CONTENTS. Geographic/Demographic 13 Proven Results 14 Inventory Partners 15 Operational Excellence 16 Campaign Samples

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2 CONTENTS 3 Who We Are 4 Get More From Your Media Plan 5 Our Products Gas Pump Advertising FillBoard Advertising Frozen Billboard Advertising Campaign Enhancements Truckside Advertising Indoor Advertising Community Based Media 12 Targeting Capabilities Geographic/Demographic 13 Proven Results 14 Inventory Partners 15 Operational Excellence 16 Campaign Samples 2

3 Who We Are Who We Are AllOver Media has established itself as a market leader in the ever changing Out-Of-Home media industry. We specialize in targeting the hard to reach on the go consumer by cost-effectively building your brand. We have the most comprehensive national network of convenience stores, gas stations and fleet partners. Our OOH media line-up allows us to provide maximum flexibility to create a national, regional, or local media solution. 3

4 GET MORE from your media plan. MORE COVERAGE 50,000 Gas and C-Store Partners Nationwide Target Both Geographically and Demographically Deliver Programs in Every State, Every Market, Every Zip MORE IMPRESSIONS Get in Front of More Consumers Increased Impact & Market Presence Reinforce your Advertising Message MORE ENGAGEMENT Engage On-the-Go Consumers Deliver a Captive Audience Create Retention through Interaction 4

5 Gas Pump Advertising AllOver Media has the largest coverage of gas stations and convenience stores with nationwide coverage in every state, every market, every zip code. Gain a captive audience as consumers spend 3-5 minutes at the pump Reach a broad consumer audience with consumers purchasing gas an average of 5 times a month Lifestyle media that reaches consumers every day where they live, work and play 5

6 FillBoard Advertising FillBoard is an AllOver Media patented product that affixes prominently to the gas nozzle handle. These platforms are effective as consumers must engage your message at least twice during the fueling process. Captive audience platform providing 3-5 minutes of exposure per customer Hands on interaction to reinforce your message Great complement to Pump Top or other AllOver Media OOH vehicles 6

7 Frozen Billboard Advertising AllOver Media has exclusive partnerships with the nation s largest ice companies. These powerful media vehicles are wrapped with vinyl advertisements and prominently displayed at gas stations, c-stores, liquor stores & marinas. Reaches a captive audience as consumers spend 3-5 minutes at the pump High impact advertising vehicle visible up to 50 yards away 3-D medium allows for unique creative concepts 7

8 Campaign Enhancements Clings Reinforce your message with custom clings placed next to cooler handles or front entryways Floor Graphics Floor Graphics are adhered to the floor near strategic places such as cash registers and coolers Squawkers Create more visibility for your message with these hose clings attached directly adjacent to your pump top ad Concrete/Floor Graphics 8 Squeegees Window/ Cooler Clings Squawkers Tear Pads

9 Truckside Advertising Truckside advertising is a powerful AllOver Media product that offers the size and impact of traditional out-of-home billboards with the mobility of transit advertising. Create local buzz with a large creative format that allows for super-sized messages Trucks provide total market coverage with OOH presence in downtown/local and suburban communities Strong viewing levels to communicate your brand message at a fraction of the cost 9

10 Indoor Advertising Indoor advertising is the ultimate in captive audience marketing with indoor billboards strategically placed in prominent venues including restaurants, sports bars, as well as many other premiere locations. Target by location, lifestyle or gender A cost effective medium with little wasted circulation Available in digital or print formats 10

11 Check Cashing Sleeves Door Hangers Community Based Media AllOver Media has added a new line of interactive advertising mediums with the ability to target specific market segments. These products offer a cost effective way to reach both general market and multicultural audiences. A natural complement to our current outdoor media lineup, Community Based Media offerings can target zip codes and individual neighborhoods nationwide. Get the latest in compliance technology which offers GPS photo proof of performance. 11

12 Geographic Targeting STATE COVERAGE REGIONAL COVERAGE ZIP CODE RADIUS COVERAGE Nationwide Coverage in Any State, Any Market, Any Zip Code Over 50,000 Gas and C-Stores Over 50,000 Frozen Billboards Over 4,000 Trucks Unparalleled National Inventory Demographic Targeting Reach diverse audiences with our media platforms powerful targeting abilities. By Ethnicity African American, Asian, Hispanic By Household Income $50,000 + By Age Men

13 AllOver Media s Proven Results Research studies reveal the strength of AllOver Media products in reaching and engaging target audiences. Generating Increased Sales 12 % Lift in product sales that were advertised above the pumps. -Timewise Heightened Recall AND Improved Brand Reception -Russell Research 73% 68% 57% Of customers indicated they liked the gas pump advertisement Recalled seeing brand advertising during visit Reported the ad would increase their likelihood of purchasing product in convenience store Driving Consumers Inside Research highlights a strong link between Gas Pump signage and Convenience Store customer purchases -Convenience Store News 13

14 The power of AllOver Media s products and our ability to target audiences so effectively relies on a vast network of national venue partners. Our special relationships give us the tools to make your media plan thrive. Our Venue Partners Casey s 1,700 stores available in 9 states Reddy Ice Over 30,000 Ice Boxes Circle K 3,300 locations nationwide Murphy USA 1,021 -Stations in 23 States with the majority adjacent to Wal-Mart Stores 14

15 Operational Excellence Confidence in your Campaigns From installation to compliance reporting, our experienced operations staff makes sure your advertising campaign is executed to your specifications. Digital compliance reports delivered within 14 days of posting 15

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