THE HOME OF FURNITURE

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1 THE HOME OF FURNITURE Advertising & Sponsorship Opportunities januaryfurnitureshow.com

2 TURN UP THE VOLUME As the industry converges on the NEC for the biggest furniture sourcing opportunity of the year, 500 of your fellow exhibitors will all be competing for the attention of your customers and potential leads. How will you make sure your products and stand are in the spotlight?

3 VIP PLATINUM CLUB Your exclusive opportunity to engage with carefully selected VIPs as Sponsor of the Platinum Club VIP Lounge. Your brand will feature within all communications to VIPs via the marketing programme pre-show, as well as being the exclusive sponsor of the VIP area at the event. VIP Buyers enjoy a dedicated VIP fast track access from the VIP carpark by Hall 5. They enter a meet and greet welcome lounge, where they pick up their badge and welcome pack, and enjoy a complimentary breakfast. They return to the lounge throughout the day for refreshments including lunch, as well as to retrieve items from the cloakroom at the end of their day, meaning high visibility for your brand: Branding before and at the show Literature Goody bag / welcome gift opportunity Branding on thank you 5,000

4 REGISTRATION SPONSOR Your branding to appear: As visitors register for their ticket to attend the show, which includes: All registration pages Confirmation pages Confirmation Reminders and instructions for badge collection At the show on all visitor registration and badge collection desks located in the busy areas between halls 1-5 and by hall 3 Option to brand registration staff uniforms with your logo (subject to availability, extra cost) 10,000 Please note lanyard sponsorship is a separate opportunity

5 BEFORE THE SHOW SHOW PREVIEW Our official Show Preview is mailed to 10,000 visitors and VIPs, as well as circulated digitally to our database of over 100,000 industry professionals via , and shared via social media and website. Landing at the start of January as they plan their visit, visitors know it s packed with supplier and product highlights, launches, trends, tips for visiting and a full exhibitor A-Z with stand numbers. ADVERTISING Full Page VAT (limited availability) SOLE SPONSOR Full Page advert, logo on front cover, and page footers 2000 (excludes advertising pages) DIRECT MAIL To include your own invitation/ticket in the Show Preview mailing to all pre-registered buyers at the start of January. Limited to 3 opportunities available. Cost VAT 10,000 leaflets. Artwork must be pre-approved before print.

6 BEFORE THE SHOW WEBSITE - FEATURED EXHIBITOR Each week we feature up to 5 exhibitors on the website home page, on the FEATURED page and across social media to appear in an image gallery with wording, link to your website and spotlighted in social media posts to our audience. After your week has completed, you ll still remain in our featured exhibitor archive through to the show and in the months afterwards VAT per featured exhibitor SOLUS (HTML) Your opportunity to send a branded message directly to the inboxes of pre-registered visitors to the show, targeting those who have expressed an interest in your product sector/services VAT per Limited availability. Sent via our provider. All content to be pre-approved by JFS team. Exclusions and opt-outs apply.

7 AT THE SHOW LANYARDS Worn by all 20,000+ visitors to the show offering high visibility for your brand. 4,000 + VAT Includes production HALL ENTRANCES Special exhibit space plinths in each hall entrance: Halls 1, 2, 3, 3a, 4 and 5. Make sure visitors see your product first! 4,000 + VAT per plinth **Subject to product approval YOU ARE HERE BOARDS Exclusive opportunity to be sole sponsor of the You Are Here boards in your hall. Your logo and stand number featured on these high profile visitor tools at the entrance to the hall VAT per hall One opportunity per hall.

8 AT THE SHOW FLOOR TILES IN HALLS Your brand and stand number to appear on 3 floor tiles (1m x 1m) within your hall, next to your stand or other locations subject to availability. Available to maximum 3 exhibitors per hall. 1,000 + VAT for 3 tiles Includes production. HALL 5 LARGE WALL BANNERS Extra-large 3m x 9m drop banner in full colour. 1,500 + VAT Print ready artwork required printing and rigging included

9 AT THE SHOW AISLE MARKERS To include your logo and stand number on the aisle marker banners suspended above all the gangways in your hall. 1, VAT Price varies to reflect number of aisles per hall. OFFICIAL SHOW GUIDE Published on our behalf by Gearing Media, and distributed heavily at the show, this is our buyers essential guide to the event and take home directory. Cost-effective options to enhance your free profile or book advertising space. Contact sam@gearingmedia.com or call +44 (0) IN HALL - FEATURE CAFES Halls 2 and 3 have feature café and bars with seating. Brand these with your logo, stand number, with the option to include a literature rack or short screen presentation 2,000 + VAT per café Product placement / furnishing of area is possible, subject to approvals with the Organisers and an additional fee.

10 AT THE SHOW SHOW BAGS Your brand highly visible as visitors wear the bags around the show, and take them home. 5,000 Exclusive opportunity. Includes production. SOCIAL DRINKS, NETWORKING & PARTIES From our exhibitor party on the Sunday evening, to the VIP buyer drinks on the Monday, there are opportunities to add your brand to these influential gatherings. Your brand will be included within invitations, communications and the opportunity to have brand visibility (pop-ups, logo cards, giveaways) at the event. From VAT

11 VENUE ADVERTISING OPPORTUNITIES Advertising at the NEC venue will make sure visitors know you are at the show, and where to find you. It can really expand your brand presence and profile to a wide range of customers. We have chosen some additional areas of promotion from NEC s Media opportunities library you might like to consider: Outside, On Arrival 4 sheet posters in the Station walkway 4 sheet posters alongside car park roads 6 sheet poster sitesalongside car park roads 48 sheet road side billboard Bus stop wraps A-Boards (set of 3) A-Boards (set of 6) Inside Floor vinyls in Piazza walkways Contact the show sales team for more information Further bespoke venue advertising opportunities are available, and some sites have long term opportunities if you are looking to brand build to wider audience and the public

12 THINKING ABOUT SOMETHING ELSE? WE RE ALWAYS OPEN TO IDEAS... Get in touch today and talk to us about what you want to achieve for your brand visibility or product launch at January Furniture Show. Ed Hubbard Sales Manager T: +44 (0) M: +44 (0) Shona Carmichael Sales Manager M: +44 (0) T: +44 (0) us at: