2018 MEDIA KIT. arens corporation. P.O. Box S. High St. Covington, OH Fax

Transcription

1 2018 MEDIA KIT

2 2018 Classified Rates STILLWATER VALLEY ADVERTISER FAMILY ACTION ADS Family Action Ads include items for sale or wanted by individual owners. The deadline is 5:00 p.m. Thursday, preceding publication date. There is a maximum of 20 words, with an additional charge of 50 per word over 20. The charge is $14.00, and includes both of Arens Publications weeklies, the and Stillwater Valley Advertiser. MasterCard and Visa are accepted. The ad also includes the world wide web on our website: pub.com. BUSINESS ACTION ADS Business Action Ads are ideal for real estate, mobile homes, rentals, appliance dealers, beauty shops, handymen, businessmen who operate from their homes, car dealers, contractors, lawn servicemen, and countless other businesses. The deadline is 5:00 p.m. Thursday preceding publication date. There is a maximum of 15 words, with an additional charge of 50 per word over 15 words. Business ads run only one week at a rate of $14.00, which includes both of Arens Publications weeklies, the and the Stillwater Valley Advertiser. PENNY SAVER FAMILY ACTION ADS Family Action Ads include items for sale or wanted by individual owners. The deadline is 5:00 p.m. Thursday, preceding publication date. There is a maximum of 20 words, with an additional charge of 50 per word over 20. The charge is $14.00, and includes both of Arens Publications weeklies, the and Stillwater Valley Advertiser. MasterCard and Visa are accepted. The ad also includes the world wide web on our website: pub.com. BUSINESS ACTION ADS Business Action Ads are ideal for real estate, mobile homes, rentals, appliance dealers, beauty shops, handymen, businessmen who operate from their homes, car dealers, contractors, lawn servicemen, and countless other businesses. The deadline is 5:00 p.m. Thursday preceding publication date. There is a maximum of 15 words, with an additional charge of 50 per word over 15 words. Business ads run only one week at a rate of $14.00, which includes both of Arens Publications weeklies, the and the Stillwater Valley Advertiser online Rates size in pixels ToTAl For 4 weeks ToTAl For 13 weeks ToTAl For 26 weeks LEADErBOArD 927w x 126h LEADErBOArD 927w x 126h $75 $780 $580 BOx 300w x 250h $65 $676 $507 ISLAND 250w x 250h $35 $364 $453 BOx 300w x 250h FOOTEr homepage FOOTEr SECONDArY 927w x 115h 927w x 115h $55 $572 $429 $45 $468 $350 ISLAND 250w x 250h FOOTEr 927w x 115h rectangle 300w x 115h rectangle 300w x 115h $25 $260 $195 LEADErBOArD across top of home page and rotates on other pages BOx near top of home page and rotates on other page ISLAND in story copy only as opened from secondary pages FOOTEr - homepage across bottom of home page and rotates on other pages FOOTEr - SECONDArY across bottom of secondary pages rectangle down right side of secondary pages

3 2018 SPECIAL SECTIONS Fort rowdy annual GatherinG September 2017 Stillwater Valley advertiser pumpkin patch chronicle September 2017 Stillwater Valley advertiser Shop & Dine LocaLLy! September 2017 penny Saver

4 PrePrinted inserts Insert rates Occasional rate (1-3 times per year)...$.07 per piece regular User rate (4-12 times per year)...$.065 per piece Frequent User rate (13-35 times per year)...$.06 per piece Bulk User rate (36+ times per year)...$.055 per piece * Note: The above prices are for inserts weighing ounces or less. Inserts over this weight will be by quote only. Advertiser will be allowed to apply display inches toward insert frequency on a dollar equivalent basis. (ALL INSERTS MUST FIT IN AN 8.5 x 11 DUE TO USPS REGULATIONS OR MUST BE FOLDED)

5 General InformatIon about publications Formed in 1954, Arens Publications is a provider of a variety of publishing services based in Covington, Ohio. The meets various needs of buying and selling of goods and services. The company publishes display and classified advertising on topics, such as accounting\bookkeeping, appliances, auto services, banking, bar and grills, computer/electronics, decorating and financial. Arens Publication also publishes display and classifieds for real estate, restaurants, roofing, tax services, public services and general retail shopping, to name a few. Arens Publications 395 S. High St. Covington, OH Phone: (937) or (937) Fax: (937) pub@gmail.com Website: pub.com Advertising Request Go to our website: pub.com Click on the Information Button Select Advertising Requests ExEcutivE team Don Selanders Yvonne Welbaum Kim Rindler advertising sales Yvonne Welbaum Carrie Sturwold Don Selanders Don Bollheimer Robert Watkins Gary Godfrey classified advertising sales Kim Rindler Marty Speer graphics Carol Wood Jean Devlin Jacqui Noll Marsha Thomas Don Selanders Editorial Carol Wood Jean Devlin

6 demographics MiaMi County Population: 103,517 Median age: 41.4 Poverty Rate: 12.8% Median Household income: $51,569 number of Employers: 49,186 Median Property Value: $136,800 DaRkE County Population: 52,356 Median age: 41.8 Poverty Rate: 13.3% Median Household income: $44,632 Median Property Value: $109,900 number of Employers:23,751 auglaize County Population: 45,873 Median age: 41 Poverty Rate: 8.88% Median Household income: $54,274 Median Property Value: $133,306 number of Employers:22,719 MERCER County Population: 40,863 Median age: 40.1 Poverty Rate: 8.43% Median Household income: $53,099 Median Property Value: $130,200 number of Employers:20,473 shelby County Population: 49,067 Median age: 38.9 Poverty Rate: 10.3% Median Household income: $54,550 Median Property Value: $130,000 number of Employers:23,649 in the last census 3.2 million farmers operated 2.1 million farms. 44% of all farms reported having 2 operators, on the average older, more likely to be male and more likely to consider farming their primary occupation. of the 2.1 million principal operators in the u.s., 288,264 were women. this was a 6% decrease since 2007, average age was 55 to 64 years, with 75 years and over being one third of that number. under 25 years was the least. the majority of the nation s 2.1 million farms are small in terms of sales; 75% sold leess than $50,000 in agricultural products; 57% had sales less than $10,000.

7 CIRCULATION is 11,243 publications & printing 395 S. High St. Covington. OH FAX: Direct home delivery to residents in Bradford, Covington, Ludlow Falls, Gettysburg, Laura, Potsdam, Pleasant Hill and West Milton...TOTALS: 10,101 Alternate distribution in the above communities plus West Milton town, Piqua, Troy, Greenville, Arcanum, and Versailles...TOTALS: 1,142 Alternate delivery (rack drops) are also distributed in communities marked with an asterisk. City / Village Zip Town Rural Route Alternate P.O. Carrier Carrier Delivery Boxes Totals Covington Bradford RR1 554 RR Ludlow Falls Gettysburg Laura Potsdam Pleasant Hill West Milton *Arcanum *Piqua *Troy *Greenville *Versailles *Misc. Mail Totals ,243 Revised 1/1/2017

8 CIRCULATION is 12,277 publications & printing 395 S. High St. Covington. OH FAX: Direct home delivery by carrier or U.S. Mail in all the communities listed below. Alternate delivery (bulk drops) are also distributed in communities marked with an asterisk. City / Village Zip Town Rural Route Alternate P.O. Grand Carrier Mail Delivery Boxes Total New Bremen* # #2 380 Minster* # #2 610 Ft. Loramie* # #2 623 Kettlersville Yorkshire Chickasaw Osgood New Knoxville* Maria Stein* # #2 373 Anna # #2 559 #2 # Houston Russia #1 529 # Botkins Versailles* Mixed TOTALS ,277 Revised 8/1/16

9 CirCulation Maps capture THis market And eliminate Advertising duplication PeNNY saver 11,000 PlUs guaranteed circulation stillwater valley AdverTiser 10,000 PlUs guaranteed circulation combined coverage - 20,500 Plus - The stillwater valley AdverTiser serves the trade areas of Bradford, Covington, Pleasant Hill, West Milton and surrounding villages in Miami County. The PeNNY saver serves the trade areas of Minster, new Bremen, Botkins, Fort Loramie and surrounding villages throughout Shelby, Mercer and auglaize Counties of Ohio. combined coverage: 22,877 20,998 direct home Plus 1,879 bulk delivery Home deliveries are made by Monday PM, ensuring the will be in the readers homes by Monday evening. BUlK deliveries is mostly completed by mid-day Tuesday. Home deliveries are made by Wednesday PM, ensuring the STILLWaTer valley advertiser will be in the readers homes by Wednesday evening.

10 CirCulation Map The Way We Connect You... With 16 Midwest Counties in Ohio A unique publication mailed monthly to over 17,000 farm homes (with 10 acres or more) throughout Midwest Ohio and Jay County in Indiana. FULL COUNTIES 1.Miami Darke Shelby Montgomery Auglaize Butler Preble Mercer PORTION COUNTIES 9. Logan Van Wert Allen Jay Co., Indiana Champaign Clark Greene Madison Misc Total...17,388 WE VE GOT YOU COVERED

11 2018 MOdULAR AdveRtising RAtes (96 ) full page (48 ) 1/2 page (24 ) 1/4 page (12 ) 1/8 page (6 ) 1/16 page (3 ) 1/32 page level 4 Bulk issues per year Stillwater advertiser $285 $180 $295 $215 $120 not available for bulk $125 not available for bulk level issues per year Stillwater advertiser $432 $300 $200 $100 $50 $25 $445 $308 $208 $104 $52 $26 level issues per year Stillwater advertiser $485 $340 $240 $120 $60 $30 $499 $356 $256 $128 $64 $32 level issues per year Stillwater advertiser $570 $380 $280 $140 $70 $35 $587 $388 $288 $144 $72 $36 Ad sizes full Page 1/2 Page full Page w x 16 h 1/2 Page w x 8 h 1/4 Page 5 w x 8 h 1/8 Page 5 w x 3.75 h 1/16 Page 3.25 w x 3.75 h 1/32 Page 1.5 w x 3.75 h 1/4 Page 1/8 Page 1/16 Page 1/32 Page

12 2018 display and classified Rates ~ 2018 Country Living ~ Commercial Advertising CLosing & MAiLing DAtes Schedule Closing Date Mailing Date January Dec. 15 Jan. 2 February Jan. 26 Feb. 5 March Feb. 23 March 5 April March 23 April 2 May April 27 May 7 June May 25 June 4 July June 22 July 2 August July 27 Aug. 6 September Aug. 24 Sept. 3 October Sept. 21 Oct. 1 November Oct. 26 Nov. 5 December Nov. 23 Dec. 3 Country Living CLASSIFIED (NON-SUBSCRIBER) AD POLICY Classified Ads include items for sale or wanted by individual owners (non-commercial only). The deadline is Friday at 4:00pm, closing date. The cost is $14.00 per classified ad, with a 20 word limit, with an additional charge of 50 per word over 20 words. COMMERCIAL ADVERTISING MECHANICAL REQUIREMENT Country Living is a 4 columns (7-1/4 inches) wide, by 10 inches deep, for a total of 40 inches. Other column widths include: 3 columns - 5-1/2, 2 columns - 3-5/8, 1 column - 1-3/4. Color Charge: The charge for an extra color in an ad is billed at $2.00 per inch for spot color, and $4.00 per inch for process color. Country Living 100% Mailed Just like having your very own direct mailing company -- without the cost! x x x x x x x x x x x x x /2 page x x x x x x x x x x x x x x x x x x x x /4 page x x x x /4 page x x x x x x x x x x x x /4 page x x x x Full page