive / Transport 1% Banking / Finance 4% Carriers / Telecommunications 3% Education / Research 6% Government 1% Hardware / Computers / Electronics 10% Healthcare / Medical Devices 1% Media / Publishing 3% Software / Internet 59% Other 9% JOB LEVEL C-Level 5% VP 4% Director / GM 10% Manager 20% Individual Contributor 40% Academic 5% Other 16% JOB FUNCTION Development / Engineering 50% DevOps / Systems Administration 20% Executive Management 5% Press / Analyst 3% Legal / Compliance 1% Sales / Marketing / Product 9% Student / Academic 4% Other 8% Open Source Summit Europe

6 DIAMOND SPONSORSHIP SPONSORSHIP FEE $60,000 4 AVAILABLE 3 AVAILABLE Contact sponsorships@ linuxfoundation.org to secure your sponsorship today. Thought Leadership 15 MIN KEYNOTE SPEAKING OPPORTUNITY Sponsor to work directly with Linux Foundation on signoff for content of session. PRE OR POST CONFERENCE BLAST One time use of opt-in list to be sent by Linux Foundation. EDITORIAL INTERVIEW AND ARTICLE ON LINUX.COM Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date. ASSISTANCE WITH PRESS BOOKINGS AT EVENT Helping you get the most out of an on-site announcement. Access & Education (20) CONFERENCE ATTENDEE Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers. (10) PARTNER RECEPTION Community Support WEBSITE Prominent logo display on all website pages. ONSITE RECOGNITION During opening keynote. Brand Awareness SIGNAGE Logo on conference signage. RECOGNITION IN PRE- CONFERENCE MARKETING Logo under diamond sponsors. SPONSOR DESIGNATION IN PRESS RELEASES Recognition as diamond sponsor. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens. COLLATERAL Laid out in a prominent location near registration. (4) SOCIAL MEDIA PROMOTIONS OF SPONSORSHIP From the LF events twitter channel. Sales, Marketing & Recruiting 20X20 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors. (3) LEAD RETRIEVAL SCANNERS Use at your booth. ACCESS TO EVENT PRESS/ ANALYST LIST Contact list shared two weeks prior to event for your own outreach. PRIVATE CONFERENCE ROOM Exclusive use of a meeting room throughout conference. RECRUITING PACKAGE - Hiring Signage at Booth - 2 Recruiting Mixer Invitations - Job Postings listed on event website - Promotion of an in-booth Q&A with a technologist for recruiting purposes - Access to resumes of attendees at recruiting mixer Open Source Summit Europe

7 PLATINUM SPONSORSHIP SPONSORSHIP FEE $42,000 8 AVAILABLE 7 AVAILABLE Contact sponsorships@ linuxfoundation.org to secure your sponsorship today. Thought Leadership SESSION SPEAKING OPPORTUNITY + 5 MINUTE PLENARY LIGHTNING TALK Sponsor to work directly with Linux Foundation on signoff for content of session. PRE OR POST CONFERENCE BLAST One time use of opt-in list to be sent by Linux Foundation. ASSISTANCE WITH PRESS BOOKINGS AT EVENT Helping you get the most out of an on-site announcement. Access & Education (15) CONFERENCE ATTENDEE Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers. (7) PARTNER RECEPTION Community Support WEBSITE Prominent logo display on all website pages. ONSITE RECOGNITION During opening keynote. Brand Awareness SIGNAGE Logo on conference signage. RECOGNITION IN PRE- CONFERENCE MARKETING Logo under platinum sponsors. SPONSOR DESIGNATION IN PRESS RELEASES Recognition as platinum sponsor. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens. COLLATERAL Laid out in a prominent location near registration. (3) SOCIAL MEDIA PROMOTIONS OF SPONSORSHIP From the LF events twitter channel. Sales, Marketing & Recruiting 15X15 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors. (2) LEAD RETRIEVAL SCANNERS Use at your booth. ACCESS TO EVENT PRESS/ ANALYST LIST Contact list shared two weeks prior to event for your own outreach. PRIVATE CONFERENCE ROOM Exclusive use of a meeting room throughout conference. RECRUITING PACKAGE - Hiring Signage at Booth - 2 Recruiting Mixer Invitations - Job Postings listed on event website - Promotion of an in-booth Q&A with a technologist for recruiting purposes - Access to resumes of attendees at recruiting mixer Open Source Summit Europe

8 GOLD SPONSORSHIP SPONSORSHIP FEE $30, AVAILABLE 2 AVAILABLE Contact sponsorships@ linuxfoundation.org to secure your sponsorship today. Thought Leadership 50 MINUTE SESSION SPEAKING OPPORTUNITY OR BOF Sponsor to work directly with Linux Foundation on signoff for content of session. ASSISTANCE WITH PRESS BOOKINGS AT EVENT Helping you get the most out of an on-site announcement. Sales, Marketing & Recruiting 10X10 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors. (2) LEAD RETRIEVAL SCANNERS Use at your booth. ACCESS TO EVENT PRESS/ ANALYST LIST Contact list shared two weeks prior to event for your own outreach. SHARED CONFERENCE ROOM Shared use of a meeting room throughout conference. RECRUITING PACKAGE - Hiring Signage at Booth - 2 Recruiting Mixer Invitations - Job Postings listed on event website - Promotion of an in-booth Q&A with a technologist for recruiting purposes - Access to resumes of attendees at recruiting mixer Brand Awareness SIGNAGE Logo on conference signage. RECOGNITION IN PRE- CONFERENCE MARKETING Logo under gold sponsors. SPONSOR DESIGNATION IN PRESS RELEASES Recognition as gold sponsor. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens. COLLATERAL Laid out in a prominent location near registration. (2) SOCIAL MEDIA PROMOTIONS OF SPONSORSHIP From the LF events twitter channel. Access & Education (10) CONFERENCE ATTENDEE Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers. (5) PARTNER RECEPTION Community Support WEBSITE Prominent logo display on all website pages. ONSITE RECOGNITION During opening keynote. Open Source Summit Europe

9 SILVER SPONSORSHIP SPONSORSHIP FEE $15,000 UNLIMITED Contact linuxfoundation.org to secure your sponsorship today. Sales, Marketing & Recruiting 10X10 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Providing excellent mindshare for sponsors. (1) LEAD RETRIEVAL SCANNER Use at your booth. ACCESS TO EVENT PRESS/ ANALYST LIST Contact list shared two weeks prior to event for your own outreach. RECRUITING PACKAGE - Hiring Signage at Booth - 2 Recruiting Mixer Invitations - Job Postings listed on event website - Promotion of an in-booth Q&A with a technologist for recruiting purposes - Access to resumes of attendees at recruiting mixer Brand Awareness SIGNAGE Logo on conference signage. RECOGNITION IN PRE- CONFERENCE MARKETING Logo under silver sponsors. KEYNOTE STAGE BRANDING Logo prominently displayed on stage screens. Access & Education (6) CONFERENCE ATTENDEE Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers. (3) PARTNER RECEPTION Community Support WEBSITE Prominent logo display on all website pages. Open Source Summit Europe

10 BRONZE SPONSORSHIP SPONSORSHIP FEE $8,000 UNLIMITED Contact linuxfoundation.org to secure your sponsorship today. Sales, Marketing & Recruiting 8X8 EXHIBIT BOOTH IN TECHNOLOGY SHOWCASE Poviding excellent mindshare for sponsors. (1) LEAD RETRIEVAL SCANNER Use at your booth. RECRUITING PACKAGE - Hiring Signage at Booth - 2 Recruiting Mixer Invitations - Job Postings listed on event website - Promotion of an in-booth Q&A with a technologist for recruiting purposes - Access to resumes of attendees at recruiting mixer Brand Awareness SIGNAGE Logo on conference signage. Access & Education (3) CONFERENCE ATTENDEE Full access passes to the entire conference for your staff or customers. 20% off additional passes for staff/customers. (2) PARTNER RECEPTION Community Support WEBSITE Prominent logo display on all website pages. LinuxCon provides a unique opportunity to learn about a range of OSS projects/technologies, meet with developers and vendors, make important contacts, and have fun at the social events. I highly recommend LinuxCon (and other LF events) for anyone wanting to expand their understanding of the people, culture, and machinery behind Linux and OSS. -ALEX LUCCISANO, CISCO SYSTEMS Open Source Summit Europe

11 SPONSORSHIP AT-A-GLANCE Contact to secure your sponsorship today. diamond 4 available 3 available platinum 8 available 7 available gold 10 available 2 available silver unlimited bronze unlimited Editorial Interview and Article on Linux.com: Over 1M unique visitors per month. Linux Foundation to determine final interview content and delivery date Pre or Post-Conference Blast: One time use of opt-in list to be sent by Linux Foundation Onsite Recognition during Opening Keynote Session Speaking Opportunity: All sponsor content must be approved by Program Committee and Linux Foundation. Social Media Promotion of Sponsorship: From the LF events twitter channel Sponsor Designation in Press Releases: Recognition as xxx sponsor in body of release Assistance with Press Bookings at Event: Helping you get the most out of an on-site announcement Private Conference Room: Exclusive use of a meeting room throughout conference Collateral Distribution: Laid out in a prominent location near registration. Recognition in Pre-Conference Marketing Keynote Stage Branding: Logo prominently displayed on stage screens Access to Event Press/Analyst List: Contact List shared two weeks prior to event for your own outreach 15 Minute Keynote 5 Minute Plenary Lightning Talk + Conference Session Conference Session or BoF 4x 3x 2x Shared Recruiting Package Recognition on Event Website: Prominent logo display on all website pages Recognition on Event Signage: Logo on conference signage Exhibit Booth: The Technology Showcase is the hub of the event, providing excellent mindshare for sponsors 20x20 15x15 10X10 10x10 8x8 Lead Retrieval Scanners: Use at your booth Conference Attendee Passes: Full access passes to the entire conference for your staff or customers Partner Reception Passes % Discount on Additional Conference Passes Sponsorship Cost $60,000 $42,000 $30,000 $15,000 $8,000 Open Source Summit Europe

12 PROMOTIONAL MARKETING OPPORTUNITIES Contact linuxfoundation.org to secure your sponsorship today. Host an Evening Event $5,000 We re offering sponsors the opportunity to host their own evening event which we ll promote to attendees. Plan a party for 50 or 500; be as creative as you d like. Sponsor is responsible for all coordination and fees related to the event. We ll get the attendees there by promoting through s and onsite announcements to attendees. Note: A leveled sponsorship is required for this option. Hackathon, Dev Day or Mini Summit $10,000 and up A great opportunity to take advantage of our existing attendee base. Sponsorship includes promotion on our website and in event promotion as a co-located event, registration add-on opportunity on event registration form, plus venue space, internet and AV. This opportunity can be taken by multiple companies together. Note that at least one participating company must be a leveled sponsor. Please contact us for a customized offer. Conference Session Video Recordings $6,000 (ONE TRACK/ALL DAYS OF EVENT), $3,000 PER TRACK, PER DAY. Our event videos are viewed by thousands after the event. Your logo will be displayed on each talk s introduction screen providing huge visibility. Women in Open Source Lunch $10,000 Show your support of the women in our community that are helping to create the future of open source. Includes sponsor signage and verbal recognition at lunch. Lanyards $10,000 SOLD OUT Every attendee at the event will wear a name badge and lanyard and your logo will appear across the lanyard. Attendee T-Shirt $7,500 Our designers always create fun shirts that are worn for years to come. Includes your logo on sleeve of shirt. Keynote Live Stream & Recording $10,000 A great sponsorship opportunity for sponsors that cannot physically be at the event. Includes logo on live stream home page, two attendee passes and logo on website and signage. Sponsor will be allowed to use recordings on their website or in promotional materials via embedded code. Attendee Lounge $10,000 Sponsor a themed lounge such as DevOps, Containers, Cloud Native or Linux Lounge. Provides the space and snacks to get attendees collaborating. Includes sponsored signage in lounge areas. Onsite Happy Hour & Booth Crawl $20,000 Spark conversation about your brand during our Technology Showcase Happy Hour. Your company can host this evening with exclusive branding on all food and drink stations and prominently placed signage. Breakfast & Breaks $20,000 Includes large branded signage in breakfast and break areas, as well as recognition on event website. Attendee Evening Event $30,000 and up A great opportunity to support the community, make an announcement and more. Includes verbal recognition at the event and sponsor signage throughout the venue. Lunch & Learn $15,000 for 50 people, $25,000 for 100 people An opportunity to host a group of attendees and deliver your key message and thought leadership. Sponsorship includes lunch for specified number of attendees, promotion of lunch through all event channels and the opportunity to program lunch at your discretion. Note: A leveled sponsorship is required for this option Open Source Summit Europe

13 Diversity Empowerment Summit Open Community Conference Open Community Conference Community leaders interested in building empowered, productive, and diverse communities come together to discuss, collaborate and continue to refine the practice of community leadership at this event with world-class content and ample networking opportunities. Open Community Conference Co-Host $15,000 2 AVAILABLE - Logo on OS Summit Sponsor Signage as well as on OCC specific signage and on event website - 3 Social Media Sponsor Mentions from Linux Foundation and 1 from Jono Bacon s (OCC Chair) Twitter account -Thank you in opening session of OCC sessions Open Community Conference Evening Event Sponsor $10,000 1 AVAILABLE -Logo on OCC specific signage and on event website - 1 Social Media Sponsor Mention from Linux Foundation and 1 from Jono Bacon s (OCC Chair) Twitter account -Thank you at evening event Open Community Conference Supporting Partner $3,000 UNLIMITED -Logo on OCC specific signage and on event website -1 Social Media Mention from Jono Bacon s (OCC Chair) Twitter account Diversity Empowerment Summit The Diversity Empowerment Summit will help promote and facilitate an increase in diversity, inclusion, empowerment and social innovation in the open source community, and to provide a venue for discussion and collaboration to this end. Hackathon, Dev Day or Mini Summit $10,000 and up A great opportunity to take advantage of our existing attendee base. Sponsorship includes promotion on our website and in event promotion as a co-located event, registration add-on opportunity on event registration form, plus venue space, internet and AV. This opportunity can be taken by multiple companies together. Note that at least one participating company must be a leveled sponsor. Please contact us for a customized offer. Diversity Empowerment Summit Evening Event Sponsor $15,000 1 AVAILABLE - Logo on DES specific signage and on event website -1 Social Media Sponsor Mention from Linux Foundation -Sponsor Mention in Press Release specific to Diversity Empowerment Summit -Thank you at evening event Diversity Empowerment Summit Co-Host $15,000 2 AVAILABLE - Logo on OS Summit Sponsor Signage as well as on DES specific signage and on event website -3 Social Media Sponsor Mentions from Linux Foundation -Sponsor Mention in Press Release specific to Diversity Empowerment Summit -Thank you in opening session of DES Diversity Empowerment Summit Lunch Sponsor $10,000 1 AVAILABLE SOLD OUT -Logo on DES specific signage and on event website -2 Social Media Sponsor Mentions from Linux Foundation -Sponsor Mention in Press Release specific to Diversity Empowerment Summit -Thank you at lunch Diversity Empowerment Summit Breakfast Sponsor $7,500 1 AVAILABLE -Logo on DES specific signage and on event website -2 Social Media Sponsor Mentions from Linux Foundation -Sponsor Mention in Press Release specific to Diversity Empowerment Summit Diversity Empowerment Summit Supporting Partner $3,000 UNLIMITED -Logo on DES specific signage and on event website -Sponsor Mention in Press Release specific to Diversity Empowerment Summit Open Source Summit Europe

14 Technologies Covered By Event: Linux Kernel & Subsystems, Systems Administration LinuxCon, Open Source Summit, Embedded Linux Conference, Automotive Linux Summit, Linux Plumbers Conference, Linux Kernel Summit, LSF-MM Summit, Vault, Linux Security Summit Containers & Cloud Native Computing Cloud Foundry Summit, CloudNativeCon/ KubeCon, Open Source Summit, ContainerCon, MesosCon, Node.js Interactive, Xen Project, Developer Summit, KVM Forum Networking, SDN & NFV Open Networking Summit, OpenDaylight Summit, OPNFV Summit, Open vswitch Conference IoT, Embedded, Mobile & Automotive OpenIoT Summit, Embedded Linux Conference, Automotive Linux Summit Big Data & Data Science Apache: Big Data, MesosCon Ecosystem, Community & Professional Open Source Apache: Big Data, ApacheCon, Open Source Leadership Summit, Open Source Summit, LinuxCon + ContainerCon, Open Compliance Summit, Open Source Forum Linux Foundation events are where the world s greatest technologists collaborate, meet and innovate. If you rely on open source, you need to be a part of Linux Foundation events. It s well established that leading companies are using open source strategically to power their business. Smart companies realize that to gain a competitive advantage they must influence and learn directly from the open source maintainers, developers and IT managers who are steering the projects being used to create today s most innovative commercial products and services. Linux Foundation events are the only place where the world s leading maintainers, developers and practitioners across all of the most important open source software projects meet. From the enterprise to networking, embedded, IoT and cloud infrastructure, among others, Linux Foundation events are the best place to identify software trends early and inform future technology investments. They re also the ripest recruiting grounds in today s technology landscape. Visibility within the open source community is one of the best ways to advance your open source development work through connection with sophisticated users who are evaluating and buying the next generation of infrastructure, big data or cloud technology. If you want to influence, learn from or recruit these maintainers and developers, or reach the IT managers, cloud architects, network architects, infrastructure managers or administrators, Linux Foundation events are a must-attend and must sponsor. Invitation-Only Events LSF-MM Summit, Kernel Summit & Open Source Leadership Summit Open Source Summit Europe

15 OVERALL 2016 AUDIENCE SNAPSHOT THE LINUX FOUNDATION ATTENDANCE 20,000+ attendees 28% YoY Growth AUDIENCE BY COMPANY SIZE COMPANY SIZE SUM OF % % % REPRESENTING 4,000+ organizations Including corporations, associations and academic institutions worldwide % % % FROM 85 countries With representatives from US, Japan, Germany, Korea, UK and many more. More than 56% attendees are from the US Open Source Summit Europe

16 OVERALL 2016 AUDIENCE SNAPSHOT (CON T) AUDIENCE BY JOB FUNCTION Development / Engineering 40% DevOps / System Administration IT / Dev Manager, Director & VP Marketing / Sales Executive Management Student / Academic Product Press / Analyst Other 2% 2% 6% 7% 6% 4% 13% 20% PRESS & SOCIAL MEDIA Linux Foundation events are highly engaging and interactive. Our events generated: 7, , ,000,000+ Over 150 media clips with 152,000,000+ impressions social media engagements on Facebook, Google+ & Twitter event keyword impressions on social media press in attendance AUDIENCE BY INDUSTRY Solutions Provider / IT Consultancy 2% Carriers / Telecom 5% Associations / Trade Groups / Foundations 6% Other 13% Education / Research 4% Software / Internet 48% Hardware / Computers / Electronics 22% Open Source Summit Europe

17 Sponsorship Bundles & Custom Packages Interested in sponsoring multiple events and/or creating a custom sponsor package? We offer bundled sponsorship package discounts and are happy to work with you to create a customized package to meet your organization s individual needs. Linux Foundation Corporate Members receive sponsorship discounts on Linux Foundation events. Please inquire for details. Contact sponsorships@linuxfoundation.org to secure your sponsorship today.