The Key to Madison Avenue Card program, organized by the Madison Avenue Business Improvement District, New York City, USA.

Transcription

1 The Key to Madison Avenue Card program, organized by the Madison Avenue Business Improvement District, New York City, USA

2 The Key to Madison Avenue Card Access to VIP Special Offers and Value-Added Opportunities at the World s Leading Luxury Brands located in New York City s Largest Luxury Shopping Destination.

3 Madison Avenue is located in Manhattan, just north of the central business district and one block east of Central Park.

4 Madison Avenue is North America s largest luxury shopping district, featuring over 300 boutiques,..

5 ..and international flagship locations.

6 Madison Avenue is home to the Whitney Museum of American Art and one hundred art and antique galleries.

7 While Madison Avenue includes 1.5 miles of luxury boutiques

8 it is nestled within one of New York City s most affluent residential communities, the Upper East Side.

9 The combination of high-end shopping, great cultural institutions and luxurious living makes Madison Avenue one of the most vibrant neighborhoods in the United States, a mustsee for visitors to New York.

10 The Key to Madison Avenue card is distributed in a multi-lingual outer envelope..

11 .and multi-lingual card holder.

12 Each Key to Madison Avenue card has a unique code.

13 To take advantage of, and learn about the special Key to Madison Avenue card offers from each participating boutique, gallery, hotel or spa, travelers visit the program website at and enter the code number on their card.

14 The language of the website will then convert to English (the generic code is ).

15 To learn about the exclusive Key to Madison Avenue offers from participating Madison Avenue businesses, click on any business name

16 ..and their respective offer, as well as contact information and a map, will appear.

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19 Key to Madison Avenue Launch, China Key to Madison Avenue Launch, Brazil For more information, please contact: Matthew Bauer, President, Madison Avenue Business Improvement District, ,

20 Thank you.

21 The Key to Madison Avenue Card A program offering unparalleled privileges to luxury shoppers from India. The Key to Madison Avenue program provides cardholders with exclusive offers and VIP services in the celebrated flagship boutiques of the world s finest designers, and New York s major art galleries, spas, restaurants and hotels on Madison Avenue between 57 th and 86 th Streets. Key to Madison Avenue is a collaborative program among American Express, the United States Department of Commerce, NYC & Company and the Madison Avenue Business Improvement District ( and its member businesses. We will provide selected travel agents and tour operators, at no cost, a quantity of Key to Madison Avenue cards in an attractively designed packet to distribute to their clients either before or after their arrival in the US. The Key to Madison Avenue cards can serve as an important value added product for your clients, one that could act as a premium that distinguishes your company from others in the marketplace. Each Key to Madison Avenue card is individually coded. Travelers receiving the card would then be able to plug their individual card code number into the Key to Madison Avenue website, and receive a series of VIP offers from participating businesses in their respective language. Your clients will have the opportunity to enjoy an unparalleled and unforgettable shopping experience! To view the current selection of retailer offers, please log onto the Key to Madison Avenue website and enter code Clients receiving the Key to Madison Avenue card will be required to present the card at participating businesses to take advantage of the special opportunities offered by each respective establishment. The Key to Madison Avenue card program is the first partnership of its kind undertaken in New York City. Please note that our organization, the Madison Avenue Business Improvement District, is a not-for-profit organization dedicated to the economic development of our Madison Avenue on the Upper East Side of Manhattan, North America s largest luxury shopping district. For more information, please contact the Madison Avenue Business Improvement District at or via at information@madisonavenuebid.org at your earliest convenience to discuss next steps. We very much hope that you and your clients can take part in this exciting new program.