SPONSORSHIP OPPORTUNITIES

Transcription

1 SPONSORSHIP OPPORTUNITIES NAFA2018

2 NAFA2018 SPONSORSHIP PACKAGES Pre-Show Twitter call out the week before the Show referencing booth activity Facebook post announcing sponsorship DIAMOND RUBY SAPPHIRE OPAL Non-Exhibitors $35,000 $17,000 $12,500 $10,000 Exhibitors $30,000 $12,000 $7,500 $5,000 Logo & Link on NAFA I&E Website - Thank you Sponsors page O O Thank you recognition in pre-conference NAFAConnections O O Online Floorplan Upgrade: GOLD * (see details below) Pre-Show Attendance List (Name, Title & Company) 20% off additional booth space 30 word advertorial in pre-conference enewsletter Online Floorplan Upgrade: SILVER * (see details below) Onsite Conference Bag Insert O O Chapter Luncheon Signage O O Sponsor Banners/Signs Logo in Show Guide - Thank you sponsors page Logo on Conference Tote Guaranteed Room Block at HQ Hotel (Deadline of 2/16/18) Passport Package Program Networking Reception sign Logo on Show Guide cover Recognition during Tuesday Annual Business Meeting Recognition during Thursday General Session Off-show floor meeting room (Deadline of 2/16/18) Signage at Flexy Awards Post-Show Logo in post-conference issue of FLEETsolutions O O Logo in post-conference wrap-up eblast O O Post-Show Attendance List (Name, Title & Company) Post-Show Ad in FleetSolutions Magazine (July/August 2018) Membership 3 complimentary memberships EARLY BIRD SPECIAL Place sponsorship order by February 16, 2018 and receive your logo on the conference tote bag and additional optional selections. OPTIONAL SELECTIONS (after February 16, 2018) = Standard O=Optional 4 out of 6 3 out of 6 If you are choosing the Sapphire or Opal packages, please check off your optional choices above and return along with your pledge form. To be assigned in conjunction with NAFA Not available after Early Special Deadline of February 16, out of 6 2 out of 6 *Online Floorplan Upgrade GOLD SILVER Priority Placement in online exhibitor search Access list of qualified sales leads and statistics from online listing Display company logo, website, address, product images & descriptions and press releases Access to attendee appointment scheduler tool Included in feature exhibitor search Online booth highlighted with corner peel image Display two product videos Display Facebook, Twitter and LinkedIn URLs

3 HANDOUT SPONSORSHIPS Lanyards $8,000 EXCLUSIVE NAFA I&E will produce lanyards printed exclusively with your logo and the NAFA logo. The official show lanyards are distributed at all registration and badge pickup locations. This is the ultimate in achieving brand awareness as both fleet managers and suppliers will display your logo throughout the week. Show Management will handle all arrangements for printing, shipping, and distributing this popular keepsake. Hotel Key Cards $8,000 EXCLUSIVE Ensure your branding is the first message fleet managers see at hotel check-in. Put your company s logo on a branded full-color hotel room keys. The package includes key cards for the Anaheim Marriott, all artwork, set up and printing. Other hotels are available at an additional cost. Pocket Guide $5,000 EXCLUSIVE Your ad or message will be the only company to advertise in this Pocket Guide. Your ad placement is both the full back cover and a two page middle section spread. This 3.4 x 4 booklet lists all the times and room locations for all education sessions and networking events in one handy easy to carry piece. This guide is the most demanded piece of literature produced for NAFA s I&E and will be placed into every conference bag and left on the registration counters for easy pick up. SIGNAGE SPONSORSHIPS Footprints to Booth $7,500 EXCLUSIVE Direct attendees to your booth with custom printed floor stickers! Footprints will be placed in the aisles from two of the front doors of the convention center all the way to your booth bringing in new and familiar faces, along with new sales. Water Stations $7,500 EXCLUSIVE Water Stations will be located throughout the Anaheim Convention Center within the exhibit hall, education area and registration area. Each station will have corporate signage and branded cups to highlight your companies brand. In addition, your company can provide logoed water bottles that will be inserted into every fleet manager s conference bag. GENERAL SPONSORSHIPS Charging Station - Lobby & Registration $7,000 EXCLUSIVE Capture the undivided attention of Fleet Managers and all attendees all week as they power up their wireless devices without leaving I&E. The recharge stations provide a convenient service to NAFA attendees and give your company the opportunity to get your message across to a captive audience while outside the expo hall. Mobile App $5,000 EXCLUSIVE What better way to let everyone at NAFA I&E know that your company is on the cutting edge? Enjoy exclusive branding on the official NAFA I&E App. Your ad or logo will come up each time the app is opened and will be displayed on the bottom of each page. Using the App, Fleet Managers can make appointments, search the floorplan, review the education sessions, and connect with social media. Expo Hall Charging Station $4,000 (3 SPOTS) Located within a 200 sqft or larger booth, this charging station will capture the attention of attendees as they charge their wireless devices at NAFA I&E. In addition, charging station signage will appear overhead to drive attendees to your booth! Notebook/Pen Handout $5,000 EXCLUSIVE Provide your customers with a useful item for taking notes in educational sessions. NAFA will print and distribute a handy souvenir spiral notebook and pen combination branded with the sponsor s artwork and NAFA I&E 2018 message. This item will be inserted in every tote bag distributed at registration. Hotel Room Drop $4,000 Put your sales material or publication directly inside the hotel room door of NAFA I&E attendees! Available for distribution on either Tuesday or Wednesday night, this sponsorship includes delivery to all attendees staying at the Anaheim Marriott. Material must be flat to fit under the hotel room s doors. Other hotels available at additional cost. Conference Bag Stuffers $1,000 Get your message out to conference attendees as they arrive at the Anaheim Convention Center. Use our bag stuffer opportunity to put your sales material, promotional item, business card, attendee gift, special offer, or invitation in the hands of every attendee upon registration check-in. (Sales material must arrive by Friday, April 13, 2018). Aisle Signs on Expo Floor $5,000 EXCLUSIVE The ultimate traffic driver! Your company logo and/or booth number hanging above all aisles of the expo hall that help attendees find their way around the show floor. You have the exclusive rights to have your art displayed on both sides of this highly visible 3 X 5 sign. (Sponsor provides high-resolution, production-ready digital artwork in advance. All production and rigging costs are included in this sponsorship) Directional Signs $5,000 EXCLUSIVE Company ad is printed at top (2 h x 3 w- double sided) of all directionals around the center. Help attendees stay focused on you! Your company ad will be printed on 7 directional signs. Focus Groups $3,000 (TUESDAY THROUGH FRIDAY) Is your company in the market to hold a focus group on a new product, service or idea? With this exclusive sponsorship opportunity, gather a select group of attendees to hold a focus group. NAFA will list your session in the education section of the NAFA Expo website ( provide the meeting room space, and your company will also be featured in a pre-show attendee eblast. Audiovisual, food and beverage and any facilitator fees are the responsibility of the exhibitor/sponsor. Session must be held during non-show hours that do not conflict with scheduled I&E education programming, general sessions, I&E receptions, networking events, exhibit hall hours, and any other scheduled I&E related events. Passport Program $1,500 Ensure your booth receives maximum traffic by participating in the NAFA 2018 I&E Passport Game. Attendees are incentivized to fill their Passport with stamps from all Passport sponsors listed in their registration materials for a chance to win several great prizes! In addition, your company will be provided with signage for your booth. (Deadline 3/30/18)

4 NAFA2018 FOOD AND BEVERAGE SPONSORSHIPS Keynote - Jody Urquhart $20,000 9:00 a.m. Tuesday Take advantage of this exclusive opportunity to brand your company and introduce the keynote speaker, Jody Urquhart. This exclusive sponsorship comes with your company s logo on all signage, printed and online listings, on the welcome slides during the breakfast/session and the ability to run a 2 minute video during the welcome remarks. The keynote sponsorship will also include a thank you from the podium and the option for a seat/table drop. Happy Hour in the Expo Hall: $20,000 4:30 5:30 p.m. Wednesday Cheers! Kick off Wednesday night s festivities with branded bars and hors d oeuvres located in the hall. Each fleet manager will be provided a drink ticket; however, as the exclusive sponsor you will receive additional drink tickets along with your logo on all signage and listings. Contact information from all drink tickets redeemed will be compiled and sent to you following the event. Customizable to your unique goals, don t miss out on this new offering! Opening Night Awards Party and Entertainment $15,000 (EXCLUSIVE) or $8,000 (SHARED) 6:00 p.m. Tuesday Showcase your company while NAFA recognizes the best of the best at the exciting FLEXY Awards prior to the opening of the 2018 NAFA Institute and Expo! Sponsors will be acknowledged at the event, via an announcement during the Awards Presentation and prior to the start of the reception. In addition, your company logo will be displayed on signage at the entrance, throughout the ballroom, and on the screen prior, during the Awards Presentation and during the entertainment portion of the evening. Networking Reception $10,000 6:00 p.m. Wednesday National industry leaders unite at this important NAFA event. Sponsors can showcase their company with a branded bar or food area (you can even name a drink after your company!) and have the ability to brand their company in the literature area/table. Additionally, sponsors will have their logo on all signage, printed and online listings. Chapter Luncheon $15,000 One of the highest attended events during I&E, this luncheon brings together top leaders to award dedication and service to the industry. A new feature to this year s luncheon includes an interactive, philanthropic event where attendees will be actively giving back to the local community. Sponsor will be included in post-show review about the charity-focused event in both FleetSolutions and NAFAConnections; sponsor logo will be used on all signage, printed materials, and online listing information as applicable to the luncheon. Don t miss the opportunity to highlight your company as a supporter and partner to the industry! Coffee Break Station & Lounge $10,000 Tuesday through Thursday (4 AVAILABLE) Sponsor a much-needed caffeine boost to NAFA attendees at any of the coffee breaks! Located right outside the educations sessions your team can be present to network as fleet managers take a break between sessions. Scheduled on Tuesday, Wednesday or Thursday, these sponsorships includes acknowledgement on the NAFA I&E website, mobile app and in the event guide, signage throughout the break area, and napkins branded with your logo. Lunch on the Expo Floor $7,500 11:45 a.m. Thursday Be the host for all 4 20 x 20 food stations located in the food stations, in the center of the I&E floorplan. This sponsorship will put your company s logo on signage and customized logo napkins at all of the food and beverage locations throughout the exhibit hall. In addition, your company will also have an online listing and have the ability to provide (at your own cost) a giveaway item. Dessert & Coffee in Expo Hall $5,000 (EACH) or $8,000 (BOTH) 3:00 p.m. Wednesday 1:00 p.m. Thursday Be the host for all 4 20 x 20 dessert & coffee stations located in the center of the floorplan. Includes acknowledgement on the website, mobile app and in the event guide, sponsor logo on signage in the break area, and napkins branded with your logo. CAFM Luncheon $10,000 1:00 p.m. Wednesday Held just before the I&E opens, this seated luncheon is for all Fleet Managers at I&E plus the new CAFM Graduates. Tag your company as an industry leader by having a representative on stage during the presentation to congratulate the graduates as well as say a special thank you from the podium. Your companies logo will also be on the welcome slides, all signage and on the printed and online listings. Don t miss this great opportunity to build your company s brand recognition and attract new fleet customers. For more information, contact Scott Groves at or nafa@naylor.com. If you do not see what you re looking for call us at We can customize a package to fit your budget and exceed your expectations.

5 BUILD YOUR BRAND! SPONSORSHIP PLEDGE FORM NAFA2018 COMPANY INFORMATION Company Name (as you would like it listed): Street Address: City: PAYMENT INFORMATION Diamond Package: Ruby Package: Sapphire Package: Opal Package: If you are choosing the Sapphire or Opal packages, please check off your optional choices on page 2 and return along with your pledge form. Handout Sponsorships: Signage Sponsorships: General Sponsorships: Food and Beverage Sponsorships: Total Sponsorship Amount (U.S. Funds): $ State/Province: Zip Code/Postal Code: Country: Contact Name: Contact Telephone: Contact Signature: I ve enclosed my check payable to NAFA Institute & Expo Charge my credit card: AMEX MasterCard VISA Card Number: Expiration Date: Amount Authorized: $ Name on Card (please print): Signature: Billing Address (if different): Return pledge form to Scott Groves Fax: Mail: NAFA Exhibit & Sponsorship Sales 1430 Spring Hill Road 6 th Floor McLean, VA nafa@naylor.com For more information, contact Scott Groves at or nafa@naylor.com. NAFA s Federal Tax ID # Contributions or gifts to NAFA are not deductible as charitable contributions for income tax purposes. They may, however, be deductible as necessary business expenses, depending upon your tax adviser s interpretation. Amounts listed on form are in U.S. funds. Please company logo in both JPEG and EPS formats to nafa@naylor.com. PAYMENT TERMS % balance due with order. Invoice available upon request. 2. Orders and art materials received after 2/16/2018 may not appear in the show guide and other printed promotional pieces. 3. No refunds on sponsorship programs.